Frog Systems

What Frog Systems does

Frog Systems is a Glasgow-based digital-health company founded in 2014 that builds and operates the Raiys wellbeing platform, an AI-guided, clinician-led solution targeting the intersection of mental, physical and social health. The platform integrates RaiysAI for personalisation and pathway optimisation with a library of more than 25 clinical assessments, more than 10,000 pieces of video content structured around the company's proprietary CARE behaviour-change framework (rooted in CBT and ACT methodologies), and integrations with over 500 wearables and consumer health devices. A dedicated neurodiversity solution extends the product surface into ADHD, autism and related conditions, positioning the offering within regulated digital-therapeutic territory rather than wellness-only.

The underlying technology stack combines a content-and-assessment engine with a recommendation layer (RaiysAI) that adapts behaviour-change pathways to user engagement and outcomes data. Clinical credibility is reinforced through ORCHA accreditation, ISO 27001:2022 information-security certification, and WCAG 2.2 AA accessibility compliance — a certification triad that materially reduces procurement friction with NHS buyers and supports regulated-vendor positioning.

Frog Systems operates a B2B enterprise go-to-market selling into three named segments: NHS services and trusts, insurance providers (via a white-label channel in which the insurer reskins and redistributes Raiys to employer-benefit schemes), and broader healthcare providers. Pricing is not publicly disclosed and is consistent with enterprise contract structures rather than self-serve volume. Geographic focus is the United Kingdom, with no disclosed international expansion. The company is privately held with cumulative disclosed funding of approximately $2M across three 2020–2021 rounds, and a headcount in the 11–50 employee band.

Name

Frog Systems

Legal name

Frog Systems

Website

https://frogsystems.co.uk

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Frog Systems is a Glasgow-based digital health company operating the Raiys platform — an AI-guided, clinician-led wellbeing solution delivered B2B to NHS services, insurance providers, and healthcare organisations across the UK.

Ownership category

akta.pro rank

Product category

Digital Health & Wellbeing Platform

NAICS

Social Assistance (624)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Integrated Behavioral Health (Collaborative Care) Platforms (HLALAEAC)

akta.pro secondary industry

Employer/Member Engagement Platforms for Provider-Sponsored Plans (HLACAEAM)

Keywords

• Digital health platform
• Mental wellbeing software
• Behaviour change programmes
• Clinical health assessments
• Wellbeing SaaS

Headquarters

HQ city

Glasgow

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Distribution channels3 records

Marketing channels3 records

Core offering

Frog Systems builds and sells the Raiys digital health and wellbeing platform, an all-in-one, clinician-led SaaS solution that combines AI-guided personalisation (RaiysAI), clinical assessments, structured behaviour-change programmes (CBT/ACT-based), neurodiversity support, and integrations with 500+ wearable devices. It is delivered to NHS organisations, insurance providers (often under white-label arrangements), and healthcare provider organisations to enable scalable, measurable population wellbeing and patient self-management.

Product overview

Raiys is a digital health and wellbeing platform offered by Frog Systems. The platform consists of a unified core platform (Raiys) that integrates multiple solution modules and features. The main components include the BeChange Programme (lifestyle and behaviour change), the Neurodiversity Solution (support and intervention), and Wellbeing Tools (tracking and self-management). RaiysAI powers personalisation and engagement within the platform. The platform is clinician-led, grounded in behavioural science (CBT, ACT), and uses AI to deliver structured wellbeing support at scale across NHS, insurance, and healthcare sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Raiys Platform An all-in-one digital health and wellbeing platform that integrates clinician-led programmes, AI-guided support and a suite of wellbeing tools. It scales across users and initiatives, providing health assessments, progress tracking and personalised content delivery for NHS, insurance and healthcare provider organisations.
• BeChange Programme A lifestyle, habits and behaviour change programme supporting people to make sustainable changes to improve mental, physical and social health through personalised behaviour change pathways, structured digital learning, exercises, and AI-guided progress tracking. Sold as a solution module on the Raiys platform to enterprise healthcare and public-sector buyers.
• Neurodiversity Solution Digital support pathways and interventions that help individuals, families and organisations better understand neurodiversity and access timely, practical guidance, including digital screening, early identification, personalised guidance and resources for individuals, parents and managers. Sold as a solution module on the Raiys platform.
• Wellbeing Tools A connected suite of digital wellbeing tools supporting self-awareness, healthier habits and ongoing engagement through health assessments, progress tracking, food, activity, journal and wearable tools, goals, habits and personalised support. Delivered as part of the Raiys platform.

Quantifiable outcome

• 68% of users actively engage in a structured wellbeing programme
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability6 records

Feature6 records

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SilverCloud Health: Digital mental health platform offering CBT/ACT-based programmes via NHS and insurers; directly overlaps with Raiys on evidence-based behavioural change delivery and white-label insurer deployments.
• Wysa: AI-guided mental health chatbot combining self-help content with optional human therapist escalation; competes with RaiysAI in the AI-driven wellbeing engagement layer for NHS and employer buyers.
• Unmind: UK-headquartered workplace mental health platform offering clinical-grade content, measurement, and manager tools; competes for the same NHS and corporate wellbeing budgets as Raiys.
• Peppy Health: UK digital health platform providing specialist support (including mental health, neurodiversity, and family pathways) via employers and insurers; overlaps directly with Raiys' neurodiversity and behaviour-change modules.
• Kooth: UK-listed digital mental health platform commissioned by the NHS for children and young people; overlaps with Raiys on NHS-commissioned behavioural health delivery and outcome measurement.
• Togetherall: Clinically-moderated online mental health community commissioned by NHS and university populations; overlaps with Raiys on anonymous, scalable, NHS-funded digital behavioural health provision.

Broad incumbents

• Headspace Health: Large-scale consumer and B2B mental health and wellbeing platform with NHS-aligned content and enterprise offerings; a much larger incumbent competing for the same digital wellbeing wallet.
• Calm Business: Consumer meditation and mental wellness brand extending into B2B and healthcare partnerships; competes for insurer and employer wellbeing budgets with a much larger content library and brand.

Emerging players

• Liva Healthcare: Digital health coaching platform for chronic condition prevention and management; shares Raiys' behaviour-change methodology and NHS/payer channel but focuses on physical chronic conditions.

Others

• ORCHA: Digital health evaluation and certification organisation whose 'ORCHA Certified' mark Raiys carries; an ecosystem enabler rather than direct competitor, but its accreditation standard defines Raiys' go-to-market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/frogsystemsltd
• Facebookfacebook.com/frogsystems

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Frog Systems