TAGG
TAGG (Together A Greater Good), founded in 2014 and headquartered in Omaha, Nebraska, is a small private company operating a cause-marketing platform that helps businesses build loyal customer bases while enabling consumers to support their chosen charities.
- Company typePrivate
- Founded2014
- HeadquartersOmaha, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
TAGG firmographics
Firmographics- Name
- TAGG
- Website
- https://togetheragreatergood.com
- Company type
- Private
- Founded year
- 2014
- Headcount range
- 1–10 employees
- Short description
- TAGG (Together A Greater Good), founded in 2014 and headquartered in Omaha, Nebraska, is a small private company operating a cause-marketing platform that helps businesses build loyal customer bases while enabling consumers to support their chosen charities.
- Ownership category
- akta.pro rank
TAGG industry classification
Industry- Product category
- Cause Marketing Platform
- NAICS
- Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Cause Marketing & Co-Promotions (BPAFAMAK)
- akta.pro secondary industries
- Loyalty, Rewards & Incentive Programs (BPAFAMAE), Rewards, Incentives & Gift Card Program Services (MPAAAIAG)
Keywords
Where TAGG is headquartered
LocationHeadquarters
- HQ city
- Omaha
- HQ country
- United States
- HQ region
- North America
Markets served
TAGG business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
TAGG product offering
Product offeringCore offering
TAGG (Together A Greater Good) operates a cause-marketing platform that helps businesses build strong, loyal customer bases by tying consumer purchases or engagement to charitable giving. Consumers using participating businesses can direct loyalty rewards to the charities they care about, converting routine transactions into philanthropic impact for the business's customer base.
Differentiator
Problem solved
Functional benefit
Products and services
- TAGG Cause Marketing & Loyalty Platform Software platform that enables businesses to build loyal customer bases by letting consumers direct loyalty rewards toward the charities they care about. Designed for SMB and mid-market businesses seeking to differentiate through cause marketing, and for consumers who want their everyday purchases to support philanthropic causes.
Companies that use TAGG
Customer profileIdeal customer profiles2 records
TAGG technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TAGG competitors and assessment
Company assessmentDirect peers
- RoundUp App: Consumer-facing micro-donation platform that rounds up transactions to fund charities, comparable to TAGG's consumer-side charitable giving mechanism.
- Double the Donation: Corporate-giving and matching-gifts platform that helps businesses drive employee and customer engagement through charitable programs, directly comparable to TAGG's loyalty-plus-cause model.
- CartHook: E-commerce post-purchase upsell and cause-marketing platform that helps merchants increase average order value and drive loyalty, overlapping with TAGG's business-customer focus.
- The Good Cart: Cause-marketing platform that enables online shoppers to direct a portion of purchases to nonprofits of their choice, mirroring TAGG's consumer-to-charity value proposition.
Broad incumbents
- Network for Good: Established fundraising and donor-management platform serving nonprofits and socially conscious businesses; broader portfolio but overlaps with TAGG's cause-driven mission.
- Bonterra (Network for Good / CauseCraft): Larger social-good software suite that includes cause-marketing and CRM tools for nonprofits and corporates, representing a well-capitalized adjacent competitor.
Emerging players
- Funraise: Nonprofit fundraising and donor-management CRM with cause-marketing features; overlaps with TAGG on the charity-engagement side but targets larger nonprofits.
- GiveGab: Day-of-giving and community fundraising platform for nonprofits; comparable in charitable ecosystem focus though more event-driven than TAGG's loyalty model.
- iWave: Wealth-screening and nonprofit-research platform that supports fundraising professionals; adjacent in cause-driven engagement but oriented to nonprofit prospect research.
Others
- Chekkit: Customer-engagement and loyalty platform that combines feedback loops with promotional campaigns; thematically adjacent as an enabling loyalty-technology peer.
Market position
Customer concentration
TAGG social profiles
Digital presenceTAGG financial estimates
Financial estimateRevenue estimate
Valuation estimate
TAGG leadership team
Management profileNumber of profiles
Profiles2 records
TAGG funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TAGG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TAGG
What does TAGG do?
TAGG (Together A Greater Good) operates a cause-marketing platform that helps businesses build strong, loyal customer bases by tying consumer purchases or engagement to charitable giving. Consumers using participating businesses can direct loyalty rewards to the charities they care about, converting routine transactions into philanthropic impact for the business's customer base.
When was TAGG founded?
TAGG was founded in 2014. It employs 1 to 10 people.
Where is TAGG based?
TAGG is headquartered in Omaha, United States, in the North America region.
Who are TAGG's main competitors?
Direct peers on record are RoundUp App, Double the Donation, CartHook and The Good Cart. Broad incumbents are Network for Good and Bonterra (Network for Good / CauseCraft). Emerging players are Funraise, GiveGab and iWave. Chekkit is listed as an others.
Does TAGG have an API?
No public API is recorded for TAGG.
What industry is TAGG in?
TAGG's product category is Cause Marketing Platform. Its primary akta.pro industry code is BPAFAMAK, Cause Marketing & Co-Promotions, with a secondary code of BPAFAMAE, Loyalty, Rewards & Incentive Programs. Its NAICS code is 5418 and its SIC code is 7310.