Keonn Technologies

What Keonn Technologies does

Keonn Technologies S.L., founded in 2011 and headquartered in Barcelona, Spain, designs and manufactures modular RFID UHF hardware and software for retail, healthcare, library, industrial, and logistics applications. The product portfolio follows a platform-plus-modules architecture: RFID systems (AdvanTrack overhead real-time inventory, AdvanSafe and AdvanMat loss prevention, AdvanPay point-of-sale, AdvanFitting interactive fitting rooms, AdvanLook and AdvanMirror recommendation displays, AdvanScan handheld readers, AdvanPrint and AdvanStation encoding, and the Robin-200 autonomous inventory robot), RFID components (AdvanReader fixed readers, AdvanMux multiplexers, Advantenna antennas, splitters, connection boards, cables, and accessories), and software platforms (AdvanCloud cloud management, AdvanNet common device software). Technical differentiators include proprietary location algorithms with 1-2 meter accuracy, beam-steering loss prevention that distinguishes static from moving tags, and interoperability with third-party readers from Impinj, Zebra, Alien, and ThingMagic. Keonn sells exclusively through a global network of system integrator partners — Seidor, ibTech, Temera, Solos, Milestone Integrated Systems, Gescode, Ontempo, and others — which deploy, integrate, and support Keonn systems for end customers. Revenue derives from hardware sales of RFID components and complete systems, recurring software subscriptions for AdvanCloud and AdvanNet, and partner-led integration services. The company operates across Europe, North America, the Middle East, Oceania, and Africa, with named enterprise customers including H&M (via Alshaya), Marks & Spencer, DeFacto, Yves Saint Laurent, Glassons, Lucky Brand, Superdry, Under Armour, Cisco, and the Medical University of South Carolina. In 2025, Keonn was acquired by Novanta Inc. (NASDAQ: NOVT), a publicly traded technology company serving medical and industrial markets.

Name

Keonn Technologies

Legal name

Keonn Technologies S.L.

Website

https://keonn.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Keonn Technologies designs and manufactures modular RFID UHF hardware and software — including overhead tracking, loss prevention, point-of-sale, and inventory robots — sold exclusively through a global system integrator network to enterprise retailers, healthcare providers, libraries, and industrial customers; acquired by Novanta Inc. in 2025.

Ownership category

akta.pro rank

Product category

RFID Hardware Systems and Components

NAICS

Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)

SIC

Electronic Components & Accessories (3670), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Automotive ECUs/Control Modules & Embedded Electronics Manufacturing (IMACAJAC)

akta.pro secondary industry

Sensors & Modules (IMU, GPS, Camera, RF) Retail (CRACAKAC)

Keywords

• RFID UHF systems
• RFID hardware components
• RFID software platform
• Retail loss prevention
• RFID inventory tracking

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. RFID Hardware Sales: Sale of RFID hardware components including readers, antennas, multiplexers, splitters, connection boards, cables, and accessories. Also complete RFID systems like AdvanTrack, AdvanSafe, AdvanMat, AdvanGate, AdvanPay, AdvanFitting, AdvanLook, AdvanMirror, AdvanScan, AdvanPrint, AdvanStation, AdvanPortal, AdvanShelf, AdvanDisplay, AdvanLift, AdvanGo, Robin robot.
2. Cloud Software Platform (AdvanCloud): Subscription-based cloud software platform for remotely managing Keonn RFID systems, storing inventory data, providing interactive user interfaces, and enabling reporting and business intelligence. Can be managed from computers or AdvanScan handheld readers.
3. Software Platform (AdvanNet): Common software platform for Keonn RFID readers and systems. A software layer that manages all Keonn products under a common interface, connecting products to third-party RFID middleware or end-user applications.
4. Partner Integration and Support Services: Keonn provides products and solutions to system integrators who deploy and integrate the technology. Implementation, configuration, and integration services are typically provided by system integrator partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Keonn Technologies designs, manufactures, and supplies RFID UHF hardware systems (inventory tracking, loss prevention, point-of-sale, interactive retail, encoding, autonomous counting), modular RFID components (readers, antennas, multiplexers, splitters, connection boards, accessories, cables), and software platforms (AdvanCloud cloud management and AdvanNet device middleware). Products are sold exclusively to system integrators and solution providers who deploy and integrate the technology for end customers in retail, healthcare, libraries, industrial, and logistics environments.

Product overview

Keonn Technologies is a manufacturer of modular RFID hardware and software products operating since 2011, with headquarters in Barcelona, Spain. The product portfolio is organized as a platform-plus-modules architecture comprising RFID systems, RFID components, and software platforms. The RFID systems category covers five product lines: tag encoding (AdvanPrint, AdvanStation-210), automatic inventory and tracking (AdvanTrack-600, AdvanScan, Robin-200, AdvanDisplay, AdvanShelf, AdvanPortal), interactive retail systems (AdvanFitting-300, AdvanLook, AdvanMirror, AdvanLift, AdvanServe), points of sale (AdvanPay-120, AdvanGo), and loss prevention (AdvanMat-300, AdvanSafe-300, AdvanSafe-100, AdvanGate-100, AdvanGuard). The components category includes readers (AdvanReader-70, AdvanReader-160), multiplexers (AdvanMux-16, AdvanMux-8), antennas (Advantenna-p14, Advantenna-p33, Advantenna-p13, Advantenna-p11, Advantenna-SP11, Advantenna-SP12), and accessories (AdvanPaint, RF cables). The software layer includes AdvanCloud as the cloud-based management platform and AdvanNet as the common software platform for readers and systems. These products serve retail, healthcare, libraries, industry, and logistics sectors, with primary focus on retail applications including inventory management, loss prevention, self-checkout, and interactive customer experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• AdvanTrack-600 Real-Time Inventory and Location System

Quantifiable outcome

• Leading apparel retailer reduced stock count time by 99% - from 120 man-hours to less than 30 minutes
• +7 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability5 records

Feature8 records

Partnerships

Eight partnerships are on record, tiered core and major.

