JAAK

What JAAK does

JAAK (legal entity JAAK IT SAPI de CV) is a Mexico City-headquartered biometric identity verification and electronic signature platform founded in 2018 and built entirely with Mexican technology (Hecho en México designation). The company sells a modular suite for regulated Mexican industries: a KYC product combining passive liveness detection (iBeta Level 2 certified), 1:1 facial biometric matching (NIST FRVT evaluated at 99% precision), document OCR for INE/passport, geolocation, and watchlist screening; the Signa electronic signature platform with four NOM-151 validity tiers priced at $15 per signature; the Chronos AI agents orchestration platform for enterprise KYC, credit risk, loan processing, and collections; and supporting modules including KYB, PLD/AML screening against PEP Mexico, OFAC, UN/EU sanctions, and SAT 69-B lists, plus Expediente Digital evidence management with up to 10-year retention. The platform integrates natively with INE, SAT, Buró de Crédito, and RENAPO government databases, and holds ISO 27001, ISO 9001, ISO 27017/27018, NIST 800-63-3 IAL2/AAL2, LFPDPPP, and GDPR certifications.

JAAK serves primarily Mexican financial institutions, fintechs (Fital, SharedFi, Préstamos con Suerte), real estate and automotive companies requiring identity verification, and regulated businesses needing compliance with CNBV, UIF, and LFPIORPI requirements. Its customer base spans 1,000+ companies including enterprise names such as Grupo Bafar, Grupo La Campana, Creamigas, Lerco, OLR Leasing, Círculo de Beneficios, and Vextor. Pricing is predominantly transaction-based (pay-as-you-go) at $14 per INE consultation, $99 per KYC verification or OCR document, and $15 per Signa signature, with white-label/OEM and API licensing also available for embedded distribution. GTM combines a self-serve platform (Autoservicio) for SMB/individual customers, direct enterprise sales for larger deployments, and white-label embedding for partner platforms.

The company is bootstrapped relative to typical venture-backed peers, having disclosed only $2.05M across a 2018 seed ($50K) and a 2022 round ($2M), with no disclosed institutional investors. Leadership is founder-controlled: CEO Arianna Quezada and CTO Javier Moya. Operating geographies are concentrated in Mexico with LatAm-adjacent reach; expansion signals are primarily product-led (Chronos launch in 2026, broader certification stack) rather than geographic. Revenue is not publicly disclosed.

Name

JAAK

Legal name

JAAK IT SAPI de CV

Website

https://jaak.ai

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

JAAK is a Mexico City-based biometric identity verification and NOM-151 electronic signature platform serving Mexican financial institutions, fintechs, and regulated businesses with KYC, e-signature, and AI agent orchestration (Chronos) products.

Ownership category

akta.pro rank

Product category

Identity Verification Software

NAICS

Investigation and Personal Background Check Services (561611), Custom Computer Programming Services (541511)

SIC

Finance Services (6199)

akta.pro industry

PRIMARYFSAGAFAB

KYC/KYB & Customer Onboarding (CIP, beneficial ownership, screening)

Financial & Insurance/Financial Technology (Fintech)/RegTech (Compliance, KYC/AML, Fraud, Identity)

SECONDARYFSAMAMAN

Data, Evidence & Document Verification (IDV) for KYC

Financial & Insurance/Payments & Transaction Processing/Payment Compliance, KYC/AML & Screening

SECONDARYBPAMAEAI

Fraud Prevention & Identity Verification (IDV/KYC)

Business & Public Services/Web, Mobile & Digital Platforms/Digital Identity, Authentication & Access

SECONDARYHDAEAJAI

Identity Verification, Proofing & KYC (IDV)

Hardware, Technology & Telecom/Enterprise Platforms & Databases/Identity & Access Management (IAM) & Directory Services Platforms

SECONDARYFSAMAMAK

Beneficial Ownership (UBO) & Corporate Registry Verification (KYB)

Financial & Insurance/Payments & Transaction Processing/Payment Compliance, KYC/AML & Screening

Keywords

• Biometric identity verification
• Electronic signature platform
• KYC compliance software
• AML screening services
• Facial recognition software

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Transaction-based Verification Services: Per-transaction pricing for KYC, INE verification, and OCR services consumed by customers
2. Electronic Signature Platform: Per-signature pricing for NOM-151 compliant electronic signatures with audit trail functionality
3. Subscription Services: Recurring subscription model for ongoing access to identity verification and compliance tools
4. Enterprise Licensing: White-label and API licensing arrangements for organizations embedding JAAK technology into their platforms

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

JAAK provides a modular identity verification and electronic signature platform built for Mexican regulated industries. Its core offerings include biometric KYC (facial recognition, passive liveness detection, document OCR, and government database checks), NOM-151 compliant electronic signatures (Signa), and an AI agent orchestration platform (Chronos) that automates KYC, KYB, and AML workflows. The platform generates auditable digital evidence dossiers with retention up to 10 years for regulatory compliance with CNBV, UIF, and LFPIORPI.

Product overview

JAAK offers a modular identity verification and electronic signature platform designed for Mexican regulated industries. The core portfolio consists of KYC (biometric identity verification), Signa (electronic signature with 4 validity levels), and Chronos (AI agent orchestration platform). These integrate with specialized modules: KYB (business verification), Evidence Management (auditable digital dossier), PLD/AML Screening (watchlist monitoring), Document OCR, Biometric Bus (proprietary facial infrastructure), Government Queries (INE/RENAPO/SAT), and Liveness Detection (iBeta certified anti-spoofing). The platform is entirely developed and operated in Mexico (100% Mexican technology) without dependencies on AWS Rekognition or Azure Face for biometric processing. White-label customization is available for all products.

