Teacher Tap

Name

Teacher Tap

Legal name

Education Intelligence Ltd

Website

https://teachertapp.co.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Education Survey Platform

NAICS

Educational Support Services (61171), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Survey, Formative Assessment & Classroom Response (Quizzes/Polls) Tools (EDAFADAN)

akta.pro secondary industry

Assessment, Testing & Analytics Platforms (Formative/Summative) (EDAJAMAC)

Keywords

• Teacher survey platform
• Daily teacher polls
• Education research data
• Teacher CPD content
• School workforce insights

Headquarters

HQ city

Sheffield

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Commissioned Survey Questions: Organisations can commission specific questions to be asked to the Teacher Tapp panel of 10,000+ teachers. This allows education companies, policymakers, researchers, and other organisations to gather targeted insights from a representative sample of teachers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Teacher Tapp operates a free mobile app (iOS and Android) that surveys primary and secondary teachers in England with three short questions each day, returning aggregated next-day results, daily CPD content, and entry into monthly prize draws. The platform aggregates responses from 10,000+ teachers to produce a national dataset on school life and teacher sentiment. Revenue is generated through a separate B2B 'Commission a Question' service that lets organisations (researchers, policymakers, charities, media, education companies) pay to have bespoke questions posed to the panel.

Product overview

Teacher Tapp is a single mobile application platform for daily teacher surveys in England. The core Teacher Tapp app serves individual teachers with daily 3-question surveys, CPD content, and prize draws. Two additional services extend the platform: Commission a Question allows organizations to commission custom survey questions to the teacher panel, and School Surveys (a separate sub-brand at schoolsurveys.com) provides dedicated survey tools for individual schools.

Differentiator

Problem solved

Functional benefit

Products and services

• Teacher Tapp mobile app Free iOS and Android app that asks teachers three short questions each day (about 30 seconds), shares aggregated results the next day, delivers daily CPD content, and offers monthly prize draws. Used by over 10,000 primary and secondary teachers in England.
• Commission a Question Paid B2B service that lets organisations (schools, publishers, researchers, policymakers, charities, media) commission bespoke survey questions to be posed to the Teacher Tapp panel of 10,000+ teachers in England, with aggregated insights returned.
• School Surveys Dedicated survey platform offered under a separate sub-brand at schoolsurveys.com, enabling individual schools to run school-specific surveys using the Teacher Tapp survey infrastructure.

Quantifiable outcome

• Over 10,000 teachers actively answering daily surveys
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Expansion highlights4 records

Others

• Questionmark: Enterprise assessment and survey platform used by organisations for certification and benchmarking. Comparable in survey/assessment technology and B2B monetisation, but targets corporate L&D and certification rather than daily teacher polling.
• TES Global: UK-based educator community, news, and jobs platform with research publications. Comparable in audience (UK teachers) and content/research offerings, but monetises primarily through recruitment advertising and content rather than survey data.
• YouGov: Global market research and polling firm with panels across many demographics. Comparable in panel-based insights methodology and B2B research monetisation, but operates across all sectors rather than specialising in education.

Broad incumbents

• SurveyMonkey: General-purpose survey platform with a significant education vertical and large institutional customer base. Comparable in core survey technology and B2B monetisation, but operates broadly across all industries rather than specialising in UK teachers.
• Qualtrics: Enterprise experience management and survey platform used by universities, governments, and large employers. Comparable in survey infrastructure and analytics capabilities, but targets enterprise buyers across sectors rather than teacher panels specifically.
• ClassDojo: Widely used classroom communication and engagement platform connecting teachers, pupils, and parents. Comparable in reaching teachers at scale and offering free tools, but focuses on classroom management rather than workforce research.

Emerging players

• Nearpod: Interactive classroom platform with polling and formative assessment features. Comparable in mobile polling within K–12 settings, but delivers in-classroom instruction tools rather than longitudinal teacher workforce insights.
• Kahoot!: Classroom engagement platform built around quizzes, polls, and interactive learning. Comparable in mobile-first classroom interaction and teacher audience, but focused on live formative assessment rather than longitudinal survey data.

Direct peers

• Edurio: UK-based parent and teacher feedback platform that runs ongoing surveys of educators. Closely comparable to Teacher Tapp in target audience (UK teachers), daily/recurring survey format, and B2B insight monetisation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/teachertapp
• Facebookfacebook.com/TeacherTapp
• LinkedInlinkedin.com/company/teachertapp
• Instagraminstagram.com/teachertapp/?hl=en
• TikToktiktok.com/@teachertapp

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Teacher Tap