bebook
bebook is a Brazilian SaaS company selling an integrated Revenue Management and Business Intelligence platform — combining RMS automation, AI-driven pricing (GABI), and deep BI dashboards — to independent hotels, pousadas, and chains such as Wyndham, Laghetto, HPLUS, and Bourbon across Brazil, LATAM, and Europe.
- Company typePrivate
- Founded2013
- HeadquartersIlhéus, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What bebook does
bebook is a Brazilian-headquartered SaaS company, founded in 2013 in Ilhéus, Bahia, that sells an integrated Revenue Management (RMS) and Business Intelligence platform to hotels, pousadas (guesthouses), and hotel chains, with stated customers including Wyndham, Laghetto, HPLUS, Samba, Bourbon, Gramado Parks, and Transamerica. The platform is structured as three interconnected layers: bebook Price (a decision-tree-based RMS for automated tariff execution), bebook GABI (an AI copilot combining predictive, generative, and explainable AI with a reinforcement-learning module that learns from user decisions), and bebook BI (deep dashboards tailored by user profile), with supporting modules including Rate Shopper, bebook IA predictive forecasting, GABI Chat (proactive WhatsApp alerts), and ODT (territorial tourism intelligence for public-sector clients).
Under the hood, bebook ingests hospitality data via 14+ native integrations with PMS and channel-management systems including Opera Cloud, TOTVS, Desbravador, Omnibees, HITS, Silbeck, Erbon, HOST PMS, Newshotel, ADMH, and HSystem. It claims to manage R$ 2.9 billion in customer hotel revenue in 2025, with hundreds of active properties and an average +48% RevPAR growth in the first 12 months for customer hotels. The GABI recommendation engine runs at three decision levels (GABI Comp for market-only, GABI Meta for multi-variable market-plus-internal, GABI Smart for reinforcement-learning-refined) and is stated to deliver first pricing recommendations within 24 hours of implementation.
The commercial model is modular subscription SaaS — Price, IA, and GABI tiers on a monthly cadence, with GABI Chat positioned as an add-on — priced on a quote basis tied to hotel size and complexity, sold via direct enterprise and inside-sales motions through a demo-led funnel. Primary customer segments are independent hotels, hotel chains/multi-property groups, pousadas, and (via ODT) tourism secretariats and public agencies. The company operates in Brazil with stated expansion into LATAM and Europe, and discloses minimal external capital (two small rounds from Lighthouse totaling under $400K combined).
bebook firmographics
Firmographics- Name
- bebook
- Legal name
- bebook
- Website
- https://bebook.app
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- bebook is a Brazilian SaaS company selling an integrated Revenue Management and Business Intelligence platform — combining RMS automation, AI-driven pricing (GABI), and deep BI dashboards — to independent hotels, pousadas, and chains such as Wyndham, Laghetto, HPLUS, and Bourbon across Brazil, LATAM, and Europe.
- Ownership category
- akta.pro rank
bebook industry classification
Industry- Product category
- Hotel Revenue Management Software
- NAICS
- Computer Systems Design Services (541512), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Travel Policy, Approval & Booking Workflow Tools (THALAMAB)
Keywords
Where bebook is headquartered
LocationHeadquarters
- HQ city
- Ilhéus
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
bebook business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription: Subscription-based pricing with modular tiers allowing hotels to select intelligence levels from basic Price automation through AI-powered GABI copilot. Hotels pay recurring fees based on selected modules and hotel size/complexity. Quote-based pricing suggests enterprise negotiation with volume/discount considerations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | bebook Price - Foundational RMS for hotels starting discipline and control |
| Subscription | Monthly | bebook IA - Mid-tier with predictive AI forecasting (Most chosen) |
| Subscription | Monthly | bebook GABI - High performance tier with full AI copilot |
| Subscription | Monthly | GABI Chat - Add-on for proactive AI notifications via WhatsApp |
Distribution channels3 records
Marketing channels6 records
bebook product offering
Product offeringCore offering
bebook is an integrated SaaS platform that combines a Revenue Management System (bebook Price), an AI revenue management copilot (bebook GABI), and deep Business Intelligence dashboards (bebook BI) for hotels, pousadas, and hotel chains. The platform automates tariff execution via configurable decision trees, delivers AI-driven rate recommendations that learn over time, forecasts Room Nights, ADR, Occupancy, and RevPAR, and consolidates commercial, operational, and financial data into role-specific dashboards. Supporting modules include Rate Shopper (competitive monitoring), bebook IA (predictive forecasting), GABI Chat (WhatsApp proactive notifications), and ODT (territorial tourism intelligence for government agencies).
