eWAKA
eWAKA Mobility Limited sells and finances IoT-enabled electric bicycles and motorcycles for last-mile delivery across Kenya, Rwanda, Malawi, DRC, and Burundi, serving independent delivery riders and small businesses through hardware sales, an 18-month rent-to-own program, battery-swap services, and a SaaS dispatch platform.
- Company typePrivate
- Founded2021
- HeadquartersNairobi, Kenya
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What eWAKA does
eWAKA Mobility Limited is a Kenya-based sustainable mobility company that designs, distributes, and finances electric bicycles and motorcycles for last-mile delivery across African markets. Its hardware portfolio spans the Shujaa 1.0 and Shujaa 2.0 cargo e-bikes (80-120km range, up to 200kg payload), the Jasiri electric motorcycle for longer routes (80-150km range), the Buga Cruiser Pro fat-tire e-bike for lifestyle consumers, and an electric kick scooter, alongside a companion accessory line (smart batteries, chargers, helmets, delivery bags). All vehicles are equipped with GPS and IoT telemetry that feeds the company's proprietary fleet management and on-demand delivery platform, which provides automated dispatch, real-time rider tracking, and operational analytics to small businesses.
The business operates a hybrid revenue model combining direct hardware sales (priced in Kenyan Shillings from KES 95,000 to KES 217,000), an 18-month weekly rent-to-own program ("Lipa Pole Pole"), usage-based battery-swap services (12 swaps for KES 980), SaaS platform subscriptions for SMB delivery management, and accessories. Go-to-market blends product-led direct e-commerce via website and mobile apps (iOS/Android) with B2B fleet and business partnership channels, plus physical test-ride centers for customer acquisition.
The company serves two primary segments: independent delivery riders transitioning from fuel-powered motorcycles to lower-cost electric vehicles, and small businesses in e-commerce, food, and retail needing affordable last-mile logistics. Operations span five countries (Kenya, Rwanda, Malawi, DRC, Burundi) supported by headquarters in Nairobi and a regional hub in Kigali. Capital to date is modest and primarily non-dilutive, led by a CHF 500,000 loan from the Swiss State Secretariat for Economic Affairs (SECO) in January 2023, alongside support from Google for Startups and Acumen. Cumulative deployed fleet stands at 550+ e-bikes with 700,000 reported green deliveries.
eWAKA firmographics
Firmographics- Name
- eWAKA
- Legal name
- eWAKA Mobility Limited
- Website
- https://ewaka.tech
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- eWAKA Mobility Limited sells and finances IoT-enabled electric bicycles and motorcycles for last-mile delivery across Kenya, Rwanda, Malawi, DRC, and Burundi, serving independent delivery riders and small businesses through hardware sales, an 18-month rent-to-own program, battery-swap services, and a SaaS dispatch platform.
- Ownership category
- akta.pro rank
eWAKA industry classification
Industry- Product category
- Electric Mobility and Last-Mile Delivery
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Automotive Equipment Rental and Leasing (5321)
- SIC
- Motorcycles, Bicycles & Parts (3751), Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- E-bikes & E-cargo Bikes Manufacturing (IMACAOAA)
- akta.pro secondary industries
- E-Bikes & Electric Bicycles (CRACASAA), E-Bike Retail (CRAMAHAE), Cargo Bikes & E-Cargo Bikes Rental/Leasing (TLABAGAB), Micro-Mobility & Two-/Three-Wheeler Fleet Leasing/Subscription (E-bikes, E-scooters, E-motorcycles) (TLABAHAI), E-Mopeds & Light Electric Motorbikes (Consumer) (CRACASAG), E-Mobility Connectivity, Apps & Anti-Theft Tracking (consumer devices/services) (CRACASAM)
Keywords
Where eWAKA is headquartered
LocationHeadquarters
- HQ city
- Nairobi
- HQ country
- Kenya
- HQ region
- Africa
Offices4 records
Markets served
eWAKA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Electric Bike and Motorcycle Sales: Direct sales of electric bicycles (Shujaa 1.0, Shujaa 2.0, Buga) and motorcycles (Jasiri), including accessories and spare parts
- Rent-to-Own Program: Weekly subscription model allowing riders to lease electric bikes with option to own after 18 months of payments
- On-Demand Delivery Platform Fees: Platform subscription for businesses to access delivery riders, with automated dispatch and tracking capabilities
- Battery Swapping Services: Battery swap network offering affordable energy solutions (12 swaps for Ksh 980)
- Accessories and Spare Parts: Sales of helmets, locks, delivery bags, batteries, and other accessories
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Shujaa 1.0 Electric Bicycle - Refurbished |
| One time/ perpetual license | Pay-as-you-go | Shujaa 2.0 Electric Cargo Bicycle - New |
| One time/ perpetual license | Pay-as-you-go | Buga Electric Fat Tire Bicycle |
| One time/ perpetual license | Pay-as-you-go | Electric KickScooter |
| Subscription | Monthly | Rent-to-Own (Lipa Pole Pole) Program |
| Usage-based | Pay-as-you-go | Battery Swapping |
| One time/ perpetual license | Pay-as-you-go | Shujaa 2.0 Smart Battery |
| One time/ perpetual license | Pay-as-you-go | Buga Smart Battery |
| Unit Pricing | Pay-as-you-go | Shujaa 2.0 Charger |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
eWAKA product offering
Product offeringCore offering
eWAKA designs, sells, and rents electric bicycles (Shujaa 1.0, Shujaa 2.0, Buga Cruiser Pro), electric motorcycles (Jasiri), and an Electric KickScooter for last-mile delivery and urban commuting in Africa. The vehicles are paired with an IoT-enabled fleet management platform with GPS tracking, automated dispatch, and real-time rider tracking, plus a battery-swap network and an 18-month rent-to-own financing program for delivery riders.
