Novir

What Novir does

Novir is a privately held diagnostic biotechnology company founded in April 2020 by former GE Healthcare executive Alexander Kempe and headquartered in Milwaukee, Wisconsin. The company operates a preventive healthcare platform built around a proprietary software system called TRACK that digitizes registration, scheduling, sample collection, result reporting, and compliance workflows, with integrations to carriers, Medical Review Officers (MROs), laboratories, and Applicant Tracking Systems. Novir delivers point-of-care testing (COVID-19, lead, glucose, A1C, lipid, antibody, antigen), vaccinations, drug screening via its InstaCLEAR virtual proctoring product, preventive health risk assessments via InstaCHECK, and a Predictive Analytics Engine certified by the Intel/GE Institute that achieves up to 80% accuracy on structured population health data.

The company sells to four primary vertical segments: Public Health departments, Education (K-12 schools), Employers, and Health Systems, distributing services through on-site clinics, virtual/remote proctoring, and hybrid delivery models. Go-to-market is a field enterprise sales motion for institutional accounts, complemented by self-serve virtual services for SMB and individual buyers, and direct government partnership programs for public health initiatives. Revenue is generated through professional services fees for testing and vaccination events, transaction fees for drug screening, and subscription/recurring programs for preventive health risk management, with multi-year enterprise contracts and customized pricing per organization type. Novir holds ISO 13485 certification, CLIA Waivers in Wisconsin, Colorado, and California, and approved vaccinator status with Wisconsin DHS, Colorado DPHE, and the Vaccines for Children program. The company claims 543k+ lives impacted, 385 customers served across five countries, and an 85-person team operating from offices in Milwaukee, Tampa, and Centennial, Colorado.

Name

Novir

Legal name

Novir, LLC

Website

https://novir-usa.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

Novir is a Milwaukee-based diagnostic biotechnology company that delivers preventive point-of-care testing, vaccinations, virtual drug screening, and population health analytics through its proprietary TRACK software platform to employers, schools, health systems, and public health departments.

Ownership category

akta.pro rank

Product category

Preventive Healthcare Services

NAICS

Medical and Diagnostic Laboratories (62151), Medical Laboratories (621511)

SIC

Services-Medical Laboratories (8071), Services-Testing Laboratories (8734), Services-Health Services (8000)

akta.pro primary industry

Disease & Condition Surveillance Programs (HLAJANAB)

akta.pro secondary industries

Communicable Disease Control Programs (TB, HIV/STIs, Hepatitis) (BPAIAJAH), Public Health & Immunization Data Exchange (ELR, case reporting, registry reporting) (HLACABAL)

Keywords

• Preventive health services
• Drug screening solutions
• Vaccination clinics
• Point-of-care testing
• Biometric health screenings

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Testing Services: Point-of-care COVID-19 screening tests, lead testing, glucose testing, A1C testing, lipid testing, antibody and antigen testing provided at reduced costs compared to traditional lab methods. Services delivered on-site, remotely, or virtually.
2. Vaccination Services: On-site vaccination clinics administering flu, Shingrix, HepB, Tetanus, Pneumovax, TDaP/DTaP, and COVID-19 vaccines. Approved vaccinator with Vaccines for Children program participation.
3. Drug Screening (InstaCLEAR): Virtual drug testing solution with digital process, virtual proctoring, and instant results. Includes pre-employment, post-incident, and random drug testing with transparent upfront pricing.
4. Preventive Health Programs: Health risk management programs including risk evaluation, bio assessment, health risk modification, education, coaching, self-care programs, and increased participation services for employers.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Novir delivers preventive healthcare services through on-site, remote/virtual, and hybrid delivery models, including drug screening (InstaCLEAR), preventive health screenings (InstaCHECK), point-of-care testing (InstaGUARD), vaccinations, lead testing, and biometric health risk assessments. These services are orchestrated by the proprietary TRACK software platform, which handles registration, scheduling, chain-of-custody tracking, employer dashboards, and reporting, and are customized for employers, schools, public health departments, and health systems.

Product overview

Novir is a biotechnology company offering a platform-based approach to preventive healthcare through its proprietary TRACK software platform and multiple branded product lines. The core portfolio includes InstaCLEAR (virtual drug testing), InstaCHECK (preventive health screening), and InstaGUARD (point-of-care testing solutions), all integrated within the TRACK platform for scheduling, tracking, and reporting. Services encompass lead testing, vaccinations, preventive health screenings, drug screening, and biometrics, delivered through virtual, on-site, and hybrid models to employers, schools, health systems, and public health organizations.

