Queenly
Queenly is a San Francisco-based online marketplace for formalwear, founded in 2019, connecting buyers and sellers of dresses and occasionwear. It is backed by Andreessen Horowitz, Y Combinator, and Harvard Management Company.
- Company typePrivate
- Founded2019
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Queenly does
Queenly is a San Francisco-based, privately held online marketplace focused on formalwear, founded in 2019. The platform connects buyers and sellers of formal dresses and related occasionwear, positioning itself within a vertical that is typically underserved by generalist fashion marketplaces. The company is led by CEO and co-founder Trisha Bantigue alongside co-founder and CTO Kathy Zhou.
The company has raised approximately $9.4 million in disclosed equity funding across three priced rounds from 2019 to 2021, with The House Fund leading the pre-seed, Dragon Capital leading the seed (with participation from Y Combinator, Harvard Management Company, Alumni Ventures, NextView Ventures, and others), and Andreessen Horowitz leading the Series A. In 2022 Queenly acquired Mi Padrino, signaling inorganic expansion within the formalwear and event-commerce vertical, and in 2024 the company received support from Google for Startups. Headcount is reported in the 11–50 range.
The business model and core technology are not publicly disclosed. As a two-sided marketplace, Queenly's revenue mechanics are presumed to derive from marketplace take-rates on transactions between formalwear buyers and sellers, but no disclosed pricing model, GMV, or revenue figures are present in the source data. No AI/ML capabilities, integrations, or product feature details are disclosed, and customer logos or enterprise contracts are not referenced, leaving concentration and revenue scale unverified.
Queenly firmographics
Firmographics- Name
- Queenly
- Legal name
- Grit Brokerage
- Website
- https://queenly.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Queenly is a San Francisco-based online marketplace for formalwear, founded in 2019, connecting buyers and sellers of dresses and occasionwear. It is backed by Andreessen Horowitz, Y Combinator, and Harvard Management Company.
- Ownership category
- akta.pro rank
Queenly industry classification
Industry- Product category
- Formalwear Marketplace
- NAICS
- Clothing and Clothing Accessories Retailers (45811), Clothing and Clothing Accessories Retailers (458110), Formal Wear and Costume Rental (532281)
- SIC
- Retail-Apparel & Accessory Stores (5600), Retail-Women's Clothing Stores (5621)
- akta.pro primary industry
- Fashion & Accessories Marketplaces (CRAFABAA)
- akta.pro secondary industries
- Luxury Bridal & Occasionwear (CRAAAFAI), Bridal & Wedding Party Styling (Attire, Hair/Makeup Coordination) (HSACABAF)
Keywords
Where Queenly is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Queenly business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Distribution channels1 record
Marketing channels6 records
Queenly product offering
Product offeringCore offering
Queenly operates an online marketplace dedicated to formalwear, facilitating the buying and selling of prom dresses, evening gowns, and other special-occasion attire. The platform connects individual buyers with sellers of formal dresses, providing a dedicated transaction venue for a category typically underserved by mainstream e-commerce.
Differentiator
Problem solved
Functional benefit
Products and services
- Queenly Marketplace An online peer-to-peer and boutique marketplace where individuals and resellers list and purchase new and pre-owned formalwear (prom dresses, evening gowns, special-occasion dresses). Targets consumers seeking formalwear for events such as prom, galas, and weddings.
Companies that use Queenly
Customer profileIdeal customer profiles2 records
Queenly technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Queenly partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights3 records
Queenly competitors and assessment
Company assessmentDirect peers
- Nearly Newlywed: Online marketplace for preowned wedding gowns and bridal accessories; directly comparable to Queenly in bridal occasionwear resale, serving brides seeking discounted designer gowns.
- The Black Tux: Online tuxedo and formalwear rental marketplace; directly competes with Queenly in the digital formalwear category, particularly for weddings, galas, and black-tie events where buyers and renters seek alternatives to traditional retailers.
- Rent the Runway: Subscription and on-demand rental service for designer dresses and formalwear; competes directly for occasion-wear occasions (weddings, galas, proms) and shares Queenly's marketplace/aggregator DNA for special-event apparel.
- Stillwhite: Global peer-to-peer marketplace for new and preowned wedding dresses; a direct comparable given Queenly's bridal and formalwear resale orientation, with similar marketplace mechanics and target customer.
- Tradesy: Peer-to-peer marketplace for preowned designer fashion and accessories; directly comparable marketplace model and target buyer (occasion-driven luxury shoppers) to Queenly's formalwear focus.
Emerging players
- Borrowing Magnolia: Bridal gown rental and resale platform; a niche but directly comparable peer serving brides seeking formalwear alternatives to traditional retail or full-price purchase.
- Depop: Social-first peer-to-peer fashion resale marketplace owned by Etsy; a comparable marketplace for secondhand and occasionwear, especially among younger demographics (prom, graduation, formal events).
Broad incumbents
- Poshmark: Large social commerce marketplace for new and secondhand fashion; competes for any occasion-wear listings and buyers while offering Queenly a comparable marketplace operating model at much greater scale.
- ThredUp: Public secondhand fashion marketplace and resale-as-a-service operator; overlaps with Queenly in secondhand occasionwear while representing a broader apparel resale play with stronger infrastructure and capital.
- Vinted: Major European-headquartered peer-to-peer fashion resale marketplace; a broad competitor that pulls secondhand occasionwear supply/buyers and shares Queenly's community-driven marketplace mechanics.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Queenly social profiles
Digital presenceQueenly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Queenly leadership team
Management profileNumber of profiles
Profiles2 records
Queenly funding detail
Funding detailFunding overview
Funding rounds4 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Queenly M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Queenly
What does Queenly do?
Queenly operates an online marketplace dedicated to formalwear, facilitating the buying and selling of prom dresses, evening gowns, and other special-occasion attire. The platform connects individual buyers with sellers of formal dresses, providing a dedicated transaction venue for a category typically underserved by mainstream e-commerce.
Is Queenly a public or private company?
Queenly is a private company. It is classified as venture growth investor backed and is currently operating.
When was Queenly founded?
Queenly was founded in 2019. It employs 11 to 50 people.
Where is Queenly based?
Queenly is headquartered in San Francisco, United States, in the North America region.
Who are Queenly's main competitors?
Direct peers on record are Nearly Newlywed, The Black Tux, Rent the Runway, Stillwhite and Tradesy. Emerging players are Borrowing Magnolia and Depop. Broad incumbents are Poshmark, ThredUp and Vinted.
Does Queenly have an API?
No public API is recorded for Queenly.
What industry is Queenly in?
Queenly's product category is Formalwear Marketplace. Its primary akta.pro industry code is CRAFABAA, Fashion & Accessories Marketplaces, with a secondary code of CRAAAFAI, Luxury Bridal & Occasionwear. Its NAICS code is 45811 and its SIC code is 5600.