Yodawy
- Company typePrivate
- Founded2018
- HeadquartersCairo, Egypt
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingSoftware
Yodawy firmographics
Firmographics- Name
- Yodawy
- Legal name
- Yodawy
- Website
- https://yodawy.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Yodawy industry classification
Industry- Product category
- Pharmacy Benefits Management
- NAICS
- Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Pharmacies and Drug Retailers (456110)
- SIC
- Hospital & Medical Service Plans (6324), Retail-Drug Stores And Proprietary Stores (5912), Services-Health Services (8000)
- akta.pro primary industry
- Pharmacy Benefit Management (PBM) & Pharmacy Network Administration (HLAFALAI)
- akta.pro secondary industries
- PBM Technology Platforms (ePA/eRx/Real-Time Benefit Tools) (HLAEAKAL), Medication Therapy Management (MTM) & Clinical Pharmacy Services Tools (HLACAKAH), Medication Adherence, Reminders & Patient Support (HLACAKAF), Medication Adherence & Therapy Management Platforms (refills, reminders, MTM) (HLALAIAG)
Keywords
Where Yodawy is headquartered
LocationHeadquarters
- HQ city
- Cairo
- HQ country
- Egypt
- HQ region
- Africa
Offices2 records
Markets served
Yodawy business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Pharmacy Benefits Management for Insurance Companies: Yodawy serves as the de facto pharmacy benefits manager for leading health insurance companies and TPAs in Egypt. Revenue is generated through negotiated fees or rebates based on prescription volume managed, driving cost savings for payers while delivering a streamlined experience to insured members.
- Corporate Health Benefits Management: Yodawy Care Program and Virtual Dispensary services sold to corporations for managing employee acute and chronic prescriptions. Corporates pay for the service to provide affordable health insurance and world-class patient experience to employees.
- Transaction/Fulfillment Fees: Revenue from transaction processing through the pharmacy network, including prescription approvals, medication dispensing, and delivery fulfillment across the 3,000+ pharmacy partner network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Consumer services (Yodawy App, Care Program) are free for end users; medication costs are covered via insurance or direct payment |
| Subscription | Multi-year contract | B2B Enterprise (Insurance Companies, TPAs, Corporates) — custom contract pricing based on scope and volume |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Yodawy product offering
Product offeringCore offering
Yodawy operates a digital pharmacy benefits management platform that connects health insurance companies, corporate employers, and individual consumers with a network of 3,000 partner pharmacies across Egypt. The platform processes electronic prescriptions through its e-RX Gateway and machine-assisted Approvals Engine, manages chronic medication refills via the Yodawy Care Program, and delivers medications door-to-door across 38 cities.
Product overview
Yodawy is a modern-day healthcare platform building software to make patients' access to medication easy and affordable. The platform operates as a unified ecosystem consisting of the Yodawy App (consumer-facing mobile application for on-demand OTCs and prescriptions), the Yodawy Care Program (chronic prescription management and monthly refill subscription), and the Yodawy Virtual Dispensary (insurance member portal with e-RX gateway). Underpinning all offerings is the company's Pharmacy Benefits Management infrastructure that integrates pharmacies, insurance companies, TPAs, and corporate clients into a single coordinated system. The platform processes 4M prescriptions, covers 38 cities, manages 3,000 partner pharmacies, and serves 15 insurance companies and 200 corporate clients.
Differentiator
Problem solved
Functional benefit
Brands
- Yodawy Care Program: Monthly medication refill program for chronic patients with door-to-door delivery, pharmacist support, and cost savings for payers.
- Yodawy Virtual Dispensary
- Yodawy App
Products and services
- Yodawy App Mobile application (iOS/Android) that enables individual consumers to upload prescriptions or add OTC items to their cart and receive delivery from the nearest partner pharmacy, with integrated insurance card management and digital health records review.
- Yodawy Care Program Subscription-based chronic prescription management service where pharmacists review prescriptions monthly and ensure medications are delivered to patients' homes before they run out, with 24/7 pharmacist support and free door-to-door delivery. Targeted at chronic patients and sold to corporate employers as an employee health benefit.
- Yodawy Virtual Dispensary End-to-end digital pharmacy platform sold to insurance companies and corporates, providing insured members with an online prescription ordering shop, automated e-RX approvals via the e-RX Gateway, and access to a 3,000-pharmacy network for faster medication delivery.
- Pharmacy Benefits Management Digital pharmacy benefits management service for health insurance companies and TPAs in Egypt, integrating healthcare players, managing the pharmacy network, processing claims, and using data to reduce prescription costs and overcome stockouts. Yodawy serves as the de facto PBM for 15 leading insurance companies.
