TourScanner
TourScanner is a Hamburg-based travel meta-search engine that aggregates over 1 million tours and activities from 30+ partner booking sites, letting individual travelers globally compare prices and reviews across providers through a free website and mobile apps.
- Company typePrivate
- Founded2018
- HeadquartersHamburg, Germany
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What TourScanner does
TourScanner is a Hamburg, Germany-based travel meta-search engine founded in 2018 that aggregates tours, attractions, and activities from more than 30 partner travel websites — including Viator, GetYourGuide, Klook, Tiqets, Musement, Civitatis, Headout, Fever, Manawa, and Clickandboat — into a single comparison interface indexing over 1 million curated tours across 15+ major destination cities (Rome, Paris, London, Barcelona, New York City, Tokyo, Bali, Dubai, among others). Individual travelers search and compare offerings across providers before being redirected to the partner site to complete a booking; TourScanner does not transact, hold inventory, or charge consumers. The platform operates a primarily self-serve go-to-market through tourscanner.com, native iOS and Android applications, and a specialized adventure-activities sub-brand called TourScanner Wild (wild.tourscanner.com). Distribution is amplified via an SEO-heavy content strategy (city and attraction landing pages plus a substantial travel blog) and broad social media presence across Facebook, Instagram, X, LinkedIn, Pinterest, YouTube, and TikTok.
The company operates a single, pure affiliate/referral revenue model: TourScanner earns commissions from partner OTAs when referred users complete bookings on the partner site, with no direct consumer charges and no subscription or premium tier. A secondary 'List your Experience' initiative allows operators to submit inventory directly, and a Tapfiliate-powered partner program enables third-party affiliates. There is no disclosed pricing for the consumer side and no API, SDK, or documented enterprise offering.
TourScanner is privately held, headquartered in Hamburg, and operates with a team of 11-50. Leadership comprises co-founders Simone Semprini (CEO), Giuseppe Lacerenza, and Guillaume Picard (CMO), with Joseph Dimucci as CTO. The company has raised one disclosed funding round — approximately $58,948 from Newchip Accelerator (NCA) in May 2018 alongside participation in the Startup Lisboa program — with no subsequent rounds, acquisitions, or material ownership transactions recorded in the source data.
TourScanner firmographics
Firmographics- Name
- TourScanner
- Legal name
- TourScanner
- Website
- https://tourscanner.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TourScanner is a Hamburg-based travel meta-search engine that aggregates over 1 million tours and activities from 30+ partner booking sites, letting individual travelers globally compare prices and reviews across providers through a free website and mobile apps.
- Ownership category
- akta.pro rank
TourScanner industry classification
Industry- Product category
- Online Travel Metasearch
- NAICS
- Tour Operators (56152), Tour Operators (561520)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Local Tours, Activities & Attractions Metasearch (THALAEAI)
- akta.pro secondary industry
- Destination/Activity Booking Marketplaces (Tours & Tickets Aggregators) (THAKAAAH)
Keywords
Where TourScanner is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Markets served
TourScanner business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Affiliate/Referral Revenue: TourScanner earns commissions when users click through to partner travel websites (Viator, GetYourGuide, Klook, Tiqets, Musement, Civitatis, Headout, Fever, Manawa, Clickandboat) and complete bookings. The platform aggregates over 30 travel websites and 1 Million+ tours, earning referral fees for each transaction originated through its platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free for consumers - revenue generated through affiliate commissions |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
TourScanner product offering
Product offeringCore offering
TourScanner operates a free meta-search and comparison platform that aggregates tours, attractions, and travel activities from 30+ partner travel websites (including Viator, GetYourGuide, Klook, Tiqets, Musement, Civitatis, Headout, Fever, Manawa, and Clickandboat) into a single search interface. Users compare prices, reviews, and availability across providers, then are redirected to the partner's website to complete the booking. The platform indexes over 1 million curated tours and activities worldwide and is accessible via web and mobile apps (iOS and Android).
Product overview
TourScanner operates as a travel activity comparison platform that aggregates tours and attractions from multiple booking providers. The core platform allows users to search over 1 million curated tours and activities from 30 travel websites including Viator, Musement, Tiqets, Klook, Civitatis, GetYourGuide, Manawa, Headout, Fever, and ClickandBoat. The company offers a mobile application for iOS and Android devices and a specialized sub-brand called TourScanner Wild focused on outdoor adventure activities. The platform covers destinations worldwide including Rome, Paris, New York City, Barcelona, and London.
Differentiator
Problem solved
Functional benefit
Products and services
- TourScanner Platform Travel meta-search and comparison platform that aggregates tours, attractions, and travel activities from 30+ partner websites (Viator, GetYourGuide, Klook, Tiqets, Musement, Civitatis, Headout, Fever, Manawa, Clickandboat). Free for individual travelers who search, compare prices, reviews, and availability, and are redirected to partner sites to complete bookings.
- TourScanner Mobile App
- TourScanner Wild Specialized sub-brand and platform accessed via wild.tourscanner.com that aggregates outdoor, adventure, and wildlife-focused tours and activities, expanding the TourScanner comparison service to specialized niche categories.
Companies that use TourScanner
Customer profileSegments1 record
Ideal customer profiles1 record
TourScanner technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TourScanner partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- ViatorcoreViator (owned by TripAdvisor) is one of the 30+ travel websites whose tours and activities are aggregated on TourScanner's platform. Users can compare and book Viator tours alongside other providers.
