MedCircle
MedCircle (founded 2016, Carlsbad, CA) is a subscription-based preventative mental health education platform offering 1,000+ expert-produced videos, live workshops, self-assessments, and peer community support to individual consumers and licensed mental health professionals.
- Company typePrivate
- Founded2016
- HeadquartersNashville, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What MedCircle does
MedCircle is a privately held preventative mental health education company founded in 2016 and operating from Carlsbad, California. It runs a subscription-based video streaming platform built around a library of more than 1,000 educational video series created by credentialed psychiatrists and psychologists, covering conditions such as anxiety, depression, trauma, ADHD, bipolar disorder, addiction, and personality disorders. The platform pairs on-demand video with monthly live workshops, customized self-assessments, and a peer-support community hub accessible via web and native iOS/Android applications.
The product surface is organized into two recurring membership tiers — Community at $60/year and Professional at $110/year (both with monthly billing options) — augmented by standalone 10-hour specialized courses (e.g., Parenting Through the Storm, Beyond Bereavement, Divorce Recovery Roadmap), a free digital workbook used as a lead magnet, and an enterprise offering branded MedCircle@Work. MedCircle differentiates primarily on clinician talent rather than proprietary technology: the library is produced by individuals such as double- and triple-board-certified psychiatrists and psychologists whose personal brand is central to the value proposition.
Commercial activity is executed through a product-led, content-driven go-to-market motion — freemium content, YouTube, blog/SEO, organic social, email, app stores, and provider referrals — supplemented by a strategic partnership with Psi Chi, the International Honor Society in Psychology. Revenue mechanics rely entirely on low-friction recurring individual subscriptions plus opportunistic upsell into courses and corporate plans; no funding round beyond a 2016 $4.5M seed is disclosed, and no AI/ML capabilities, public revenue figures, or enterprise named accounts are present in the available data.
MedCircle firmographics
Firmographics- Name
- MedCircle
- Legal name
- MedCircle, Inc.
- Website
- https://medcircle.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MedCircle (founded 2016, Carlsbad, CA) is a subscription-based preventative mental health education platform offering 1,000+ expert-produced videos, live workshops, self-assessments, and peer community support to individual consumers and licensed mental health professionals.
- Ownership category
- akta.pro rank
MedCircle industry classification
Industry- Product category
- Online Mental Health Education
- NAICS
- Other Individual and Family Services (624190), Social Assistance (624)
- SIC
- Services-Prepackaged Software (7372), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Membership/Subscription Concierge Virtual Care (HLALAAAH)
- akta.pro secondary industry
- Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching) (HLALAEAJ)
Keywords
Where MedCircle is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MedCircle business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription Memberships: MedCircle generates revenue primarily through recurring subscription memberships. The company offers two main tiers: Community membership at $5/month ($60/year) providing access to video library, peer support, and live workshops; and Professional membership at $9/month ($110/year) offering advanced courses and professional community access. Both tiers are billed annually with significant discounts from list prices. The subscription model provides predictable recurring revenue with member retention through ongoing content updates and live programming.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Community membership - Basic access for individuals starting their mental health journey |
| Subscription | Annual | Professional membership - Advanced tools and expert guidance for mental health professionals |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
MedCircle product offering
Product offeringCore offering
MedCircle operates a subscription-based preventative mental health education platform that streams on-demand video content from credentialed psychiatrists and psychologists. Members access a 1,000+ video library, monthly live workshops, self-assessments, and peer/community support via web and mobile apps under two tiers (Community at $5/month and Professional at $9/month). The company offers standalone 10-hour courses on specific topics, a free lead-magnet workbook, and a corporate channel called MedCircle@Work.
