Ignite Visibility

What Ignite Visibility does

Ignite Visibility is a full-service digital marketing agency founded in 2013 in San Diego, California, that now operates as a 100% remote-first organization with more than 340 employees and four U.S. offices (San Diego, Irvine, Orlando, New York). The firm delivers an integrated suite of services spanning earned media (SEO, Local SEO, AI SEO / Generative Engine Optimization, Digital PR, influencer marketing, organic social), paid media (PPC, paid social, display, retargeting, programmatic, affiliate), and owned media (content marketing, creative and branding, website development, email and SMS marketing, lifecycle marketing, conversion rate optimization, video production, and reporting/analytics). It is differentiated by elite platform partner status (Top 1% Google Premier Partner, Meta Premium Partner, TikTok Premium Partner) and by specialization in multi-location and franchise businesses, with named enterprise clients including Dun & Bradstreet, Experian, Driven Brands, Inspire Brands, Batteries Plus, Wawanesa, Jazzercise, and Starpoint Brands across verticals such as healthcare, dental, financial services, home services, and automotive.

The company makes money primarily through monthly retainer-based agency engagements priced in three tiers: small business at roughly $2,500-$10,000 per month, mid-market at $10,000-$20,000 per month, and enterprise at $20,000-$50,000+ per month, with no long-term contract requirements disclosed. Revenue mix leans toward earned, paid, and owned media professional services supplemented by two acquired platforms: Rallio, an AI-powered social media and reputation management platform for franchise and multi-location businesses that has processed over 10 billion tokens through OpenAI, and EverConnect, a marketing technology services platform for lead generation, SEO, website development, and directory listings in home services and healthcare.

In February 2023, Ignite Visibility received a strategic equity investment from Denver-based private equity firm Mountaingate Capital, which catalyzed an aggressive buy-and-build strategy resulting in four acquisitions to date (IDS in December 2023, Outliant in April 2025, Rallio in May 2025, and EverConnect from EverCommerce in October 2025, the last financed by Capital Southwest Corporation and Main Street Capital). The company has also invested in go-to-market channels including a referral partner program, content marketing (blog, YouTube, webinars), a 22,000+ subscriber newsletter, conference participation (e.g., FLDC), and broad social media presence, while building proprietary AI SEO / Generative Engine Optimization capabilities as a new billable product line.

Name

Ignite Visibility

Legal name

Ignite Visibility LLC

Website

https://ignitevisibility.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

251–500 employees

Short description

Ignite Visibility is a full-service digital marketing agency specializing in franchise and multi-location brands, offering SEO (including AI SEO / GEO), paid media, content, web development, and CRO. Founded in 2013 in San Diego, the remote-first firm employs 340+ people and is PE-backed by Mountaingate Capital.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Media Buying Agencies (54183), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Influencer Media Buying & Paid Amplification (BPAFABAK)

akta.pro secondary industries

PR, Reputation Management & Earned Media Platforms (BPAMALAO), Reputation Management & Online PR (BPAFADAN), Social Media & Community Management (PR-led) (BPAFADAM)

Keywords

• Search engine optimization
• Digital marketing agency
• Pay-per-click advertising
• Franchise marketing services
• Multi-location marketing

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Digital Marketing Services: Comprehensive suite of digital marketing services including SEO, PPC, social media, content marketing, web development, email/SMS marketing, CRO, and analytics. Agency model with customized strategies and dedicated account management.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels11 records

Core offering

Ignite Visibility is a full-service digital marketing agency providing Earned Media (SEO, Local SEO, AI SEO, Digital PR, Influencer Marketing, Social Media Management), Paid Media (PPC, Display, Paid Social, Retargeting, Programmatic, Affiliate), and Owned Media (Content Marketing, Creative & Branding, Website Development, Email & SMS Marketing, Lifecycle Marketing, CRO, Analytics) services. The firm specializes in national-to-local strategies for franchise and multi-location brands and operates two proprietary platforms: Rallio (AI social media and reputation management) and EverConnect (lead generation and SEO for home services and healthcare).

Product overview

Ignite Visibility is a full-service digital marketing agency (founded in 2013, San Diego-based, now remote-first) offering a comprehensive suite of marketing services under three main categories: Earned Media (SEO, Local SEO, AI SEO, Digital PR, Influencer Marketing, Social Media Management), Paid Media (PPC, Display Advertising, Paid Social, Retargeting, Programmatic, Affiliate Marketing), and Owned Media (Content Marketing, Creative & Branding, Website Development, Email & SMS Marketing, Lifecycle Marketing, CRO, Analytics). The company specializes in serving multi-location businesses, franchises, B2B companies, lead generation businesses, and e-commerce brands across industries including healthcare, home services, automotive, dental, and financial services. The portfolio includes two acquired platforms: Rallio (social media and reputation platform for franchises, powered by AI) and EverConnect (lead generation and SEO platform for home services and healthcare). Services are delivered through a team of 340+ employees with elite platform partnerships including Google Premier Partner, Meta Premium Partner, and TikTok Premium Partner status.

