Responsive
Responsive is an AI-powered Strategic Response Management (SRM) software company that helps enterprises centralize knowledge and accelerate RFP, proposal, security questionnaire, and DDQ responses. It serves 2,000+ customers including 25+ Fortune 100 companies such as Microsoft, Google, and Adobe.
- Company typePrivate
- Founded2016
- HeadquartersBeaverton, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
What Responsive does
Responsive, formerly RFPIO, is a privately held enterprise software company that operates an AI-powered Strategic Response Management (SRM) platform headquartered in Beaverton, Oregon. The platform unifies core modules including Responsive AI (the generative AI engine), Response Projects (collaborative workflow management), Requirements Analysis, LookUp (knowledge retrieval), Trust Center (security documentation portal), and Request Projects (inbound request management), augmented by a no-code Agent Studio, Market Intelligence Tools, and a Portal Automation capability supporting Whistic, OneTrust, and Coupa questionnaires. Its most recent Spring 2026 Release integrates the platform directly into ChatGPT, Microsoft Copilot, and Claude via a Model Context Protocol (MCP) server, positioning Responsive as an SRM data layer within enterprise AI stacks.
The company serves enterprises across personas (Bid & Proposal Managers, Sales, Marketing, InfoSec/IT, Executive Leadership, Investor Relations) and verticals including technology, financial services, healthcare, telecommunications, BFSI, and government. Its customer base includes Microsoft, Google, Adobe, BlackRock, T. Rowe Price, Visa, Zoom, Amazon, Okta, LinkedIn, Atlassian, SAP, and Tenable, with 25+ Fortune 100 companies and over 2,000 customers worldwide standardizing on the platform; the company has managed more than $1 trillion in total opportunities across its user base.
Responsive monetizes through annual SaaS subscriptions (quote-based, not publicly disclosed) with a separate AI feature add-on subscription aligned to the primary term, supplemented by professional services via Solution Partners. Go-to-market combines direct enterprise field sales (MEDDPICC/Command of the Message), inside sales for mid-market, a self-serve PLG motion for SMB, and four partner channels (GTM, Solution, Technology ISV, Affiliate). The company employs approximately 500 people globally, with roughly half based in Coimbatore, India, alongside offices in Dallas, Kansas City, Portland, and Dublin. Responsive has raised $26.5M in disclosed funding (most recently a $25M Series A in 2018 led by K1 Investment Management) and has executed three acquisitions — RFP360 (2021), InHub (2022), and Bidhive (2025) — the last expanding the platform into Australia and the broader APAC region.
Responsive firmographics
Firmographics- Name
- Responsive
- Legal name
- RFPIO, Inc. d/b/a Responsive
- Website
- https://responsive.io
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Responsive is an AI-powered Strategic Response Management (SRM) software company that helps enterprises centralize knowledge and accelerate RFP, proposal, security questionnaire, and DDQ responses. It serves 2,000+ customers including 25+ Fortune 100 companies such as Microsoft, Google, and Adobe.
- Ownership category
- akta.pro rank
Responsive industry classification
Industry- Product category
- Strategic Response Management Software
- NAICS
- Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI)
- akta.pro secondary industries
- Enterprise Case Management & Request Fulfillment Platforms (HDAEALAJ), Robotic Process Automation (RPA) Platforms (HDAEAHAB)
Keywords
Where Responsive is headquartered
LocationHeadquarters
- HQ city
- Beaverton
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Responsive business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription (Primary): Annual or multi-year subscription licenses for the Responsive Strategic Response Management platform. Revenue is recurring and subscription-based, with high double-digit revenue growth reported over the past year. Add-on AI subscriptions align with primary subscription terms.
- Responsive AI Add-On Subscription: Separate AI feature add-on subscription aligned with the primary Software subscription term. Subject to fair usage restrictions; additional purchases may be required for excess usage.
- Professional Services: Implementation, integration, and service delivery through Solution Partners. Dedicated professional services offerings for enterprise customers including onboarding and training.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise plans with full platform access, AI agents, integrations, and professional services. |
| Subscription | Annual | Mid-market and SMB plans with core RFP/proposal management capabilities. |
| Subscription | Annual | Responsive AI Add-On Subscription |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels8 records
Responsive product offering
Product offeringCore offering
Responsive (formerly RFPIO) provides an AI-powered Strategic Response Management (SRM) cloud platform that helps enterprises draft, manage, and respond to RFPs, RFIs, RFQs, security questionnaires, due diligence questionnaires, and ad hoc buyer questions. The platform combines generative AI agents, a centralized content library of 8.7M+ Q&A pairs, collaborative workflow tools, and integrations with ChatGPT, Microsoft Copilot, and Claude via a Model Context Protocol (MCP) server.