• Sensormatic Solutions (Johnson Controls)coreTechnology or Integration · 26 January 2026Technology collaboration announced January 2026 to integrate Keonn's AdvanTrack-600 real-time location system with Sensormatic's TrueVUE Cloud inventory intelligence platform. The integration aims to help retailers achieve 99% inventory accuracy and improve visibility into product location, movement, and stock levels using RFID technology.
• ibTechcoreImplementation/ SI/ Consulting PartnerSystem integrator partner that deployed Keonn RFID solutions for H&M Middle East and North America across Alshaya stores. Partnership includes AdvanTrack-600, AdvanPay, AdvanGo, AdvanMat, and AdvanCloud.
• SeidorcoreImplementation/ SI/ Consulting PartnerSystem integrator partner that deployed Keonn RFID solutions for a leading Spanish womenswear retailer across 200 stores globally. Solutions included AdvanScan, AdvanPay, AdvanSafe, AdvanFitting, and AdvanCloud.
• OntempomajorImplementation/ SI/ Consulting PartnerSystem integrator partner that helped deploy AdvanTrack-600 real-time inventory and location solution across 20 Glassons stores in New Zealand and Australia, with 30 more stores planned for 2026.
• Milestone Integrated SystemscoreImplementation/ SI/ Consulting PartnerSouth African systems integrator specializing in retail solutions. Has deployed Keonn systems for Safari Outdoor, Much Asphalt, and leading South African apparel retailers.
• TemeracoreImplementation/ SI/ Consulting PartnerItalian system integrator specializing in RFID solutions for retail. Has deployed Keonn solutions for high-end fashion retailers including Italian retailers and DeFacto in Turkey.
• SoloscoreImplementation/ SI/ Consulting PartnerUK-based system integrator specializing in retail solutions. Has deployed Keonn systems for Superdry, Seafolly, and high-end Italian retailers including Yves Saint Laurent.
• GescodemajorImplementation/ SI/ Consulting PartnerSpanish system integrator and software provider specialized in retail. Has deployed Keonn systems for Munich footwear stores and other Spanish retailers.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Avery Dennison: Major manufacturer of RFID inlays and tags with growing retail RFID solutions business. Avery Dennison is a key supplier of RFID labels used in retail rollouts that Keonn's readers and systems help deploy, making it both a partner-adjacent and a competitive player in the retail RFID ecosystem.
• Alien Technology: UHF RFID tags, inlays, and reader manufacturer. Competes with Keonn in UHF RFID hardware for retail, industrial, and logistics applications; Alien's readers are listed as compatible with Keonn's multiplexers, putting them in both collaborative and competitive positions.
• Nedap: Dutch technology company with a retail RFID portfolio covering loss prevention (iD Top) and stock management. Targets the same fashion/apparel retail customers as Keonn via similar partner/integrator channels across Europe and globally.
• JADAK (ThingMagic): RFID reader and module manufacturer specializing in embedded RFID modules for OEMs and system integrators. Competes with Keonn's AdvanReader line in industrial, healthcare, and retail RFID reader applications.
• Checkpoint Systems: Retail loss prevention and inventory visibility provider combining EAS and RFID. Competes directly with Keonn in retail RFID-based loss prevention (AdvanSafe, AdvanMat) and inventory solutions, with deeper penetration among large North American retailers.
• Impinj: UHF RFID silicon and reader manufacturer. Impinj supplies the RAIN RFID chips and many of the readers used in retail and industrial RFID deployments; Keonn's readers and antennas integrate with Impinj silicon and target the same retail and enterprise customers via partners.
• SML Group: Retail RFID solutions provider offering tags, software, and end-to-end item-level visibility. Competes with Keonn in apparel and fashion retail RFID deployments, particularly through global retail brand rollouts.

Broad incumbents

• Sensormatic Solutions (Johnson Controls): Retail inventory intelligence and loss prevention provider, now integrated with Keonn via the January 2026 TrueVUE Cloud partnership. Serves thousands of global retailers with both EAS and RFID offerings, overlapping with Keonn's loss prevention and inventory tracking systems.
• Zebra Technologies: Global enterprise asset intelligence company offering RFID readers, mobile computers, barcode scanners, and printers. Zebra competes with Keonn in retail RFID readers and handheld inventory, but operates at much larger scale across multiple enterprise mobility verticals.

Emerging players

• Convergence Systems Limited (CSL): Hong Kong-based RFID hardware manufacturer offering UHF readers, antennas, and handheld terminals for retail, logistics, and industrial markets. Comparable emerging competitor in the same RFID hardware category Keonn serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/keonntech
• YouTubeyoutube.com/@KeonnTech
• LinkedInlinkedin.com/company/keonn-technologies
• Facebookfacebook.com/256148051076202

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds4 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keonn Technologies