UQUID
UQUID is a Web3 e-commerce platform enabling consumers and merchants to buy 170M+ physical products, 588k+ digital goods and NFTs, event tickets, and physical gold using cryptocurrencies and stablecoins (primarily TRC-20 USDT and Bitcoin), with pay-in-3 BNPL, AI-agent purchasing via Pundi AI, and a focus on emerging markets in Latin America and Africa.
- Company typePrivate
- Founded2014
- HeadquartersCoventry, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What UQUID does
UQUID is a Web3-native e-commerce platform that enables consumers and merchants to transact using cryptocurrencies and stablecoins, primarily TRC-20 USDT and Bitcoin, across a catalog of 170M+ physical products, 588k+ digital products and NFTs, plus event tickets, digital gold, and decentralized applications. Founded in 2014 and headquartered in Coventry, United Kingdom, the company operates a self-serve, product-led platform accessible via uquid.com, dedicated storefronts (shop, nft, tickets, dapp, business subdomains), and an iOS mobile app, with no subscription or membership fees. Its technology stack is multi-chain and multi-product: the core marketplace is supplemented by Uquid Payin3 (crypto-based BNPL in three installments), Uquid Tickets (TRON-exclusive ticketing with near-zero fees and instant delivery), Uquid Digital Gold (Thai $XAUT-to-physical-gold redemption), Uquid NFT, Uquid DApps, and a B2B merchant integration offering. A February 2026 partnership with Pundi AI layers agentic commerce onto the catalog, allowing AI agents to search, compare, and purchase autonomously.
The business model is purely transactional and take-rate based, with no subscription component. Revenue derives from transaction fees on crypto purchases, marketplace commissions on physical/digital/NFT goods, ticketing fees, and B2B integration services; near-zero TRON network fees structurally compress payment processing costs. Go-to-market is product-led and direct-to-consumer for end users, with community-led activations (Web3 Shopping Day 2025, daGama partnership, Telegram customer service @Uquidcs2) and promotional incentives (referral rewards, $20 app-review vouchers) used to drive acquisition, particularly in Latin America (45% TRON regional share) and Africa (35% TRON regional share), where crypto and stablecoin adoption are highest. The company is privately held, 51-100 employees, with two funding rounds on record totaling approximately $17.95M (a 2016 $150K round and a 2017 $17.8M round) and no disclosed ownership, investor roster, or financial metrics beyond that.
UQUID firmographics
Firmographics- Name
- UQUID
- Legal name
- UQUID
- Website
- https://uquid.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- UQUID is a Web3 e-commerce platform enabling consumers and merchants to buy 170M+ physical products, 588k+ digital goods and NFTs, event tickets, and physical gold using cryptocurrencies and stablecoins (primarily TRC-20 USDT and Bitcoin), with pay-in-3 BNPL, AI-agent purchasing via Pundi AI, and a focus on emerging markets in Latin America and Africa.
- Ownership category
- akta.pro rank
UQUID industry classification
Industry- Product category
- Crypto E-commerce Marketplace
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Crypto Payment Gateways & Checkout APIs (FSADAIAA)
- akta.pro secondary industries
- Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL), Trading Cards & Collectibles NFT Marketplaces (FSADANAI), Settlement, Reconciliation & Merchant Treasury Tools (Crypto) (FSADAIAK)
Keywords
Where UQUID is headquartered
LocationHeadquarters
- HQ city
- Coventry
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
UQUID business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- E-commerce Transaction Fees: Platform charges transaction fees on crypto purchases made through the marketplace for physical products, digital goods, and NFTs. The platform supports multiple cryptocurrencies including TRC-20 USDT, BTC, and other digital assets.
- Marketplace Commission: Commission-based revenue from facilitating transactions between buyers and merchants across 170M+ physical products and 588k+ digital products and NFTs.
- Ticketing Services: Revenue from ticket sales for live events (football matches, international tournaments, concerts, festivals) processed through the TRON network with near-zero transaction fees.
