SkedGo
SkedGo is an Australian MaaS platform company providing multimodal journey planning APIs and white-label solutions to government transport authorities, councils, corporates, and system integrators across 400+ cities and 4,000+ transport providers globally.
- Company typePrivate
- Founded2009
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SkedGo does
SkedGo is an Australian Mobility-as-a-Service (MaaS) platform company founded in 2009 and headquartered in Sydney, operating as SkedGo Pty Limited with a distributed team across Argentina, Australia, and Europe. The company provides multimodal door-to-door journey planning infrastructure that integrates public transit, ride-hailing, cycling, walking, car shares, and micro-mobility into unified routing, with real-time data feeds updated every 10–60 seconds across 400+ cities and 4,000+ transport providers globally. Its technology stack centers on the TripGo API (offered in Free, Pro, and Enterprise tiers) and accompanying SDKs for iOS, Android, and React, supplemented by white-label solutions, an embeddable Journey Planner Widget, and the recently launched TripGo Mobility AI capability that grounds large language model outputs in verified real-time routing data via the Model Context Protocol.
The business sells to a diversified mix of customer segments: government transport authorities and councils (Transport for Greater Manchester, Transport Canberra, TMR Queensland, Main Roads Western Australia, Leicester City Council, City of Darwin), corporates (PON, Feonix Mobility Rising), system integrators (Cubic, Urbanthings), and mobility app developers (Placie). Revenue is generated through transaction-based API pricing (USD2.50 per 1,000 transactions on the Pro tier after 300,000 free), enterprise licensing and white-label subscriptions with multi-year contracts, and implementation/professional services tied to system integrator and government deployments. Distribution combines direct enterprise field sales targeting government and corporate RFPs with channel partnerships through system integrators and an API-first developer strategy supported by a developer portal and Slack community.
Strategic positioning is reinforced by ISO 27001 certification (2025), Certified B Corporation status, and three consecutive Best Mobility Platform awards, with named strategic partnerships including NEC Australia (MyWay+ deployment in Canberra), ITOCHU Techno-Solutions Corporation (Japan DRT/MaaS POC), and Shotl. The platform has been adopted in deployments ranging from Australia's largest MaaS research trial (ODIN PASS) to driver-facing traffic disruption alerting (Traffic-ALT with Main Roads Western Australia).
SkedGo firmographics
Firmographics- Name
- SkedGo
- Legal name
- SkedGo Pty Limited
- Website
- https://skedgo.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SkedGo is an Australian MaaS platform company providing multimodal journey planning APIs and white-label solutions to government transport authorities, councils, corporates, and system integrators across 400+ cities and 4,000+ transport providers globally.
- Ownership category
- akta.pro rank
SkedGo industry classification
Industry- Product category
- Mobility-as-a-Service (MaaS) Software Platform
- NAICS
- Taxi and Ridesharing Services (48531)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Multimodal Trip Planning, Routing & Journey Orchestration Platforms (THADALAA)
- akta.pro secondary industries
- Mobility Aggregation & Booking (Multi-Provider Marketplace) Platforms (THADALAB), Integrated Ticketing & Fare Management (Capping, Passes, Validators) (THADALAC)
Keywords
Where SkedGo is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
SkedGo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- TripGo API Access (Transaction-based): API access charged per transaction with tiered pricing. Free tier includes limited transactions (100/minute, 10,000/month). Pro tier charges USD2.50 per 1,000 transactions after first 300,000 free, with higher rate of USD1.88 after 1,500,000 transactions. Enterprise pricing negotiated individually. All tiers include geocoding, timetable data, basic and advanced routing.
- Enterprise Licensing & Custom Development: Enterprise tier includes custom integrations, dedicated support, SLA guarantees, and ability to resell/bundle information. White-label solutions for brands requiring custom deployment with bespoke feature development.