Product overview
bebook is an integrated Revenue Management and Business Intelligence platform for hotels, inns, and hotel chains. The platform operates as a single ecosystem with three interconnected layers: (1) bebook Price (RMS for automated tariff execution via decision trees), (2) bebook GABI (AI copiloto with predictive, generative, and explainable AI for recommendations), and (3) bebook BI (dashboards for operational and financial visibility). Supporting modules include Rate Shopper for competitive monitoring, bebook IA for predictive forecasting, GABI Chat for proactive WhatsApp notifications, and ODT for territorial tourism intelligence. The platform manages R$ 2.9 billion in hotel revenue across hundreds of active properties in Brazil, LATAM, and Europe.
Differentiator
Problem solved
Functional benefit
Brands
- bebook Price: RMS (Revenue Management System) based on decision trees with Price and Open Price models that automate tariff execution based on configurable rules.
- bebook GABI
- bebook BI
- Rate Shopper
- GABI Chat
- ODT (Observatório Digital de Turismo)
Products and services
- bebook Price RMS (Revenue Management System) based on decision trees. The Price and Open Price models structure pricing strategy and automate execution based on configurable rules, adjusting rates in real-time without spreadsheet dependency. Designed for hotels seeking to start or professionalize revenue management discipline.
- bebook GABI AI copilot for Revenue Management that analyzes the market, recommends rates, explains decisions, and learns over time. Combines predictive, generative, and explainable AI for hospitality and delivers first recommendations within 24 hours of implementation.
- bebook BI Deep Business Intelligence dashboards connecting commercial, operational, and financial data, with customized views per user profile (executive, commercial, revenue, and finance teams) for hospitality operators.
- Rate Shopper Competitive set monitoring tool with real-time competitive tracking and customizable daily extractions to identify market positioning and pricing gaps for hotels.
- bebook IA Advanced predictive forecasting using AI that anticipates Room Nights, ADR, Occupancy, and RevPAR by market segment, supporting proactive revenue management decisions for hotels.
- GABI Chat Proactive communication layer delivering WhatsApp notifications, opportunity alerts, risk warnings, and actionable recommendations in real time without requiring the user to open the platform.
- ODT (Observatório Digital de Turismo) Digital Tourism Observatory providing territorial intelligence for tourism secretariats, public agencies, and regional governance bodies, transforming hotel sector data into public policy and destination strategy.
Quantifiable outcome
- +48% average RevPAR growth in first 12 months
- +5 more outcomes
Companies that use bebook
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles4 records
bebook technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability6 records
Feature10 records
bebook partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Opera CloudcoreNative integration with Opera Cloud PMS enabling seamless data synchronization for revenue management and business intelligence workflows.
- TOTVScoreNative integration with TOTVS hospitality PMS providing data connectivity for pricing automation and performance analytics.
- OmnibeescoreNative integration with Omnibees channel manager and PMS for unified inventory and rate management.
- DesbravadorcoreNative integration with Desbravador PMS for Brazilian hospitality market data connectivity.
- HITScoreNative integration with HITS (Hospitality Integrated Technology Solutions) PMS platform.
- SilbeckcoreNative integration with Silbeck hospitality management system.
- ErboncoreNative integration with Erbon hospitality software solutions.
- HOST PMScoreNative integration with HOST PMS hospitality property management system.
- NewshotelcoreNative integration with Newshotel PMS for hotel operations data synchronization.
- ADMHcoreNative integration with ADMH (Administradora de Hotéis) property management system.
