ShipsGo
ShipsGo is a cloud-based supply chain visibility platform that aggregates real-time container and air cargo tracking across 160+ ocean carriers and 160+ airlines, serving logistics providers and shippers in 145+ countries via freemium and subscription SaaS.
- Company typePrivate
- Founded2016
- HeadquartersBuca
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What ShipsGo does
ShipsGo is a cloud-based supply chain visibility platform headquartered in Izmir, Turkey (legal entity CNTR Bilişim A.Ş.) that aggregates real-time tracking data from 160+ ocean shipping lines and 160+ airlines into a unified dashboard. The company serves logistics service providers (freight forwarders, 3PLs), direct shippers (importers, exporters, manufacturers), and service-finder users across 145+ countries, with named enterprise references including DSV, Cotransa, Origin FGL Logistics, and Across Logistics. Core products include Container Tracking, Air Cargo Tracking (in beta), Service Finder (covering 300,000+ ocean routes with real-shipment transit time data from 130+ carriers), Carbon Offsetting with VFS and Gold Standard verification, and Port Area Emission Tracker, supplemented by reference tools (Ocean Ports, Carriers, Container Prefixes, Airlines, Airports, ETA Prediction).
The platform is built on AWS infrastructure, secured by Cloudflare, and exposes REST APIs (Container Tracking API and Air Cargo Tracking API, documented at api.shipsgo.com) for embedding tracking into customer TMS, WMS, and ERP systems. ShipsGo holds ISO/IEC 27001 certification (last updated July 2024) covering shipsgo.com, service-finder.shipsgo.com, and blog.shipsgo.com, and operates with a headcount of 51–100 employees.
The business model is product-led growth with a freemium tier and monthly subscription plans, supplemented by sales-assisted enterprise deals via a 'Book a Meeting' CTA. Revenue streams include Container Tracking subscriptions, Air Cargo Tracking subscriptions, Service Finder Premium, and API access, all recurring. Marketing and distribution operate through a self-serve website localized in 7 languages, G2 marketplace presence with multiple 2024 High Performer badges, SEO-optimized competitor comparison pages (vs. project44, GoComet), content marketing, email campaigns (EmailOctopus), and social channels (LinkedIn, X, Facebook, Instagram, YouTube). The company has raised $500,000 from Vinci Venture Capital in December 2020 and otherwise appears bootstrapped.
ShipsGo firmographics
Firmographics- Name
- ShipsGo
- Legal name
- CNTR Bilişim A.Ş
- Website
- https://shipsgo.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- ShipsGo is a cloud-based supply chain visibility platform that aggregates real-time container and air cargo tracking across 160+ ocean carriers and 160+ airlines, serving logistics providers and shippers in 145+ countries via freemium and subscription SaaS.
- Ownership category
- akta.pro rank
ShipsGo industry classification
Industry- Product category
- Supply Chain Visibility Software
- NAICS
- Support Activities for Water Transportation (4883), Freight Transportation Arrangement (488510)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Ocean Container Visibility (Vessel, Container, Demurrage/Detention) (TLAEADAF)
Keywords
Where ShipsGo is headquartered
LocationHeadquarters
- HQ city
- Buca
Offices2 records
Markets served
ShipsGo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Container Tracking Subscription: Subscription-based pricing for container tracking services with free tier available. Premium plans offer advanced features such as API access, notifications, and dashboard capabilities.
- Air Cargo Tracking Subscription: Subscription-based air cargo tracking services, currently in beta, with access to 160+ airline tracking.
- Service Finder Premium: Premium subscription for Service Finder service that provides enhanced carrier and route information, with card information stored for membership management.
- API Integration: API access for automated container and air cargo tracking integration, typically bundled with subscription plans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier available with basic tracking features |
| Subscription | Monthly | Service Finder Premium subscription |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
ShipsGo product offering
Product offeringCore offering
ShipsGo provides a cloud-based supply chain visibility platform that aggregates real-time container tracking across 160+ ocean shipping lines and air waybill tracking across 160+ airlines into a single dashboard, with notifications, live maps, and predictive ETA. The platform is offered under a freemium-plus-subscription model and includes the Service Finder directory spanning 300,000+ ocean routes, carbon offsetting with verified projects, and REST APIs for automated integration by shippers and logistics providers.
