What Jugnoo does

Jugnoo, operating under the legal entity Socomo Technologies Private Limited, is a hyper-local on-demand services platform founded in November 2014 in Chandigarh, India by IIT Delhi alumni Samar Singla (CEO) and Chinmay Aggarwal (Co-Founder). Initially launched as India's first auto-rickshaw aggregator, the company has expanded into a multi-modal ride-hailing platform offering taxis, bikes, auto-rickshaws, rentals, outstation rides, and e-rickshaws, alongside on-demand food delivery, grocery delivery (via the 2016 Sabkuchfresh acquisition), ready-to-eat meals, hyper-local logistics, and a location-based social network (Ask Local / Jugnoo Feeds).

The technology stack comprises consumer-facing mobile applications for riders and drivers, a centralized dispatch system, a franchise management dashboard with analytics, integrations with Razorpay and PayPal, and a white-label taxi dispatch software product (Jugnoo Taxi) offered to fleet operators and mobility entrepreneurs globally. The platform reports 35M+ total rides completed, 8.5M+ registered users, 125K+ on-boarded drivers, and 50+ cities of operation. Jugnoo maintains corporate presence in Mohali (Punjab), Tampa (Florida), and Seattle (Washington) to support its franchise and white-label businesses, with US addresses appearing in legal/terms documentation.

Jugnoo operates a multi-stream revenue model with no publicly disclosed revenue figures: (1) ride transaction commissions across transport modes, (2) upfront franchise fees from city-level partners paired with a 0% commission phase until the partner recovers 100% of initial investment, (3) recurring SaaS revenue from white-label taxi dispatch software licensing starting at $300/month with source-code licenses at $10,000-$40,000, and (4) transaction-based commissions on food and grocery delivery. The franchise partner model, with 1,000+ partners across India and an average monthly partner earning of ₹1 lakh+, serves as the primary geographic expansion lever into tier-2 and tier-3 cities where larger aggregators have limited presence. The company has raised approximately $16M across angel (2014), Series A ($5M in June 2015 led by Snow Leopard Technology Ventures with Paytm), and Series B ($10M in April 2016 led by Paytm with Rocketship.vc and Snow Leopard) rounds; no subsequent funding rounds are disclosed in the input data despite continued operations.

Name

Jugnoo

Legal name

Socomo Technologies Private Limited

Website

https://jugnoo.in

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

251–500 employees

Short description

Jugnoo is an Indian hyper-local on-demand platform offering multi-modal ride-hailing (taxi, auto, bike, rental, outstation, e-rickshaw), food and grocery delivery, and a white-label taxi dispatch software, serving 8.5M+ users, 125K+ drivers, and 1,000+ franchise partners across 50+ Indian cities.

Ownership category

akta.pro rank

Product category

On-demand Ride-Hailing and Mobility Services

NAICS

Taxi and Ridesharing Services (485310), Local Messengers and Local Delivery (4922)

SIC

Transportation Services (4700), Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

Delivery-Enabled Super-Apps with Ride-Hailing (Multi-Vertical Mobility Platforms) (TLAFAIAM)

akta.pro secondary industry

Ride-Hailing / On-Demand Mobility for Business (Managed Ground Transport) (TLABALAF)

Keywords

• Ride-hailing services
• Auto-rickshaw aggregation
• Hyperlocal delivery platform
• White-label taxi dispatch
• Mobility franchise network

Headquarters

HQ city

Chandigarh

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure

Revenue model

1. Franchise Fees: Franchise partners pay an initial fee to launch Jugnoo in their city. The model offers 0% commission until the partner achieves 100% cost recovery, after which standard commission rates apply.
2. White Label Software Licensing: B2B revenue from licensing Jugnoo's taxi dispatch software to fleet operators and entrepreneurs as white-label solutions. This positions Jugnoo alongside other SaaS taxi dispatch providers.
3. Ride Transaction Commission: Commission earned on rides completed through the platform across multiple transport modes including taxis, autos, bikes, rentals, outstation trips, and e-rickshaws.
4. Food Delivery & Grocery: On-demand delivery services for food and groceries through the Jugnoo platform, expanding beyond transportation into hyper-local commerce.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Jugnoo operates an on-demand multi-modal ride-hailing and hyperlocal services platform through its consumer mobile app, offering taxis, bikes, auto-rickshaws, rentals, outstation trips, and e-rickshaws alongside food, grocery, ready-to-eat meal delivery, and hyperlocal logistics. It complements this consumer offering with a franchise-partner program for city-level expansion and a B2B white-label taxi dispatch software (Jugnoo Taxi) licensed to fleet operators and entrepreneurs.

Product overview

Jugnoo is a hyper-local on-demand services platform operated by Socomo Technologies Pvt Ltd. The platform operates on a dual model: (1) a B2C consumer app offering on-demand rides (Taxi, Bike, Auto-Rickshaw, Rental, Outstation, E-rickshaw) and delivery services (Food Delivery, Grocery, Ready-to-Eat Meals, Logistics), and (2) a B2B white-label taxi dispatch software (Jugnoo Taxi) for fleet operators and entrepreneurs. The portfolio also includes a franchise model for local partners and a location-based social network (Ask Local/Jugnoo Feeds). The platform began in November 2014 as India's first auto-rickshaw aggregator and has expanded to offer comprehensive local services.

