Yooldo
Yooldo is an AI-native Web3 gaming platform founded in 2021 that publishes blockchain-based games with NFT asset ownership, zero gas fees via its Yooldo Verse Layer2 protocol, and an ESPORTS token economy, serving Web3 gamers and game developers.
- Company typePrivate
- Founded2021
- HeadquartersSaint Peter, United States
- Headcount—
- GTM typeB2C
- OfferingSoftware
What Yooldo does
Yooldo is an AI-native Web3 gaming platform founded in 2021 that develops and publishes blockchain-based games with true digital asset ownership. The company operates a portfolio of four games—Trouble Punk (battle royale), Dungeon Rogue: Dagger Hit (roguelike), Random Pirate Defense (tower defense), and Screaming Marmot Town (village builder)—accessible through its web app (app.yooldo.gg), Google Play, and the HyperPlay gaming launcher. Its core technology stack includes the Yooldo Verse Layer2 protocol built on Oasys blockchain, which delivers zero gas fees and high transaction throughput specifically optimized for gaming microtransactions. The platform supports NFT-based digital asset ownership, a native ESPORTS token with approximately 150 million circulating supply out of 900 million maximum, and a Jury DAO community governance system for dispute resolution.
The company's business model centers on a freemium approach with multiple revenue streams: transaction fees from in-game NFT asset purchases, marketplace commissions on content and game transactions, usage-based fees for AI-powered services, and value capture through the ESPORTS token economy listed on major exchanges including Binance, Bybit, Bitget, Gate.io, MEXC, and LBank. Yooldo serves two primary customer segments: Web3 gamers seeking accessible blockchain gaming experiences with true asset ownership, and independent game developers looking to integrate Web3 functionality without blockchain development overhead. The go-to-market strategy is product-led and community-driven, leveraging organic social media presence on X, Discord, Medium, and GitBook, a referral system, and strategic backing from Consensys, Google for Startups, Linea, Coinbase, Oasys, and Unity. The platform differentiates through its AI and MCP integration for matchmaking and gamer insights, though depth of proprietary AI capability is not substantiated beyond product feature claims.
Yooldo firmographics
Firmographics- Name
- Yooldo
- Legal name
- Yooldo game platform
- Website
- https://yooldo.gg
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Short description
- Yooldo is an AI-native Web3 gaming platform founded in 2021 that publishes blockchain-based games with NFT asset ownership, zero gas fees via its Yooldo Verse Layer2 protocol, and an ESPORTS token economy, serving Web3 gamers and game developers.
- Ownership category
- akta.pro rank
Yooldo industry classification
Industry- Product category
- Web3 Gaming Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Finance Services (6199), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Web3/Blockchain Game Studios (MPAFAAAO)
- akta.pro secondary industries
- Player Wallets, Identity & Accounts for Games (embedded wallets, SSO, DID) (FSAPAGAF), Interoperability & Asset Bridging for Games (cross-game/cross-chain assets) (FSAPAGAJ), Anti-Cheat, Security & Fraud Prevention for Web3 Games (bot detection, exploit prevention) (FSAPAGAL), NFT Custody, Wallets & Asset Management (collectibles wallets, vaults, portfolio tools) (FSAPAFAF), NFT Commerce, Ticketing & Utility Enablement (token-gated access, memberships, passes, ticketing rails) (FSAPAFAJ)
Keywords
Where Yooldo is headquartered
LocationHeadquarters
- HQ city
- Saint Peter
- HQ country
- United States
- HQ region
- North America
Markets served
Yooldo business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- ESPORTS Token Economy: The platform's native cryptocurrency (ESPORTS token) operates with approximately 150 million circulating supply out of a 900 million max supply. The token supports the inflation-free token economy and is used for in-platform transactions, governance, and staking. The token is listed on major exchanges including Binance, Bybit, Bitget, Gate.io, MEXC, and LBank, generating value through trading activity and token utility.
- Game Asset Purchases: Revenue generated from the sale of in-game digital assets (NFTs) including game items, characters, and collectibles within the Yooldo gaming ecosystem. Users can buy and sell these digital assets among themselves through the platform.
- Content Commission: Platform takes a commission from content and game transactions occurring on the Yooldo platform, including asset sales, gameplay fees, and other in-game economic activities.