- Implementation & Professional Services: Project-based professional services for system integrators and transport agencies implementing MaaS solutions, including requirements scoping, SOW creation, and project oversight.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Free tier with limited API access for development and small-scale projects |
| Hybrid | Monthly | Mid-tier API access with higher throughput for production applications |
| Subscription | Multi-year contract | Full-featured enterprise tier with unlimited access, custom integrations, and dedicated support |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
SkedGo product offering
Product offeringCore offering
SkedGo provides a multimodal Mobility-as-a-Service (MaaS) platform centered on the TripGo API, which delivers door-to-door journey planning across 400+ cities and 4,000+ transport providers worldwide. The offering combines real-time public transit, ride-hailing, micro-mobility, cycling, and walking data with integrated booking, payment, mobility wallet, and analytics capabilities, delivered to system integrators, cities, councils, transport agencies, and corporates via APIs, SDKs, white-label deployments, and embeddable widgets.
Product overview
SkedGo is an Integrated Mobility Solution and Mobility-as-a-Service (MaaS) platform provider offering a modular portfolio centered on the SkedGo MaaS Platform and TripGo API. The core platform delivers multimodal door-to-door journey planning, real-time routing, booking, payment, and analytics for system integrators, cities, councils, transport agencies, and corporations. Key products include the TripGo Showcase App (reference consumer app), TripGo Mobility AI (conversational AI capability via MCP), White Label Solutions (branded deployments), SkedGo SDK (iOS/Android dev kit), Journey Planner Widget (embeddable web widget), Mobility Wallet (ticketing/budget), Mobility Data Analytics, and Traffic-ALT (driver disruption alerts). The TripGo API is the developer-facing product available in Free, Pro, and Enterprise tiers. The portfolio connects to 400+ cities and 4,000+ transport providers globally. The company is a Certified B Corporation with ISO 27001 certification.
Differentiator
Problem solved
Functional benefit
Brands
- TripGo: SkedGo's flagship multimodal journey planning platform and showcase app providing door-to-door trip planning, real-time data, bookings and payments integration.
- TripGo Mobility AI
- TripKit
- Traffic-ALT
Products and services
- SkedGo MaaS Platform Core Mobility-as-a-Service (MaaS) platform enabling multimodal door-to-door journey planning, real-time routing, booking, payment, and analytics. Serves system integrators, cities, councils, transport agencies, and corporations. Connects to 400+ cities and 4,000+ transport providers globally.
- TripGo API Public developer API providing multimodal journey planning, routing, geocoding, real-time updates, parking data, and booking/payment integration. Available in Free, Pro, and Enterprise tiers with usage-based and subscription pricing. Includes SDKs for iOS, Android, and React/Web.
- TripGo Showcase App Demonstration/reference mobility app showcasing SkedGo's multimodal journey planning capabilities. Available for end users to experience trip planning, real-time updates, CO2 tracking, and mobility wallet features across multiple transport modes.
- TripGo Mobility AI AI-powered conversational journey planning capability combining large language model reasoning with verified real-time TripGo routing engine via Model Context Protocol (MCP). Enables natural language queries, real-time disruption assistance, proactive journey monitoring, and accessibility-aware route recommendations.
- SkedGo SDK Software development kit for iOS and Android (plus TripKit for React) enabling developers to build custom mobility applications integrated with SkedGo's routing platform. Available across all API tiers; Enterprise tier includes custom SDK developments.
- Traffic-ALT App Real-time traffic disruption alert app for drivers providing geofenced audio and visual notifications for congestion, accidents, roadworks, and special events. Built for Main Roads Western Australia. Available on iOS App Store and Google Play.
Quantifiable outcome
- 400+ cities and 4000+ transport providers integrated globally
- +3 more outcomes
Companies that use SkedGo
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles5 records
SkedGo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature9 records
SkedGo partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and supporting.
- Main Roads Western AustraliacoreMain Roads Western Australia partnered with SkedGo to launch the Traffic-ALT app, providing real-time traffic disruption alerts to drivers. The app uses geofencing technology to alert drivers to disruptions as they approach, complementing existing navigation solutions.
