Retykle
Retykle is a Hong Kong-based online marketplace for buying and selling pre-owned and new designer children's clothing, maternity wear, nursery items, and toys from over 2,500 brands, serving parents primarily in Hong Kong, Singapore, and the UAE with worldwide shipping.
- Company typePrivate
- Founded2016
- HeadquartersSouthern, Hong Kong SAR China
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Retykle does
Retykle operates a two-sided online resale marketplace for pre-owned and new designer children's clothing, maternity wear, nursery items, and toys, serving parents of children aged 0–14. The platform enables sellers to list outgrown items for cash or store credit and buyers to purchase from over 2,500 brands at discounts of 50–90% off original retail. The company runs a Shopify-based e-commerce platform with localized storefronts (retykle.com, retykle.sg), regional shipping thresholds by market, multi-currency checkout support spanning more than 60 currencies, and worldwide shipping coverage. Core features include condition grading (New With Tags, Good As New, Gently Used, Well Loved), a MyShop seller portal with saved searches and personalized notifications, and a Tyke Points loyalty program with tiered Eco Enthusiast, Eco Warrior, and Eco Icon levels earning 2–10 points per dollar. The business earns revenue through marketplace commissions on transactions between sellers and buyers, augmented by gift card sales in HK$250 to HK$5,000 denominations and ancillary merchandising. Geographic reach centers on Hong Kong (Wong Chuk Hang studio headquarters), Singapore, and the United Arab Emirates, with shipping extending to North America, UK, Australia, China, Japan, the Philippines, Taiwan, Malaysia, Macao, New Zealand, and broader regions. Retykle was founded in 2016 by CEO Sarah Garner; Mark Larsen serves as Chief Technology Officer. The company has raised approximately $2.5 million across three disclosed rounds (2018, 2021, 2023), with the latest led by Pine Venture Partners. Press coverage in Vogue HK, Tatler Asia, Inside Retail Australia, Good On You, and TechCrunch underpins brand positioning around circular fashion and sustainability (#WeRetykle).
Retykle firmographics
Firmographics- Name
- Retykle
- Legal name
- Retykle
- Website
- https://retykle.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Retykle is a Hong Kong-based online marketplace for buying and selling pre-owned and new designer children's clothing, maternity wear, nursery items, and toys from over 2,500 brands, serving parents primarily in Hong Kong, Singapore, and the UAE with worldwide shipping.
- Ownership category
- akta.pro rank
Retykle industry classification
Industry- Product category
- Pre-owned Children's Apparel Marketplace
- NAICS
- Clothing and Clothing Accessories Retailers (458110), Used Merchandise Retailers (459510)
- SIC
- Retail-Family Clothing Stores (5651), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Kids & Maternity Secondhand (Clothing, Gear, Toys) (CRAFAGAG)
- akta.pro secondary industries
- Apparel, Footwear & Accessories Resale (CRAFAGAA), Authenticated Luxury Resale Marketplaces (CRAKAKAA), Kids & Baby Specialty Department Stores (CRAGAGAD)
Keywords
Where Retykle is headquartered
LocationHeadquarters
- HQ city
- Southern
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices3 records
Markets served
Retykle business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Marketplace Commission / Transaction Fees: Retykle operates as a two-sided marketplace, earning revenue from transactions between sellers and buyers. Sellers earn cash or store credit by reselling children's clothing; Retykle takes a commission on each sale. The platform also sells new items alongside pre-loved inventory.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Individual product pricing based on condition and brand |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Retykle product offering
Product offeringCore offering
Retykle operates a two-sided online marketplace where parents can buy pre-loved and new designer children's clothing, maternity wear, nursery items, toys, and accessories from over 2,500 brands at 50-90% off original retail prices. Sellers list outgrown items and earn cash or store credit, while Retykle takes a commission on each transaction. The platform serves Hong Kong, Singapore, UAE, USA, Australia and ships worldwide.
Product overview
Retykle is a circular fashion marketplace for pre-loved and new designer children's clothing and maternity wear. The core offering is the Retykle Marketplace where parents can buy and sell outgrown designer kidswear from over 2,500 brands. The platform includes the MyShop Seller Portal for managing listings and earning through resale, the Tyke Points loyalty program with tiered rewards, and Gift Cards. Retykle also offers curated collections including The Wedding Edit for special occasions, dedicated Maternity Wear and Nursery product categories, and a Toys Collection. The platform operates globally with local sites for Singapore and UAE.
Differentiator
Problem solved
Functional benefit
Brands
- Tyke Points Program: Loyalty program offering points for purchases and sales with tiered rewards (Eco Enthusiast, Eco Warrior, Eco Icon levels).
Products and services
- Retykle Marketplace Online marketplace for pre-loved and new designer children's clothing, maternity wear, nursery items, and toys from over 2,500 brands, offering sizes from newborn to 14 years.