- AI Connections Fee: Usage fees for AI-powered services including matchmaking enhancements, productivity tools, and gamer insights powered by AI analysis on the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free-to-play access with optional in-game asset purchases |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Yooldo product offering
Product offeringCore offering
Yooldo is an AI-native Web3 gaming platform that hosts multiple blockchain-based games (Trouble Punk, Dungeon Rogue: Dagger Hit, Random Pirate Defense, Screaming Marmot Town) with true digital asset ownership via NFTs. It is underpinned by Yooldo Verse, a Layer2 protocol on Oasys blockchain that provides zero gas fees and high transaction throughput, and the native ESPORTS cryptocurrency token used for in-platform transactions, governance, and staking.
Product overview
Yooldo is an AI-native Web3 gaming platform that offers a unified ecosystem of blockchain-powered games and platform features. The core product is the Yooldo Platform, which connects blockchain and games seamlessly, supported by Yooldo Verse—a Layer2 protocol built on Oasys that eliminates gas fees. The platform hosts multiple games including Trouble Punk, Dungeon Rogue: Dagger Hit, Random Pirate Defense, and Screaming Marmot Town. Supporting infrastructure includes the ESPORTS token (native cryptocurrency with ~150M circulating supply out of 900M max), $ESPORTS Bridge for cross-chain token management, Jury DAO for community-based dispute resolution, and a referral system. The platform emphasizes user-friendly design, AI-powered matchmaking and analytics via MCP integration, and accessibility for mainstream gamers.
Differentiator
Problem solved
Functional benefit
Brands
- Yooldo Verse: Layer2 gaming blockchain protocol built on Oasys with zero gas fees and high transaction throughput.
- Dungeon Rogue: Dagger Hit
- Trouble Punk
- Random Pirate Defense
- Jury DAO
- Cyber Galz
- Screaming Marmot Town
Products and services
- Yooldo Platform The main Web3 gaming platform that serves as a gateway to blockchain-powered gaming, providing a user-friendly interface and diverse game selection to make web3 gaming accessible to all players.
- Yooldo Verse A Layer2 protocol built on top of Oasys blockchain specialized for gaming with extremely high volume of transactions, featuring zero gas fees and blazing-fast transaction speeds to address the obstacle of high gas costs in blockchain gaming.
- Trouble Punk A cyber punk-themed battle royale game available on the Yooldo platform, playable through the HyperPlay gaming launcher.
- Dungeon Rogue: Dagger Hit A simple and intuitive roguelike game where players defeat monsters by throwing daggers with a tap of the screen. Features waves of monsters, special abilities, and 20 stages culminating in a final boss fight.
- Random Pirate Defense A nautical-themed defense game where players defend with top sailors against waves of enemies. Available on Google Play store.
- Screaming Marmot Town A village-building game featuring power-up mechanics with votes, where players manage a town of screaming marmots.
- ESPORTS Token The native cryptocurrency of the Yooldo Web3 play-to-earn gaming platform. The ESPORTS token operates on BNB Chain with plans for Ethereum and Linea integration, used for in-platform transactions, governance, staking, content commission, game asset purchases, fee revenue share, airdrops, and AI connections.
- Jury DAO A proactive hacking prevention and dispute resolution system described as a first-of-its-kind application on Yooldo, enabling community-based trial voting to ensure safe gameplay for all users through a three-instance trial system.
Quantifiable outcome
- $13 million valuation achieved in 2023
- +1 more outcomes
Companies that use Yooldo
Customer profileSegments2 records
Ideal customer profiles2 records
Yooldo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature6 records
Yooldo partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- OasyscoreOasys is a blockchain specialized for gaming and serves as the foundation for Yooldo Verse Layer2. Yooldo has received grant funding from Oasys and participated in Oasys Pitching Day. The partnership provides zero-gas-fee infrastructure for the platform.
- BNB ChaincoreBNB Chain is the primary blockchain for Yooldo's operations. Yooldo has received hackathon success and grant funding from BNB Chain, which contributed to the $13 million valuation.
- AptosminorAptos is a blockchain partner with hackathon success relationship with Yooldo that contributed to the project's valuation.
- MantleminorMantle is an Ethereum Layer2 solution listed as a partner for Yooldo, representing potential integration or collaboration in the Layer2 ecosystem.
- HyperPlayminorHyperPlay is a Web3 gaming platform listed as a partner, with Trouble Punk game available through HyperPlay launcher.
- SupraminorSupra is listed as a partner for Yooldo in the Web3 gaming ecosystem.
- GameFiminorGameFi is listed as a partner in Yooldo's ecosystem.
- UnitycoreUnity is the game engine used by Yooldo for game development. The platform has Unity Awards recognition and Unity integration for game development.
- CoinbasecoreCoinbase is a major cryptocurrency exchange with hackathon success relationship with Yooldo that contributed to the $13 million valuation. Coinbase provides the startup perk program benefits.
