Proveye
Proveye is an Irish AI-powered remote sensing company that provides satellite and drone-based image analytics for grassland measurement, precision fertilisation, nature-based solutions verification, and industrial photogrammetry, serving agricultural advisors, dairy and beef farmers, and sustainability project developers across Europe.
- Company typePrivate
- Founded2022
- HeadquartersStillorgan, Ireland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Proveye does
Proveye is an Irish AI-powered remote sensing company that builds software platforms for measuring and monitoring grasslands, nature-based solutions, and industrial assets using satellite, drone, aerial, and field data. Its core offering, ProvGrass, delivers continuous, per-paddock satellite-based grass measurement — claimed at over 90% accuracy for DM tonnes per hectare — and is deployed via dairy and beef farmers reached through Irish and European agricultural advisory partners. The platform has been extended with ProvVari (precision fertiliser variable rate application maps, integrated with John Deere Operations Centre), D-MMR (digital measurement, monitoring and reporting for nature-based solutions and carbon projects with immutable data storage for auditors and verification bodies), and a Photogrammetry Platform serving industrial applications such as urban planning and mining.
The underlying technology is a proprietary AI platform that aggregates multiple image sources and sensor types, applies computer vision and predictive models, and outputs structured measurement, monitoring, and prescription data at scales from individual paddocks to thousands of square kilometres. Proveye monetises primarily through enterprise SaaS subscriptions with quote-based annual pricing, supplemented by non-dilutive ESA contract revenue (over €1.3 million across three awards) and a €1 million seed round co-led by Inspire Investments and Enterprise Ireland in January 2023.
The go-to-market is channel-led: partnerships with Cork Grassland Services, Cavan Grassland Consultancy, Grassland Agro, DLF, MILJO/Howard Farms, and others route the platform to over 1,350 farms and 40+ agronomists, while direct sales target food processors, corporates, and nature-based solution project developers for supply chain sustainability reporting and carbon verification. Headquartered at NovaUCD in Dublin, Proveye operates in Ireland, the UK, and pilot deployments in New Zealand.
Proveye firmographics
Firmographics- Name
- Proveye
- Legal name
- Proveye
- Website
- https://proveye.io
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Proveye is an Irish AI-powered remote sensing company that provides satellite and drone-based image analytics for grassland measurement, precision fertilisation, nature-based solutions verification, and industrial photogrammetry, serving agricultural advisors, dairy and beef farmers, and sustainability project developers across Europe.
- Ownership category
- akta.pro rank
Proveye industry classification
Industry- Product category
- Precision Agriculture Remote Sensing Software
- NAICS
- Farm Management Services (115116), Geophysical Surveying and Mapping Services (541360)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Satellite Imagery & Monitoring Platforms (AFAAAFAI)
- akta.pro secondary industries
- Remote Sensing & Imagery Analytics (Satellite, Drone, Aerial) (AFABAMAB), Field Mapping, GIS & Remote Sensing Analytics (AFAAAFAB), Satellite Imagery & Remote Sensing Geospatial Platforms (BPAMANAM), Satellite/Aerial/Remote Sensing MRV (Methane plumes, land-use change) (EUAHADAL), Drone/UAV Data Capture & Processing Software (AFAAAFAH)
Keywords
Where Proveye is headquartered
LocationHeadquarters
- HQ city
- Stillorgan
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
Proveye business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Platform-as-a-Service (ProvGrass): SaaS platform providing continuous automated monitoring using remote image processing and AI models for grassland management. Delivered as a service to agricultural advisors, food production companies, and farmers.
- Platform-as-a-Service (ProvVari): Precision fertiliser management platform generating variable rate application maps for farmers and agricultural advisors.
- Photogrammetry Platform: Cloud-based image processing solution for industries requiring precision mapping, 3D modelling and measurement. Offers configurable speed vs cost pricing.
- Nature-Based Solutions D-MMR: Digital measurement, monitoring and reporting platform providing trusted data for nature-based credits, carbon sequestration projects, and regenerative agriculture operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS platform pricing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Proveye product offering
Product offeringCore offering
Proveye sells AI-powered remote sensing software platforms that fuse satellite imagery (Sentinel-1 SAR, Sentinel-2 multispectral), drone imagery, GNSS, soil and meteorological data to deliver continuous measurement and monitoring for grassland farms, nature-based solutions projects, and industrial photogrammetry use cases. Its flagship products are ProvGrass (per-paddock grass cover, growth and yield measurement), ProvVari (variable rate fertiliser application maps), D-MMR (digital measurement, monitoring and reporting of carbon sequestration and biodiversity), and a Photogrammetry Platform for precision mapping and 3D modelling.