Differentiator

Problem solved

Functional benefit

Brands

• Signa: Electronic signature platform with NOM-151 certification for legal validity in Mexico, positioned as 50% cheaper than Mifiel.
• Chronos
• JAAK Recog

Products and services

• KYC (Verificación de Identidad / Biometric Identity Verification) Biometric identity verification (KYC) platform for Mexican regulated industries. Combines passive liveness detection (iBeta certified), 1:1 facial biometric matching, document OCR for INE/passport, geolocation, nominal list validation against INE/RENAPO, and blacklist screening against OFAC/SAT. Generates auditable evidence packages with configurable retention up to 10 years. Designed for financial institutions, fintechs, and any regulated entity subject to CNBV, UIF, and LFPIORPI.
• Signa (Firma Electrónica / Electronic Signature) Electronic signature platform with four validity levels: N1 Simple (click acceptance), N2 OTP (SMS/email confirmation), N3 Biometric (linked to verified biometric identity), and N4 NOM-151 (maximum legal validity with certified timestamp). Priced at $15 MXN per signature, 50% cheaper than Mifiel. Offers free migration and 24-hour deployment for regulated Mexican entities needing legally valid digital contracts.
• Chronos AI Agents Platform Enterprise AI agent orchestration platform for regulated financial institutions. Provides multi-tenancy with complete data isolation, RBAC (4 levels), immutable audit logs, visual drag-and-drop workflow editor, and native integration with JAAK KYC, OCR, Signa, and biometrics. Supports multiple LLM providers (Claude, GPT, Gemini, AWS Bedrock, Azure OpenAI, Oracle OCI GenAI) without vendor lock-in. Includes pre-configured agents for loan processing, credit risk, document collection, and preventive collections.
• Expediente Digital (Evidence Management) Digital evidence repository generating auditable, timestamped evidence packages for each verification and signature event. Each dossier includes timestamp, integrity hash, biometric records, informed consent, and electronic signature. Configurable retention up to 10 years with automatic deletion after the legal obligation period, providing chain of custody for regulatory audits by CNBV, UIF, and other Mexican authorities.
• KYB (Verificación Empresarial / Business Verification) Business verification for legal entities including SAT/RFC validation, public registry checks, corporate structure analysis (shareholders, ultimate beneficial owners with 25% threshold), legal representative KYC, and watchlist screening. Generates risk score on a 0-100 scale with low/medium/high classification. Evidence package includes corporate documents, KYC of related persons, and full audit trail for AML compliance.

Quantifiable outcome

• Processing over 50 million identity verifications demonstrates platform scale and reliability
• +1 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability9 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• INE (Instituto Nacional Electoral)coreTechnology or IntegrationDirect database integration with Mexico's National Electoral Institute for official identity verification, enabling Consulta INE service for voter ID validation
• SAT (Servicio de Administración Tributaria)coreTechnology or IntegrationIntegration with Mexican Tax Administration Service for tax identification verification and compliance checks
• Buró de CréditocoreTechnology or IntegrationIntegration with Mexican credit bureau for credit history verification supporting financial services customers
• RENAPO (Registro Nacional de Población)coreTechnology or IntegrationIntegration with Mexico's National Population Registry for official identity document verification and validation

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Mifiel: Mexican e-signature platform with NOM-151 compliance and the most direct domestic competitor to JAAK's Signa product. Comparable target customer (Mexican regulated industries) and product category (legally valid electronic signature).
• Truora: LatAm-focused identity verification API offering KYC, background checks, and facial recognition across Latin America. Closest geographic and product-line competitor to JAAK's biometric KYC stack.
• Dock: Brazilian identity and fraud-prevention platform offering KYC, facial biometrics, and identity verification APIs across LatAm. Directly comparable in product scope (KYC + biometrics) and emerging-market regulatory positioning.

Regional players

• idwall: Brazilian identity verification and KYC platform serving financial institutions and fintechs. Comparable in vertical focus (financial services / fintech) and biometric KYC, but primarily Brazil-focused rather than Mexico.
• Caf: Brazil-based digital identity and authentication provider offering facial biometrics and identity verification for LatAm enterprises. Comparable product surface and emerging-market GTM, though Brazil-centric.

Broad incumbents

• Jumio: Global identity verification incumbent offering KYC, AML screening, and biometric verification across 200+ countries. Comparable core product (IDV/KYC) but vastly broader portfolio, larger R&D budget, and global enterprise footprint than JAAK.
• Onfido: Global cloud-based identity verification provider offering AI-driven KYC, document verification, and biometric checks. Directly comparable core functionality and enterprise customer base, with significantly greater scale and geographic reach than JAAK.
• Persona: Unified identity verification platform offering KYC, KYB, and AML solutions with flexible no-code flows. Comparable in modular IDV architecture and enterprise customer profile, though globally distributed rather than Mexico-concentrated.
• Veriff: Global identity verification platform offering AI-powered document and biometric verification. Comparable core offering (IDV/KYC for regulated industries) but with materially larger global customer base and capital base than JAAK.

Others

• Provenir: Risk decisioning and onboarding platform for financial services with KYC and fraud decisioning capabilities. Adjacent rather than directly competitive — JAAK's Chronos agents for loan processing and credit risk overlap with Provenir's risk decisioning layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/jaakmx
• Xx.com/jaak_it
• Facebookfacebook.com/Jaak.mx

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JAAK