Ovasave

What Ovasave does

Ovasave Health Technologies Limited is an Abu Dhabi-based femtech and digital health platform founded in 2023, focused on women's fertility and hormonal health across the MENA region. The company operates three integrated service lines: (1) at-home hormone and fertility test kits (AMH, comprehensive fertility and hormone panel, perimenopause, and STD screening) processed through accredited partner labs with physician-reviewed results delivered in approximately five business days; (2) fertility doctor-formulated supplements sold via subscription or one-time purchase, including female prenatals, a CoQ10 Boost variant, a male fertility formula, and a couples' Power Duo bundle; and (3) telehealth consultations, egg freezing coordination, and IVF treatment delivered through a network of partner clinics in Abu Dhabi, Dubai, and Sharjah. The free Ovasave mobile app (iOS and Android, 4.8 rating) serves as the digital front door and engagement layer, offering cycle tracking, symptom logging, ovulation prediction, prescription access, and supplement subscription management. A free discovery call with a care advocate is positioned as the lead-conversion mechanism.

The business model is predominantly direct-to-consumer e-commerce, with one-time payments for test kits (AED 350-650) and recurring monthly subscriptions for supplements (AED 136-554) and egg freezing plans (from AED 549/month, or AED 13,000+ for full packages). The company also generates transaction-based revenue through commissions and coordination fees on egg freezing and IVF services delivered by partner clinics such as First IVF Abu Dhabi and FertiClinic. Tabby integration offers buy-now-pay-later financing, and Okadoc powers appointment booking. All clinical services operate under regulation by the Department of Health Abu Dhabi, with laboratory processing handled by accredited partner Life-Dx.

In July 2025, Ovasave closed a $1.2 million pre-seed round led by 25madison, Annex Investments, and Plus Venture Capital, with prior support from the Hub71+ Life Sciences accelerator. The company is led by co-founder Majd Abu Zant, operates with a 1-10 person team, and is actively expanding from the UAE into Saudi Arabia and the broader GCC region. The mobile app, partner clinic network, and supplement product line are the primary assets underpinning its regional femtech positioning.

Name

Ovasave

Legal name

Ovasave health Technologies Limited

Website

https://ovasave.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Ovasave is an Abu Dhabi-based femtech platform offering at-home hormone and fertility test kits, doctor-formulated supplements, telehealth consultations, and egg freezing/IVF coordination for women across the MENA region, accessed through a mobile app and partner clinic network.

Ownership category

akta.pro rank

Product category

Women's Digital Health & FemTech

NAICS

Offices of Physicians (6211)

SIC

Services-Health Services (8000), Services-Prepackaged Software (7372)

akta.pro primary industry

Fertility & Reproductive Endocrinology Telehealth (IVF/IUI, infertility evaluation) (HLALAHAA)

akta.pro secondary industries

Home Diagnostic & Self-Test OTC Kits (HLAIADAO), Vitamins, Minerals & Supplements (VMS) (HLAIADAN), Women’s Health & Fertility Tracking Devices (Ovulation/Temp Sensors, Pelvic Health Devices) (CRACAQAJ)

Keywords

• Women's fertility care
• At-home hormone testing
• Fertility supplements
• Telehealth consultations
• Egg freezing services

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. At-Home Test Kits: One-time purchases of hormone and fertility test kits including AMH tests (350 AED), fertility and hormone tests (650 AED), perimenopause tests (450 AED), and STD tests (499-650 AED).
2. Fertility Supplements: Monthly subscription and one-time purchases of prenatal vitamins and fertility supplements ranging from 156-652 AED. Includes Power Prenatal for Females, Prenatal Essentials, and male fertility supplements.
3. Egg Freezing Services: Egg freezing packages starting from 13,000 AED with subscription plans from 549 AED/month. Revenue generated through partner clinic commissions and service coordination fees.
4. Telehealth Consultations: Virtual consultations with fertility doctors and care advocates for test result review, treatment planning, and ongoing support.
5. IVF Treatment Coordination: IVF treatment coordination through partner clinics with preferential pricing and personalized guidance throughout the journey.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels7 records

Core offering

Ovasave is a direct-to-consumer fem-tech and digital health platform that sells at-home hormone and STD testing kits, fertility doctor-formulated prenatal and preconception supplements, and telehealth consultations, while coordinating egg freezing and IVF treatments through partner clinics in the UAE. A 4.8-rated mobile app (iOS/Android) serves as the digital health companion for cycle tracking, symptom logging, subscriptions, and expert access.