- GetYourGuidecoreGetYourGuide is a major partner whose inventory of tours and activities is aggregated on TourScanner, allowing users to compare across multiple providers.
- KlookcoreKlook is a key partner providing tours and activities inventory that is aggregated and compared on TourScanner's metasearch platform.
- TiqetscoreTiqets provides attraction and museum ticket inventory that is aggregated on TourScanner's platform for comparison with other providers.
- MusementcoreMusement is a partner travel website whose tours and activities are included in TourScanner's aggregated search results.
- CivitatiscoreCivitatis provides tour and activity inventory across Spanish-speaking destinations that is aggregated on TourScanner's platform.
- HeadoutminorHeadout is a partner whose last-minute tour and activity inventory is included in TourScanner's aggregation platform.
- FeverminorFever provides experience and entertainment inventory including shows, concerts, and events that are aggregated on TourScanner.
- ManawaminorManawa is a partner tour provider included in TourScanner's aggregated inventory of tours and activities.
- ClickandboatminorClickandboat provides boat and sailing tour inventory that is aggregated on TourScanner for comparison with other water-based activities.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
TourScanner competitors and assessment
Company assessmentDirect peers
- Trivago: Trivago is a hotel metasearch engine that aggregates rates from hundreds of OTAs and directs users to book on partner sites on an affiliate basis. TourScanner applies the same comparison-aggregation-redirect model specifically to tours and activities, making it the closest direct peer in business model and category.
- TourRadar: TourRadar is a metasearch and marketplace for multi-day guided tours and adventure packages from numerous operators. Like TourScanner, it aggregates operator inventory into a single comparison interface and monetizes via referral/booking on partner sites.
- HolidayPirates (TravelPirates): HolidayPirates is a meta-search and deal-aggregation platform for travel, including activities and tours, that redirects users to partner OTAs and operators. It is comparable as a content- and SEO-driven travel aggregator in adjacent vertical categories.
Broad incumbents
- Kayak: Kayak is a broad travel metasearch engine owned by Booking Holdings, comparing flights, hotels, and increasingly activities. TourScanner competes with Kayak in the activities vertical with a more specialized, deeper inventory and a focused product experience.
- Skyscanner: Skyscanner is a travel metasearch engine (owned by Trip.com Group) that began in flights and has expanded into hotels and experiences. It is comparable as a sister category leader applying the same metasearch/affiliate model that TourScanner applies to tours and activities.
- Google Travel: Google Travel is a search giant's owned travel product that increasingly surfaces tours, activities, and things-to-do directly within search results. It is a structural competitor to any activity metasearch engine on the organic-search journey.
Others
- GetYourGuide: GetYourGuide is a major OTA for tours, attractions, and activities and is both a partner supplier on TourScanner and a partial competitor through its own in-product comparison features. It is directly comparable as a leading activity-booking platform in the same vertical.
- Viator (Tripadvisor): Viator, owned by Tripadvisor, is one of the largest tours and activities OTAs globally and a core inventory partner for TourScanner. It is comparable as the dominant activity-booking marketplace whose inventory underpins much of TourScanner's comparison offering.
- Klook: Klook is a major Asia-Pacific-focused tours and activities OTA and a core supplier partner of TourScanner. It is comparable as a leading provider of activity inventory that TourScanner aggregates into its metasearch results.
Emerging players
- Withlocals: Withlocals is a marketplace for private guides and tours across many destinations that combines direct booking with discovery/comparison functionality. It overlaps with TourScanner in the activities meta-discovery and private-tour categories, particularly in Europe.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
TourScanner social profiles
Digital presenceTourScanner financial estimates
Financial estimateRevenue estimate
Valuation estimate
TourScanner leadership team
Management profileNumber of profiles
Profiles4 records
TourScanner funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TourScanner M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TourScanner
What does TourScanner do?
TourScanner operates a free meta-search and comparison platform that aggregates tours, attractions, and travel activities from 30+ partner travel websites (including Viator, GetYourGuide, Klook, Tiqets, Musement, Civitatis, Headout, Fever, Manawa, and Clickandboat) into a single search interface. Users compare prices, reviews, and availability across providers, then are redirected to the partner's website to complete the booking. The platform indexes over 1 million curated tours and activities worldwide and is accessible via web and mobile apps (iOS and Android).
Is TourScanner a public or private company?
TourScanner is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TourScanner founded?
TourScanner was founded in 2018. It employs 11 to 50 people.
Where is TourScanner based?
TourScanner is headquartered in Hamburg, Germany, in the Europe region.
How does TourScanner make money?
One revenue line is on record: affiliate/Referral Revenue.
Who are TourScanner's main competitors?
Direct peers on record are Trivago, TourRadar and HolidayPirates (TravelPirates). Broad incumbents are Kayak, Skyscanner and Google Travel. Others are GetYourGuide, Viator (Tripadvisor) and Klook. Withlocals is listed as an emerging player.
Does TourScanner have an API?
No public API is recorded for TourScanner.
What industry is TourScanner in?
TourScanner's product category is Online Travel Metasearch. Its primary akta.pro industry code is THALAEAI, Local Tours, Activities & Attractions Metasearch, with a secondary code of THAKAAAH, Destination/Activity Booking Marketplaces (Tours & Tickets Aggregators). Its NAICS code is 56152 and its SIC code is 7900.