Product overview
eWAKA Mobility is a sustainable mobility company offering a portfolio of electric bicycles and motorcycles for last-mile delivery in Africa. The core product line includes three vehicle models: the Shujaa 2.0 and Shujaa 1.0 electric cargo bicycles (designed for urban deliveries with payload capacities of 200kg and 100kg respectively), the Jasiri electric motorcycle for longer-distance routes, and the Buga Cruiser Pro electric fat-tire bicycle for commuters and lifestyle riders. These are complemented by a SaaS-based delivery management platform (eWAKA Platform) that provides on-demand dispatch, fleet tracking, and analytics. The business model combines product sales and a Rent-to-Own financing program (18-month weekly installments) with platform services for both riders and business customers. Supporting accessories include smart batteries (Shujaa 2.0 and Buga), a dedicated charger, delivery carrier bags, helmets, reflectors, locks, and other riding accessories. Operations span Kenya, Rwanda, Malawi, DRC, and Burundi.
Differentiator
Problem solved
Functional benefit
Brands
- Shujaa: Electric cargo bike built for efficient and environmentally friendly goods delivery.
- Jasiri
- Buga
- eWAKA Platform
Products and services
- Shujaa 2.0 Electric Cargo Bicycle Electric cargo bicycle designed for last-mile urban delivery with a payload capacity of up to 200kg and a range of 80-100 km per charge. Priced at KES 148,000 and targeted at delivery riders and fleet operators.
- Shujaa 1.0 Electric Bicycle (Refurbished) Refurbished electric cargo bicycle for last-mile delivery offering speeds up to 32 km/h, a range of up to 120 km, and a payload capacity of 100 kg. Priced at KES 99,999 and targeted at budget-conscious riders.
- Jasiri Electric Motorcycle Electric motorcycle designed for longer-distance delivery, with a carrying load of up to 200 kg and a range of 80-150 km per charge. Targeted at riders needing longer range and higher payload capacity.
- Buga Cruiser Pro Electric Fat-Tire Bicycle Electric fat-tire bicycle for commuters and adventure enthusiasts featuring a 52V15Ah lithium battery with up to 150 km range, dual-suspension system, and hydraulic disc brakes. Regular price KES 217,000; sale price KES 173,600.
- Electric KickScooter Urban electric scooter with a 36V 10.4Ah lithium-ion battery, maximum speed of 25 km/h, and a range of up to 60 km per charge. Priced at KES 95,000.
- Rent-to-Own Program (Lipa Pole Pole) Flexible financing program allowing delivery riders to own an eWAKA electric bike through weekly installments over 18 months, with low upfront costs. Targeted at riders who cannot afford outright purchase.
- eWAKA Platform (SaaS) SaaS-based delivery management platform offering on-demand dispatch, dedicated fleet management, real-time rider tracking, and integrated analytics for businesses. Connects businesses with eWAKA riders for same-day delivery.
- Battery Swapping Service Battery swap network offering affordable energy solutions for Shujaa 2.0 and other eWAKA vehicles, with 12 swaps for KES 980. Reduces rider downtime by eliminating charging wait times.
Quantifiable outcome
- Save up to 50% on fuel costs
- +2 more outcomes
Companies that use eWAKA
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
eWAKA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
eWAKA partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Atom MobilitycoreThird-party fraud detection and prevention service provider. Based in the European Union, Atom Mobility helps eWAKA with fraud, theft, and abuse prevention measures including validation of driver license details and identity checks.
- Earth StoryminorFeatured partner video showcasing eWAKA and Earth Story collaboration for sustainability content and messaging.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
eWAKA competitors and assessment
Company assessmentDirect peers
- Roam (formerly Opibus): Roam is a Nairobi-based electric motorcycle and e-mobility manufacturer focused on African markets, including electric motorbikes, buses, and charging infrastructure. Directly comparable to eWAKA in product category (electric two-wheelers), target customer (delivery riders, boda-boda, fleet operators), and geography (Kenya and East Africa).