Product overview
MedCircle is a preventative mental health education platform providing video-based content, courses, self-assessments, and community support. The core offering consists of Community and Professional membership tiers (priced at $5/mo and $9/mo respectively) that provide access to an award-winning library of 1000+ video series featuring credentialed doctors, monthly live workshops, and peer support communities. Additional products include specialized 10-hour courses (Parenting Through the Storm, Beyond Bereavement, Divorce Recovery Roadmap), a free Doing the Work digital workbook, customized self-assessments, and mobile applications for iOS and Android. The platform partners with Psi Chi for psychology student resources and operates MedCircle@Work for organizational custom solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- MedCircle Community Membership
- MedCircle Professional Membership
- Video Series Library
- Parenting Through the Storm Course
- Beyond Bereavement Course
Quantifiable outcome
- Community tier provides $180 savings vs list price; Professional tier provides $330 savings vs list price
- +2 more outcomes
Companies that use MedCircle
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
MedCircle technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
MedCircle partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Psi ChicoreMedCircle has established a content partnership with Psi Chi, the International Honor Society in Psychology. The partnership provides Psi Chi members with access to MedCircle's mental health educational content and video library. MedCircle features Psi Chi advisors including Dr. Deborah Harris O'Brien and Dr. Matthew Genuchi, who contribute expertise and content related to psychology education. Psi Chi provides approximately $400,000 annually in grants, scholarships, and awards to psychology students and researchers. The collaboration supports psychology education and career development for Psi Chi members.
Scale indicators2 records
Recent moves5 records
Expansion highlights6 records
MedCircle competitors and assessment
Company assessmentDirect peers
- Calm: Calm is a subscription-based mental wellness and meditation platform offering content (audio/video) for sleep, anxiety, and stress via mobile and web. It is the closest functional peer to MedCircle's subscription D2C mental health education model, with broader scope into meditation and sleep.
- Headspace: Headspace operates a subscription mental wellness app delivering guided content, courses, and exercises for stress, anxiety, and sleep. Like MedCircle, it monetizes through individual subscriptions targeting consumers seeking preventative mental health education outside traditional therapy.
Broad incumbents
- BetterHelp: BetterHelp is the largest subscription telehealth therapy platform, providing direct 1:1 counseling via licensed therapists. While BetterHelp focuses on clinical care rather than education, it competes for the same mental health consumer wallet share that MedCircle targets.
- Talkspace: Talkspace is a subscription-based online therapy platform connecting users to licensed therapists for text, audio, and video sessions. It overlaps with MedCircle in subscription model and mental health focus but operates in clinical care delivery, not education.
- Cerebral: Cerebral is a subscription-based mental health platform providing medication management and therapy for anxiety, depression, and ADHD. It overlaps with MedCircle's coverage of ADHD/anxiety topics but operates in clinical care delivery.
Emerging players
- Lyra Health: Lyra Health is a workplace mental health benefits provider offering therapy, coaching, and digital content to enterprise customers. It directly competes with MedCircle@Work for the employer-sponsored mental health benefits budget.
- Spring Health: Spring Health is a B2B mental health benefits platform combining therapy, coaching, and digital self-serve tools. Like MedCircle@Work, it sells into employers seeking preventative and acute mental health support for employees.
- Woebot Health: Woebot Health is a digital mental health company delivering AI-driven cognitive behavioral therapy through chat. It targets similar consumer mental wellness use cases but uses AI conversational delivery rather than expert video content.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
MedCircle social profiles
Digital presenceMedCircle financial estimates
Financial estimateRevenue estimate
Valuation estimate
MedCircle leadership team
Management profileNumber of profiles
Profiles1 record
MedCircle funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MedCircle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MedCircle
What does MedCircle do?
MedCircle operates a subscription-based preventative mental health education platform that streams on-demand video content from credentialed psychiatrists and psychologists. Members access a 1,000+ video library, monthly live workshops, self-assessments, and peer/community support via web and mobile apps under two tiers (Community at $5/month and Professional at $9/month). The company offers standalone 10-hour courses on specific topics, a free lead-magnet workbook, and a corporate channel called MedCircle@Work.
Is MedCircle a public or private company?
MedCircle is a private company. It is classified as venture growth investor backed and is currently operating.
When was MedCircle founded?
MedCircle was founded in 2016. It employs 11 to 50 people.
Where is MedCircle based?
MedCircle is headquartered in Nashville, United States, in the North America region.
How does MedCircle make money?
One revenue line is on record: subscription Memberships.
Who are MedCircle's main competitors?
Direct peers on record are Calm and Headspace. Broad incumbents are BetterHelp, Talkspace and Cerebral. Emerging players are Lyra Health, Spring Health and Woebot Health.
Does MedCircle have an API?
No public API is recorded for MedCircle.
What industry is MedCircle in?
MedCircle's product category is Online Mental Health Education. Its primary akta.pro industry code is HLALAAAH, Membership/Subscription Concierge Virtual Care, with a secondary code of HLALAEAJ, Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching). Its NAICS code is 624190 and its SIC code is 7372.