Product overview
Proveye is an AI-powered remote sensing platform company that has developed a unified platform architecture supporting multiple solutions. The core offering includes ProvGrass (satellite-powered grass measurement platform for sustainable food production), ProvVari (precision fertiliser solution built on ProvGrass for variable rate application), and D-MMR (Digital Measurement, Monitoring and Reporting platform for nature-based solutions and carbon sequestration). The company also offers a Photogrammetry Platform for industrial applications. All solutions are powered by Proveye's proprietary AI remote sensing technology that aggregates data from multiple image sources (satellites, drones, aerial, and field sensors) and applies AI models for measurement, monitoring, and analytics.
Differentiator
Problem solved
Functional benefit
Brands
- ProvGrass: Satellite-powered grass measurement platform providing continuous, paddock-level grass measurement and monitoring for dairy and beef farmers.
- ProvVari
- D-MMR
Products and services
- ProvGrass Satellite-powered grassland measurement and monitoring platform providing continuous, per-paddock data on grass cover, growth rates, sward composition, and yield potential using advanced remote sensing and AI. Delivers near real-time insights to dairy and beef farmers and their advisors, with reported over 90% accuracy in continuous measurement of dry matter tonnes per hectare.
- ProvVari Precision fertiliser solution built on the ProvGrass platform that fuses Sentinel-1 SAR and Sentinel-2 multispectral satellite imagery, drone imagery, GNSS guidance, soil and meteorological data to generate variable rate application maps for optimised fertiliser application. Designed to reduce fertiliser use by 20-30% while maintaining or improving productivity, and to integrate with John Deere Operations Centre for in-field execution.
- D-MMR (Digital Measurement, Monitoring and Reporting) Digital Measurement, Monitoring and Reporting platform for nature-based solutions and regenerative agriculture, providing continuous automated measurement of carbon sequestration, biodiversity change, and performance/risk alerts. All monitoring and measurement data is held in an immutable database accessed via API by auditors, verification bodies, investors, insurers and project owners to support high-integrity nature-based credits and regulatory reporting.
- Proveye Photogrammetry Platform Cloud-based photogrammetry solution for industries requiring precision mapping, 3D modelling, and measurement from large image data sets. Supports urban planning, mining site monitoring, and multispectral habitat analysis, producing dense point clouds and AI-based feature matching. Delivered via flexible API or web app UI with configurable speed-versus-cost trade-offs for self-serve use.
- Proveye AI Remote Sensing Platform Core AI-powered remote sensing platform that simultaneously ingests multiple image sources (satellites, drones, aerial, field sensors) and applies Proveye's proprietary AI models to provide continuous, highly accurate measurements, insights and immutable data at scales from square centimetres to thousands of square kilometres. Underlies ProvGrass, ProvVari, D-MMR and the Photogrammetry Platform, and is built on a ground-up architecture to leverage cloud computing and the latest remote sensing hardware.
Quantifiable outcome
- Over 90% accuracy in continuous measurement of DM tonnes per hectare at paddock and farm level
- +3 more outcomes
Companies that use Proveye
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles5 records
Proveye technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability7 records
Feature6 records
Proveye partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Grassland AgrocoreProveye and Grassland Agro partnership to deploy ProvGrass satellite-powered grass measurement platform on Grassland Agro's trial farms across Ireland. The platform provides paddock-level grass intelligence combined with soil and fertiliser planning data, enabling independent measurement of grass sward response to inputs under real farm conditions.
- Cavan Grassland ConsultancycoreCommercial partnership to deploy ProvGrass satellite-based platform to dairy farms supported by Cavan Grassland Consultancy across the North Midlands, providing continuous insights into paddock-level grass cover, growth trends, and silage yield potential.
- DLFcoreCommercial partnership with DLF as part of their 'Connecting to Grow' strategy. DLF is deploying Proveye's ProvGrass platform across its research and partner farm network to ensure future grass and seed solutions are shaped by real-world performance and farmer needs.
- Cork Grassland ServicescoreCommercial agreement to deploy ProvGrass remote sensing pasture management platform across Cork Grassland Services' network of dairy and beef farmers, providing near real-time data on per-paddock grass cover, growth forecasts and silage yields.
- European Space AgencycoreESA contract to develop and deploy ProvVari, a precision fertiliser solution utilizing space technology to optimize fertiliser use and reduce environmental impact. Project aims to increase productivity and decrease costs for European farmers while supporting environmental and climate goals.
- MILJOcoreStrategic commercial partnership integrating Proveye's satellite-based grass monitoring into MILJO's nutritional advisory and feed order management platform. Howard Farms to offer the service to over 1,000 dairy and beef farm customers.
- Howard FarmsminorHoward Farms, one of Munster's leading agricultural feed and nutrition providers, offering Proveye and MILJO integrated service to its 1,000+ dairy and beef farm customers.
- European Space Agencycore€900k ESA contract under ARTES Business Applications and Space Solutions Programme to advance remote measurement and monitoring of nature-based solutions for carbon removal and habitat restoration in the world's grasslands.