- NEC AustraliacoreNEC Australia partnered with SkedGo and Transport Canberra to deploy MyWay+, a multimodal intelligent mobility platform for Canberra. The platform provides unified digital identity management for public transport passengers, integrating journey planning, payments, and multiple fare media under a single account. Built on cloud-native modular architecture with open APIs, MyWay+ won the Intelligent Mobility award at ITS Australia Awards.
- Transport CanberracoreTransport Canberra and City Services (TCCS), a branch of the ACT Government, partnered with SkedGo to build and develop a comprehensive journey planner for Canberra. The partnership has evolved into the MyWay+ platform deployment in partnership with NEC Australia.
- Department of Transport and Main Roads (TMR) QueenslandcoreTMR partnered with SkedGo and University of Queensland (UQ) for the ODIN PASS program, Australia's largest MaaS research trial. The project is supported by iMOVE CRC and uses SkedGo's MaaS platform to plan and book travel across eight different transport modes.
- University of Queensland (UQ)coreUQ partnered with TMR and SkedGo for the ODIN PASS program, Australia's largest MaaS research trial. iMOVE CRC provides additional support for the research initiative.
- iMOVE CRCsupportingiMOVE CRC supports the ODIN PASS program as part of Australia's Cooperative Research Centres program, providing research and development support for the MaaS trial.
- ShotlsupportingShotl partnered with SkedGo and ITOCHU Techno-Solutions Corporation (CTC) for a POC project in Japan bringing together Demand Responsive Transport (DRT) and MaaS. Users can plan, book, and calculate fares for multi-modal routes incorporating DRT and public transport.
- ITOCHU Techno-Solutions Corporation (CTC)supportingCTC partnered with SkedGo and Shotl for a Japanese POC project combining DRT and MaaS services, enabling seamless door-to-door experiences for Japanese users.
- City of DarwincoreCity of Darwin partnered with SkedGo to incorporate the award-winning journey planner into the Darwin Council website, offering travelers a wide range of transport options within the city and surrounding regions.
- Leicester City CouncilcoreLeicester City Council embedded SkedGo's multi-modal journey planner across its transport pages and the Leicester Buses website as part of the Choose How You Move programme. The integration provides residents door-to-door cost and carbon comparisons.
- UrbanthingssupportingUrbanthings partnered with SkedGo to transform passenger experiences using SkedGo's mobility technology, creating integrated transport solutions for end clients.
- CubicsupportingCubic integrated SkedGo's journey planning API into their UMO App, providing fast and flexible multimodal trip planning for users.
- Feonix Mobility RisingcoreFeonix Mobility Rising partnered with SkedGo to connect communities with accessible, all-in-one mobility solutions. Managing Director praised SkedGo's commitment to accessibility and customer service.
- PlaciesupportingPlacie uses SkedGo's API for their Australian multi-modal trip planning app, providing comparison of pricing from different taxi and ride-hailing providers with in-app bookings and payments.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
SkedGo competitors and assessment
Company assessmentBroad incumbents
- HERE Technologies: HERE provides mapping and location APIs including transit routing and isochrone analysis as part of a broader enterprise geospatial platform. As a broad incumbent, it competes with SkedGo's TripGo API for developer mindshare while serving a much wider portfolio of use cases.
- Cubic Transportation Systems: Cubic is a major transit systems integrator whose UMO platform integrates SkedGo's API but also competes in the broader transit technology space with fare collection, real-time passenger info, and account-based ticketing across global transit authorities.
- TomTom: TomTom provides mapping APIs, traffic data, and routing services as part of a broader location technology portfolio. It competes with SkedGo for enterprise and developer customers needing routing and travel-time data, though with a wider product scope.
- Google Maps Platform: Google Maps Platform offers Routes API and transit routing capabilities as part of the broader Google Cloud ecosystem. It represents the dominant broad incumbent that SkedGo competes against for developer-driven multimodal integration work.
Direct peers
- Moovit: Moovit is a leading MaaS platform offering multimodal journey planning across 3,500+ cities with both consumer app and B2B API offerings. It is the most direct competitor to SkedGo in the multimodal routing platform category, recently acquired by Intel.
