SoftenMind
SoftenMind is a Vietnam-based online platform founded in 2022 that facilitates connections between users and psychologists. The Ho Chi Minh City-headquartered company operates as a small early-stage private venture with a 1-10 person team focused on the Vietnamese mental-health services market.
- Company typePrivate
- Founded2022
- HeadquartersHo Chi Minh City, Vietnam
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
SoftenMind firmographics
Firmographics- Name
- SoftenMind
- Website
- https://softenmind.com
- Company type
- Private
- Founded year
- 2022
- Headcount range
- 1–10 employees
- Short description
- SoftenMind is a Vietnam-based online platform founded in 2022 that facilitates connections between users and psychologists. The Ho Chi Minh City-headquartered company operates as a small early-stage private venture with a 1-10 person team focused on the Vietnamese mental-health services market.
- Ownership category
- akta.pro rank
Where SoftenMind is headquartered
LocationHeadquarters
- HQ city
- Ho Chi Minh City
- HQ country
- Vietnam
- HQ region
- Asia
Markets served
SoftenMind business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
SoftenMind product offering
Product offeringCore offering
SoftenMind is an online platform based in Vietnam that facilitates connections between users and psychologists for mental health services. Founded in 2022 and headquartered in Ho Chi Minh City, the platform acts as a discovery and engagement channel linking individual consumers with mental health professionals. It operates as a private, for-profit venture with a small team of 1-10 employees.
Differentiator
Problem solved
Functional benefit
Products and services
- SoftenMind Platform An online platform that helps individual users in Vietnam discover and connect with psychologists for mental health consultations and counseling services.
Companies that use SoftenMind
Customer profileIdeal customer profiles1 record
SoftenMind technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SoftenMind competitors and assessment
Company assessmentBroad incumbents
- Headspace Health: Major mental wellness platform combining meditation content with therapist access via Headspace Health. Comparable in addressing the same consumer mental-wellness demand that SoftenMind targets, though at much larger scale and broader scope.
- BetterHelp: One of the largest online therapy marketplaces globally, connecting users with licensed therapists via subscription. Competes with SoftenMind on the same fundamental offering (online psychologist matching) but at vastly greater scale and brand recognition.
- Talkspace: Public online therapy platform providing messaging and live-session access to licensed therapists. Comparable business model and value proposition to SoftenMind, though it serves primarily US/UK markets and operates at established scale.
- Calm: Leading meditation and mental wellness subscription app with content and limited therapist services. Adjacent competitor to SoftenMind for consumer mindshare in the mental-wellness category in Vietnam and globally.
Direct peers
- Mindgram: Mental health and wellness platform active across Vietnam and Southeast Asia, connecting users with counseling and therapy services. Highly comparable to SoftenMind given overlapping geography, target customers, and matching-platform business model.
- 7 Cups: Online emotional support service offering chat-based listener access and therapist matching. Closely comparable to SoftenMind on the listener/therapist-matching mechanic and consumer mental-health target audience.
Emerging players
- Wysa: AI-driven mental health chatbot and self-care platform with human therapist escalation pathways. Comparable to SoftenMind in targeting digital-first mental wellness users, though differentiated by its AI-led approach versus SoftenMind's psychologist-matching model.
Regional players
- Mindler: Digital mental health platform headquartered in Sweden with operations in Europe and parts of Asia. Comparable therapist-matching platform model; relevant as a peer demonstrating how regional mental health platforms expand across geographies.
Market position
Customer concentration
SoftenMind social profiles
Digital presenceSoftenMind financial estimates
Financial estimateRevenue estimate
Valuation estimate
SoftenMind leadership team
Management profileNumber of profiles
Profiles1 record
SoftenMind funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SoftenMind M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SoftenMind
What does SoftenMind do?
SoftenMind is an online platform based in Vietnam that facilitates connections between users and psychologists for mental health services. Founded in 2022 and headquartered in Ho Chi Minh City, the platform acts as a discovery and engagement channel linking individual consumers with mental health professionals. It operates as a private, for-profit venture with a small team of 1-10 employees.
When was SoftenMind founded?
SoftenMind was founded in 2022. It employs 1 to 10 people.
Where is SoftenMind based?
SoftenMind is headquartered in Ho Chi Minh City, Vietnam, in the Asia region.
Who are SoftenMind's main competitors?
Broad incumbents on record are Headspace Health, BetterHelp, Talkspace and Calm. Direct peers are Mindgram and 7 Cups. Wysa is listed as an emerging player. Mindler is listed as a regional player.
Does SoftenMind have an API?
No public API is recorded for SoftenMind.