Product overview
ShipsGo is a supply chain visibility platform offering a unified portfolio of tracking and sustainability products. The core offerings include Container Tracking (real-time ocean container monitoring across 160+ shipping lines including MSC, Maersk, CMA CGM, HAPAG-LLOYD, COSCO, and others) and Air Cargo Tracking (air waybill monitoring across 160+ airlines). Supporting modules include Service Finder (for finding service providers across 300,000+ ocean routes), Carbon Offsetting (for CO2 emission compensation with VFS & Gold Standard verification), and Port Area Emission Tracker (for environmental analytics). The platform also provides reference tools (Ocean Ports, Carriers, Container Prefixes, Airlines, Airports, ETA Prediction) and developer APIs (Container Tracking API, Air Cargo Tracking API). The platform serves over 70,000 users across 145+ countries with coverage of 5M+ shipments tracked.
Differentiator
Problem solved
Functional benefit
Products and services
- Container Tracking Real-time ocean container tracking platform that enables shippers and logistics providers to monitor shipments across 160+ shipping lines including MSC, Maersk, CMA CGM, Hapag-Lloyd, COSCO, ONE, Evergreen, Hyundai MM, Yang Ming, Wan Hai, ZIM, and PIL, with notifications, alerts, live map and iframe integration, and an all-in-one dashboard.
- Air Cargo Tracking Air cargo tracking service that provides real-time monitoring of air waybills (AWB) across 160+ airlines, including Air Canada, Air France, American Airlines, Emirates, Etihad, IAG Cargo, LATAM Cargo, Lufthansa Cargo, Qatar Airways, TAP Air Cargo, Turkish Cargo, and United Cargo, with flight information and split shipment support.
- Service Finder Standalone directory platform for finding shipping service providers and freight forwarders across 300,000+ ocean routes, providing transit times and completed voyage details based on actual shipping data from 130+ carriers.
- Carbon Offsetting Sustainability product that enables shippers and logistics providers to calculate CO2 emissions from their shipments and compensate for them through verified carbon offset projects (VFS & Gold Standard), with port area emission tracking included.
- Container Tracking API REST API enabling developers and businesses to automate ocean container tracking by integrating real-time multi-carrier shipment visibility into their own applications, with documentation hosted at api.shipsgo.com/docs/v2/.
- Air Cargo Tracking API REST API enabling automated air cargo tracking integration for developers and businesses to embed real-time air waybill visibility into their own applications, complementing the Container Tracking API.
Quantifiable outcome
- Prevents demurrage and detention charges through early visibility into shipment delays
- +1 more outcomes
Companies that use ShipsGo
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
ShipsGo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
ShipsGo partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Amazon Web Services (AWS)coreShipsGo utilizes AWS cloud infrastructure for secure data hosting on physical and cloud servers. AWS provides the foundational infrastructure for ShipsGo's platform operations and data storage.
- CloudflarecoreCloudflare provides security protection against cyber threats (including DDoS attacks), performance optimization, and content delivery through its global network.
- IYZICOcoreVirtual payment system in Turkey used to process customer payments for ShipsGo services.
- StripecoreGlobal online payment processing platform used to securely process payments across ShipsGo's services.
Scale indicators8 records
Recent moves3 records
Expansion highlights6 records
ShipsGo competitors and assessment
Company assessmentDirect peers
- project44: project44 is a global supply chain visibility platform offering real-time container and freight tracking across ocean, road, rail, and air. It directly competes with ShipsGo in multi-modal visibility but targets the enterprise tier with deeper TMS/ERP integrations.
- FourKites: FourKites provides real-time transportation visibility across ocean, road, rail, and air with predictive ETAs. It is a direct competitor to ShipsGo in container and shipment visibility, focused primarily on large enterprise shippers and 3PLs.
