SuperGears Games

What SuperGears Games does

SuperGears Games is a private mobile game studio founded in early 2022 in Istanbul, Turkey, by brothers Yasin and Yakup Demirden, who bring over 20 years of combined game development experience across PC genres (MMOFPS, horror-adventure, action). The company builds Racing Kingdom, a free-to-play mobile racing game universe developed on the Unity engine that merges multiple racing sub-genres — drag, drift, off-road, motocross, rally, and combat racing — under a single expandable IP. The product features next-generation graphics, licensed vehicles from automotive OEMs (Audi, General Motors brands including Chevrolet, Cadillac, GMC, and Buick), a vehicle customization system, a pet buddy companion feature, and turf-wars competitive multiplayer.

The studio distributes Racing Kingdom through the Apple App Store, Google Play Store, and Samsung Galaxy Store, with featured placements across Europe, MENA, Africa, Asia, and South America. Revenue is generated via in-app purchases for virtual goods, vehicle customization, and competitive advantages, with the base game free to download. Racing Kingdom soft-launched on December 25, 2024, and the debut title Racing Kingdom: King of Drag reached 1.6 million players worldwide by November 2025.

SuperGears has raised approximately $3.6 million in total funding across a 2023 round led by The TMRW Foundation (at a $10 million valuation) and a November 2025 $2.1 million seed round led by Hedef Portföy with participation from KRAFTON Inc. and APY Ventures. The team comprises roughly 32 members (as of October 2023, with continued growth) and is supported by a high-caliber advisory board including Frank Sagnier (former Codemasters CEO), Tim Heaton (former SEGA Chief Studio Officer), Ulas Karademir (former Unity VP), and board member Cevat Yerli (creator of Far Cry and Crysis). The company also maintains a US office in Delaware.

Name

SuperGears Games

Legal name

SuperGears Games

Website

https://supergears.games

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

SuperGears Games is an Istanbul-based mobile game studio that develops Racing Kingdom, a free-to-play multi-genre racing game universe on Unity, serving global mobile gamers with 1.6 million players and licensed vehicles from Audi and General Motors.

Ownership category

akta.pro rank

Product category

Mobile Gaming

akta.pro industry

PRIMARYMPAFAAAJ

Sports/Racing Game Studios

Media, Entertainment & Sports/Gaming & Interactive Entertainment (Video Games, Esports)/Game Development Studios (PC/Console/Mobile)

Keywords

• Mobile racing games
• Free-to-play gaming
• Game development studio
• Mobile game development
• Multiplayer racing games

Headquarters

HQ city

Sisli

Offices3 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Free-to-Play Mobile Game with In-App Purchases: Racing Kingdom is a free-to-play mobile racing game. Revenue is generated through in-app purchases (IAP) for virtual goods, vehicle customization items, competitive advantages, and other premium content within the game. This is the primary revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

SuperGears Games is a mobile game development studio that designs and releases free-to-play multiplayer racing games for iOS and Android. Its flagship product, Racing Kingdom, is a mobile racing game universe initially launched with drag racing gameplay and designed to expand across multiple racing sub-genres including drift, off-road, motocross, rally, and combat racing, featuring next-generation graphics, licensed vehicles, vehicle customization, and competitive multiplayer modes.

Product overview

SuperGears Games operates as a mobile game studio focused on the Racing Kingdom franchise. Racing Kingdom serves as the umbrella brand for a multi-genre mobile racing game universe. The first product under this brand is Racing Kingdom: King of Drag, which launched in June 2025. The platform features next-generation graphics, vehicle customization systems, turf wars, and a pet companion system. Future expansions are planned to include drift, off-road, rally, and combat racing sub-genres.

Differentiator

Problem solved

Functional benefit

Brands

• Racing Kingdom: A pioneering mobile racing game universe that merges all genres of racing games with next-generation graphics. Features include turf wars, vehicle customization system, and pet buddy add-on. Includes game types such as drag, drift, off-road, rally, and combat racing.

Products and services

• Racing Kingdom Racing Kingdom is a free-to-play multiplayer mobile racing game universe built on Unity, featuring next-generation graphics and high-fidelity audio. It merges multiple racing sub-genres (drag, drift, off-road, motocross, rally, combat) under a single IP and includes innovative features such as Turf Wars territorial multiplayer, a vehicle customization system that lets players craft machines from scratch, and a Pet Buddy companion system. Licensed vehicles include Audi and General Motors brands (Chevrolet, Cadillac, GMC, Buick).
• Racing Kingdom: King of Drag Racing Kingdom: King of Drag is the debut game in the Racing Kingdom universe, featuring drag racing gameplay for iOS and Android. Launched in June 2025, it reached 1.6 million players worldwide and was featured on the Apple App Store across Europe, MENA, Africa, Asia, and South America.