Product overview
Responsive is an AI-powered Strategic Response Management (SRM) platform that helps enterprises manage business-critical responses including RFPs, proposals, DDQs, security questionnaires, RFIs, and RFQs. The platform consists of a unified core system with integrated modules including Responsive AI (the AI engine powering agents and content generation), Response Projects (collaborative workflow management), Requirements Analysis (intake and scope analysis), LookUp (knowledge retrieval), Trust Center (security documentation portal), and Request Projects (inbound request management). The platform is enhanced by AI agents powered by insights from over $600B in managed opportunities, and the recent Fall 2025 release added a no-code Agent Studio and Market Intelligence Tools. The Spring 2026 release integrated the platform into ChatGPT, Microsoft Copilot, and Claude via MCP server.
Differentiator
Problem solved
Functional benefit
Products and services
- Responsive AI AI-powered core engine of the platform that uses customer content guided by subject-matter experts to generate fast, trusted answers for RFPs, security questionnaires, and buyer questions. Powers AI agents across the pursuit lifecycle for enterprise sales and proposal teams.
- Response Projects Collaborative workflow management module for RFP and proposal responses, enabling enterprise teams to coordinate, track progress, and deliver winning submissions.
- Requirements Analysis Analyzes incoming RFP, RFX, and questionnaire requirements to help enterprise teams understand scope and prepare accurate responses.
- LookUp Search and content retrieval tool enabling enterprise users to quickly find relevant answers and information from the centralized knowledge base.
- Trust Center Centralized portal for managing and sharing security documentation, compliance information, and trust-related content with prospects and customers, primarily for InfoSec and sales teams.
- Request Projects Manages inbound requests for proposals, information, and quotes, streamlining the intake and routing process for enterprise teams.
- No-code Agent Studio No-code environment introduced in the Fall 2025 AI Release that lets enterprise users build and deploy custom AI agents to automate response workflows.
- Market Intelligence Tools Market intelligence capabilities introduced in the Fall 2025 AI Release that help enterprises improve response times, win rates, and competitive positioning.
- Portal Automation Beta capability introduced in the Spring 2026 Release that supports automated questionnaire workflows across third-party platforms including Whistic, OneTrust, and Coupa.
Quantifiable outcome
- Drafts RFP answers 80% faster
- +8 more outcomes
Companies that use Responsive
Customer profileNamed customers22 records
Segments10 records
Ideal customer profiles4 records
Responsive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability6 records
Feature6 records
Responsive partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, key and minor.
- MicrosoftcoreMicrosoft is a flagship customer and co-development partner. Responsive collaborated with Microsoft (along with 100+ enterprises) on the Fall 2025 AI Release to enhance organizational knowledge and response capabilities. Microsoft reports $746 ROI per $1 invested in Responsive and $8.5B in revenue contributed by the proposals team using the platform.
- Vodafone GmbHkeyVodafone GmbH collaborated with Responsive on the Fall 2025 AI Release to enhance organizational knowledge and response capabilities, alongside Microsoft and over 100 other enterprises.
- BidhivecoreResponsive acquired Bidhive, an Australian bid and proposal management platform, to expand its presence in Australia and the Asia-Pacific region. Bidhive was a Queensland startup providing bid management capabilities to APAC and UK markets.
- AWS (Amazon Web Services)keyAWS is listed as a technology partner. AWS serves as the cloud hosting provider for Responsive's sub-processor infrastructure per the DPA, with options for data residency in the USA or EU per customer election.
- SeismickeySeismic is a go-to-market technology partner, with a logo featured on the partner programs page. Seismic is a sales enablement platform.
- HighspotkeyHighspot is listed as a technology partner on the partner programs page. Highspot is a sales enablement platform.
- WhistickeyWhistic is supported by Responsive's Portal Automation capability (in beta), enabling questionnaire support across platforms. Whistic is a vendor security and trust management platform.
- OneTrustkeyOneTrust is supported by Responsive's Portal Automation capability (in beta), enabling questionnaire support across platforms. OneTrust is a privacy and security governance platform.
- CoupakeyCoupa is supported by Responsive's Portal Automation capability (in beta), enabling cross-platform questionnaire management. Coupa is a spend management platform.
- AccenturekeyAccenture is listed as a partner on the partner programs page, suggesting an implementation or consulting partnership for delivering Responsive solutions to enterprise clients.
- Association of Proposal Management Professionals (APMP)coreAPMP is Responsive's primary research and thought leadership partner. Together they publish the annual State of Strategic Response Management Report (2026 edition), covering AI adoption, ROI, and SRM maturity benchmarks across regions including ANZ, EU/UK, and global markets.
- AddaptiveminorAddaptive is an Affiliate Partner focused on guiding small and medium businesses through AI transformation with practical solutions that enhance efficiency and growth.
- JHL Integrated Global PartnersminorJHL Integrated Global Partners is a consulting and professional services company acting as an Affiliate Partner that connects Responsive with new opportunities through expert guidance.