Differentiator

Problem solved

Functional benefit

Products and services

• SEO Services Comprehensive search engine optimization including technical SEO, on-page optimization, off-page SEO, and link building to improve organic search rankings and drive traffic.
• AI SEO (Generative Engine Optimization) AI-powered search engine optimization leveraging generative engine optimization (GEO) to optimize content for visibility in AI-generated answers across platforms like ChatGPT, Google AI Overviews, Perplexity, Copilot, and Gemini.
• Local SEO Local search optimization services to improve visibility for multi-location businesses in location-based search results, including directory listings and local citations.
• Pay-Per-Click (PPC) Management Paid advertising management across Google Ads and other platforms, including keyword research, ad copy creation, bid management, and performance optimization.
• Paid Social Media Advertising Social media advertising campaigns across platforms including Meta, TikTok, LinkedIn, and others with targeting, creative, and optimization services.
• Social Media Management Organic social media management including content creation, scheduling, community engagement, and performance tracking across major social platforms.
• Email Marketing Email marketing services including campaign design, automation workflows, list management, and performance analytics for customer engagement and lead nurturing.
• Content Marketing Strategic content creation including blog posts, whitepapers, case studies, infographics, and video content to support inbound marketing and thought leadership.
• Website Development Custom website design and development services including responsive design, user experience optimization, and technical implementation.
• Conversion Rate Optimization (CRO) Optimization of website and landing page elements to improve conversion rates through A/B testing, user experience improvements, and data-driven recommendations.
• Franchise Marketing Digital marketing services specifically designed for franchise businesses, including brand consistency management across locations and franchisee support.
• Multi-Location Marketing Digital marketing services for businesses with multiple locations, including local SEO optimization and location-based targeting at scale.
• Franchise Development Marketing Helps franchisors attract top-tier investors with targeted digital strategies (SEO to paid media) that elevate brand visibility and drive qualified leads for franchise opportunities.
• Rallio Platform AI-powered social media and reputation management platform for franchise and multi-location businesses. Enables automated social media management, local business optimization, and large-scale content generation via OpenAI.
• EverConnect Platform Marketing technology services platform providing lead generation, SEO, website development, and directory listing services for service-based businesses in home services and healthcare verticals.

Quantifiable outcome

• Quote conversions increased by 3,470% and confirm payment conversions by 800% for a client
• +1 more outcomes

Named customers8 records

Segments10 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature2 records

Partnerships

Six partnerships are on record, tiered minor and core.

• EverCommerceminorStrategic or Co-development Partner · 31 October 2025Acquired EverConnect marketing technology business from EverCommerce, expanding home services and healthcare capabilities.
• RalliominorStrategic or Co-development Partner · 14 May 2025Acquired social media and reputation management platform for franchise and multi-location businesses.
• IDS (Digital Agency)minorStrategic or Co-development Partner · 7 December 2023Acquired digital marketing agency IDS as part of expansion strategy backed by Mountaingate Capital.
• GooglecoreTechnology or IntegrationTop 1% Google Premier Partner status with significant advertising spend management capabilities.
• Meta (Facebook)coreTechnology or IntegrationMeta Premium Partner status enabling enhanced advertising capabilities and support.
• TikTokcoreTechnology or IntegrationTikTok Premium Partner status for enhanced video advertising and creator partnerships.

Scale indicators9 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• SmartSites: Digital marketing agency offering SEO, PPC, web design, and email marketing services. Comparable full-service model, similar SMB/mid-market pricing bands ($2,500-$20,000+/month), and overlapping customer profiles with Ignite Visibility's smaller-business tiers.
• WebFX: Full-service digital marketing agency of comparable scale offering SEO, PPC, web design, and CRO to mid-market and enterprise clients. Operates with a similar full-funnel services model across earned, owned, and paid media, and competes directly for many of the same franchise and multi-location engagements.
• Disruptive Advertising: PPC and digital marketing agency with strong paid search, paid social, and CRO offerings. Directly comparable paid-media service line to Ignite Visibility's PPC and Paid Social services, and similar mid-market client focus.
• KlientBoost: PPC and paid media-focused digital marketing agency with strong conversion-rate-optimization capability. Directly comparable in paid-media execution and CRO service line, similar mid-market positioning, and overlapping paid-amplification value proposition.
• Coalition Technologies: Full-service digital marketing agency offering SEO, PPC, web design, and email marketing. Directly comparable service catalog, SMB and mid-market client orientation, and similar positioning on Clutch-style best-agency lists.
• Directive Consulting: B2B-focused digital marketing agency delivering SEO, PPC, and content marketing services to enterprise and mid-market clients. Comparable service mix and go-to-market motion to Ignite Visibility, particularly the B2B and enterprise segments.
• Thrive Internet Marketing Agency: Full-service digital agency offering SEO, PPC, social media, web design, and CRO with similar mid-market and enterprise focus. Comparable headcount and service breadth to Ignite Visibility, and overlapping target verticals (franchise, healthcare, home services).
• Power Digital Marketing: PE-backed (Periscope Equity) digital marketing agency pursuing a similar acquisition-led growth strategy across paid media, SEO, and analytics. Closely comparable in size, ownership structure, and expansion playbook to Ignite Visibility under Mountaingate Capital.
• Wpromote: Larger independent digital marketing agency covering SEO, paid media, content, and analytics with an enterprise client roster that overlaps Ignite Visibility's named accounts (Experian-class engagements). Competes for the same premium client work and shares agency-of-record positioning.
• Tinuiti: Large independent digital media agency covering paid search, paid social, SEO, and analytics for enterprise brands. Overlaps substantially with Ignite Visibility's paid media and analytics offerings, and competes for premium client relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ignitev
• YouTubeyoutube.com/channel/UCkCHq2dk1ZsxiG5AjeJWfMA
• Facebookfacebook.com/IgniteVisibility
• LinkedInlinkedin.com/company/ignite-visibility
• Instagraminstagram.com/ignitevisibility

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ignite Visibility