Lisi Global, Inc.
Lisi Global develops a proprietary Directed Energy System (DES) that uses precision electrification to control weeds, nematodes, and soil pests without chemicals, serving rail operators, specialty agriculture, vineyards, and turf management customers in North America.
- Company typePrivate
- Founded2018
- HeadquartersRichland, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Lisi Global, Inc. does
Lisi Global, Inc. is a Washington State-based agricultural technology company founded in 2018 that has developed a proprietary Directed Energy System (DES) — a precision electrification platform applying carefully controlled high-voltage pulses to neutralize target organisms without chemical inputs. The platform shares a common electronics core across multiple purpose-built applicators, including Direct|Rail for hi-rail vegetation management on rail corridors and restricted no-spray zones, Direct|YIELD for row crop and specialty agriculture soil pest control, Direct|VINE for vineyard phylloxera and nematode control, Direct|TURF for golf and sports turf nematode management, and Direct|BATCH for nursery stock and propagation material. Field-validated performance includes >80% efficacy over a 16-foot swath at 5 mph against resilient weed species in rail ballast environments across three continuous on-track testing seasons with CSX.
The company monetizes through three commercial channels: outright purchase of the Direct|Rail system (hardware sales with installation, training, and first-year technical support), a multi-year lease program offering operational access without capital outlay, and professional services for corridor assessments, deployment support, and operator training. Pricing is quote-based and not publicly disclosed. Lisi Global targets enterprise customers — primarily Class I rail operators and large agricultural operations — through enterprise field sales, website-driven inbound demos, and direct email inquiries ([email protected]). The go-to-market motion is concentrated in North America. The company's commercial foundation is anchored by a three-year on-track development partnership with CSX and is being expanded into specialty agriculture with the support of a USDA/NIFA grant validating DE Technology as a replacement for methyl bromide fumigation.
The team is small (1-10 employees), led by co-founders Jason Crisp (CEO & CTO, electrical engineer and principal DES architect) and Jeffery McComb (COO, overseeing operations, IP, and commercialization), with co-founder Dr. Ekaterini Riga (nematologist with prior roles at Washington State University, DuPont, and FMC) as Science & Research Advisor. Additional team members include Conan Doherty (Director of Partnerships & Investor Relations) and Amy Doherty (Marketing & Communications Consultant). The company has raised $1.5 million in a single disclosed funding round (August 2021), has no publicly disclosed revenue, and operates as a private corporation headquartered in Richland, Washington.
Lisi Global, Inc. firmographics
Firmographics- Name
- Lisi Global, Inc.
- Legal name
- Lisi Global, Inc.
- Website
- https://lisiglobal.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lisi Global develops a proprietary Directed Energy System (DES) that uses precision electrification to control weeds, nematodes, and soil pests without chemicals, serving rail operators, specialty agriculture, vineyards, and turf management customers in North America.
- Ownership category
- akta.pro rank
Lisi Global, Inc. industry classification
Industry- Product category
- Agricultural and rail vegetation management equipment
- NAICS
- Pesticide and Other Agricultural Chemical Manufacturing (32532)
- SIC
- Agricultural Chemicals (2870)
- akta.pro primary industry
- Turf Care (Fertilization, Aeration & Weed/Pest Control) (IMAIAIAD)
Keywords
Where Lisi Global, Inc. is headquartered
LocationHeadquarters
- HQ city
- Richland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lisi Global, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Direct|Rail System Sales: Full capital purchase of Direct|Rail electronic vegetation management system including installation, operator training, and first-year technical support. Best for operators with multi-corridor or network-wide requirements.
- Direct|Rail Lease Program: Operational access without capital outlay. Includes deployment support, operator training, and ongoing technical assistance. Ideal for initial program assessment and corridor pilots.
