Lemoncat
Lemoncat (operating as MYMY) is a Berlin-based digital corporate catering marketplace that connects German businesses with a curated network of local restaurants and caterers for office meals, recurring employee feeding, and corporate and private events across 11+ German cities.
- Company typePrivate
- Founded2016
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Lemoncat does
Lemoncat operates a digital corporate catering marketplace headquartered in Berlin, Germany. The platform connects corporate buyers with a curated network of local restaurants and caterers for office lunches, recurring employee meals, pantry stocking, and a wide range of corporate and private events. Following the June 2025 merger with Feedr Germany, the combined entity operates under the MYMY brand, offering Germany-wide delivery with active local presence in at least eleven cities, including Berlin, Dortmund, Dresden, Düsseldorf, Frankfurt, Hamburg, Köln, Leipzig, München, Münster, and Stuttgart.
The platform is built around a customer-facing Cloud Canteen portal (catering.mymycatering.com) for self-serve ordering, recurring meal subscriptions, and multi-location account management, paired with a separate Caterer Login portal for vendor-side order and delivery coordination. The product surface spans À La Carte, BBQ, brunch, buffet, fingerfood, breakfast, regular employee meals, office lunch, online canteen, and event-specific verticals (Hochzeit/wedding, Messecatering/trade show, Prom, Einschulung/back-to-school, Euro '24 viewing, Christmas company celebrations, team events, private birthdays). Marketing and customer engagement are driven primarily through the company website (mymycatering.com), Google Business Profile (4.7 stars across 300+ reviews), email, and phone support.
The business model is a take-rate/transaction-fee model on catering orders facilitated through the platform, with corporate clients given a single dedicated contact and quote-based billing per event or recurring schedule. Customers span three segments: corporate offices (primary), corporate events (secondary), and private celebrations (tertiary). The company does not disclose pricing tiers publicly and operates as a privately held German UG.
Lemoncat firmographics
Firmographics- Name
- Lemoncat
- Legal name
- MYMY Food UG (haftungsbeschränkt)
- Website
- https://lemoncat.de
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lemoncat (operating as MYMY) is a Berlin-based digital corporate catering marketplace that connects German businesses with a curated network of local restaurants and caterers for office meals, recurring employee feeding, and corporate and private events across 11+ German cities.
- Ownership category
- akta.pro rank
Lemoncat industry classification
Industry- Product category
- Corporate Catering Platform
- NAICS
- Caterers (722320), Caterers (72232)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Full-Service Catering (Off-Premise) (HSACAGAA)
- akta.pro secondary industries
- Event Catering (Weddings, Social, Private Parties) (THAFAIAB), Catering Coordination & Bar Service Management (Non-restaurant) (HSACAAAH)
Keywords
Where Lemoncat is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Lemoncat business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Catering Services: MYMY generates revenue through providing workplace and event catering services. Customers order meals, buffets, and food services through the platform for corporate lunches, team events, and private celebrations. The company coordinates between local restaurant partners and corporate clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Corporate office catering - regular employee meals and lunches |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Lemoncat product offering
Product offeringCore offering
Lemoncat operates a digital catering marketplace that helps businesses find and order food for meetings and events. Through a customer-facing portal and a separate caterer login portal, the company coordinates orders between local restaurants/caterers and corporate or private clients, supporting recurring office meals, online canteen programs, and one-off events such as trade shows, weddings, and team gatherings. The platform delivers across multiple German cities and combines a curated local vendor network with digital ordering and dedicated account management.
Product overview
MYMY is a full-service corporate catering platform offering a comprehensive suite of catering services for workplace environments and events. The platform operates as a unified service model with various catering types including breakfast, lunch, buffet, BBQ, finger food, and event-specific catering. Following the merger with Feedr Germany, the platform combines Feedr's trusted services with expanded vendor networks and enhanced digital capabilities. The platform provides online ordering through a customer portal and delivers across multiple German cities including Berlin, Dortmund, Düsseldorf, Frankfurt, Köln, München, Münster, and Stuttgart.
Differentiator
Problem solved
Functional benefit
Products and services
- Office Lunch Catering Regular lunch catering service for workplace environments and office settings, including recurring employee meal programs delivered to corporate offices across Germany.