- B2B Solutions: Enterprise and business solutions for merchants looking to accept crypto payments, including implementation and integration services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Self-serve E-commerce Platform |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
UQUID product offering
Product offeringCore offering
UQUID operates a Web3-native e-commerce marketplace where users can purchase over 170 million physical products, 588k+ digital products, and NFTs using cryptocurrencies including TRC-20 USDT and Bitcoin. The platform also offers specialized crypto-commerce services: Uquid Payin3 (BNPL in 3 installments with crypto), Uquid Tickets (event ticketing on the TRON network with near-zero fees), and Uquid Digital Gold (redemption of XAUT digital gold for physical gold in Thailand). The ecosystem is supplemented by a B2B solution enabling merchants to accept crypto payments and an AI agent integration via Pundi AI for automated shopping.
Product overview
UQUID is a Web3 e-commerce platform offering a multi-product ecosystem for crypto-native shopping. The core offering is the Uquid Digital Shop, an online marketplace for 170M+ physical products and 588k+ digital products and NFTs purchasable with cryptocurrency. This is supplemented by specialized modules: Uquid Payin3 (cryptocurrency-based installment payments), Uquid NFT (NFT marketplace), Uquid Tickets (TRON-based event ticketing), Uquid DApps (decentralized applications), Uquid Digital Gold (physical gold redemption), and Uquid B2B (enterprise solutions). The platform also features a rewards program with cashback and up to 80% discounts. Recent additions include AI agent integration for automated shopping and TRON network support for ticketing.
Differentiator
Problem solved
Functional benefit
Brands
- Uquid Tickets: Event ticketing platform launched exclusively on the TRON network enabling users to purchase verified event tickets for football matches, international tournaments, concerts, and festivals using TRC-20 USDT and other digital assets.
- Uquid Digital Shop
- Uquid Payin3
- Uquid DApps
Products and services
- Uquid Digital Shop Main e-commerce storefront offering access to over 170 million physical products and 588k+ digital products and NFTs purchasable using cryptocurrency. Designed for individual crypto holders and Web3 users.
- Uquid NFT NFT marketplace platform for purchasing and trading non-fungible tokens using cryptocurrency.
- Uquid Payin3 Buy Now Pay Later service enabling users to pay for physical product purchases in three installments using Bitcoin and other cryptocurrencies.
- Uquid DApps Decentralized applications portal offering Web3-native shopping experiences and blockchain-integrated services within the UQUID ecosystem.
- Uquid Tickets Event ticketing platform built on the TRON network that allows users to buy verified tickets for sports, concerts, and festivals using crypto with near-zero transaction fees and instant delivery.
- Uquid B2B Solution Enterprise-facing solution enabling merchants and businesses to integrate UQUID's crypto commerce infrastructure and accept cryptocurrency payments from customers.
- Uquid Digital Gold Redemption service launched in Thailand enabling users to convert digital gold ($XAUT) holdings into physical gold, bridging digital savings with tangible precious metal assets.
Quantifiable outcome
- TRON handles 48% of Uquid's crypto shopping transactions
- +3 more outcomes
Companies that use UQUID
Customer profileSegments4 records
Ideal customer profiles4 records
UQUID technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
UQUID partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- TRONcoreUquid Tickets launched exclusively on the TRON network, enabling users to purchase verified event tickets using TRC-20 USDT and other digital assets with near-zero fees and instant delivery. TRON already handles 48% of Uquid's crypto shopping transactions and 54-60% of its stablecoin volume in 2025, with significant regional presence in Latin America (45%) and Africa (35%).
- Pundi AIcorePundi AI partnered with UQUID to build global infrastructure for AI-driven Web3 applications that connect open AI data with real-world crypto commerce. The integration combines UQUID's ecosystem of over 160 million products with Pundi AI's data capabilities, enabling AI agents to search, compare prices, and make purchases automatically while allowing users to spend digital assets at retail locations.
- daGamaminorCollaboration between daGama and UQUID during Web3 Shopping Day 2025 created a Web3-based shopping platform connecting product discovery with seamless transactions using various cryptocurrencies, gift cards, and discounts of up to 80%. The platform integrates community-verified recommendations with blockchain security, emphasizing transparency, community trust, and innovative payment solutions.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
UQUID competitors and assessment
Company assessmentDirect peers
- Bitrefill: Crypto-native marketplace where users buy gift cards, mobile top-ups, and services with Bitcoin and stablecoins. Most directly comparable to UQUID on the spend-utility-of-crypto thesis, though with a narrower product set (mostly gift cards/vouchers vs. physical goods).