- Professional Services (Deployment & Training): Initial deployment support and operator training included with both lease and purchase programs. Corridor assessments available before any commitment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Corridor Assessment (Free) |
| Subscription | Multi-year contract | Lease Program |
| One time/ perpetual license | Pay-as-you-go | Purchase Program |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Lisi Global, Inc. product offering
Product offeringCore offering
Lisi Global develops and sells the Directed Energy System (DES), a precision electrification platform that applies carefully controlled electrical pulses to neutralize target organisms such as weeds, nematodes, fungal pathogens, and insect larvae without chemical inputs. The company commercializes this core platform through sector-specific products: Direct|Rail for hi-rail vegetation management, Direct|YIELD for row crop soil pest control, Direct|VINE for vineyard phylloxera and nematode control, Direct|TURF for golf and sports turf, and Direct|BATCH for nursery and propagation material. Offerings are sold or leased directly to rail operators, growers, and turf managers with bundled deployment support and operator training.
Product overview
Lisi Global, Inc. offers a platform-based product portfolio built around its proprietary Directed Energy System (DES) — a precision electrification technology that applies controlled electrical pulses to target organisms. The platform operates across three primary market sectors: Direct|Rail for rail corridor vegetation management, Direct|YIELD for agricultural soil pest control, and Direct|TURF for turf management, along with specialized applications for vineyards (Direct|VINE) and nursery stock (Direct|BATCH). All products share the same core DES electronics package with sector-specific applicators, enabling operational scale while reducing manufacturing costs and allowing cross-sector improvements to benefit every application simultaneously.
Differentiator
Problem solved
Functional benefit
Brands
- Direct|Rail: Electronic vegetation management system for hi-rail deployment, the first commercial hi-rail EVM system for rail corridors.
- DIRECT|YIELD
- DIRECT|VINE
- DIRECT|TURF
- DIRECT|BATCH
- Directed Energy System (DES)
Products and services
- Direct|Rail The first commercial hi-rail Electronic Vegetation Management (EVM) system for chemical-free weed control on rail corridors, restricted zones, and no-spray areas. Delivers a 16-foot treatment swath operating at 5 mph on battery-hybrid power, targeting enterprise rail operators with corridor assessments, deployment support, and operator training.
- Direct|YIELD Soil pest control system using a soil probe applicator integrated with bed formation or root cutback passes. Targets nematodes, fungal pathogens, insect larvae, and phylloxera in planted or fallow soil for row crop and specialty agriculture growers without chemical fumigation.
- Direct|VINE Root zone applicator for established vineyard rows providing phylloxera and nematode control in-vine without fumigation or replant requirements, for commercial vineyard operators.
- Direct|TURF Aeration-compatible soil treatment system for golf courses and sports turf providing nematode infestation control without buffer zones, downtime, or re-entry restrictions, and compatible with existing IPM and cultural practices.
- Direct|BATCH Controlled batch treatment chamber for nursery stock, transplants, and propagation material that eliminates soil pest introduction at source before field entry.
Quantifiable outcome
- >80% efficacy rate on 16-foot swath at 5 mph — field-validated and repeatable across multiple testing seasons and weed species
- +3 more outcomes
Companies that use Lisi Global, Inc.
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Lisi Global, Inc. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Lisi Global, Inc. partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- CSXcorePrimary on-track development partner for Direct|Rail system with three years of consistent, repeatable field results. CSX conducted continuous on-track development and field trials validating the Direct|Rail electronic vegetation management system across multiple rail environments, weed species, and seasonal conditions.
- Academic Research InstitutionscoreUniversity-conducted bench and field trials with published efficacy data across nematodes, fungal pathogens, and insect larvae. Research conducted in partnership with academic institutions with results published and available to qualified partners and regulatory stakeholders.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Lisi Global, Inc. competitors and assessment
Company assessmentEmerging players
- CropX: CropX is a soil-sensor and analytics platform for irrigation, nutrient, and disease management. While CropX's approach is sensing rather than electrification, it competes for the same agronomy budget with growers evaluating non-chemical soil and turf management technologies.
- Certis Biologicals: Certis Biologicals specializes in biological crop protection products (Bacillus, Trichoderma, nematode-control biopesticides) and competes for the same soil pest management dollars as Direct|YIELD and Direct|VINE on specialty crops and turf.