Product overview

Ovasave is a consumer-facing women's health platform operating as a unified digital health companion with three integrated service pillars: (1) At-Home Testing kits — AMH Test, Fertility and Hormone Test, Perimenopause Test, STD Test (9 and 13 Pathogens) — processed through accredited labs with physician-reviewed results; (2) Fertility Supplements — The Power Prenatal for Females, The Power Prenatal for Females With CoQ10 Boost, The Prenatal Essentials for Females, The Powers for Males with CoQ10 Boost, and the Power Duo Prenatal bundle for couples — all formulated by fertility doctors with therapeutic doses of nutrients; and (3) Telehealth and Fertility Treatments — telemedicine consultations, egg freezing packages (starting AED 13,000 or AED 549/month subscription), and IVF treatment, all delivered through a network of partner clinics in Abu Dhabi, Dubai, and Sharjah. The free Ovasave mobile app (iOS/Android, rated 4.8) unifies these services with cycle tracking, symptom logging, supplement subscriptions, and care advocate support. The platform connects users to partner fertility specialists and clinics including FertiClinic Abu Dhabi, FertiClinic Sharjah, and First IVF Abu Dhabi.

Differentiator

Problem solved

Functional benefit

Products and services

• AMH Test At-home blood test measuring Anti-Müllerian Hormone (AMH) levels to assess ovarian reserve and fertility timeline. Results delivered in 5 business days with physician-reviewed reports, processed by accredited labs. Priced at AED 350.
• Fertility and Hormone Test Comprehensive at-home blood test measuring 7 key hormones to diagnose up to 14 fertility and hormone-related conditions including PCOS, thyroid issues, and menopause. Results in 5 business days with physician-reviewed reports. Priced at AED 650.
• Perimenopause Test At-home blood test checking 3 essential hormone levels (LH, FSH, Estradiol) that fluctuate during the transition to menopause. Includes nurse visit option for blood sample collection. Available in UAE and KSA. Priced at AED 450.
• STD Test – 9 Pathogens At-home STD screening kit using a vaginal swab to detect 9 common sexually transmitted infections, processed in a certified lab with discreet packaging and confidential results. Priced at AED 499.
• STD Test – 13 Pathogens Comprehensive at-home STD screening kit using a vaginal swab to detect 13 prevalent sexually transmitted infections with lab-accuracy meeting clinical standards. Includes option for virtual expert consultation on results. Priced at AED 650.
• The Power Prenatal for Females Fertility supplement for women preparing for pregnancy or actively trying to conceive, packed with prenatal vitamins, extra antioxidant support (CoQ10 and NAC), and clinically backed high-absorption formulas. Available from AED 156/month on subscription or AED 260 one-time.
• The Power Prenatal for Females With CoQ10 Boost Advanced fertility formula for women undergoing fertility treatments, including an extra 400 mg of CoQ10 for enhanced reproductive health support. Priced at AED 360 (one-time) or AED 306/month on subscription.
• The Powers for Males with CoQ10 Boost Fertility supplement for men with 600 mg CoQ10 Boost, formulated to support sperm health and motility using antioxidants (CoQ10, Trans-Resveratrol, L-Carnitine, NAC), essential vitamins, and high-absorption formulas. Vegan. Priced at AED 365 (one-time) or AED 310/month.
• The Prenatal Essentials for Females Prenatal vitamin supplement with DHA for women who are pregnant, preparing for pregnancy, or planning ahead. Contains 24 bioavailable nutrients including Methylated Folate (5-MTHF), Choline, algae-based DHA, and preformed Vitamin A. Vegan, gluten-free, GMP certified. Priced at AED 160 (one-time) or AED 136/month.
• Power Duo Prenatal for Couples Premium prenatal supplement bundle for couples trying to conceive, formulated by fertility doctors to support egg and sperm quality with CoQ10 (up to 600 mg clinical doses), NAC, Trans-Resveratrol, and other antioxidants. Includes Daily Essentials for both partners, Algae Oil DHA, and Essential Antioxidants. Priced at AED 652 (one-time) or AED 554/month on subscription.
• Telehealth Consultations Telemedicine service connecting users with fertility doctors and care advocates via video consultations for fertility assessment, treatment guidance, results interpretation, and ongoing care. Supports menopause experts and end-to-end support throughout the fertility journey.
• Egg Freezing Fertility preservation service offering egg freezing packages starting at AED 13,000 through trusted partner clinic networks, including lab tests, medication, consultations, egg freezing procedure, and 3 years of storage. Flexible monthly subscription plans from AED 549/month.
• IVF Treatment In vitro fertilization treatment delivered through trusted partner clinics, including initial consultation, ovarian stimulation, egg retrieval, fertilization, embryo development, and transfer, with personalized treatment plans and ongoing Ovasave care team support.
• Ovasave Mobile App Free digital health companion app (iOS and Android, 4.8 rating) offering cycle tracking, ovulation window prediction, symptom logging, expert consultations, prescription management, supplement subscription, menopause expert access, and care advocate support in a single platform.