- Transit App: Transit App provides multimodal journey planning combining public transit, rideshare, bikeshare, and scooters across 300+ cities. Like SkedGo, it offers both consumer-facing and developer/API access, making it a closely comparable peer in multimodal trip planning.
- Citymapper: Citymapper is a consumer-focused urban mobility super-app combining public transit, ride-hail, bike, and walking in major global cities. It competes with SkedGo's TripGo Showcase App in end-user multimodal journey planning and overlaps in B2B partnerships with transport authorities.
- Fluidtime: Fluidtime is a European MaaS platform provider offering ticketing, journey planning, and mobility APIs to transport operators and cities. It is a direct competitor to SkedGo in the European government and operator MaaS market.
Emerging players
- Padam Mobility: Padam Mobility focuses on Demand-Responsive Transport (DRT) and microtransit software, overlapping with SkedGo's DRT integrations. It is an emerging player that competes partially in the on-demand multimodal space SkedGo serves through Shotl partnerships.
- Optibus: Optibus provides AI-powered public transit operations and planning software for transit agencies. While more focused on the planning and operations side, it competes with SkedGo for budget from the same transport authority customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
SkedGo social profiles
Digital presenceSkedGo compliance and trust
Trust signalCompliance2 records
SkedGo financial estimates
Financial estimateRevenue estimate
Valuation estimate
SkedGo leadership team
Management profileNumber of profiles
Profiles5 records
SkedGo funding detail
Funding detailFunding overview
Funding rounds5 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SkedGo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SkedGo
What does SkedGo do?
SkedGo provides a multimodal Mobility-as-a-Service (MaaS) platform centered on the TripGo API, which delivers door-to-door journey planning across 400+ cities and 4,000+ transport providers worldwide. The offering combines real-time public transit, ride-hailing, micro-mobility, cycling, and walking data with integrated booking, payment, mobility wallet, and analytics capabilities, delivered to system integrators, cities, councils, transport agencies, and corporates via APIs, SDKs, white-label deployments, and embeddable widgets.
Is SkedGo a public or private company?
SkedGo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SkedGo founded?
SkedGo was founded in 2009. It employs 11 to 50 people.
Where is SkedGo based?
SkedGo is headquartered in Sydney, Australia, in the Oceania region.
How does SkedGo make money?
Three revenue lines are on record. TripGo API Access (Transaction-based) is the primary driver. The others are enterprise Licensing & Custom Development and implementation & Professional Services.
Who are SkedGo's main competitors?
Broad incumbents on record are HERE Technologies, Cubic Transportation Systems, TomTom and Google Maps Platform. Direct peers are Moovit, Transit App, Citymapper and Fluidtime. Emerging players are Padam Mobility and Optibus.
Does SkedGo have an API?
Yes. SkedGo offers the TripGo API as a public developer API enabling multimodal journey planning, real-time routing, booking and payment integration. The API is available via three tiers: Free (10,000 transactions/month, 100 transactions/minute), Pro (unlimited monthly, 2,500/minute, USD2.50/1,000 transactions after 300,000), and Enterprise (custom pricing, unlimited throughput, booking/payments, custom integrations, Level 2 support, SLA). SDKs are provided for iOS and Android. Documentation available at developer.tripgo.com with specific portals for iOS (ios.developer.tripgo.com), Android (android.developer.tripgo.com), and Web/React (react.developer.tripgo.com). The API supports geocoding, timetable data, basic A-to-B routing, advanced one-to-many and all-day routing, real-time updates (10-60 second intervals), parking data, and booking/payments (Enterprise tier only). MCP (Model Context Protocol) is available, enabling AI assistants (Claude, ChatGPT, others) to access live journey planning tools directly. Developer documentation is at developer.tripgo.com.
What industry is SkedGo in?
SkedGo's product category is Mobility-as-a-Service (MaaS) Software Platform. Its primary akta.pro industry code is THADALAA, Multimodal Trip Planning, Routing & Journey Orchestration Platforms, with a secondary code of THADALAB, Mobility Aggregation & Booking (Multi-Provider Marketplace) Platforms. Its NAICS code is 48531 and its SIC code is 4700.