- Retykle Gift Cards E-gift cards available in denominations of HK$250, $500, $1,000, $1,500, $3,000, or $5,000 with no expiry date, redeemable on the Retykle marketplace.
- The Wedding Edit Curated collection of special occasion children's clothing including flower girl dresses, page boy outfits, and formal wear for weddings and events.
- Retykle Maternity Wear Stylish and comfortable maternity clothing including tops, dresses, pants, jumpsuits, rompers, and nursing wear at discounted prices from brands like Seraphine, 7 For All Mankind, and Jojo Maman Bebe.
- Retykle Nursery Collection Luxury nursery accessories including swaddles, sleepsacs, blankets, toys, and baby gear for newborns and infants.
- Retykle Toys Collection Curated selection of designer children's toys, dolls, soft toys, and educational toys from premium brands.
Quantifiable outcome
- 50-90% savings on designer children's clothing compared to original retail prices
Companies that use Retykle
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Retykle technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Retykle partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Retykle competitors and assessment
Company assessmentBroad incumbents
- Vestiaire Collective: Global luxury and premium resale marketplace operating a commission-based two-sided model across fashion categories. Directly comparable to Retykle's authenticated luxury resale mechanics, but at vastly broader scale and without kidswear specialization.
- The RealReal: Authenticated luxury consignment marketplace with consigned inventory spanning apparel, accessories, and home. Comparable business model (consignment + marketplace commission) and premium positioning, though focused on women's and men's luxury rather than children's.
- ThredUp: Largest US apparel resale marketplace operating a managed-marketplace model with processing, pricing, and shipping handled centrally. Directly comparable resale-mechanic business to Retykle, though at much larger scale and without curated luxury focus.
- Poshmark: Peer-to-peer social resale marketplace for apparel and accessories. Comparable in that it is a two-sided resale platform serving individual sellers and buyers, though Poshmark is US-centric, generalist, and lacks Retykle's curated luxury positioning.
- Vinted: European-headquartered peer-to-peer secondhand marketplace with strong presence in kids and baby categories. Directly comparable in that it offers a C2C resale platform serving parents, with Retykle competing on premium curation versus Vinted's mass-market breadth.
Direct peers
- Once Upon A Child: US franchise chain buying and reselling used children's clothing, toys, and baby gear. Closest direct functional peer to Retykle in terms of category (kids and baby used apparel/gear), differing in offline franchise model versus Retykle's online curated marketplace.
Emerging players
- Bundlee: UK-based kidswear rental subscription service for premium children's brands. Adjacent business model in sustainable kidswear with overlapping target customer (eco-conscious parents), differing in rental-versus-resale mechanic.
- The Tot: Online marketplace for non-toxic, sustainable, and premium baby and kids products. Comparable in curated premium positioning and target customer (affluent, eco-conscious parents) and overlapping assortment in nursery, toys, and kidswear.
- PatPat: DTC marketplace for affordable children's and maternity apparel with global shipping. Competes for the same parents-shopping-for-kids segment with a new-goods-led model, putting price and selection pressure on Retykle's premium resale proposition.
- Maisonette: Online marketplace curating premium and designer kidswear, baby gear, and home goods from independent brands. Closest historical direct competitor in the premium kidswear marketplace category before scaling back, sharing Retykle's curated luxury positioning and parent target.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Retykle social profiles
Digital presenceRetykle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Retykle leadership team
Management profileNumber of profiles
Profiles2 records
Retykle funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Retykle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Retykle
What does Retykle do?
Retykle operates a two-sided online marketplace where parents can buy pre-loved and new designer children's clothing, maternity wear, nursery items, toys, and accessories from over 2,500 brands at 50-90% off original retail prices. Sellers list outgrown items and earn cash or store credit, while Retykle takes a commission on each transaction. The platform serves Hong Kong, Singapore, UAE, USA, Australia and ships worldwide.
Is Retykle a public or private company?
Retykle is a private company. It is classified as venture growth investor backed and is currently operating.
When was Retykle founded?
Retykle was founded in 2016. It employs 11 to 50 people.
Where is Retykle based?
Retykle is headquartered in Southern, Hong Kong SAR China, in the Asia region.
How does Retykle make money?
One revenue line is on record: marketplace Commission / Transaction Fees.
Who are Retykle's main competitors?
Broad incumbents on record are Vestiaire Collective, The RealReal, ThredUp, Poshmark and Vinted. Once Upon A Child is listed as a direct peer. Emerging players are Bundlee, The Tot, PatPat and Maisonette.
Does Retykle have an API?
No public API is recorded for Retykle.
What industry is Retykle in?
Retykle's product category is Pre-owned Children's Apparel Marketplace. Its primary akta.pro industry code is CRAFAGAG, Kids & Maternity Secondhand (Clothing, Gear, Toys), with a secondary code of CRAFAGAA, Apparel, Footwear & Accessories Resale. Its NAICS code is 458110 and its SIC code is 5651.