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TAGG

Full company profile

uuid0004gpi

Namestring
TAGG
Company typeenum
Private
Founded yearint
2014
Short descriptiontext

TAGG (Together A Greater Good), founded in 2014 and headquartered in Omaha, Nebraska, is a small private company operating a cause-marketing platform that helps businesses build loyal customer bases while enabling consumers to support their chosen charities.

Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersOmaha, United States
HQ citystring
Omaha
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
cause marketing platform, customer loyalty software, charitable giving platform, loyalty rewards program, consumer engagement tools
Industry3 codes
1Cause Marketing & Co-Promotions
CodeBPAFAMAKPrimaryYes
2Loyalty, Rewards & Incentive Programs
CodeBPAFAMAEPrimaryNo
3Rewards, Incentives & Gift Card Program Services
CodeMPAAAIAGPrimaryNo
NAICS code2 codes
  • Advertising, Public Relations, and Related Services5418
  • Advertising Agencies54181
SIC code2 codes
  • Services-Advertising7310
  • Services-Advertising Agencies7311
Product category
Cause Marketing Platform
Social media profiles2 records
Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
GTM typeB2B and B2C
B2B and B2C
Offering typeSoftware
Software
Core offering1 text field

TAGG (Together A Greater Good) operates a cause-marketing platform that helps businesses build strong, loyal customer bases by tying consumer purchases or engagement to charitable giving. Consumers using participating businesses can direct loyalty rewards to the charities they care about, converting routine transactions into philanthropic impact for the business's customer base.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1TAGG Cause Marketing & Loyalty Platform
CategoryCause Marketing Platform
Description

Software platform that enables businesses to build loyal customer bases by letting consumers direct loyalty rewards toward the charities they care about. Designed for SMB and mid-market businesses seeking to differentiate through cause marketing, and for consumers who want their everyday purchases to support philanthropic causes.

No data
Peers10 records
TypeDirect peer
Description

Consumer-facing micro-donation platform that rounds up transactions to fund charities, comparable to TAGG's consumer-side charitable giving mechanism.

TypeBroad incumbent
Description

Established fundraising and donor-management platform serving nonprofits and socially conscious businesses; broader portfolio but overlaps with TAGG's cause-driven mission.

TypeEmerging player
Description

Nonprofit fundraising and donor-management CRM with cause-marketing features; overlaps with TAGG on the charity-engagement side but targets larger nonprofits.

TypeBroad incumbent
Description

Larger social-good software suite that includes cause-marketing and CRM tools for nonprofits and corporates, representing a well-capitalized adjacent competitor.

TypeEmerging player
Description

Day-of-giving and community fundraising platform for nonprofits; comparable in charitable ecosystem focus though more event-driven than TAGG's loyalty model.

TypeDirect peer
Description

Corporate-giving and matching-gifts platform that helps businesses drive employee and customer engagement through charitable programs, directly comparable to TAGG's loyalty-plus-cause model.

TypeOthers
Description

Customer-engagement and loyalty platform that combines feedback loops with promotional campaigns; thematically adjacent as an enabling loyalty-technology peer.

8iWave
TypeEmerging player
Description

Wealth-screening and nonprofit-research platform that supports fundraising professionals; adjacent in cause-driven engagement but oriented to nonprofit prospect research.

TypeDirect peer
Description

E-commerce post-purchase upsell and cause-marketing platform that helps merchants increase average order value and drive loyalty, overlapping with TAGG's business-customer focus.

10The Good Cart
TypeDirect peer
Description

Cause-marketing platform that enables online shoppers to direct a portion of purchases to nonprofits of their choice, mirroring TAGG's consumer-to-charity value proposition.

Market position
Customer concentration

Classification, Details

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

TAGG

Cause Marketing Platformtogetheragreatergood.com

TAGG (Together A Greater Good), founded in 2014 and headquartered in Omaha, Nebraska, is a small private company operating a cause-marketing platform that helps businesses build loyal customer bases while enabling consumers to support their chosen charities.