Differentiator

Problem solved

Functional benefit

Products and services

• Jugnoo Consumer App Consumer-facing mobile application for booking on-demand rides (taxis, bikes, auto-rickshaws, rentals, outstation trips, e-rickshaws) and ordering food delivery, grocery delivery, and ready-to-eat meals across 50+ Indian cities.
• Taxi On-demand taxi booking service offered through the Jugnoo consumer app at rates below market price, available in 50+ Indian cities.
• Auto (Auto-Rickshaw) On-demand auto-rickshaw aggregator service providing affordable rides with one-tap booking through the Jugnoo consumer app.
• Bike Affordable bike ride-hailing service delivering rides to the doorstep, designed to help riders skip traffic congestion in Indian cities.
• Rental Car rental service with driver for multi-stop trips, providing a single car and driver for the duration of the booking.
• Outstation Intercity travel service for booking rides to destinations outside the city, available through convenient and affordable cars via the Jugnoo app.
• E-rickshaw Budget-friendly electric rickshaw rides for local intra-town transportation booked through the Jugnoo consumer app.
• Food Delivery On-demand food delivery service connecting users with restaurants and cafes for ordering meals through the Jugnoo consumer app.
• Grocery Delivery (Fresh) Instant on-demand grocery delivery service offering products from various categories delivered to the customer's doorstep via the Jugnoo platform.
• Ready-to-Eat Meals (Meals) Home-style ready-to-eat meal delivery service with a daily-changing menu, delivered to the customer's doorstep.
• Logistics and Delivery Omni-channel, on-demand, hyper-local B2B logistics service enabling vendors to deliver products to customers on-demand.
• Jugnoo Taxi (White-Label Taxi Dispatch Software) Complete white-label taxi dispatch software and mobile app offering customized taxi solutions for fleet operators and entrepreneurs worldwide, including a customer booking app, driver app, and dispatch software, offered as SaaS (from $300/month) or source-code license ($10,000-$40,000).
• Jugnoo Franchise Franchise program allowing entrepreneurs to launch ride-hailing and delivery operations in their city using Jugnoo's brand, technology platform, and onboarding support, with 0% commission until 100% of the initial investment is recovered.

Quantifiable outcome

• Franchise partners earn an average of ₹1 lakh+ monthly
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Onde: Onde is a white-label taxi and ride-hailing software provider also named alongside Jugnoo Taxi. Comparable as a direct competitor in white-label taxi dispatch SaaS targeting fleet operators and mobility entrepreneurs globally.
• Rapido: Rapido is India's leading bike-taxi platform with strong tier-2/3 city penetration. Directly comparable to Jugnoo as an Indian ride-hailing aggregator focused on affordable two-wheeler rides and now expanding into auto and cab categories.
• Yelowsoft: Yelowsoft is a white-label taxi dispatch software provider explicitly named alongside Jugnoo Taxi as a competitor in the B2B mobility SaaS market. Comparable on product (white-label dispatch platform), target buyer (fleet operators and taxi entrepreneurs), and business model (SaaS).
• Ola: Ola is India's largest ride-hailing platform operating across autos, cabs, bikes, and outstation trips. Directly comparable to Jugnoo on product (multi-modal ride-hailing), geography (pan-India), and target customer (urban Indian commuters), though Ola is far larger in scale and capital base.
• TaxiCaller: TaxiCaller is a global white-label taxi dispatch and booking software provider explicitly listed alongside Jugnoo Taxi as a competitor. Comparable on product offering (white-label dispatch SaaS), target market (taxi operators and mobility startups), and pricing model.

Broad incumbents

• Uber: Uber operates ride-hailing globally including India, with a comparable consumer app and multi-modal ride offering (auto, moto, cab). Comparable as a direct competitor in Indian ride-hailing; broader in product portfolio (Uber Eats historically, freight) and substantially larger in scale and capital.
• Bolt: Bolt (formerly Taxify) is a global ride-hailing and food delivery platform operating across Europe, Africa, and other markets. Comparable as a broad incumbent in on-demand ride-hailing with multi-modal offerings, though geographically focused outside India.
• Lyft: Lyft is a major North American ride-hailing incumbent. Comparable to Jugnoo as a consumer ride-hailing platform with multi-modal offerings (standard rides, shared rides, bikes, scooters); differs by geography and the absence of India's auto-rickshaw/e-rickshaw category.

Regional players

• Careem: Careem is a super-app for ride-hailing and delivery across the Middle East and North Africa, owned by Uber. Comparable to Jugnoo as a multi-vertical ride-hailing + delivery super-app; differs geographically (MENA vs. India) and in ownership.

Emerging players

• Namma Yatri: Namma Yatri is an open-source auto-rickshaw aggregator launched in Bangalore by ONDC-aligned founders. Directly comparable to Jugnoo's original auto-rickshaw aggregation thesis, with a differentiated zero-commission model aimed at drivers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Jugnoose
• LinkedInlinkedin.com/company/jugnoo

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds4 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jugnoo