Differentiator

Problem solved

Functional benefit

Brands

• TRACK: Novir's proprietary software technology designed to enable the pre-care pathway by streamlining test result scheduling, collection, tracking, and reporting, with advanced data analytics and validated algorithms.
• InstaCLEAR
• InstaCHECK
• InstaGUARD

Products and services

• TRACK Proprietary software platform that digitizes test registration, information gathering, scheduling, collection, tracking, and reporting for Novir's preventive health programs, with employer dashboards, AI-powered workflow management, and integrations with carriers, MROs, labs, and applicant tracking systems.
• InstaCLEAR Virtual drug testing solution enabling employers to conduct oral fluid drug tests anywhere, anytime through a 100% digital process with full chain of custody, real-time results, virtual proctoring by trained specialists, and 24/7 availability on any device without app installation.
• InstaCHECK Patient-focused preventive health screening platform that empowers individuals and employees to take proactive control of their health through early detection, prevention, and streamlined at-home testing.
• InstaGUARD Preventive health screening solution for employers and organizations, forming part of Novir's point-of-care testing portfolio for the global employer care segment.
• On-Site Vaccination Clinics On-site vaccination clinic services administered by Novir as an approved vaccinator, covering influenza, Shingrix, HepB, Tetanus, Pneumovax, TDaP, DTaP, and COVID-19 vaccines for schools, workplaces, and community settings.
• Lead Testing Rapid point-of-care screening service for lead exposure detection in children, providing results in 10-15 minutes with minimal blood sample requirements for schools and public health settings.
• Preventive Health Screenings Health risk management program including health risk assessments (HRA), biometric screenings, AI-based predictive analytics, education, coaching, and population health analytics to help employees improve health and reduce healthcare costs.

Quantifiable outcome

• Costs up to 50% less than traditional testing methods
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and major.

• NoviralcoreStrategic or Co-development Partner · 9 April 2020Swedish company partnership that spurred development and manufacturing of Novir's own products. This partnership was foundational to Novir's launch in April 2020, enabling the company to develop point-of-care COVID-19 screening tests.
• MPE-INCcoreStrategic or Co-development Partner · 9 April 2020Milwaukee-based manufacturing partner that collaborated with Novir on product development and manufacturing capabilities at the company's founding.
• State and Local Health DepartmentscoreStrategic or Co-development PartnerNovir partners with state and local health departments to improve access to screening, support underserved communities, and extend the reach of health initiatives into communities. Provides staff augmentation as extension of outreach efforts.
• Intel/GE Institute for Remote CaremajorStrategic or Co-development PartnerPredictive model certified by Intel/GE Institute for Remote Care and Population Management Health Sectors, validating the scientific basis of Novir's health risk prediction algorithms.
• Wisconsin Department of Health ServicescoreStrategic or Co-development PartnerApproved vaccinator by the Wisconsin Department of Health Services, enabling Novir to administer vaccines at schools and workplaces in Wisconsin.
• Colorado Department of Public Health and EnvironmentcoreStrategic or Co-development PartnerApproved vaccinator by the Colorado Department of Public Health and Environment, allowing Novir to provide vaccination services in Colorado.
• Vaccines for Children (VFC) ProgramcoreStrategic or Co-development PartnerParticipant in the Vaccines for Children program, enabling Novir to provide early childhood vaccinations to eligible children through approved vaccination clinics.
• Carriers, MROs, Labs, and Applicant Tracking SystemsmajorTechnology or IntegrationTRACK platform integrates with carriers, Medical Review Officers (MROs), laboratories, and Applicant Tracking Systems to provide seamless data flow and compliance reporting.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• eScreen (a Sterling company): eScreen provides electronic drug screening and occupational health testing services with a strong focus on employer workflows and MRO integrations, directly comparable to Novir's InstaCLEAR virtual drug testing and TRACK platform integrations with carriers and MROs.
• BioIQ: BioIQ offers preventive health screenings and analytics for employers and health plans, mirroring Novir's preventive screening, biometric, and population health analytics offerings for the same customer segments.
• WorkCare: WorkCare delivers occupational health, on-site clinical services, and employee screening programs for employers, closely aligned with Novir's on-site vaccination clinics and preventive screening delivery model.
• Marathon Health: Marathon Health runs employer-sponsored health centers focused on preventive care, chronic condition management, and biometric screenings, directly comparable to Novir's employer wellness and preventive screening programs.

Broad incumbents

• Premise Health: Premise Health operates onsite and near-site employer health centers delivering preventive care, screenings, and occupational health, overlapping with Novir's on-site clinic and employer wellness delivery model but at significantly larger scale.
• Quest Diagnostics: Quest Diagnostics is a national clinical laboratory network providing employer drug screening, biometric screenings, and preventive health services; it competes with Novir in employer and public-health testing but as a much broader portfolio incumbent.
• Labcorp: Labcorp operates one of the largest clinical laboratory networks in the U.S., offering employer drug testing, biometric screenings, and preventive health programs; it is a broad incumbent overlapping Novir's point-of-care testing value proposition.
• Concentra: Concentra provides occupational health, urgent care, and employer testing services including drug screening and physicals, comparable to Novir's employer health and drug screening offerings within a broader service portfolio.

Emerging players

• Health Catalyst: Health Catalyst provides healthcare data and analytics platforms, including population health management; comparable to Novir's TRACK platform and AI-driven health risk prediction engine in the analytics layer of preventive health.
• Sterling Talent Solutions: Sterling offers background screening and drug testing solutions integrated with applicant tracking systems, partially overlapping Novir's InstaCLEAR drug screening and TRACK ATS integrations within employer hiring workflows.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NovirLLC
• LinkedInlinkedin.com/company/novir

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Novir