TAGG firmographics

Firmographics
Name
TAGG
Website
https://togetheragreatergood.com
Company type
Private
Founded year
2014
Headcount range
1–10 employees
Short description
TAGG (Together A Greater Good), founded in 2014 and headquartered in Omaha, Nebraska, is a small private company operating a cause-marketing platform that helps businesses build loyal customer bases while enabling consumers to support their chosen charities.
Ownership category
akta.pro rank

TAGG industry classification

Industry
Product category
Cause Marketing Platform
NAICS
Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181)
SIC
Services-Advertising (7310), Services-Advertising Agencies (7311)
akta.pro primary industry
Cause Marketing & Co-Promotions (BPAFAMAK)
akta.pro secondary industries
Loyalty, Rewards & Incentive Programs (BPAFAMAE), Rewards, Incentives & Gift Card Program Services (MPAAAIAG)

Keywords

  • Cause marketing platform
  • Customer loyalty software
  • Charitable giving platform
  • Loyalty rewards program
  • Consumer engagement tools

Where TAGG is headquartered

Location

Headquarters

HQ city
Omaha
HQ country
United States
HQ region
North America

Markets served

TAGG business model

Business model
GTM type
B2B and B2C
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

TAGG product offering

Product offering

Core offering

TAGG (Together A Greater Good) operates a cause-marketing platform that helps businesses build strong, loyal customer bases by tying consumer purchases or engagement to charitable giving. Consumers using participating businesses can direct loyalty rewards to the charities they care about, converting routine transactions into philanthropic impact for the business's customer base.

Differentiator

Problem solved

Functional benefit

Products and services

  • TAGG Cause Marketing & Loyalty Platform Software platform that enables businesses to build loyal customer bases by letting consumers direct loyalty rewards toward the charities they care about. Designed for SMB and mid-market businesses seeking to differentiate through cause marketing, and for consumers who want their everyday purchases to support philanthropic causes.

Companies that use TAGG

Customer profile

Ideal customer profiles2 records

TAGG technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

TAGG competitors and assessment

Company assessment

Direct peers

  • RoundUp App: Consumer-facing micro-donation platform that rounds up transactions to fund charities, comparable to TAGG's consumer-side charitable giving mechanism.
  • Double the Donation: Corporate-giving and matching-gifts platform that helps businesses drive employee and customer engagement through charitable programs, directly comparable to TAGG's loyalty-plus-cause model.
  • CartHook: E-commerce post-purchase upsell and cause-marketing platform that helps merchants increase average order value and drive loyalty, overlapping with TAGG's business-customer focus.
  • The Good Cart: Cause-marketing platform that enables online shoppers to direct a portion of purchases to nonprofits of their choice, mirroring TAGG's consumer-to-charity value proposition.

Broad incumbents

  • Network for Good: Established fundraising and donor-management platform serving nonprofits and socially conscious businesses; broader portfolio but overlaps with TAGG's cause-driven mission.
  • Bonterra (Network for Good / CauseCraft): Larger social-good software suite that includes cause-marketing and CRM tools for nonprofits and corporates, representing a well-capitalized adjacent competitor.

Emerging players

  • Funraise: Nonprofit fundraising and donor-management CRM with cause-marketing features; overlaps with TAGG on the charity-engagement side but targets larger nonprofits.
  • GiveGab: Day-of-giving and community fundraising platform for nonprofits; comparable in charitable ecosystem focus though more event-driven than TAGG's loyalty model.
  • iWave: Wealth-screening and nonprofit-research platform that supports fundraising professionals; adjacent in cause-driven engagement but oriented to nonprofit prospect research.

Others

  • Chekkit: Customer-engagement and loyalty platform that combines feedback loops with promotional campaigns; thematically adjacent as an enabling loyalty-technology peer.

Market position

Customer concentration

TAGG social profiles

Digital presence

TAGG financial estimates

Financial estimate

Revenue estimate

Valuation estimate

TAGG leadership team

Management profile

Number of profiles

Profiles2 records

TAGG funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

TAGG M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TAGG

What does TAGG do?

TAGG (Together A Greater Good) operates a cause-marketing platform that helps businesses build strong, loyal customer bases by tying consumer purchases or engagement to charitable giving. Consumers using participating businesses can direct loyalty rewards to the charities they care about, converting routine transactions into philanthropic impact for the business's customer base.

When was TAGG founded?

TAGG was founded in 2014. It employs 1 to 10 people.

Where is TAGG based?

TAGG is headquartered in Omaha, United States, in the North America region.

Who are TAGG's main competitors?

Direct peers on record are RoundUp App, Double the Donation, CartHook and The Good Cart. Broad incumbents are Network for Good and Bonterra (Network for Good / CauseCraft). Emerging players are Funraise, GiveGab and iWave. Chekkit is listed as an others.

Does TAGG have an API?

No public API is recorded for TAGG.

What industry is TAGG in?

TAGG's product category is Cause Marketing Platform. Its primary akta.pro industry code is BPAFAMAK, Cause Marketing & Co-Promotions, with a secondary code of BPAFAMAE, Loyalty, Rewards & Incentive Programs. Its NAICS code is 5418 and its SIC code is 7310.

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