Zube
Zube is a web-based Agile project management platform for software development teams, offering Kanban boards, sprints, epics, and ticketing with real-time two-way GitHub Issues synchronization. It serves developers and cross-functional collaborators via freemium self-serve signup under Pivit Inc.
- Company typePrivate
- Founded2015
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Zube does
Zube (operated by Pivit Inc., a US corporation) is a web-based Agile project management platform built primarily for software development teams that already use GitHub Issues. Founded in 2015 by Aaron O'Connell (CEO) and Jen Dewalt and headquartered in San Francisco, the company was part of the Y Combinator Fellowship (W16 batch). The core product is a Kanban and Sprint board with real-time, bidirectional synchronization to GitHub Issues, allowing developer and non-developer team members to collaborate on the same cards without manual data entry between systems. Supporting modules include Epics (aggregated story groupings), Customer Support Tickets linked to GitHub Issues, Workspaces, an Issue Manager for bulk operations, Triage with rule-based routing, and an Analytics suite covering Burndown, Burnup, Velocity, and Throughput.
The underlying platform pairs a configurable UI with a public RESTful API (launched September 2019) using JWT authentication for programmatic access. A distinguishing technical component is the zubebot GitHub App, which allows non-developer team members signing in via Google OAuth to modify GitHub-backed cards without granting them repository access. The product supports multi-repository projects, configurable columns, custom fields (Date, Number, Text, Single Select), card templates, and Slack notifications. Data hosting is located in Ireland to support GDPR compliance, with Terms of Service governed by California law.
Zube runs a product-led, self-serve go-to-market: users sign up via GitHub or Google OAuth with a 30-day free trial (no credit card required) and can stay on a permanent free tier for public or open-source GitHub repositories. Paid plans are offered as monthly and annual subscriptions, with specific pricing on the company's Pricing page. Named customers include a mix of enterprise logos (Autodesk, ipsy, Universal, Meltwater) and smaller companies (PiinPoint, Rival IQ, Broadly, Bridg), implying a long-tail distribution with selective enterprise adoption. Distribution relies on the GitHub OAuth listing, a Slack community (slack.zube.io), the Zube blog, and founder-led outreach, with no public enterprise sales motion disclosed.
Zube firmographics
Firmographics- Name
- Zube
- Legal name
- Pivit Inc.
- Website
- https://zube.io
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Zube is a web-based Agile project management platform for software development teams, offering Kanban boards, sprints, epics, and ticketing with real-time two-way GitHub Issues synchronization. It serves developers and cross-functional collaborators via freemium self-serve signup under Pivit Inc.
- Ownership category
- akta.pro rank
Zube industry classification
Industry- Product category
- Agile Project Management Software
- NAICS
- Software Publishers (513210), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Configuration Management Database (CMDB) Platforms (HDAEALAE)
- akta.pro secondary industry
- Configuration Management & CMDB Services (BPAEAJAK)
Keywords
Where Zube is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Zube business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Freemium tier for public/open-source GitHub repositories: Zube.io Services are free to use for all public GitHub repositories, public open-source repositories, and repositories meeting free-use requirements on the Pricing page. Provides land-and-expand onboarding with no time limit.
- Paid subscription plans (monthly or annual): Paid accounts offered at month-to-month or yearly rates, pre-paid on the day of signup, covering the subscription period. Plans and prices are listed on the Pricing page and are subject to change. No refunds on cancellation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier — public/open-source GitHub repositories |
| Subscription | Monthly | Paid plans — month-to-month or yearly subscriptions |
| Subscription | Annual | Paid plans — annual subscriptions |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Zube product offering
Product offeringCore offering
Zube is a web-based Agile project management platform that provides real-time, bidirectional synchronization between its Kanban/Sprint boards and GitHub Issues. It offers Epics, Customer Support Tickets, Triage, Workspaces, Analytics (Burndown, Burnup, Velocity, Throughput), Custom Fields, a public REST API, and the zubebot GitHub App that lets non-developer Google-login users modify GitHub-backed cards. The product targets software development teams and ships under a freemium model with paid monthly/annual subscriptions.
Product overview
Zube is a single unified Agile project management product with a seamless, real-time GitHub integration, operated by Pivit Inc. At its core are the Kanban Board and Sprint Board, which share underlying modules including Sprints (timeboxed iterations), Workspaces (project sub-containers), Epics (groupings of related cards with automatic aggregate status), Customer Support Tickets (a ticketing system linked to GitHub Issues), the Issue Manager (power-user bulk search/update), Triage (an inbox and rules engine for routing new issues), and an Analytics suite comprising Burndown, Burnup, Throughput, Users Throughput, and Velocity charts. Layered on top are add-on features such as Custom Fields (Date, Number, Text, Single Select), Card Templates, Related Cards, GitHub Column Labels, configurable notifications, and a Public RESTful API for programmatic access. The zubebot GitHub App extends the platform by letting non-developer Google-login users modify GitHub-backed cards. Together, these modules enable developer and non-developer teams to plan, track, triage, and ship work in a single environment that stays in two-way sync with GitHub.
Differentiator
Problem solved
Functional benefit
Products and services
- Zube Zube is an Agile project management platform with a seamless, real-time GitHub Issues integration. It lets developer and non-developer team members collaborate on tasks, epics, and tickets in a single environment with data kept in sync between Zube and GitHub.
- Public RESTful API Public RESTful API with JWT user-token authentication that exposes virtually all Zube web interface functionality (Cards, Epics, Tickets, Sprints, Workspaces) for automation, integration, and custom reporting.