Broad incumbents
- FMC Corporation: FMC is a global crop protection chemicals company — the incumbent product category that Lisi's DES technology is positioned to displace in nematode, fungal, and weed management. Co-founder Dr. Ekaterini Riga's prior FMC role makes it a particularly direct reference competitor.
- AGCO Corporation: AGCO is a major global agricultural equipment manufacturer (Fendt, Massey Ferguson, Valtra) with growing precision agriculture capabilities. It is a comparable incumbent that any new precision agriculture hardware platform must position against in dealer and grower channels.
- John Deere: John Deere is the largest incumbent in agricultural equipment and is expanding into precision agriculture technology and electric/autonomous platforms. Its channel and installed base set the bar Lisi must meet to commercialize any new precision agriculture technology at scale.
- Bayer Crop Science: Bayer Crop Science is one of the world's largest crop protection and seed companies. The methyl bromide and herbicide portfolios it owns are the direct incumbents that Lisi's DES technology targets for displacement across row crops, specialty crops, and turf.
- Toro Company: Toro is the dominant equipment brand for golf course and sports turf maintenance. Direct|TURF competes for budget share against Toro's aeration and turf treatment equipment, making Toro the direct incumbent in the same turf care purchasing decision.
- Trimble Agriculture: Trimble Agriculture delivers precision agriculture hardware and software for planting, application, and field operations across row crops and specialty crops — a broad incumbent whose channel depth and dealer network any new precision agriculture platform must compete with or integrate into.
Direct peers
- RootWave: RootWave develops hand-held and tractor-mounted electric weed control systems that use high-frequency electricity to kill weeds. It is the closest direct technology peer in non-chemical electrical weed management for agriculture, amenity, and infrastructure markets, sharing Lisi's electrification-driven approach.
- Zasso Group: Zasso Group markets electrical weed control systems for urban, agricultural, and infrastructure use, with a platform approach (same core electronics adapted across applicators). Its architecture and vertical mix are directly comparable to Lisi Global's DES platform and rail/agriculture focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Lisi Global, Inc. social profiles
Digital presenceLisi Global, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lisi Global, Inc. leadership team
Management profileNumber of profiles
Profiles5 records
Lisi Global, Inc. funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lisi Global, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lisi Global, Inc.
What does Lisi Global, Inc. do?
Lisi Global develops and sells the Directed Energy System (DES), a precision electrification platform that applies carefully controlled electrical pulses to neutralize target organisms such as weeds, nematodes, fungal pathogens, and insect larvae without chemical inputs. The company commercializes this core platform through sector-specific products: Direct|Rail for hi-rail vegetation management, Direct|YIELD for row crop soil pest control, Direct|VINE for vineyard phylloxera and nematode control, Direct|TURF for golf and sports turf, and Direct|BATCH for nursery and propagation material. Offerings are sold or leased directly to rail operators, growers, and turf managers with bundled deployment support and operator training.
Is Lisi Global, Inc. a public or private company?
Lisi Global, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lisi Global, Inc. founded?
Lisi Global, Inc. was founded in 2018. It employs 1 to 10 people.
Where is Lisi Global, Inc. based?
Lisi Global, Inc. is headquartered in Richland, United States, in the North America region.
How does Lisi Global, Inc. make money?
Three revenue lines are on record. Direct|Rail System Sales are the primary driver. The others are direct|Rail Lease Program and professional Services (Deployment & Training).
Who are Lisi Global, Inc.'s main competitors?
Emerging players on record are CropX and Certis Biologicals. Broad incumbents are FMC Corporation, AGCO Corporation, John Deere, Bayer Crop Science, Toro Company and Trimble Agriculture. Direct peers are RootWave and Zasso Group.
Does Lisi Global, Inc. have an API?
No public API is recorded for Lisi Global, Inc..
What industry is Lisi Global, Inc. in?
Lisi Global, Inc.'s product category is Agricultural and rail vegetation management equipment. Its primary akta.pro industry code is IMAIAIAD, Turf Care (Fertilization, Aeration & Weed/Pest Control). Its NAICS code is 32532 and its SIC code is 2870.