Rightcharge
Rightcharge is a London-based fintech-cleantech that provides a fleet EV charging payment and reimbursement platform, consolidating public charging access and automated home charging reimbursement into one HMRC-compliant bill for UK businesses operating electric vehicle fleets.
- Company typePrivate
- Founded2019
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Rightcharge does
Rightcharge is a London-based private company founded in 2019 that operates a fleet EV charging payment and reimbursement platform serving UK businesses operating electric vehicle fleets ranging from single drivers to 1,000+ vehicles. The platform consolidates public charging access and home charging reimbursement into a single HMRC-compliant monthly invoice, targeting fleet managers, finance teams, and fleet decision-makers across multiple industries including automotive services, construction, government, transportation, home appliances, and fire protection.
The platform's technology integrates at the API level with energy tariffs, vehicle data, public charging networks, and employee home energy suppliers, enabling automated cost calculations, direct payments to drivers' energy accounts, and fraud prevention via charger-vehicle pairing. Notable technical components include ISO 15118 Power Line Communication (PLC) for distinguishing company versus personal vehicle charging, automated tariff-switch detection, and real-time carbon tracking for ESG and SBTi compliance reporting. The platform covers approximately 82,000 UK public charge points (around 79% of the UK public network) and supports 38+ charging networks across the UK and Europe, with partner networks including BP Pulse, Ionity, Be.EV, Sainsbury's Smart Charge, and Osprey.
Rightcharge generates revenue through three primary streams: per-driver monthly subscription fees ranging from £4.99 for public-only access to £12.49 for combined home and public charging (with a Gold Card bolt-on at +£4.99), pass-through energy costs billed separately with no margin, and licensing/reseller revenue share through channel partnerships with fuel card providers, leasing companies, and enterprise platforms. The company employs 11-50 staff, has onboarded 100+ fleet customers (including The AA, Stagecoach, Vinci, Medivet, Fisher & Paykel, and Islington Council), and operates a hybrid GTM motion combining self-serve product-led growth, direct enterprise field sales, and channel partners. Total disclosed funding to date is approximately £2.3 million across two seed rounds (£700K in December 2021 and £1.6M in October 2025 led by Czech VC Soulmates Ventures).
Rightcharge firmographics
Firmographics- Name
- Rightcharge
- Legal name
- Rightcharge Limited
- Website
- https://rightcharge.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rightcharge is a London-based fintech-cleantech that provides a fleet EV charging payment and reimbursement platform, consolidating public charging access and automated home charging reimbursement into one HMRC-compliant bill for UK businesses operating electric vehicle fleets.
- Ownership category
- akta.pro rank
Rightcharge industry classification
Industry- Product category
- Fleet EV Charging Management
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- SIC
- Electric & Other Services Combined (4931), Electric Services (4911)
- akta.pro primary industry
- EV Charging Payment & Reimbursement Programs (Public/Depot Charging) (TLABAMAK)
- akta.pro secondary industries
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG), Bill Pay, Invoicing & Payables Platforms (BPAMAFAF), EV Charging Settlement, Billing & Roaming (Payments, Tariffs, Clearing) (EUAFAMAI)
Keywords
Where Rightcharge is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Rightcharge business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D
Revenue model
- Driver Subscription Fees: Monthly per-driver subscription fees billed via Direct Debit. Plans include Public Only (£4.99), Home Only (£9.99), and combined Public and Home (£12.49), with Gold Card bolt-on at +£4.99 for exclusive public charging rates.
- EV Charging Energy Costs: Pass-through billing for actual electricity consumed by fleet drivers. Separate monthly bill for energy costs with no margins added to unit rates. Revenue flows through to energy suppliers.
- Licensing Revenue: White-label licensing of Rightcharge's EV payment software to enterprise platforms, energy providers, and industry suppliers. Partners receive fully branded experience built on Rightcharge's API.
- Reseller Revenue Share: Revenue share model with fuel card providers, leasing companies, and fleet suppliers who resell Rightcharge as part of their offering.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Public Only - £4.99/month per driver |
| Subscription | Monthly | Home Only - £9.99/month per driver |
| Subscription | Monthly | Public and Home Combined - £12.49/month per driver (17% discount) |
| Subscription | Monthly | Gold Card Bolt-on - +£4.99/month per driver |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels5 records
Rightcharge product offering
Product offeringCore offering
Rightcharge provides a fleet EV charging payment platform that combines access to 76,000+ UK public charge points via a single card and app with automated home charging reimbursement paid directly to drivers' energy suppliers. The platform consolidates public, home, and workplace charging into one HMRC-compliant monthly bill with real-time carbon tracking and fleet-wide analytics.
Differentiator
Problem solved
Functional benefit
Brands
- Gold Card: Gold Card bolt-on provides exclusive charging rates at partner networks including 49p/kWh for AC and 59p/kWh for DC charging across Sainsbury's Smart Charge, Be.EV, BP Pulse, and Ionity. Can save up to 35% on public charging.
Products and services
- Rightcharge Fleet EV Charging Platform
- White-label EV Payment Software Licensing
Quantifiable outcome
- Save £1,000 per driver annually through home charging optimization
- +5 more outcomes
Companies that use Rightcharge
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Rightcharge technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability3 records
Feature5 records
Rightcharge partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered strategic, core and minor.