- zubebot zubebot is a GitHub App that allows non-developer Google-login users on Zube to modify GitHub-backed cards, handling the GitHub-side synchronization on the team's behalf so cross-functional members do not need direct repository access.
Quantifiable outcome
- Zube lets us rapidly prioritize our backlog and manage engineering milestones so we can focus on delivering value to our customers.
- +2 more outcomes
Companies that use Zube
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Zube technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature15 records
Zube partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- GitHubflagshipZube's flagship technology integration: real-time, bidirectional synchronization of issues, comments, status, and (optionally) column labels between Zube and GitHub. Users sign into Zube via GitHub OAuth. Zube supports multiple GitHub repositories per project and is positioned as "the source of truth" for developer work.
- SlackcoreZube ships an installable Slack app that posts customizable notifications scoped to Projects or Workspaces for Tickets, Epics, Cards, and Triage. Configurable per event type, supporting fully configurable workspace, project, and triage notification routing into Slack channels.
- GooglecoreGoogle OAuth provides a sign-in option that lets non-developer team members use Zube. Combined with the zubebot (a GitHub-installed integration), Google-login users can fully manage GitHub-backed cards without direct repository access.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Zube competitors and assessment
Company assessmentDirect peers
- GitHub Projects: GitHub's native project management feature set (Projects, Issues, Milestones) is freely available to every GitHub user and is the most direct substitute for Zube's GitHub-integrated Kanban/Sprint/Epic workflow.
- Linear: Modern issue tracking and project management for software teams with first-class GitHub/GitLab sync and a keyboard-driven UX; targets the same engineering-team Agile workflow as Zube and has raised substantially more capital.
- Shortcut (formerly Clubhouse): Project management tool purpose-built for software teams with native GitHub integration, epics, sprints, and workflows; competes head-to-head with Zube for engineering Agile workflows at startups and mid-market.
- ZenHub: Agile project management built natively on top of GitHub Issues with Kanban, Epics, and reporting; the closest direct analog to Zube's 'PM layer on GitHub Issues' positioning.
Broad incumbents
- Jira (Atlassian): Market-leading enterprise Agile project management suite with deep GitHub integrations via Atlassian Marketplace; competes with Zube for engineering-team PM budgets at much larger scale.
- Trello (Atlassian): Widely adopted Kanban-style PM tool with a GitHub Power-Up for issue syncing; competes with Zube at the lightweight Kanban tier and benefits from Atlassian's distribution and brand.
- Asana: Broad-purpose work management platform with GitHub integration via Asana + GitHub; competes with Zube for cross-functional team PM use cases, especially at larger enterprises.
- ClickUp: All-in-one productivity platform with Kanban, Sprints, Epics, and native GitHub/GitLab integrations; competes across multiple Zube use cases and has raised significantly more capital.
- Azure DevOps (Microsoft): Enterprise DevOps platform including Azure Boards with Kanban/Sprints and GitHub repository integration; competes with Zube for larger engineering organizations, particularly those already in the Microsoft ecosystem.
Emerging players
- Notion: Flexible workspace platform increasingly used by engineering teams for project tracking; offers GitHub integration via embed and database views and overlaps with Zube's Kanban and roadmap use cases.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Zube social profiles
Digital presenceZube compliance and trust
Trust signalCompliance1 record
Zube financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zube leadership team
Management profileNumber of profiles
Profiles2 records
Zube funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zube M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zube
What does Zube do?
Zube is a web-based Agile project management platform that provides real-time, bidirectional synchronization between its Kanban/Sprint boards and GitHub Issues. It offers Epics, Customer Support Tickets, Triage, Workspaces, Analytics (Burndown, Burnup, Velocity, Throughput), Custom Fields, a public REST API, and the zubebot GitHub App that lets non-developer Google-login users modify GitHub-backed cards. The product targets software development teams and ships under a freemium model with paid monthly/annual subscriptions.
Is Zube a public or private company?
Zube is a private company. It is classified as venture growth investor backed and is currently operating.
When was Zube founded?
Zube was founded in 2015. It employs 11 to 50 people.
Where is Zube based?
Zube is headquartered in San Francisco, United States, in the North America region.
How does Zube make money?
Two revenue lines are on record. Freemium tier for public/open-source GitHub repositories are the primary driver. The others are paid subscription plans (monthly or annual).
Who are Zube's main competitors?
Direct peers on record are GitHub Projects, Linear, Shortcut (formerly Clubhouse) and ZenHub. Broad incumbents are Jira (Atlassian), Trello (Atlassian), Asana, ClickUp and Azure DevOps (Microsoft). Notion is listed as an emerging player.
Does Zube have an API?
Yes. Zube offers a public, full-featured RESTful API. Authentication is performed with user tokens (JWTs) so all requests behave as if issued from the web interface and changes are attributed to the caller. Almost everything that can be done through the web UI can be done through the API, including accessing and manipulating Cards, Epics, Tickets, Sprints, and Workspaces. Users should be aware that changes which sync to GitHub Issues can be rate-limited by GitHub's API, and a short delay (a second or two) between such requests is recommended. Developer documentation is at zube.io/docs/api.
What industry is Zube in?
Zube's product category is Agile Project Management Software. Its primary akta.pro industry code is HDAEALAE, Configuration Management Database (CMDB) Platforms, with a secondary code of BPAEAJAK, Configuration Management & CMDB Services. Its NAICS code is 513210 and its SIC code is 7372.