- HSystemcoreNative integration with HSystem hospitality management solutions.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
bebook competitors and assessment
Company assessmentDirect peers
- IDeaS Revenue Solutions: IDeaS (a SAS company) is the long-standing global leader in hotel revenue management software, offering automated pricing, forecasting and analytics for hotels and chains. Directly competes with bebook's RMS + predictive AI core, especially at enterprise chains in Europe and the Americas.
- Duetto: Duetto (acquired by Shiji Group) provides cloud-based RMS and pricing tools for hotels and chains. Directly competes with bebook GABI on AI-driven pricing recommendations and Open Price strategy, particularly at multi-property groups.
- Atomize: Atomize offers an AI-powered RMS for hotels with automated price recommendations and demand forecasting. Competes head-to-head with bebook GABI on AI-first pricing and is often benchmarked against newer entrants in the LATAM and European markets.
- PriceLabs: PriceLabs provides data-driven pricing and revenue management primarily for vacation rentals and independent hospitality properties. Directly comparable to bebook Price for smaller hotels and pousadas seeking automated, rule-based dynamic pricing without dedicated revenue managers.
- Beyond Pricing: Beyond Pricing offers AI-assisted dynamic pricing for short-term rentals and boutique hotels. Overlaps with bebook's SMB and pousada segment, particularly around automated rate recommendations for independent properties.
Broad incumbents
- Lighthouse (formerly OTA Insight): Lighthouse provides commercial intelligence, rate shopping, benchmarking and revenue management for hotels. Also a disclosed investor in bebook — it is both a competitor in market intelligence/RMS and a strategic investor, making it a uniquely overlapping peer.
- RateGain: RateGain offers a broad hospitality SaaS suite including RMS, rate shopping, channel management and competitive intelligence. Competes with bebook at enterprise chains needing multi-product commercial platforms across regions.
- Shiji Group: Shiji acquired Duetto and offers a broad hospitality technology stack including PMS, RMS, POS and distribution. Competes with bebook via its Duetto RMS plus Shiji's enterprise footprint, especially for large chains seeking integrated suites.
- Cloudbeds: Cloudbeds provides an all-in-one hospitality management platform (PMS, channel manager, booking engine) with growing revenue management capabilities. Overlaps with bebook where independent hotels and chains seek integrated PMS + pricing rather than best-of-breed.
Emerging players
- Wheelhouse: Wheelhouse provides AI-driven pricing and revenue management for short-term rentals and independent hotels. Comparable to bebook for the smaller-property segment where AI recommendations delivered via simple UX drive adoption.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
bebook social profiles
Digital presencebebook financial estimates
Financial estimateRevenue estimate
Valuation estimate
bebook leadership team
Management profileNumber of profiles
bebook funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
bebook M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about bebook
What does bebook do?
bebook is an integrated SaaS platform that combines a Revenue Management System (bebook Price), an AI revenue management copilot (bebook GABI), and deep Business Intelligence dashboards (bebook BI) for hotels, pousadas, and hotel chains. The platform automates tariff execution via configurable decision trees, delivers AI-driven rate recommendations that learn over time, forecasts Room Nights, ADR, Occupancy, and RevPAR, and consolidates commercial, operational, and financial data into role-specific dashboards. Supporting modules include Rate Shopper (competitive monitoring), bebook IA (predictive forecasting), GABI Chat (WhatsApp proactive notifications), and ODT (territorial tourism intelligence for government agencies).
Is bebook a public or private company?
bebook is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was bebook founded?
bebook was founded in 2013. It employs 11 to 50 people.
Where is bebook based?
bebook is headquartered in Ilhéus, Brazil, in the Latin America region.
How does bebook make money?
One revenue line is on record: saaS Platform Subscription.
Who are bebook's main competitors?
Direct peers on record are IDeaS Revenue Solutions, Duetto, Atomize, PriceLabs and Beyond Pricing. Broad incumbents are Lighthouse (formerly OTA Insight), RateGain, Shiji Group and Cloudbeds. Wheelhouse is listed as an emerging player.
Does bebook have an API?
No public API is recorded for bebook.
What industry is bebook in?
bebook's product category is Hotel Revenue Management Software. Its primary akta.pro industry code is THALAMAB, Travel Policy, Approval & Booking Workflow Tools. Its NAICS code is 541512 and its SIC code is 7373.