Quantifiable outcome

• Results delivered in 5 business days
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Hub71+ Life SciencescoreStrategic or Co-development PartnerAbu Dhabi's Hub71+ Life Sciences accelerator program supporting Ovasave's growth as a UAE femtech startup. The accelerator provides access to funding, mentorship, and ecosystem connections in the UAE healthcare innovation space.
• FertiClinic Abu DhabicoreChannel Partner/ Reseller/ DistributorPartner fertility clinic providing egg freezing and IVF services to Ovasave customers. Features multiple specialists including OB/GYN, reproductive endocrinology, and reproductive medicine experts.
• FertiClinic SharjahcoreChannel Partner/ Reseller/ DistributorPartner fertility clinic in Sharjah offering egg freezing and IVF services through Ovasave's platform with specialists in reproductive medicine.
• First IVF Abu DhabicoreChannel Partner/ Reseller/ DistributorPremier fertility center partner led by Dr. Michael Hasan Fakih (35,000+ IVF deliveries, 30+ years experience). Offers egg freezing, IVF, and ICSI treatments.
• Department of Health Abu Dhabi (DOH)minorOthersRegulatory body certifying and regulating Ovasave's health services and partner laboratories in Abu Dhabi.
• TabbyminorOthersBuy-now-pay-later (BNPL) payment option provider allowing customers to spread test kit and product costs over multiple installments.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Kindbody: Kindbody operates fertility clinics and provides virtual fertility care, egg freezing, and employer benefits. Comparable to Ovasave in delivering egg freezing and IVF coordination, but at significantly larger scale with owned clinics rather than partner-clinic intermediation.
• Carrot Fertility: Carrot Fertility is a global fertility benefits and care platform serving employers and individuals. It overlaps with Ovasave in fertility care navigation, telehealth, and at-home testing, but operates at broader scale via employer-sponsored benefits rather than direct-to-consumer in MENA.

Direct peers

• Natural Cycles: Natural Cycles is an FDA-cleared digital fertility tracking and contraception app that combines cycle tracking with hormonal insights. It is comparable to Ovasave's mobile app-based cycle and ovulation tracking experience, although it is a software-only platform without supplements or clinical services.
• Flo Health: Flo Health operates a globally popular women's health app for cycle tracking, ovulation prediction, and symptom logging. It is comparable to Ovasave's app engagement model and women's health content strategy, although Flo is broader (no at-home testing or supplement line).
• Allara Health: Allara Health is a virtual care platform for women with hormonal conditions such as PCOS, perimenopause, and thyroid disorders. It overlaps directly with Ovasave's perimenopause and fertility hormone testing plus telehealth specialist consultations, but is US-focused rather than MENA-focused.
• Maven Clinic: Maven Clinic is a leading virtual care platform for women's and family health, offering fertility, pregnancy, postpartum, and pediatric care. It is directly comparable to Ovasave in combining telehealth consultations with at-home testing and care navigation, although it operates globally rather than regionally.
• Modern Fertility (by Ro): Modern Fertility (acquired by Ro) offers at-home hormone testing, reproductive health insights, and telehealth for women. It is directly comparable to Ovasave's AMH and fertility hormone test kits and is a direct consumer-product competitor in the at-home reproductive diagnostics category.

Regional players

• Vezeeta: Vezeeta is a leading MENA digital health platform for booking doctor appointments and accessing healthcare services. It is comparable to Ovasave's telehealth and partner-clinic coordination model in the same geography, and could expand into women's fertility given its existing footprint.
• Nabta Health: Nabta Health is a UAE/MENA-based digital health platform focused on women's health, offering at-home testing and teleconsultations. It is a regional comparable to Ovasave in the same geography with overlapping at-home hormone testing and women's health services.

Emerging players

• Elvie: Elvie is a women's health technology company offering connected devices and apps for pelvic floor, breastfeeding, and menstrual tracking. It is comparable to Ovasave in the women's health consumer-tech category with a premium brand and direct-to-consumer model, though focused on hardware-adjacent products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Ovasave
• LinkedInlinkedin.com/company/ovasave

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ovasave