- Zembo: Zembo is a Uganda-based electric motorcycle company offering battery-swap-enabled electric boda-boda motorcycles on a pay-as-you-go model. Closely comparable to eWAKA on e-motorcycle product, battery-swap energy network, rent-to-own style rider financing, and East African delivery-rider target market.
- Spiro: Spiro is a pan-African electric motorcycle operator with a battery-swap network active in Kenya, Uganda, Rwanda, Nigeria, and other markets. Comparable to eWAKA on electric two-wheeler product, battery-swap energy model, and multi-country East/Central African footprint.
- BasiGo: BasiGo is a Kenya-based e-mobility company building electric public service vehicles and electric matatus/buses with charging infrastructure. Comparable to eWAKA as a fellow Kenya-rooted EV player targeting commercial transport operators, though BasiGo is heavier on buses/matatus while eWAKA focuses on two-wheelers.
- ARC Ride: ARC Ride is a Kenyan electric motorcycle ride-hailing and delivery platform operating in Nairobi. Directly comparable to eWAKA on electric motorcycle fleet, delivery services, and Kenyan boda-boda target customer, though ARC Ride leans more into ride-hailing while eWAKA is more on vehicle sales and SaaS.
Emerging players
- MAX (Metro Africa Xpress): MAX is a Nigerian motorcycle ride-hailing and delivery platform offering financing for riders to own their vehicles, with operations expanding across Africa. Comparable to eWAKA on motorcycle financing-for-riders model and last-mile delivery focus, though operating primarily in West Africa rather than East Africa.
- SafeBoda: SafeBoda is a Ugandan motorcycle ride-hailing, delivery, and payments platform serving boda-boda riders and SMB customers. Comparable to eWAKA on African two-wheeler ride/delivery use case and rider onboarding focus, though SafeBoda's primary fleet is still ICE with some EV pilots.
Broad incumbents
- Gogoro: Gogoro is the Taiwanese leader in electric scooters with a battery-swap network across Asia. Relevant as a strategic benchmark for eWAKA's battery-swap plus connected two-wheeler business model, though operating at vastly larger scale and in different geographies.
- NIU Technologies: NIU is a global smart electric scooter manufacturer with connected-vehicle IoT features. Comparable to eWAKA on connected e-scooter/e-bike product and IoT-enabled fleet visibility, though NIU is a much larger, publicly listed manufacturer with global distribution rather than Africa-focused delivery.
Others
- Glovo / Jumia Logistics: Glovo (and Jumia's logistics arm) are large last-mile delivery platforms operating across Africa with their own rider networks. Relevant as potential enterprise customers of eWAKA's fleet management and dispatch platform, and as the demand pull behind delivery-rider electrification, though not a direct vehicle competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
eWAKA social profiles
Digital presenceeWAKA financial estimates
Financial estimateRevenue estimate
Valuation estimate
eWAKA leadership team
Management profileNumber of profiles
eWAKA funding detail
Funding detailFunding overview
Funding rounds4 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
eWAKA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about eWAKA
What does eWAKA do?
eWAKA designs, sells, and rents electric bicycles (Shujaa 1.0, Shujaa 2.0, Buga Cruiser Pro), electric motorcycles (Jasiri), and an Electric KickScooter for last-mile delivery and urban commuting in Africa. The vehicles are paired with an IoT-enabled fleet management platform with GPS tracking, automated dispatch, and real-time rider tracking, plus a battery-swap network and an 18-month rent-to-own financing program for delivery riders.
Is eWAKA a public or private company?
eWAKA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was eWAKA founded?
eWAKA was founded in 2021. It employs 11 to 50 people.
Where is eWAKA based?
eWAKA is headquartered in Nairobi, Kenya, in the Africa region.
How does eWAKA make money?
Five revenue lines are on record. Electric Bike and Motorcycle Sales are the primary driver. The others are rent-to-Own Program, on-Demand Delivery Platform Fees, battery Swapping Services and accessories and Spare Parts.
Who are eWAKA's main competitors?
Direct peers on record are Roam (formerly Opibus), Zembo, Spiro, BasiGo and ARC Ride. Emerging players are MAX (Metro Africa Xpress) and SafeBoda. Broad incumbents are Gogoro and NIU Technologies. Glovo / Jumia Logistics is listed as an others.
Does eWAKA have an API?
No public API is recorded for eWAKA.
What industry is eWAKA in?
eWAKA's product category is Electric Mobility and Last-Mile Delivery. Its primary akta.pro industry code is IMACAOAA, E-bikes & E-cargo Bikes Manufacturing, with a secondary code of CRACASAA, E-Bikes & Electric Bicycles. Its NAICS code is 336991 and its SIC code is 3751.