America SCORES

What America SCORES does

America SCORES (also known as The SCORES Network) is a US-based national nonprofit that delivers free after-school programming to approximately 15,000 youth, called "Poet-Athletes," aged roughly 6-14, across 13 affiliate cities and 300+ Title I public and charter schools. Founded in 1994 by Teach For America fellow Julie Kennedy at Marie Reed Elementary in Washington, DC during the FIFA World Cup, the organization built a proprietary three-pillar youth development model integrating soccer, poetry, and service-learning, with no disclosed technology platform or software product beyond its curriculum methodology.

The organization's core product is its integrated after-school program, supplemented by the SCORES Cup (the world's largest annual corporate charity soccer tournament series, running 20+ years across 15 North American cities) and the recently launched Atletas Poetas initiative in partnership with Telemundo Station Group. Programs are delivered free of charge to participants and are funded through individual donations, foundation grants, and corporate sponsorships from brands including New Balance, Volkswagen, FIFA, Soccer.com, Common Goal, and the Aspen Institute, with revenue also generated via SCORES Cup corporate team registrations and tournament sponsorships. Headquartered in New York with 51-100 staff and a network of 800+ coaches and volunteers, America SCORES operates through a federated affiliate-city model rather than a centralized technology platform.

Name

America SCORES

Legal name

America SCORES

Website

https://americascores.org

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

America SCORES is a national nonprofit providing free after-school soccer, poetry, and service-learning programs to 15,000 youth aged 6-14 across 13 cities and 300+ Title I schools, funded by donations and corporate sponsorships.

Ownership category

akta.pro rank

Product category

Youth Development Services

NAICS

Educational Support Services (611710), Sports and Recreation Instruction (611620), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industries

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK), Youth & Amateur Sports Tournaments (MPAGAMAF), Club Sports Programs (EDALAIAB)

Keywords

• Youth development programs
• After-school education
• Service-learning programs
• Community youth services
• Nonprofit education programs

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Philanthropic Contributions: America SCORES operates as a nonprofit organization funded primarily through donations from individuals, foundations, and corporate philanthropists. Programs are offered free to participants.
2. Corporate Sponsorships: National corporate sponsors (including New Balance, Soccer.com, FIFA, Common Goal, Volkswagen, Aspen Institute) provide financial support and in-kind contributions to fund programs and events.
3. SCORES Cup Tournament Revenue: The annual SCORES Cup corporate charity soccer tournament generates revenue through corporate team registrations, sponsorships, and fundraising components across 15 North American cities.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

America SCORES provides free after-school programs for youth aged 6-14 (Poet-Athletes) in 300+ Title I public and charter schools across 13 U.S. cities. Programs integrate three pillars — soccer, poetry, and service-learning — to develop physical fitness, literacy, self-expression, and community leadership. The organization also runs the SCORES Cup, the world's largest annual corporate charity soccer tournament series spanning 15 North American cities.

Product overview

America SCORES operates as a nonprofit youth development organization offering a single integrated after-school program based on a three-pillar model of soccer, poetry, and service-learning. The core SCORES Network program is the primary offering, supplemented by the SCORES Cup tournament series and the Atletas Poetas initiative (a partnership with Telemundo). These components work together to develop Poet-Athletes who build healthy bodies, minds, and communities through the vehicles of soccer, poetry, and service learning.

Differentiator

Problem solved

Functional benefit

Products and services

• SCORES Network Core Program Free after-school program supporting whole child development through the teamwork of soccer, the self-expression of poetry, and the community of service-learning. Builds teams of Poet-Athletes who develop physical fitness, literacy, self-expression, confidence, and leadership skills. Delivered in 300+ Title I schools across 13 affiliate cities.
• SCORES Cup World's largest annual corporate charity soccer tournament series. Engages corporate teams through registration fees and sponsorships while raising funds to support SCORES programs. Operates across 15 North American cities.
• Atletas Poetas National youth poetry celebration uniting soccer and spoken word, launched in partnership with Telemundo Station Group. Operates in seven cities ahead of the FIFA World Cup 2026, combining media coverage and programming in World Cup host cities.

Quantifiable outcome

• 15,000 Poet-Athletes enrolled in programs
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and secondary.

• Telemundo Station GroupcoreGTM or Marketing Partner · 1 January 2026SCORES partnered with Telemundo Station Group to launch 'Atletas Poetas' (Poet Athletes), a national youth poetry celebration uniting soccer and spoken word in seven cities ahead of the FIFA World Cup 2026. The partnership includes media coverage and programming in World Cup host cities.
• FOX SportscoreGTM or Marketing PartnerFOX Sports broadcaster and U.S. soccer legend Alexi Lalas returned to Marie Reed Elementary, where his mother helped launch the Poet-Athlete Movement. FOX Sports provides coverage and visibility for SCORES programs and World Cup connections.
• New BalancecoreGTM or Marketing PartnerNational sponsor providing financial support and potentially athletic apparel/equipment for SCORES programs.
• Soccer.comsecondaryGTM or Marketing PartnerNational sponsor supporting SCORES programs through corporate sponsorship.
• FIFAcoreGTM or Marketing PartnerFIFA is a national sponsor supporting SCORES, with direct connection to the World Cup origins and ongoing 2026 World Cup activities.
• Common GoalsecondaryStrategic or Co-development PartnerFootball industry charity organization partnering with SCORES for social impact initiatives.
• VolkswagensecondaryGTM or Marketing PartnerNational sponsor providing financial support for SCORES programs.
• Aspen InstitutesecondaryStrategic or Co-development PartnerNational nonprofit partner supporting SCORES through thought leadership and programming in youth development and physical activity.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Up2Us Sports: National nonprofit that trains coaches to deliver sports-based youth development in under-resourced communities. Highly comparable mission, target population (low-income youth), and sport-plus-life-skills delivery model.
• Street Soccer USA: Nonprofit using soccer as a vehicle for youth and adult development in underserved U.S. communities. Comparable soccer-first programming model, free participation, and reliance on donations and corporate partners.
• Playworks: National nonprofit bringing structured recess and sports-based youth development to low-income elementary schools. Comparable school-embedded delivery model, Title I school focus, and reliance on philanthropic funding.
• Soccer in the Streets: Atlanta-based nonprofit that uses soccer to empower under-resourced youth through after-school programs and field-building initiatives. Directly comparable soccer-for-youth-development nonprofit with similar school-partnership model.

Broad incumbents

• Right To Play: Global nonprofit using sport and play to educate and empower children in disadvantaged communities. Broader international scope, but highly comparable sports-plus-education methodology and donor-funded model.
• Laureus Sport for Good: Global foundation funding sport-for-development programs. Comparable funding-side relationship and sports-for-social-impact thesis, though operates as a funder rather than direct program operator.
• U.S. Soccer Foundation: National nonprofit focused on growing soccer participation and field access across underserved U.S. communities. Comparable soccer-focused mission and donor/partnership ecosystem, including FIFA ties.
• Boys & Girls Clubs of America: Large national youth-development nonprofit offering after-school programming. Comparable target population and school/community-based delivery, though much broader in scope and scale than soccer-specific peers.

Emerging players

• Police Athletic League (PAL): Youth-services nonprofit providing sports, education, and cultural programs in urban communities. Partial overlap in youth sports and civic-engagement programming for underserved youth.
• Coaches Across Continents: Nonprofit that partners with local organizations to deliver sport-for-social-impact programming. Comparable sport-plus-life-skills methodology, though primarily an international capacity-builder rather than a direct program operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/americascores
• Facebookfacebook.com/america.scores
• LinkedInlinkedin.com/company/america-scores

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about America SCORES