ClickUp
ClickUp is a cloud-based productivity SaaS platform that consolidates project management, collaboration, documents, and AI agents into one workspace, serving 85,000+ paying customers from SMBs to 60% of the Fortune 500.
- Company typePrivate
- Founded2017
- HeadquartersSan Diego, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
What ClickUp does
ClickUp is a cloud-based productivity and project management SaaS platform that consolidates tasks, documents, chat, calendars, whiteboards, sprints, time tracking, automations, and AI into a single workspace, serving more than 85,000 paying customers across SMB and enterprise segments (including McDonald's, Booking.com, Netflix, Mayo Clinic, and 60% of the Fortune 500). The platform's core technology is Brain2, a context-aware AI layer with multi-model routing between Claude, GPT, and Gemini, plus Super Agents — autonomous AI teammates capable of executing 500+ human skills — supported by the proprietary RapidViews database for scale and performance. Underlying assets include the 2022 acquisition of Slapdash (unified search), the 2025 acquisitions of Qatalog (AI work hub) and Codegen (AI code generation, whose founder became Head of AI), and the December 2025 launch of ClickUp 4.0 as a converged AI workspace.
ClickUp operates a tiered subscription model: a Free Forever tier, Unlimited at $7/user/month, Business at $12/user/month, and custom-priced Enterprise contracts with advanced security and compliance (SOC 2 Type II, ISO 27001, GDPR, HIPAA). On top of core plans, the company sells AI add-ons — Brain AI at $9/user/month and Everything AI at $28/user/month — creating a second monetization lane. Go-to-market is product-led growth via a self-serve free tier, overlaid with enterprise direct sales, supported by a partner/affiliate program and a strong G2 review footprint (4.6/5 across 25,000+ reviews, 100+ industry awards). Disclosed ARR exceeds $300M (February 2026) against a target of $1B+, with the company valued at $4B from its 2021 Series C and most recently bolstered by a $125M Hercules Capital debt facility in July 2025.
ClickUp firmographics
Firmographics- Name
- ClickUp
- Legal name
- ClickUp
- Website
- https://clickup.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- ClickUp is a cloud-based productivity SaaS platform that consolidates project management, collaboration, documents, and AI agents into one workspace, serving 85,000+ paying customers from SMBs to 60% of the Fortune 500.
- Ownership category
- akta.pro rank
ClickUp industry classification
Industry- Product category
- Work Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI)
- akta.pro secondary industry
- IT Workflow Automation & Orchestration Platforms (HDAEALAF)
Keywords
Where ClickUp is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ClickUp business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscriptions: ClickUp generates revenue through tiered SaaS subscriptions: Free Forever (free), Unlimited ($7/user/month billed yearly), Business ($12/user/month billed yearly), and Enterprise (custom pricing with full feature access). All plans include core features like unlimited tasks, storage, and integrations.
- AI Add-ons: Premium AI features sold as add-ons: Brain AI at $9/user/month (unlimited Brain assistant, AI chat with multiple models, 1,500 AI Super Credits) and Everything AI at $28/user/month (full AI suite with 5,000 AI Super Credits, Ambient Answers, AI Notetaker, AI Fields, unlimited automations).
- Enterprise Contracts: Enterprise tier with custom pricing, advanced permissions, SAML SSO, SCIM provisioning, audit logs, and 250K automations per month. Includes dedicated customer success manager and managed services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier with core features for individuals and small teams |
| Subscription | Annual | Unlimited plan at $7/user/month |
| Subscription | Annual | Business plan at $12/user/month |
| Subscription | Multi-year contract | Enterprise custom pricing |
| Subscription | Monthly | Brain AI at $9/user/month |
| Subscription | Monthly | Everything AI at $28/user/month |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
ClickUp product offering
Product offeringCore offering
ClickUp is a cloud-based all-in-one productivity platform that consolidates more than 100 work tools—tasks, chat, docs, whiteboards, calendar, sprints, time tracking, automations, and dashboards—into a single unified workspace. The platform is layered with an AI engine (Brain²) that provides company-wide context awareness and routes queries across multiple frontier AI models, plus autonomous Super Agents that execute over 500 human skills end-to-end.