- HumaxstrategicPartnership to provide unified EV charging solution for UK fleets using Humax's V2G-ready charger with vehicle identification and Rightcharge's platform for consolidated billing. Uses PLC technology based on ISO 15118 for automatic distinction between company and personal vehicles.
- PodcorePartnership where Pod's Home Fleet solution enables automatic cost credits to drivers' home energy bills through Rightcharge integration. Pod has installed over 250,000 chargers across the UK.
- Octopus ElectroversestrategicNew partnership announced as part of Rightcharge's growth strategy. Octopus Electroverse is a European EV charging roaming platform, enabling localized solutions in several countries.
- The AAcoreMajor UK fleet customer using Rightcharge for home reimbursement and public charging card solutions covering 38+ networks across UK and Europe. The AA has reported significant savings and increased renewable energy use.
- ToyotaminorPartner logo displayed on Rightcharge website indicating partnership relationship in the EV charging ecosystem.
- Eden RefminorPartner logo displayed on Rightcharge website indicating partnership relationship in the EV charging ecosystem.
- Innovation CityminorPartner logo displayed on Rightcharge website indicating partnership relationship in the EV charging ecosystem.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Rightcharge competitors and assessment
Company assessmentDirect peers
- Mina Energy: Mina Energy (acquired by Statkraft in 2024) is a UK-based home EV charging reimbursement and management platform for businesses, the most direct competitor to Rightcharge's home reimbursement product with overlapping target customers and similar API-driven tariff integration approach.
- ev.energy: ev.energy is a UK-based smart EV charging platform that serves both consumer and fleet segments with managed charging, energy supplier integrations and charging optimization — directly comparable to Rightcharge's platform layer and overlapping on energy tariff and charging session data processing.
Broad incumbents
- Allstar (Fleetcor UK): Allstar is the UK's largest fuel card provider (owned by Fleetcor) serving thousands of business fleets; it is expanding into EV charging payment cards and represents the most likely incumbent threat that could bundle EV payments into existing fleet fuel card relationships.
- Keyfuels: Keyfuels (part of Radius Payment Solutions) is a major UK commercial fuel card provider with deep fleet relationships; it is an incumbent comparable to Rightcharge in serving fleet managers and could expand into EV charging payment products.
- Shell Recharge Solutions: Shell Recharge Solutions (formerly Greenlots/NewMotion) is Shell's global EV charging business offering charging network, software and fleet services; a broad incumbent with vastly more capital that could replicate Rightcharge's fleet payment functionality as part of an integrated offering.
- BP Pulse: BP Pulse is BP's UK charging network arm and is also a Rightcharge partner for Gold Card access; as a vertically integrated major with charging infrastructure and capital, BP Pulse represents both a partner and a competitor threat with potential to own fleet payments end-to-end.
- ChargePoint: ChargePoint is the largest global EV charging network with extensive fleet management software, payment processing and analytics capabilities; a broad incumbent with comparable fleet management software functionality though primarily US-focused.
Emerging players
- Zap-Map: Zap-Map is the UK's leading EV charging map and payment app for consumers and businesses; an emerging player with overlapping payment and network coverage capabilities though historically more consumer-oriented than Rightcharge's fleet focus.
- EO Charging: EO Charging is a UK-based EV charging hardware manufacturer with a fleet-focused software and back-office management platform; an emerging player whose fleet management software overlaps with Rightcharge's CPMS-adjacent capabilities.
Regional players
- Octopus Electric Vehicles: Octopus Electric Vehicles is the UK's largest EV salary sacrifice provider and sister company to Octopus Electroverse (a Rightcharge partner); it serves UK business fleets with EV leasing and energy services, adjacent to Rightcharge's payment and reimbursement offering.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Rightcharge social profiles
Digital presenceRightcharge financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rightcharge leadership team
Management profileNumber of profiles
Profiles1 record
Rightcharge funding detail
Funding detailFunding overview
Funding rounds4 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rightcharge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rightcharge
What does Rightcharge do?
Rightcharge provides a fleet EV charging payment platform that combines access to 76,000+ UK public charge points via a single card and app with automated home charging reimbursement paid directly to drivers' energy suppliers. The platform consolidates public, home, and workplace charging into one HMRC-compliant monthly bill with real-time carbon tracking and fleet-wide analytics.
Is Rightcharge a public or private company?
Rightcharge is a private company. It is classified as venture growth investor backed and is currently operating.
When was Rightcharge founded?
Rightcharge was founded in 2019. It employs 11 to 50 people.
Where is Rightcharge based?
Rightcharge is headquartered in London, United Kingdom, in the Europe region.
How does Rightcharge make money?
Four revenue lines are on record. Driver Subscription Fees are the primary driver. The others are EV Charging Energy Costs, licensing Revenue and reseller Revenue Share.
Who are Rightcharge's main competitors?
Direct peers on record are Mina Energy and ev.energy. Broad incumbents are Allstar (Fleetcor UK), Keyfuels, Shell Recharge Solutions, BP Pulse and ChargePoint. Emerging players are Zap-Map and EO Charging. Octopus Electric Vehicles is listed as a regional player.
Does Rightcharge have an API?
No public API is recorded for Rightcharge.
What industry is Rightcharge in?
Rightcharge's product category is Fleet EV Charging Management. Its primary akta.pro industry code is TLABAMAK, EV Charging Payment & Reimbursement Programs (Public/Depot Charging), with a secondary code of TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing). Its NAICS code is 518 and its SIC code is 4931.