Pocket App
Pocket App is a London-based mobile development agency founded in 2010, employing 51-100 staff to design and build mobile applications for UK and international clients under the leadership of co-founder and CEO Paul Swaddle.
- Company typePrivate
- Founded2010
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Pocket App does
Pocket App is a London-based, privately-held mobile development agency founded in 2010 by Andrew Hull and Paul Swaddle (co-founder and CEO). The company positions itself as a specialist mobile app development firm serving clients in the United Kingdom, with operations headquartered in central London and a headcount of 51-100 employees as of the latest data point.
As a services-led agency, Pocket App's business model is project-based mobile application development — designing, building, and delivering mobile apps for external clients rather than selling its own packaged software product. The firm monetizes through client engagements, likely on a time-and-materials or fixed-fee basis typical of UK digital agencies, though no public pricing, rate card, or contract structure is disclosed in the source data. There is no evidence of a self-serve platform, productized offering, or recurring SaaS-style revenue stream. The single disclosed capital event is a $1.18 million seed round raised on the Seedrs crowdfunding platform in January 2016, led by Seedrs; no subsequent funding rounds, acquisitions, or strategic transactions are documented in the available material.
The source data is notably thin on several dimensions critical to investment diligence: no customer logos or case studies are disclosed, no segment mix (enterprise vs. SMB) is provided, no technology stack or proprietary tooling is described, no leadership team beyond the two co-founders is identified, and the only dated corporate information post-dates 2016. The website (pocketapp.co.uk) returned only a verification/loading page at the time of data collection, limiting primary-source validation. As a result, while the basic firmographic profile (founded 2010, London, 51-100 employees, mobile development agency) is established, most strategic, financial, and operational details are unverified.
Pocket App firmographics
Firmographics- Name
- Pocket App
- Website
- https://pocketapp.co.uk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Pocket App is a London-based mobile development agency founded in 2010, employing 51-100 staff to design and build mobile applications for UK and international clients under the leadership of co-founder and CEO Paul Swaddle.
- Ownership category
- akta.pro rank
Pocket App industry classification
Industry- Product category
- Mobile Application Development Services
- akta.pro primary industry
- Custom Application Development (Web/Mobile/Desktop) (BPAEAFAA)
Keywords
Where Pocket App is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Pocket App business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pocket App product offering
Product offeringCore offering
Pocket App is a London-based mobile development agency that designs, builds, and ships mobile applications for client organizations. The company is positioned as a UK-focused mobile app development service provider, with delivery capability spanning iOS and Android platforms. The firm operates as a professional services agency rather than a software product company, delivering custom mobile solutions on a project basis.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile App Development Services
Companies that use Pocket App
Customer profileIdeal customer profiles1 record
Pocket App technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pocket App partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights2 records
Pocket App competitors and assessment
Company assessmentDirect peers
- ustwo: London-headquartered digital product studio that designs and builds mobile apps and digital platforms for enterprise and consumer clients. Closely comparable to Pocket App as a UK-based mobile development agency of similar scale and client mix.
- Waracle: UK-based mobile app development agency specializing in iOS, Android, and connected device apps for enterprise clients. Direct competitor to Pocket App in the UK mobile agency segment with comparable service offerings and client verticals.
- Apadmi: Manchester and London-based mobile app agency serving enterprise clients across financial services, retail, and healthcare. Directly comparable to Pocket App as a UK-focused mobile development specialist with similar client verticals.
- Somo Global: UK-based digital agency focused on mobile app development and digital transformation for enterprise brands. Direct competitor to Pocket App in the UK mobile development agency market with comparable service model.
- Mubaloo: Long-established Bristol and London-based mobile app development agency serving enterprise clients. Comparable to Pocket App as a UK mobile development specialist with a similar enterprise focus and project-based services model.
- Netguru: European digital agency providing mobile and web application development for enterprise and scale-up clients. Comparable to Pocket App as a full-service mobile development agency with overlapping client verticals and delivery model.
- Appinventiv: Global mobile app development agency serving enterprise and startup clients across multiple verticals. Comparable to Pocket App in core offering (custom mobile app development), though it operates from offshore delivery centers at a different cost structure.
- Fueled: US-based mobile app development agency building iOS, Android, and web products for enterprise and consumer brands. Comparable to Pocket App in custom mobile app delivery model and enterprise client focus, though geographically focused on the US.
- WillowTree: US-based digital product agency specializing in mobile app design and development for Fortune 500 clients. Comparable to Pocket App in bespoke mobile app development services and enterprise client focus, though at significantly larger scale.
Broad incumbents
- AKQA: Global digital agency network offering mobile app development alongside broader brand, design, and marketing services. Comparable to Pocket App at the mobile capability level but operates at significantly larger scale with much broader service portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Pocket App social profiles
Digital presencePocket App financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pocket App leadership team
Management profileNumber of profiles
Profiles2 records
Pocket App funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pocket App M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pocket App
What does Pocket App do?
Pocket App is a London-based mobile development agency that designs, builds, and ships mobile applications for client organizations. The company is positioned as a UK-focused mobile app development service provider, with delivery capability spanning iOS and Android platforms. The firm operates as a professional services agency rather than a software product company, delivering custom mobile solutions on a project basis.
When was Pocket App founded?
Pocket App was founded in 2010. It employs 51 to 100 people.
Where is Pocket App based?
Pocket App is headquartered in London, United Kingdom, in the Europe region.
Who are Pocket App's main competitors?
Direct peers on record are ustwo, Waracle, Apadmi, Somo Global, Mubaloo, Netguru, Appinventiv, Fueled and WillowTree. AKQA is listed as a broad incumbent.
Does Pocket App have an API?
No public API is recorded for Pocket App.
What industry is Pocket App in?
Pocket App's product category is Mobile Application Development Services. Its primary akta.pro industry code is BPAEAFAA, Custom Application Development (Web/Mobile/Desktop).