Product overview
ClickUp is an all-in-one productivity platform positioned as 'the everything app for work,' consolidating over 100 products into a single unified workspace. The core platform includes project management (Tasks, Sprints), collaboration (Chat, Docs, Whiteboards), scheduling (Calendar, Time Tracking), and AI capabilities (Brain², Super Agents). Brain² serves as the central AI platform providing company-wide context awareness, model routing between Claude/GPT/Gemini, persistent memory, and multiplayer AI collaboration. Super Agents function as autonomous AI teammates executing 500+ human skills. The platform acquired Codegen (AI code generation), Qatalog (enterprise search/AI agents), and Slapdash (unified search) to build its AI capabilities. ClickUp 4.0 represents the major current version featuring the converged AI workspace architecture. Pricing tiers include Free Forever, Unlimited ($7/user/month), Business ($12/user/month), and Enterprise (custom pricing), with AI add-ons starting at $9/user/month for Brain AI and $28/user/month for Everything AI.
Differentiator
Problem solved
Functional benefit
Brands
- Brain: ClickUp's AI assistant platform that provides contextual awareness across tasks, docs, and team workflows
- Brain2
- Super Agents
- Brain MAX
- ClickUp 4.0
Products and services
- ClickUp ClickUp is the company's flagship all-in-one productivity platform that consolidates 100+ tools—including tasks, chat, docs, whiteboards, calendar, sprints, time tracking, automations, and dashboards—into a single unified workspace for teams and enterprises.
- ClickUp 4.0 ClickUp 4.0 is the company's converged AI workspace major release, integrating Home, Spaces, Chat, Brain, and Apps hubs with deeper AI integration across the platform.
- ClickUp Brain / Brain² ClickUp Brain / Brain² is the company's AI platform that provides full awareness of company knowledge across tasks, docs, decisions, and workflows, routing queries between multiple AI models with persistent memory and company-wide context understanding.
- Super Agents Super Agents are autonomous AI teammates within ClickUp that can be @mentioned, assigned tasks, and messaged like human colleagues, executing over 500 human skills with infinite memory and self-learning capabilities.
- Brain MAX Brain MAX is a standalone AI assistant application with Talk to Text voice dictation, cross-app AI search, and premium model access, available on iOS, Android, Windows, Mac, and Chrome as a separate app and desktop extension.
Quantifiable outcome
- Organizations save 30,000+ hours per year with ClickUp
- +4 more outcomes
Companies that use ClickUp
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles3 records
ClickUp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
AI capability13 records
Feature6 records
ClickUp partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- CodegencoreClickUp acquired Codegen, a platform for AI-powered code generation and agentic AI, to accelerate development of Super Agents that collaborate as digital coworkers. Codegen's technology and team were integrated into ClickUp. Codegen's founder Jay Hack became ClickUp's Head of AI.
- QatalogcoreClickUp acquired Qatalog, an AI-powered work hub with enterprise search and AI agents, as part of its strategy to enhance productivity and reduce work sprawl. Qatalog's technology was integrated to strengthen contextual understanding.
- SlapdashminorClickUp acquired Slapdash to improve knowledge access and streamline workflows across multiple apps, addressing increasing complexity in workplace tools. Slapdash's unified search and command bar technology was integrated into ClickUp's platform.
- SlackcoreClickUp integrates with Slack for team communication and workflow notifications. Users can receive ClickUp updates directly in Slack channels and sync conversations.
- SalesforcecoreClickUp integrates with Salesforce for CRM workflow synchronization and connected customer data. Salesforce is a leading CRM platform used by enterprises worldwide.
- Google Workspace (Drive, Meet, Calendar)coreClickUp integrates with Google Workspace including Drive, Meet, and Calendar for seamless document collaboration and scheduling within the ClickUp platform.
- GitHubcoreClickUp integrates with GitHub for development workflow management, allowing teams to connect code repositories and issue tracking to their project management tasks.
- GitLabcoreClickUp integrates with GitLab for DevOps integration and development pipeline synchronization, connecting code management with project tasks.
- BitbucketcoreClickUp integrates with Bitbucket for version control and code collaboration, linking development workflows to project management tasks.
- ZoomcoreClickUp integrates with Zoom for video conferencing, allowing users to join Zoom meetings directly from within ClickUp for seamless collaboration.
- Microsoft TeamscoreClickUp integrates with Microsoft Teams for enterprise communication and collaboration, enabling teams to access project management within their existing chat infrastructure.
- HubSpotcoreClickUp integrates with HubSpot for marketing and sales workflow synchronization, connecting CRM and marketing automation to project management.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
ClickUp competitors and assessment
Company assessmentDirect peers
- Airtable: Airtable is a low-code work management platform combining spreadsheets, databases, and automations. It directly overlaps with ClickUp's customizable workflows, custom fields, and automation capabilities across business teams.