- European Space Agencycore€225,000 ESA funding to support commercialization of grassland management platform that uses drones, satellites, and AI to offer farmers detailed, real-time insights into grass yield and quality.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Proveye competitors and assessment
Company assessmentEmerging players
- xFarm Technologies: European farm management software platform integrating imagery, IoT sensors, and decision-support tools across crops; emerging player with partial overlap on remote sensing analytics and a comparable advisor/enterprise channel model in Europe.
Broad incumbents
- Planet Labs: Global satellite imagery operator offering frequent-coverage imagery and analytics APIs across agriculture, forestry, and environment — comparable as an upstream data and analytics layer from which Proveye differentiates through domain-specific AI models.
- Farmers Edge: Digital agriculture platform combining field sensors, satellite imagery, and variable rate prescriptions for growers globally — a broader incumbent in imagery-driven agronomy with overlapping variable rate and farm management offerings.
- Trimble Agriculture: Established provider of precision agriculture hardware and software (guidance, variable rate, farm management); relevant as a broad incumbent with overlapping variable rate and imagery analytics that compete for the same advisor and farm buyer.
- Climate FieldView (Bayer): Bayer's digital agriculture platform aggregating field data, imagery, and agronomic recommendations at global scale — a broad incumbent whose feature roadmap could subsume grassland analytics as part of a wider precision agriculture portfolio.
Direct peers
- Ceres Imaging: Aerial imagery and analytics provider for agriculture, combining multispectral capture with AI-driven insights for irrigation, fertilisation, and pest management — closely comparable in imagery + AI architecture and grower-segment GTM.
- Halter: New Zealand-based pasture and cattle management platform using GPS-enabled collars and farm software; overlaps with Proveye on pasture measurement for dairy/beef and on the grassland-focused go-to-market in Oceania.
- Cibo Labs: Australian satellite remote sensing platform providing pasture biomass, crop monitoring, and land management analytics — directly comparable to Proveye's remote sensing + AI approach for grasslands and broad-acre agriculture.
- Pasture.io: Australia-based pasture measurement platform that combines satellite imagery with on-farm data to provide paddock-level pasture cover and growth insights for dairy and livestock farmers — directly comparable to ProvGrass in target customer, use case, and analytics depth.
- Taranis: AI-powered precision agriculture intelligence platform using aerial imagery and field-level analytics for crop advisors and agribusinesses; comparable in imagery-led decision support, though more focused on row crops than Proveye's grassland niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Proveye social profiles
Digital presenceProveye compliance and trust
Trust signalCompliance1 record
Proveye financial estimates
Financial estimateRevenue estimate
Valuation estimate
Proveye leadership team
Management profileNumber of profiles
Profiles3 records
Proveye funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Proveye M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Proveye
What does Proveye do?
Proveye sells AI-powered remote sensing software platforms that fuse satellite imagery (Sentinel-1 SAR, Sentinel-2 multispectral), drone imagery, GNSS, soil and meteorological data to deliver continuous measurement and monitoring for grassland farms, nature-based solutions projects, and industrial photogrammetry use cases. Its flagship products are ProvGrass (per-paddock grass cover, growth and yield measurement), ProvVari (variable rate fertiliser application maps), D-MMR (digital measurement, monitoring and reporting of carbon sequestration and biodiversity), and a Photogrammetry Platform for precision mapping and 3D modelling.
Is Proveye a public or private company?
Proveye is a private company. It is classified as venture growth investor backed and is currently operating.
When was Proveye founded?
Proveye was founded in 2022. It employs 11 to 50 people.
Where is Proveye based?
Proveye is headquartered in Stillorgan, Ireland, in the Europe region.
How does Proveye make money?
Four revenue lines are on record. Platform-as-a-Service (ProvGrass) is the primary driver. The others are platform-as-a-Service (ProvVari), photogrammetry Platform and nature-Based Solutions D-MMR.
Who are Proveye's main competitors?
xFarm Technologies is listed as an emerging player. Broad incumbents are Planet Labs, Farmers Edge, Trimble Agriculture and Climate FieldView (Bayer). Direct peers are Ceres Imaging, Halter, Cibo Labs, Pasture.io and Taranis.
Does Proveye have an API?
Yes. Proveye's platform includes API access allowing third parties to retrieve monitoring and measurement data. The D-MMR platform stores all monitoring and measurement data in an immutable database accessed via API for use by auditors, verification bodies, investors, insurers, and project owners. The photogrammetry platform can be accessed via a flexible API or web app UI.
What industry is Proveye in?
Proveye's product category is Precision Agriculture Remote Sensing Software. Its primary akta.pro industry code is AFAAAFAI, Satellite Imagery & Monitoring Platforms, with a secondary code of AFABAMAB, Remote Sensing & Imagery Analytics (Satellite, Drone, Aerial). Its NAICS code is 115116 and its SIC code is 700.