What MeetspaceVR does

MeetspaceVR (legal entity: Zero Latency VR UK Limited, Co Reg 16127075) is a UK-based location-based virtual reality entertainment operator and the exclusive UK licensee of Zero Latency's warehouse-scale, untethered free-roam VR technology. Founded in 2018 and headquartered in Wembley, the company runs six physical arenas across Nottingham, Wembley (London), Birmingham, Reading/Thatcham, Manchester and Guildford, each hosting 200–400 sqm free-roam spaces that support 6–8 concurrent players using wireless VR headsets, motion-capture tracking, backpack computing units and a 5K/90Hz/120° pipeline. Its product surface is split across three layers: (1) Zero Latency free-roam titles including Outbreak, Outbreak 2: Mall Mayhem, Far Cry VR (developed with Ubisoft and nDreams), Warhammer 40,000: Space Marine VR (developed with Games Workshop and Focus Interactive on Unreal Engine 5), Sol Raiders, Singularity, Engineerium, Undead Arena and Haunted!; (2) a library of more than 20 VR escape rooms, including Ubisoft-licensed Prince of Persia: Dagger of Time, Escape the Lost Pyramid (Assassin's Creed Origins) and Beyond Medusa's Gate, supplied by ARVI VR; and (3) family-friendly formats — the Digital Play Wall for ages 8+ and a VR Quest Arena — alongside add-on modules for birthday parties, corporate team building, private hire, gift cards and a £250 Black Card VIP membership.

The business model is overwhelmingly transactional and consumer-facing: per-session ticket revenue (£20+ per person for free-roam, £55+ for a 2-player escape room, £10 per person for Quest Arena) plus corporate events packages and non-expiring gift cards drive top-line volume, with third-party voucher distribution through Virgin Experience Days, Buy A Gift, Groupon and Buckt, and a Student Beans discount programme widening the funnel. Customer segments span individual consumers and families (primary), corporate clients for team building and Christmas parties (primary), children's birthday parties, adult social groups, students and essential workers, with no single enterprise customer driving meaningful concentration. Revenue is not publicly disclosed; the company raised growth capital via an oversubscribed Seedrs crowdfunding campaign in September 2022 and a $767,288 Pario Ventures round in November 2022 to fund venue rollout.

Name

MeetspaceVR

Legal name

Zero Latency VR UK Limited

Website

https://meetspacevr.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

MeetspaceVR is a UK-based location-based virtual reality entertainment operator running six Zero Latency free-roam VR arenas across England, serving consumers, families and corporate clients with multiplayer untethered VR games, VR escape rooms and team-building events.

Ownership category

akta.pro rank

Product category

Location-based virtual reality entertainment

NAICS

Amusement Arcades (713120)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

VR & Immersive Esports/LBE Venues (VR Arenas, Sim Racing Pods) (MPAFALAE)

akta.pro secondary industry

VR/AR Gaming Platforms (BPAMAKAG)

Keywords

• Free-roam VR entertainment
• Location-based virtual reality
• VR escape rooms
• VR team building events
• Immersive VR arcade

Headquarters

HQ city

Wembley

HQ country

United Kingdom

HQ region

Europe

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Zero Latency VR Sessions: Per-person ticket sales for free-roam VR experiences. Prices start at £20 per session per person for 45-minute experiences (30 minutes in-game). Off-peak pricing available Sunday to Friday.
2. VR Escape Room Bookings: Per-room bookings for VR escape room experiences. Starts at £55 for two players or £90 for four players, with approximately 50 minutes gameplay plus 5-10 minutes orientation.
3. VR Quest Arena Sessions: Per-person sessions at £10 for 15 minutes with up to 4 players. Multiple back-to-back sessions available for larger groups.
4. Private Hire and Corporate Events: Custom packages for large group bookings including room hire, catering, drinks packages, and exclusive venue access. Deposit and final payment structure with cancellation policy.
5. Gift Cards and Memberships: Gift cards never expire and are valid for all experiences at all venues. Black Card membership at £250 provides 25% off future bookings plus digital loyalty card.
6. Food and Beverage: Drinks and snacks available at venues. Black Card members receive 10% off drinks and snacks. Some venues offer artisan pizzas.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

MeetspaceVR operates physical virtual-reality entertainment venues across the UK that deliver free-roam multiplayer VR experiences, VR escape rooms, and family-friendly VR arcade/quest arena sessions under the licensed Zero Latency platform. Customers book timed sessions at one of six arenas and play together untethered in warehouse-scale environments with proprietary headsets, controllers, and motion tracking. The business also sells corporate team-building packages, birthday party bundles, gift cards, and Black Card loyalty memberships.