- Wrike: Wrike is an enterprise work management platform with project management, proofing, and automation. Owned by Citrix, it competes with ClickUp's mid-market and enterprise tiers on workflow automation and dashboards.
- Asana: Asana is a directly comparable work management platform offering task management, projects, goals, and workflow automation for cross-functional teams, competing head-to-head with ClickUp in the horizontal project management category.
- Basecamp: Basecamp is an all-in-one project management and team communication platform. It is a direct competitor in the small-team horizontal project management space, though positioned at lower price points than ClickUp.
- Monday.com: Monday.com offers an all-in-one work OS combining project management, CRM, and workflows. It is a publicly traded direct competitor to ClickUp with comparable horizontal positioning and similar pricing tiers.
- Notion: Notion is a directly comparable all-in-one workspace for docs, projects, wikis, and AI-powered search. It competes with ClickUp's Docs, Wiki, and Brain² enterprise search capabilities and shares the consolidation narrative.
- Smartsheet: Smartsheet is a work management and collaboration platform focused on spreadsheets-driven project tracking. It is a direct competitor to ClickUp for operations and enterprise teams with comparable automation and dashboard features.
Emerging players
- Linear: Linear is an issue tracking and project management tool purpose-built for software teams. It overlaps with ClickUp's Sprints and dev integrations (GitHub, GitLab, Bitbucket) and represents the best-of-breed alternative for engineering teams.
Broad incumbents
- Microsoft (Loop, Planner, Teams): Microsoft bundles Loop, Planner, and To Do into the Microsoft 365 suite alongside Teams. As a broad incumbent, it competes on enterprise distribution and bundled pricing rather than best-of-breed functionality, but represents the largest structural threat to ClickUp's standalone positioning.
- Atlassian (Jira, Trello, Confluence): Atlassian is a broad incumbent with Jira (agile/project management), Trello (kanban), and Confluence (docs) - the closest direct competitor to ClickUp in the software team segment, with deeper enterprise penetration and a larger ecosystem.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
ClickUp social profiles
Digital presenceClickUp compliance and trust
Trust signalCompliance4 records
ClickUp financial estimates
Financial estimateRevenue estimate
Valuation estimate
ClickUp leadership team
Management profileNumber of profiles
Profiles12 records
ClickUp subsidiaries and ownership
Company hierarchySubsidiaries3 records
ClickUp funding detail
Funding detailFunding overview
Funding rounds6 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ClickUp M&A and investment
M&A and investmentM&A5 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ClickUp
What does ClickUp do?
ClickUp is a cloud-based all-in-one productivity platform that consolidates more than 100 work tools—tasks, chat, docs, whiteboards, calendar, sprints, time tracking, automations, and dashboards—into a single unified workspace. The platform is layered with an AI engine (Brain²) that provides company-wide context awareness and routes queries across multiple frontier AI models, plus autonomous Super Agents that execute over 500 human skills end-to-end.
Is ClickUp a public or private company?
ClickUp is a private company. It is classified as venture growth investor backed and is currently operating.
When was ClickUp founded?
ClickUp was founded in 2017. It employs 501 to 1,000 people.
Where is ClickUp based?
ClickUp is headquartered in San Diego, United States, in the North America region.
How does ClickUp make money?
Three revenue lines are on record. SaaS Subscriptions are the primary driver. The others are AI Add-ons and enterprise Contracts.
Who are ClickUp's main competitors?
Direct peers on record are Airtable, Wrike, Asana, Basecamp, Monday.com, Notion and Smartsheet. Linear is listed as an emerging player. Broad incumbents are Microsoft (Loop, Planner, Teams) and Atlassian (Jira, Trello, Confluence).
Does ClickUp have an API?
Yes. ClickUp offers a public REST API that provides developers full access to build custom apps and integrations. The API supports webhooks, automation integrations, and Enterprise API with increased rate limits and usage for enterprise customers. Authentication methods include standard OAuth and API token-based authentication. Developer documentation is at clickup.com/api.
What industry is ClickUp in?
ClickUp's product category is Work Management Software. Its primary akta.pro industry code is HDAEAHAI, Enterprise Work Management & Collaborative Workflow Platforms, with a secondary code of HDAEALAF, IT Workflow Automation & Orchestration Platforms. Its NAICS code is 51821 and its SIC code is 7372.