- PatriminorPatri is a certified partner of Responsive. Josh Ellars, Founder and Principal of Patri, stated: 'This partnership brings immense value to our solutions as we work together to advance the growing response management market and the customers we serve.'
Scale indicators17 records
Recent moves6 records
Expansion highlights6 records
Responsive competitors and assessment
Company assessmentDirect peers
- Loopio: Loopio is a Toronto-based RFP and proposal automation platform that directly competes with Responsive in serving enterprise proposal teams, with similar library-based response management and AI features. It is widely cited as Responsive's closest direct competitor in the RFP software category.
- Upland Qvidian: Qvidian (part of Upland Software) is a long-established RFP response and proposal automation platform serving similar enterprise customers. It directly competes with Responsive in the same RFP/proposal category with comparable workflow and content library functionality.
- Proposify: Proposify is a proposal management software company serving SMB and mid-market segments, offering proposal creation, tracking, and e-signature. It overlaps with Responsive in proposal automation but focuses more on the creation/close side and less on the response library workflow.
- PandaDoc: PandaDoc is a document automation and proposal management platform with strong template and e-signature capabilities. It competes with Responsive on the proposal creation side of the workflow and serves a similar SMB/mid-market customer base.
Broad incumbents
- Seismic: Seismic is a leading sales enablement platform that includes content management, training, and proposal automation capabilities. It overlaps with Responsive on the content/proposal side but serves a much broader sales enablement category and is a listed technology partner of Responsive.
- Highspot: Highspot is a sales enablement platform offering content management, guidance, and engagement analytics. Like Seismic, it competes for the same enterprise content and proposal budget but spans a broader category than RFP-specific response management.
- Salesforce: Salesforce is the dominant CRM platform with adjacent proposal, quoting (CPQ), and AI (Einstein/Copilot) capabilities that intersect with the RFP/proposal workflow. As the incumbent CRM, it competes with Responsive for enterprise revenue-team budget and could bundle RFP features natively.
- Microsoft: Microsoft is both a flagship customer of Responsive (with $8.5B in revenue contributed via Responsive) and a broad incumbent via Dynamics 365, Microsoft 365, and Microsoft Copilot, which increasingly embed RFP/proposal-relevant content and AI capabilities.
Emerging players
- Better Proposals: Better Proposals is a UK-based proposal management tool focused on SMB and mid-market customers with branded proposal creation, tracking, and e-signature. It overlaps with Responsive on proposal creation but with less depth on the enterprise RFP response library workflow.
- DocSend: DocSend (acquired by Dropbox) provides document-sharing and analytics for sales teams, often used in the RFP/proposal workflow for tracking buyer engagement. It is adjacent rather than directly competing, but increasingly intersects with response management use cases.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Responsive social profiles
Digital presenceResponsive compliance and trust
Trust signalCompliance6 records
Responsive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Responsive leadership team
Management profileNumber of profiles
Profiles8 records
Responsive subsidiaries and ownership
Company hierarchySubsidiaries1 record
Responsive funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Responsive M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Responsive
What does Responsive do?
Responsive (formerly RFPIO) provides an AI-powered Strategic Response Management (SRM) cloud platform that helps enterprises draft, manage, and respond to RFPs, RFIs, RFQs, security questionnaires, due diligence questionnaires, and ad hoc buyer questions. The platform combines generative AI agents, a centralized content library of 8.7M+ Q&A pairs, collaborative workflow tools, and integrations with ChatGPT, Microsoft Copilot, and Claude via a Model Context Protocol (MCP) server.
Is Responsive a public or private company?
Responsive is a private company. It is classified as venture growth investor backed and is currently operating.
When was Responsive founded?
Responsive was founded in 2016. It employs 501 to 1,000 people.
Where is Responsive based?
Responsive is headquartered in Beaverton, United States, in the North America region.
How does Responsive make money?
Three revenue lines are on record. SaaS Subscription (Primary) is the primary driver. The others are responsive AI Add-On Subscription and professional Services.
Who are Responsive's main competitors?
Direct peers on record are Loopio, Upland Qvidian, Proposify and PandaDoc. Broad incumbents are Seismic, Highspot, Salesforce and Microsoft. Emerging players are Better Proposals and DocSend.
Does Responsive have an API?
Yes. The platform features robust APIs and flexible architecture enabling native integrations. Responsive AI agents are digital specialists powered by insights from over $600B in managed opportunities and 3.2M Q&A pairs, working alongside human experts. The platform integrates directly into ChatGPT, Microsoft Copilot, and Claude via a Model Context Protocol (MCP) server, allowing revenue teams to generate customer-ready responses within those AI workflows.
What industry is Responsive in?
Responsive's product category is Strategic Response Management Software. Its primary akta.pro industry code is HDAEAHAI, Enterprise Work Management & Collaborative Workflow Platforms, with a secondary code of HDAEALAJ, Enterprise Case Management & Request Fulfillment Platforms. Its NAICS code is 5415 and its SIC code is 7372.