- Online Canteen
- Buffet Catering
- BBQ Catering
- Brunch Catering
- Fingerfood Catering
- Breakfast Catering
- À La Carte Catering
- Regular Employee Meals
- Trade Show Catering (Messecatering)
- Wedding Catering (Hochzeit)
- Birthday Catering
- Prom Catering
- Team Event Catering
- Christmas Company Celebration Catering
- Party Service (Partyservice)
- Back to School Catering (Einschulung)
- Euro '24 Viewing Catering Catering service for Euro 2024 football viewing events in office settings.
- Online Ordering Platform
Quantifiable outcome
- 4.7 star Google rating with 300+ reviews demonstrating customer satisfaction
Companies that use Lemoncat
Customer profileSegments3 records
Ideal customer profiles3 records
Lemoncat technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Lemoncat partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Feedr GermanycoreFeedr Germany has officially merged with MYMY, combining Feedr's trusted local vendor services with MYMY's digital platform, expanded reach, and national network capabilities. This integration provides customers with greater vendor variety, enhanced customer service, and a seamless catering experience under one brand.
Scale indicators2 records
Recent moves7 records
Expansion highlights6 records
Lemoncat competitors and assessment
Company assessmentDirect peers
- ezCater: US-based corporate catering marketplace connecting offices with local restaurants for meetings and events. Direct business-model analog to MYMY, with self-serve digital ordering and a restaurant partner network; difference is US vs Germany focus.
- Fooda: US corporate food platform offering recurring office meals and pop-up lunches from local restaurants. Closely comparable to MYMY's recurring employee meal and Cloud Canteen offering, with similar workplace focus.
- CaterTrax: Catering operations platform used by corporate cafeterias and foodservice operators for online ordering. Similar role of providing digital ordering/workflow tools for catering, overlapping MYMY's platform value proposition.
Broad incumbents
- Lieferando (Just Eat Takeaway): Germany's largest food delivery marketplace. While focused on consumer delivery rather than corporate catering, it competes for office lunch demand and could expand into group/enterprise ordering, threatening MYMY's positioning.
- Wolt (Doordash): European food delivery platform with strong corporate ordering capabilities. Comparable digital-first delivery infrastructure for restaurants, with growing enterprise offering overlapping MYMY's office catering use cases.
Emerging players
- MealWhizz: European corporate catering platform focused on group meal ordering for offices. Comparable workplace-food model to MYMY, smaller in scale but addressing overlapping corporate customer needs.
- Choco: B2B food ordering platform connecting restaurants/wholesalers with hospitality buyers. Adjacent to MYMY as a digital ordering infrastructure layer, with potential to encroach on corporate catering workflows.
Regional players
- Caterline: German corporate catering provider focused on office meals and events in the DACH region. Comparable target market and service mix, though smaller scale and without MYMY's nationwide digital platform.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Lemoncat social profiles
Digital presenceLemoncat financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lemoncat leadership team
Management profileNumber of profiles
Profiles1 record
Lemoncat funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lemoncat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lemoncat
What does Lemoncat do?
Lemoncat operates a digital catering marketplace that helps businesses find and order food for meetings and events. Through a customer-facing portal and a separate caterer login portal, the company coordinates orders between local restaurants/caterers and corporate or private clients, supporting recurring office meals, online canteen programs, and one-off events such as trade shows, weddings, and team gatherings. The platform delivers across multiple German cities and combines a curated local vendor network with digital ordering and dedicated account management.
Is Lemoncat a public or private company?
Lemoncat is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lemoncat founded?
Lemoncat was founded in 2016. It employs 11 to 50 people.
Where is Lemoncat based?
Lemoncat is headquartered in Berlin, Germany, in the Europe region.
How does Lemoncat make money?
One revenue line is on record: catering Services.
Who are Lemoncat's main competitors?
Direct peers on record are ezCater, Fooda and CaterTrax. Broad incumbents are Lieferando (Just Eat Takeaway) and Wolt (Doordash). Emerging players are MealWhizz and Choco. Caterline is listed as a regional player.
Does Lemoncat have an API?
No public API is recorded for Lemoncat.
What industry is Lemoncat in?
Lemoncat's product category is Corporate Catering Platform. Its primary akta.pro industry code is HSACAGAA, Full-Service Catering (Off-Premise), with a secondary code of THAFAIAB, Event Catering (Weddings, Social, Private Parties). Its NAICS code is 722320 and its SIC code is 5812.