- GoComet: GoComet is a cloud-based container and freight tracking platform with predictive ETAs and a similar SMB/mid-market positioning. It directly competes with ShipsGo on ocean container visibility, carrier coverage, and freight forwarder workflows.
- Vizion API: Vizion API is a container tracking API platform providing real-time ocean shipment visibility across hundreds of carriers. It directly competes with ShipsGo's Container Tracking API and developer-first offering, targeting logistics tech teams and integrators.
- Terminal49: Terminal49 offers container tracking and shipment event data via API for ocean freight visibility. It is a direct competitor to ShipsGo's developer/API product, particularly for software companies and TMS vendors embedding container tracking.
- GoFreight: GoFreight is a cloud freight forwarding operating system with built-in container tracking for ocean and air shipments. It overlaps with ShipsGo in providing tracking visibility to freight forwarders, though its primary product is the forwarding OS itself.
Broad incumbents
- Descartes Systems Group: Descartes is a large logistics technology provider offering ocean visibility, customs, and transportation management software. It competes with ShipsGo in container visibility but as part of a much broader logistics software portfolio serving enterprise and regulatory markets.
- CargoSmart: CargoSmart provides container tracking, vessel schedules, and shipping intelligence across ocean carriers. It overlaps with ShipsGo on container visibility and Service Finder-style intelligence, but is owned by a major carrier consortium and serves enterprise shippers.
Emerging players
- Magaya Software: Magaya provides a freight forwarding platform with integrated container tracking capabilities. It is comparable to ShipsGo because it serves freight forwarders with visibility bundled into operational software, but it is broader in scope (CRM, accounting, warehouse).
- Turvo: Turvo provides a collaborative TMS with shipment visibility and carrier integrations for shippers, brokers, and 3PLs. It is comparable to ShipsGo on the visibility and shipper/3PL use case, though it focuses on the broader transportation management workflow.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ShipsGo social profiles
Digital presenceShipsGo compliance and trust
Trust signalCompliance1 record
ShipsGo financial estimates
Financial estimateRevenue estimate
Valuation estimate
ShipsGo leadership team
Management profileNumber of profiles
Profiles4 records
ShipsGo funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ShipsGo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ShipsGo
What does ShipsGo do?
ShipsGo provides a cloud-based supply chain visibility platform that aggregates real-time container tracking across 160+ ocean shipping lines and air waybill tracking across 160+ airlines into a single dashboard, with notifications, live maps, and predictive ETA. The platform is offered under a freemium-plus-subscription model and includes the Service Finder directory spanning 300,000+ ocean routes, carbon offsetting with verified projects, and REST APIs for automated integration by shippers and logistics providers.
Is ShipsGo a public or private company?
ShipsGo is a private company. It is classified as venture growth investor backed and is currently operating.
When was ShipsGo founded?
ShipsGo was founded in 2016. It employs 51 to 100 people.
Where is ShipsGo based?
ShipsGo is headquartered in Buca.
How does ShipsGo make money?
Four revenue lines are on record. Container Tracking Subscription is the primary driver. The others are air Cargo Tracking Subscription, service Finder Premium and API Integration.
Who are ShipsGo's main competitors?
Direct peers on record are project44, FourKites, GoComet, Vizion API, Terminal49 and GoFreight. Broad incumbents are Descartes Systems Group and CargoSmart. Emerging players are Magaya Software and Turvo.
Does ShipsGo have an API?
Yes. ShipsGo offers Container Tracking API and Air Cargo Tracking API for automating shipment tracking. The APIs allow developers to integrate real-time container and air cargo tracking into their applications. API documentation is available at api.shipsgo.com/docs/v2/. Supports seamless API integration for ocean container tracking and automated air cargo tracking API integration. Developer documentation is at api.shipsgo.com/docs/v2.
What industry is ShipsGo in?
ShipsGo's product category is Supply Chain Visibility Software. Its primary akta.pro industry code is TLAEADAF, Ocean Container Visibility (Vessel, Container, Demurrage/Detention). Its NAICS code is 4883 and its SIC code is 4731.