What JUICE does

JUICE is a performance-focused digital marketing agency founded in 2017 and headquartered in New York City, operating as a remote-first team distributed across New York, Miami, and Charlotte. The firm delivers full-funnel paid acquisition services — paid social (Meta, TikTok, LinkedIn), paid search (Google, Bing, remarketing, display, geofencing), SEO, email marketing via Klaviyo, social media management, and in-house creative production (video, UGC, product photography) — primarily to e-commerce and DTC brands. Notable clients include RSVLTS, Cuddly, EFFY, CBDistillery, Dollar Shave Club, Tommy Bahama, Watsco, and Barstool Sports, with the firm self-reporting $1.3B+ in attributed client revenue and a 207% average RoAS lift across 93,540+ ads run since inception.

The agency's core technology stack is built on certified integrations with Meta (Meta Business Partner), Google (Google Premier Partner), Shopify, and Klaviyo, augmented by a proprietary "AI Audience Tool" used for hyper-focused audience targeting on Meta and Google campaigns. JUICE's internal "JUICE Playbook" institutionalizes learnings from the firm's 93,540+ ad dataset and 50+ cumulative years of operator experience across team members, rotating proven strategies across client portfolios. The agency is sales-led, capturing prospects through a website intake form that targets businesses with $15K-$1M+ monthly ad budgets and 100+ existing customers.

Commercially, JUICE operates as a professional services agency on monthly retainer/management-fee arrangements tied to client ad spend, with pricing opaque and quote-based. In September 2025, JUICE was acquired by ONAR Holding Corporation as part of an AI-powered marketing platform strategy; in October 2025, ONAR merged its parallel performance brand Storia into JUICE under a unified JUICE brand, with the consolidation targeted for completion by December 31, 2025. JUICE functions as a wholly-owned subsidiary within ONAR's network of specialized agencies.

Name

JUICE

Legal name

JUICE

Website

https://thinkjuice.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

JUICE is a remote-first, performance-focused digital marketing agency founded in 2017 that delivers paid social, paid search, SEO, email, and creative services to e-commerce and DTC brands, operating as a wholly-owned subsidiary of ONAR Holding Corporation following its September 2025 acquisition and subsequent Storia merger.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Digital Marketing Services: Full-service digital marketing agency providing paid social, paid search, SEO, email marketing, social media management, creative services, and ecommerce marketing. Revenue generated through service fees for managing advertising campaigns and marketing strategies for clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

JUICE is a performance-focused digital marketing agency that plans, executes, and optimizes paid advertising campaigns across Meta, TikTok, LinkedIn, Google, and Bing for e-commerce and growth-stage brands. Its service portfolio spans paid social, paid search, SEO, email marketing, social media management, ecommerce marketing, and in-house creative production (UGC, video, photography), delivered via a remote team under a quote-based monthly retainer tied to client ad spend.

Product overview

JUICE is a performance-focused digital marketing agency founded in 2017, offering a unified suite of advertising and marketing services. The core portfolio comprises Paid Social Advertising (Meta, TikTok, LinkedIn), Paid Search Management (Google Ads, Bing Ads, display, geofencing, remarketing), Search Engine Optimization (local, national, ecommerce, migration), Email Marketing (Klaviyo-certified), Social Media Management, Ecommerce Marketing, and Creative Services including UGC and ad creative production. The agency operates as a Meta Business Partner and Google Premier Partner, having generated over $1.3 billion in client revenue. In September 2025, JUICE was acquired by ONAR Holding Corporation and subsequently merged with ONAR's Storia brand under the JUICE name to create a singular performance marketing brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Paid Social Advertising Performance-driven social media advertising across Meta (Facebook and Instagram), TikTok, and LinkedIn, including campaign strategy, audience targeting, creative optimization, and continuous performance management to maximize ROAS for e-commerce and lead generation clients.
• Paid Search Management Search engine advertising services including Google Ads management, Bing Ads, remarketing advertising, display advertising, and geofencing advertising, focused on capturing high-intent traffic and maximizing conversions across search networks.
• Search Engine Optimization (SEO) Comprehensive SEO services including Local SEO, National SEO, Ecommerce SEO, Website Migration SEO, and Reputation Management designed to improve organic rankings and drive sustainable traffic growth across Google and Bing.
• Email Marketing Certified Klaviyo Partner email marketing services including Email List Management and Development, subscriber segmentation, personalization, automation workflows, and campaign optimization to maximize email ROI and customer lifetime value.
• Social Media Management Organic social media management across Facebook, Twitter, Instagram, TikTok, and LinkedIn, including content creation, hashtag curation, audience engagement, influencer marketing, and platform-specific strategy development.
• Ecommerce Marketing Full-funnel ecommerce growth services combining paid social, paid search, SEO, and email marketing to scale online brands, delivered as a Shopify Expert with expertise in DTC, subscription, and multi-channel ecommerce brands.
• Creative Services (UGC and Ad Creative) In-house creative production including UGC performance creatives, data-driven ad creative, video production, and product photography, featuring consumer psychology-based creative strategy to support paid media campaigns.

Quantifiable outcome

• $1.3B+ client revenue generated
• +6 more outcomes

Named customers12 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• MetacoreTechnology or IntegrationMeta Business Partner with certified expertise in Facebook, Instagram, and Meta advertising platforms. JUICE leverages Meta's ad platform, Meta Pixel, and Custom Audiences for client campaigns.
• GooglecoreTechnology or IntegrationGoogle Premier Partner with specialized certification in Google Ads, YouTube advertising, and related Google marketing technologies.

Scale indicators10 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Disruptive Advertising: Performance-focused digital marketing agency specializing in paid media management (Google, Meta, Microsoft) with strong e-commerce client base. Closely comparable to JUICE in service mix, target customer (mid-market e-commerce), and data-driven operating model.
• Ignite Visibility: Full-service performance marketing agency offering paid media, SEO, email, and social — directly comparable to JUICE's service portfolio. Targets mid-market and enterprise e-commerce and B2B clients with a similarly results-driven positioning.
• Single Grain: Performance marketing agency with a strong operator/founder narrative and focus on SaaS and DTC clients. Highly comparable to JUICE in service stack (paid acquisition, SEO, content) and founder-led brand positioning.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering paid social, paid search, SEO, and web design. Comparable to JUICE in service breadth and target mid-market clients, though typically positioned more broadly.
• Power Digital Marketing: Performance-focused digital marketing agency with proprietary technology and strong e-commerce focus. Directly comparable to JUICE on services, customer profile (DTC e-commerce), and tech-enabled operating model.
• SmartSites: Digital marketing agency recognized as a Google Premier Partner offering paid search, paid social, SEO, and web design. Comparable to JUICE on partner credentials, service mix, and mid-market e-commerce focus.
• Hawke Media: Performance marketing agency offering paid acquisition, email, SEO, and creative with a strong DTC and e-commerce orientation. Comparable to JUICE in target customer profile and service portfolio.
• War Room Inc. Performance-driven digital agency specializing in paid media and SEO for e-commerce and B2B clients. Comparable to JUICE on services, customer type, and operator-led positioning.

Broad incumbents

• Tinuiti: Large independent performance marketing agency covering paid media, SEO, email, and creative across major platforms. A scaled incumbent operating in the same category as JUICE with broader service breadth and enterprise client concentration.
• WebFX: Large full-service digital marketing agency with proprietary technology (MarketingCloudFX) and hundreds of employees. Operates in the same paid media/SEO/email space as JUICE but at significantly larger scale and with broader mid-market focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/juice-labs

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JUICE