Quantifiable outcome
- 20% reduction in prescription utilization for payer clients
- +3 more outcomes
Companies that use Yodawy
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Yodawy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature5 records
Yodawy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MetLifeflagshipMetLife, one of the largest global and Egyptian medical insurance providers, formed a multi-year milestone partnership with Yodawy in September 2020. The partnership creates a one-stop-shop for digital medical services — the first of its kind in the Middle East — leveraging tech-enabled solutions to streamline services for MetLife members in Egypt.
Scale indicators12 records
Recent moves7 records
Expansion highlights5 records
Yodawy competitors and assessment
Company assessmentDirect peers
- Vezeeta: Egypt-founded healthtech platform serving MENA with online doctor booking, telehealth, and pharmacy services. Closest direct competitor to Yodawy in Egyptian digital health, operating overlapping pharmacy and insurance-adjacent offerings.
- GoodRx: US-based digital pharmacy benefits and drug pricing transparency platform connecting consumers, pharmacies, and payers. Comparable business model combining consumer-facing prescription ordering with payer-side cost optimization.
- Capsule: US digital pharmacy combining consumer app, same-day delivery, and insurer integrations. Comparable consumer-facing online pharmacy with insurance-linked fulfillment, though currently regional to select US cities.
Emerging players
- Altibbi: Leading MENA telehealth and digital health platform offering remote consultations and prescription services. Comparable as a regional digital health platform pursuing insurance and corporate partnerships across the Arab world.
- Okadoc: MENA-based telehealth and doctor booking platform expanding into insurance and corporate channels. Comparable regional healthtech targeting insurers and corporates across UAE, Saudi, and Egypt with digital service infrastructure.
Broad incumbents
- CVS Caremark (CVS Health): Largest US pharmacy benefit manager and integrated retail pharmacy operator. Comparable as the incumbent PBM standard against which Yodawy's automated approvals and pharmacy network economics should be benchmarked.
- Express Scripts (Cigna): Major US PBM serving health insurers, employers, and government plans. Comparable PBM business model with formulary management, claims processing, and mail-order pharmacy operations analogous to Yodawy's B2B platform.
Regional players
- Tata 1mg: India's leading digital pharmacy and healthcare platform offering online medicine ordering, e-consultations, and lab tests. Comparable in scale and trajectory as a large emerging-market digital pharmacy with B2B and B2C channels.
- PharmEasy (API Holdings): Indian digital pharmacy aggregator and diagnostics platform serving consumers and insurers. Comparable emerging-market online pharmacy with marketplace-plus-dispensary model analogous to Yodawy's structure.
- NHC (Nahdi Medical Company): Largest retail pharmacy chain in Saudi Arabia with growing digital/app ordering and delivery services. Comparable regional pharmacy operator with increasing investments in e-commerce and insurance-linked pharmacy services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Yodawy social profiles
Digital presenceYodawy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yodawy leadership team
Management profileNumber of profiles
Profiles5 records
Yodawy funding detail
Funding detailFunding overview
Funding rounds5 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yodawy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yodawy
What does Yodawy do?
Yodawy operates a digital pharmacy benefits management platform that connects health insurance companies, corporate employers, and individual consumers with a network of 3,000 partner pharmacies across Egypt. The platform processes electronic prescriptions through its e-RX Gateway and machine-assisted Approvals Engine, manages chronic medication refills via the Yodawy Care Program, and delivers medications door-to-door across 38 cities.
Is Yodawy a public or private company?
Yodawy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Yodawy founded?
Yodawy was founded in 2018. It employs 501 to 1,000 people.
Where is Yodawy based?
Yodawy is headquartered in Cairo, Egypt, in the Africa region.
How does Yodawy make money?
Three revenue lines are on record. Pharmacy Benefits Management for Insurance Companies are the primary driver. The others are corporate Health Benefits Management and transaction/Fulfillment Fees.
Who are Yodawy's main competitors?
Direct peers on record are Vezeeta, GoodRx and Capsule. Emerging players are Altibbi and Okadoc. Broad incumbents are CVS Caremark (CVS Health) and Express Scripts (Cigna). Regional players are Tata 1mg, PharmEasy (API Holdings) and NHC (Nahdi Medical Company).
Does Yodawy have an API?
No public API is recorded for Yodawy.
What industry is Yodawy in?
Yodawy's product category is Pharmacy Benefits Management. Its primary akta.pro industry code is HLAFALAI, Pharmacy Benefit Management (PBM) & Pharmacy Network Administration, with a secondary code of HLAEAKAL, PBM Technology Platforms (ePA/eRx/Real-Time Benefit Tools). Its NAICS code is 524292 and its SIC code is 6324.