- Google PlayminorGoogle Play is a distribution channel for Yooldo games, with Random Pirate Defense available on Google Play store.
- SakabaminorSakaba is listed as a partner in Yooldo's ecosystem.
- TozfuftminorTozfuft is listed as a partner in Yooldo's ecosystem.
- YeehaminorYeeha is listed as a partner in Yooldo's ecosystem.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Yooldo competitors and assessment
Company assessmentEmerging players
- Illuvium: Illuvium is an open-world Web3 RPG with NFT-based creatures and a native ILV token. It is a comparable AAA-quality Web3 game peer to Yooldo's portfolio strategy, though with a narrower single-title focus.
Direct peers
- Decentraland: Decentraland is a Web3 metaverse/gaming platform with user-owned NFT assets and the MANA token. It competes with Yooldo in the intersection of gaming, NFTs, and token-based virtual economies.
- Gala Games: Gala Games operates a multi-game Web3 gaming ecosystem with its own GALA token and dedicated GalaChain. It competes with Yooldo in offering a portfolio of blockchain games under one platform with native token utility.
- Enjin: Enjin provides NFT infrastructure and tools for game developers and operates the Efinity Polkadot parachain. It competes with Yooldo in providing NFT-based in-game asset infrastructure and developer tooling for Web3 games.
- The Sandbox: The Sandbox is a blockchain-based virtual world and game platform with NFT asset ownership and a native SAND token. It shares Yooldo's NFT-based digital asset ownership and play-to-earn mechanics.
- Immutable: Immutable is a leading Web3 gaming infrastructure provider offering a zkEVM L2 chain and a gaming-focused NFT marketplace. It directly competes with Yooldo as a destination for Web3 game developers and shares the same thesis of Layer2-based zero/low-fee gaming, but at significantly greater scale and capital base.
- Oasys: Oasys is a Layer1 blockchain specialized for gaming and serves as the foundation for Yooldo Verse Layer2. It is both a partner and a competitive Layer1 destination for Web3 game studios seeking low-fee infrastructure.
- Sky Mavis (Axie Infinity): Sky Mavis created Axie Infinity, the pioneering play-to-earn Web3 game, and operates the Ronin gaming-optimized sidechain. It is the category-defining peer for Web3 gaming platforms with native tokens.
- WAX (Worldwide Asset eXchange): WAX is a purpose-built blockchain for NFTs and Web3 gaming with a CEX-listed token. It is a comparable Layer1 destination for game studios seeking gas-free or low-fee NFT and token operations.
Broad incumbents
- Magic Eden: Magic Eden is a leading multi-chain NFT marketplace with growing Web3 gaming exposure. While broader than Yooldo, it competes in NFT trading of in-game assets and uses a native token (ME) for ecosystem incentives.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Yooldo social profiles
Digital presenceYooldo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yooldo leadership team
Management profileNumber of profiles
Yooldo funding detail
Funding detailFunding overview
Funding rounds3 records
Investors15 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yooldo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yooldo
What does Yooldo do?
Yooldo is an AI-native Web3 gaming platform that hosts multiple blockchain-based games (Trouble Punk, Dungeon Rogue: Dagger Hit, Random Pirate Defense, Screaming Marmot Town) with true digital asset ownership via NFTs. It is underpinned by Yooldo Verse, a Layer2 protocol on Oasys blockchain that provides zero gas fees and high transaction throughput, and the native ESPORTS cryptocurrency token used for in-platform transactions, governance, and staking.
Is Yooldo a public or private company?
Yooldo is a private company. It is classified as venture growth investor backed and is currently operating.
When was Yooldo founded?
Yooldo was founded in 2021.
Where is Yooldo based?
Yooldo is headquartered in Saint Peter, United States, in the North America region.
How does Yooldo make money?
Four revenue lines are on record. ESPORTS Token Economy is the primary driver. The others are game Asset Purchases, content Commission and AI Connections Fee.
Who are Yooldo's main competitors?
Illuvium is listed as an emerging player. Direct peers are Decentraland, Gala Games, Enjin, The Sandbox, Immutable, Oasys, Sky Mavis (Axie Infinity) and WAX (Worldwide Asset eXchange). Magic Eden is listed as a broad incumbent.
Does Yooldo have an API?
No public API is recorded for Yooldo.
What industry is Yooldo in?
Yooldo's product category is Web3 Gaming Platform. Its primary akta.pro industry code is MPAFAAAO, Web3/Blockchain Game Studios, with a secondary code of FSAPAGAF, Player Wallets, Identity & Accounts for Games (embedded wallets, SSO, DID). Its NAICS code is 5182 and its SIC code is 6199.