Readymag
Readymag is a New York-based, web-based design tool founded in 2012 that enables designers and creative professionals to build visually distinctive, code-free websites. It operates as a small, private, founder-led company with 11-50 employees and minimal disclosed outside funding.
- Company typePrivate
- Founded2012
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Readymag does
Readymag is a web-based design tool founded in 2012 that enables users to create websites without writing code. The product is positioned for designers and creative professionals who want to produce visually distinctive, high-quality websites, and it is delivered as a browser-based platform rather than a downloadable application. The company is headquartered in New York, United States, operates as a private for-profit business, and is led by co-founders Anton Herasymenko and Diana Kasay, with Kasay serving as CEO.
The company has maintained a small footprint since founding, with 11-50 employees and total disclosed outside funding of just $760,000 across two early rounds in 2014 and 2015. No information on pricing, customer segments, named customers, partnerships, integrations, patents, certifications, or product launches is present in the available data. The core technology is described generically as a design tool for website creation, with no proprietary features, AI modalities, API, or SDK documented.
The business model is not disclosed in the input data, and no pricing tiers or GTM motion are characterized. Given the absence of further capital raises for nearly a decade and continued operating status, the company appears to be largely self-funded, but no direct revenue, ARR, or unit economics figures are available. The data set reflects a small, founder-led, design-focused SaaS company with minimal public information on its commercial scale, customer base, or technology stack beyond its website-creation positioning.
Readymag firmographics
Firmographics- Name
- Readymag
- Website
- https://readymag.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Readymag is a New York-based, web-based design tool founded in 2012 that enables designers and creative professionals to build visually distinctive, code-free websites. It operates as a small, private, founder-led company with 11-50 employees and minimal disclosed outside funding.
- Ownership category
- akta.pro rank
Readymag industry classification
Industry- Product category
- Web Design Software
- NAICS
- Graphic Design Services (541430), Graphic Design Services (54143)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Document Management Systems (DMS) (HDAEAGAA)
- akta.pro secondary industry
- Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL)
Keywords
Where Readymag is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Readymag business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Readymag product offering
Product offeringCore offering
Readymag is a web-based design tool that enables users to create outstanding websites without writing code. The product is positioned as a design tool specifically for producing visually distinctive and professionally designed websites.
Product overview
Readymag is a design tool for creating outstanding websites. Based on the available source material, no specific named products, modules, or sub-brands are identified.
Differentiator
Problem solved
Functional benefit
Products and services
- Readymag Readymag is a web-based design tool that allows users to create outstanding websites without code, enabling visually distinctive and professionally designed web output.
Companies that use Readymag
Customer profileIdeal customer profiles1 record
Readymag technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Readymag partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
Readymag competitors and assessment
Company assessmentDirect peers
- Framer: Framer is a direct peer offering a no-code web design and publishing platform aimed at designers, with a similar visual canvas and design-led workflow. Competes directly with Readymag for the designer/agency segment.
- Webflow: Webflow is the closest direct peer: a no-code, visual web design tool targeted at designers and creative teams building custom websites. Readymag competes in the same designer-centric, no-code website builder category.
Broad incumbents
- Adobe: Adobe is a broad incumbent with a portfolio spanning design (XD, Express), web publishing, and creative tools. Adobe Express in particular competes for the same designer-and-marketer audience as Readymag.
- Wix: Wix is a large incumbent in the website-builder category with broad SMB and prosumer reach. Readymag is a niche alternative for designers seeking more visual control than Wix's template-driven approach.
- Squarespace: Squarespace is a broader website-building incumbent with template-driven and increasingly design-led offerings. Readymag occupies the more designer-centric end of the same market Squarespace serves.
- Figma: Figma is the dominant design-tool incumbent expanding into website/site-making capabilities. As a design-first platform, it overlaps with Readymag's designer audience and is increasingly a competitor in the design-to-web workflow.
- WordPress.com: WordPress.com is a broad website-publishing incumbent used by creators, SMBs, and enterprises. While its core audience is more general, it competes with Readymag for designers building bespoke websites.
Emerging players
- Unbounce: Unbounce focuses on no-code landing page and conversion-oriented page building for marketers. Readymag overlaps in the visual web-design category but with broader site-building scope.
- Carrd: Carrd is a lightweight, no-code website builder for simple personal and portfolio sites. Readymag serves the more design-ambitious end of the same single-page/portfolio use case.
- Typedream: Typedream is an emerging no-code website builder targeting designers and creators, with a similar design-first ethos to Readymag and overlapping customer profile.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Readymag social profiles
Digital presenceReadymag financial estimates
Financial estimateRevenue estimate
Valuation estimate
Readymag leadership team
Management profileNumber of profiles
Profiles2 records
Readymag funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Readymag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Readymag
What does Readymag do?
Readymag is a web-based design tool that enables users to create outstanding websites without writing code. The product is positioned as a design tool specifically for producing visually distinctive and professionally designed websites.
When was Readymag founded?
Readymag was founded in 2012. It employs 11 to 50 people.
Where is Readymag based?
Readymag is headquartered in New York, United States, in the North America region.
Who are Readymag's main competitors?
Direct peers on record are Framer and Webflow. Broad incumbents are Adobe, Wix, Squarespace, Figma and WordPress.com. Emerging players are Unbounce, Carrd and Typedream.
Does Readymag have an API?
No public API is recorded for Readymag.
What industry is Readymag in?
Readymag's product category is Web Design Software. Its primary akta.pro industry code is HDAEAGAA, Document Management Systems (DMS), with a secondary code of BPAEAFAL, Database/Application Data Layer Modernization (DB migration, ORM, caching). Its NAICS code is 541430 and its SIC code is 7372.