Quantifiable outcome

• 1.6 million players reached within 5 months of launch (June–November 2025)
• +3 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• General MotorscoreOEM/ Whitelabel/ Licensing Partner · 24 June 2024General Motors signed a licensing agreement with SuperGears to bring GM's legendary vehicles (Chevrolet, Cadillac, GMC, Buick brands) into Racing Kingdom. The partnership delivers high-performance vehicles synonymous with innovation and performance, enhancing Racing Kingdom's licensed vehicle library.
• AudicoreOEM/ Whitelabel/ Licensing Partner · 3 April 2024Audi entered a licensing agreement with SuperGears to feature Audi's iconic supercars in Racing Kingdom. This partnership provides players with engineering excellence and stunning design from one of the world's most recognized automotive brands, creating exclusive in-game content and cross-promotional visibility.
• Unity TechnologiescoreTechnology or Integration · 20 September 2023Unity Technologies selected SuperGears as one of few studios for its global Spotlight program, featuring Racing Kingdom across Unity's official website, YouTube channel, Unity developer network, live broadcasts, and international publications. Unity provided booth presence at GDC 2024, visited the Istanbul office, and collaborated on Unity Barcelona event. The partnership includes development support, optimization, and co-marketing.
• Bahçeşehir University BUG Game LabminorStrategic or Co-development Partner · 20 February 2023SuperGears partnered with Bahçeşehir University's BUG Game Lab for closed beta testing of Racing Kingdom. Bahçeşehir University students were among the first to play and provide feedback on the game during its development phase, contributing to game refinement before launch.
• Ulas KarademirminorOthers · 21 June 2022Ulas Karademir, former Vice President of Productions at Unity Technologies and a member of TMRW Foundation, joined the SuperGears Advisory Board as an individual advisor, contributing his extensive experience in game development and publisher relations.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Gameloft: Major mobile game publisher and developer of Asphalt 9: Legends, the leading arcade-style mobile racing franchise. Overlaps in mobile racing sub-genre but operates a much broader portfolio across multiple game categories.
• Electronic Arts (EA Mobile): Publisher of Real Racing 3, Need for Speed Mobile, and the Codemasters racing portfolio (acquired 2021 for $1.2B). The most credible large-scale competitor in premium mobile and console racing, with deep IP and licensed OEM relationships.
• Wildlife Studios: Brazil-based mobile game publisher and developer with racing titles (e.g., Zooba, Tennis Clash) and a portfolio spanning multiple casual/midcore genres. Comparable as a sizable emerging-market studio scaling mobile F2P titles globally.

Direct peers

• Vivid Games: Polish mobile studio known for Real Boxing and Real Car Driving 3D. Comparable as an Eastern European mid-sized mobile studio building licensed-vehicle racing/driving experiences on iOS and Android.
• Hutch Games: UK-based mobile studio behind Rebel Racing, F1 Clash, and Top Drives. Competes in the same F2P mobile racing category with licensed vehicles and competitive multiplayer — directly comparable to Racing Kingdom's positioning.
• NaturalMotion (Zynga): Develops the CSR Racing franchise, the dominant F2P drag racing game on mobile. Directly comparable to Racing Kingdom: King of Drag in sub-genre (drag racing), platform (iOS/Android), and monetization (IAP-driven F2P).
• PiKu Games: Turkish mobile racing studio behind titles such as Traffic Rider and Bike Race. Highly relevant regional peer given shared geography (Istanbul), target platform (mobile), and racing genre focus.
• Fingersoft: Finnish studio behind Hill Climb Racing and Hill Climb Racing 2 — two of the most-downloaded mobile racing/physics games. Comparable as a mid-sized, profitable mobile studio operating F2P racing franchises at scale.

Regional players

• Joygame: Turkish game publisher and developer with operations in mobile and PC gaming. Comparable as a regional Turkish gaming industry player though not a direct racing competitor.

Others

• KRAFTON Inc. South Korean publisher of PUBG and other mobile/PC titles, and a strategic investor in SuperGears' November 2025 seed round. Relevant as a potential publishing/distribution partner and mobile gaming industry benchmark.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@RacingKingdom
• Xx.com/SuperGearsGames
• Facebookfacebook.com/SuperGears-Games-102179005717457
• LinkedInlinkedin.com/company/supergears-games

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds2 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SuperGears Games