- CoinGate: Crypto payment gateway enabling merchants and individuals to accept and transact in multiple cryptocurrencies. Directly competes with UQUID's B2B payment-infrastructure offering and shares the multi-chain stablecoin payment orientation.
- NOWPayments: Crypto payment gateway supporting 200+ cryptocurrencies with checkout APIs and POS tools. Competes head-on with UQUID's merchant-facing payment services and shares the multi-chain, low-fee positioning.
- CoinsPaid: Crypto payment ecosystem offering merchant processing, B2B solutions, and a crypto-fiat gateway. Comparable on B2B payment infrastructure and shares the broader Web3 commerce vision.
- Flexa: Crypto payments network enabling consumers to spend digital assets at retail merchants. Direct competitor on the 'spend crypto at checkout' use case that UQUID's Digital Shop and Payin3 modules address.
- Alchemy Pay: Crypto-fiat payment gateway bridging digital assets with global merchant acceptance, including emerging markets in Asia and Latin America. Directly comparable on the cross-border, emerging-market crypto commerce thesis.
Broad incumbents
- Coinbase Commerce: Merchant-facing crypto payment service from Coinbase, the largest US-listed crypto exchange. Competes with UQUID's B2B enterprise solutions with vastly deeper liquidity, brand recognition, and regulatory infrastructure.
- Binance Pay: Binance's peer-to-peer crypto payment network spanning 70M+ users globally. Overlaps with UQUID on cross-border crypto payments and emerging-market reach, but as part of a much larger exchange ecosystem.
- Crypto.com Pay: Crypto payment service within the Crypto.com super-app ecosystem. Comparable on merchant acceptance and consumer crypto spending, with much broader platform and brand resources.
Emerging players
- BTCPay Server: Open-source, self-hosted Bitcoin and crypto payment processor. Overlaps with UQUID's merchant payment-infrastructure offering but targets developer/merchant self-hosting rather than a managed marketplace experience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
UQUID social profiles
Digital presenceUQUID financial estimates
Financial estimateRevenue estimate
Valuation estimate
UQUID leadership team
Management profileNumber of profiles
Profiles2 records
UQUID funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UQUID M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UQUID
What does UQUID do?
UQUID operates a Web3-native e-commerce marketplace where users can purchase over 170 million physical products, 588k+ digital products, and NFTs using cryptocurrencies including TRC-20 USDT and Bitcoin. The platform also offers specialized crypto-commerce services: Uquid Payin3 (BNPL in 3 installments with crypto), Uquid Tickets (event ticketing on the TRON network with near-zero fees), and Uquid Digital Gold (redemption of XAUT digital gold for physical gold in Thailand). The ecosystem is supplemented by a B2B solution enabling merchants to accept crypto payments and an AI agent integration via Pundi AI for automated shopping.
Is UQUID a public or private company?
UQUID is a private company. It is classified as unknown and is currently operating.
When was UQUID founded?
UQUID was founded in 2014. It employs 51 to 100 people.
Where is UQUID based?
UQUID is headquartered in Coventry, United Kingdom, in the Europe region.
How does UQUID make money?
Four revenue lines are on record. E-commerce Transaction Fees are the primary driver. The others are marketplace Commission, ticketing Services and B2B Solutions.
Who are UQUID's main competitors?
Direct peers on record are Bitrefill, CoinGate, NOWPayments, CoinsPaid, Flexa and Alchemy Pay. Broad incumbents are Coinbase Commerce, Binance Pay and Crypto.com Pay. BTCPay Server is listed as an emerging player.
Does UQUID have an API?
No public API is recorded for UQUID.
What industry is UQUID in?
UQUID's product category is Crypto E-commerce Marketplace. Its primary akta.pro industry code is FSADAIAA, Crypto Payment Gateways & Checkout APIs, with a secondary code of BPAMAFAL, Crypto Payments & Stablecoin Settlement Platforms. Its NAICS code is 522320 and its SIC code is 6200.