Product overview

MeetspaceVR is a UK-based location-based virtual reality entertainment company operating as a Zero Latency franchise partner. The company offers a multi-experience VR platform comprising three core product categories: (1) Zero Latency Free-Roam VR – warehouse-scale untethered multiplayer VR gaming experiences supporting up to 8 players with motion capture and tracking technology, featuring games like Outbreak, Space Marine VR (Warhammer 40,000), Far Cry VR, Undead Arena, Sol Raiders, Singularity, and Engineerium; (2) VR Escape Rooms – immersive 2-4 player puzzle experiences lasting 50-60 minutes including Prince of Persia: Dagger of Time, Escape the Lost Pyramid (Assassin's Creed), Dream Hackers, Cyberpunk, Mission Sigma, Chernobyl, and multiple House of Fear variants; and (3) Immersive Play Zone/VR Quest Arena – family-friendly experiences including Digital Play Wall for ages 8+ and VR Arcade stations. Additional offerings include corporate team building events, birthday party packages, gift cards, and Black Card VIP memberships.

Differentiator

Problem solved

Functional benefit

Products and services

• Zero Latency Free-Roam VR Warehouse-scale, untethered multiplayer VR gaming experience for up to 8 players using Zero Latency headsets, controllers and motion-capture tracking across 200+ sqm arenas. Available at all 6 UK venues for individual and group bookings.
• VR Escape Rooms

Quantifiable outcome

• 3 million plays globally with over 545 million meters walked virtually
• +2 more outcomes

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

Seven partnerships are on record, tiered flagship, core and minor.

• Games WorkshopflagshipStrategic or Co-development Partner · 20 September 2022Development partnership to create Warhammer 40,000: Space Marine VR - Defenders of Avarax, a first-of-its-kind interactive VR adventure based on the world-renowned Warhammer 40,000 franchise. Being developed in-house at Zero Latency using Unreal Engine 5 with support from Focus Interactive.
• Focus InteractivecoreTechnology or Integration · 20 September 2022Game developer providing support for Warhammer 40,000: Space Marine VR development in partnership with Games Workshop and Zero Latency.
• Digital CatapultminorStrategic or Co-development Partner · 28 September 2021Digital Catapult commissioned the Immersive Arcade UK Tour, a pioneering display showcasing the best of British immersive productions. meetspaceVR Nottingham hosted the in-person showcase as part of this UKRI-funded initiative.
• Zero LatencyflagshipStrategic or Co-development PartnerLicensed operator of Zero Latency free-roam VR technology in the UK. Zero Latency is the global leader in immersive entertainment and creator of the largest true in-person free-roam VR network. meetspaceVR operates all UK Zero Latency venues.
• UbisoftflagshipStrategic or Co-development PartnerPartnership to deliver Far Cry VR: Dive into Insanity, a free-roam VR experience set in the Rook Islands world of Far Cry 3. Also offers Assassin's Creed VR escape rooms including Escape the Lost Pyramid and Beyond Medusa's Gate.
• ARVI VRcoreTechnology or IntegrationDeveloper of VR escape room experiences available at meetspaceVR locations. Provides immersive puzzle-based VR escape room content.
• Student BeansminorChannel Partner/ Reseller/ DistributorStudent discount program partner providing exclusive discounts for students at all meetspaceVR venues.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• The VOID (historical peer): Pioneering location-based VR company (originally backed by Disney/Lucasfilm) that delivered Star Wars and Marvel VR experiences in physical venues. Relevant historical reference point for the LBE VR category MeetspaceVR operates in.

Direct peers

• Hologate: Germany-based provider of location-based VR/AR entertainment systems installed in FECs, arcades, and entertainment centres worldwide. Competitor to Zero Latency's platform and thus to MeetspaceVR's core offering.
• Zero Latency: Australian-based creator of the warehouse-scale free-roam VR platform that MeetspaceVR licenses in the UK. Operates its own venues globally and is the technology and content supplier behind MeetspaceVR's flagship product.
• Sandbox VR: Global location-based free-roam VR operator offering multiplayer experiences with proprietary motion-tracking technology. Closest direct competitor to MeetspaceVR's free-roam concept in the LBE VR category.
• Two Bit Circus: US-based location-based entertainment company combining VR, AR, and interactive games in physical venues. Comparable operator in the LBE/free-roam VR space targeting group entertainment consumers.

Regional players

• Otherworld: UK-based immersive VR entertainment operator with multiple UK sites offering VR escape rooms and interactive experiences. Competes with MeetspaceVR for UK consumer and corporate group bookings.
• DNA VR: London-based VR arcade offering multiplayer free-roam and station-based VR experiences. Directly competes with MeetspaceVR's Wembley and Guildford venues in the UK consumer market.

Emerging players

• nDreams: UK-based VR game studio that co-developed Far Cry VR with Ubisoft for Zero Latency/meetspaceVR. Comparable as a VR content creator feeding premium experiences into the LBE VR market.
• ARVI VR: Developer of VR escape room content (e.g., House of Fear, Mission Sigma) that MeetspaceVR uses at its venues. Comparable niche player in the immersive VR content and escape-room market.
• Vertigo Games: VR game publisher and developer (Arizona Sunshine, After the Fall) with adjacent location-based VR titles. Comparable through shared VR content ecosystem that feeds MeetspaceVR's venue experiences.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/meetspacevr
• Facebookfacebook.com/meetspacevr
• Instagraminstagram.com/meetspacevr
• LinkedInlinkedin.com/company/meetspacevr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MeetspaceVR