Recrutei
Recrutei is a Brazilian SaaS company selling an AI-powered Applicant Tracking System with integrated DISC assessment, WhatsApp chatbot, and a 4-million-profile talent database to medium and large companies hiring at scale in Brazil.
- Company typePrivate
- Founded2017
- HeadquartersUberlândia, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Recrutei does
Recrutei (legal entity Peply Tecnologia em Recursos Humanos Ltda) is a Brazilian SaaS company that provides an AI-powered Applicant Tracking System (ATS) to medium and large companies hiring at scale. Founded in 2017 and headquartered in Uberlândia, Minas Gerais, the platform combines a visual Kanban hiring funnel, an integrated DISC behavioral assessment (RecruTest), a WhatsApp recruitment chatbot (Recrubot), an AI assistant (Rê) built on OpenAI's ChatGPT and Google's Gemini for candidate screening, job description generation, and candidate-job matching, plus a curated talent database of over 4 million professionals (Base Recrutei). The product is sold through three annual subscription tiers — Professional, Premium IA, and ULTRA — with pricing tied to simultaneous job slots and gated by CNPJ-based credit risk analysis for enterprise acquisition.
The platform is sold primarily through direct field sales for enterprise accounts and inside sales or self-service for mid-market, supplemented by content marketing, SEO, and a free public job board (Recrutei Empregos) with over 10,000 active vacancies. Named customers include MRV, Sicoob, Aena Aeroportos, Hospital de Amor, Lello, and Consigaz, and the company has been ranked first in the B2B Awards Recruitment & Selection category for four consecutive years, with a 4.8/5 average across 240+ verified reviews on B2B Stack, G2, and Capterra. Recrutei operates exclusively in Brazil, runs on AWS infrastructure (us-east-1 and sa-east-1), is LGPD compliant with ISO 27001-aligned security practices, and has raised a disclosed total of approximately R$10,534 from DOMO.VC and FEA Angels across two rounds (2018 and December 2021), with 11–50 employees and a founder-led leadership team (CEO Paulo Rogério Lázari, CTO Pedro Paulo Silveira, co-founder Matheus Gomes).
Recrutei firmographics
Firmographics- Name
- Recrutei
- Legal name
- Peply Tecnologia em Recursos Humanos Ltda
- Website
- https://recrutei.com.br
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Recrutei is a Brazilian SaaS company selling an AI-powered Applicant Tracking System with integrated DISC assessment, WhatsApp chatbot, and a 4-million-profile talent database to medium and large companies hiring at scale in Brazil.
- Ownership category
- akta.pro rank
Recrutei industry classification
Industry- Product category
- Applicant Tracking System (ATS) Software
- NAICS
- Employment Placement Agencies (561311), Advertising Agencies (541810)
- SIC
- Services-Consumer Credit Reporting, Collection Agencies (7320)
- akta.pro primary industry
- Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)
Keywords
Where Recrutei is headquartered
LocationHeadquarters
- HQ city
- Uberlândia
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Recrutei business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription - Professional Plan: Entry-level subscription tier providing basic ATS features including Kanban pipeline, candidate filters, feedback tools, and unlimited DISC behavioral assessments. Priced based on simultaneous job slots (minimum 5).
- SaaS Subscription - Premium IA Plan: Mid-tier subscription with AI assistant (Rê) access, automated email generation, candidate summaries, salary benchmarking, automations, webhook access, Recrutei talent base access (millions of professionals), and email integration.
- SaaS Subscription - ULTRA Plan: Enterprise tier with AI 24/7 agent, automatic candidate information requests, custom matching algorithms, technical and behavioral analysis, AI-driven candidate suggestions from 3M+ database, mass invitations, custom fields, and personalized matching logic.
- Job Board Advertising Revenue: Revenue from job portal integrations and distribution across Recrutei's own job board (Recrutei Empregos) with over 10,000 open positions. Employers pay through Recrutei platform subscriptions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Professional: Entry tier for organized hiring processes |
| Subscription | Annual | Premium IA: Mid-tier with AI capabilities |
| Subscription | Annual | ULTRA: Full enterprise platform with advanced AI |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Recrutei product offering
Product offeringCore offering
Recrutei is a Brazilian SaaS Applicant Tracking System (ATS) platform with embedded AI that unifies candidate attraction, screening, interviews, behavioral analysis (DISC), and corporate governance for medium and large companies. The platform includes an AI recruitment assistant (Rê), a WhatsApp chatbot (Recrubot), a 4+ million professional talent database, multi-portal job distribution, and customizable approval workflows, sold via tiered annual subscriptions (Professional, Premium IA, ULTRA).
Product overview
Recrutei is a Brazilian corporate ATS (Applicant Tracking System) platform with embedded AI and corporate governance, designed for medium and large companies that hire at scale. The core product is the Recrutei ATS Platform which unifies attraction, screening, interviews, behavioral analysis, and governance. Key sub-products include Rê (AI assistant) for candidate analysis, pre-interviews, and recommendations; RecruTest (DISC behavioral analysis) for personality assessment; Recrubot (WhatsApp chatbot) for 24/7 candidate engagement; Base Recrutei (talent database) with 4+ million professionals; Smart Meeting for interview transcription; and the public Recrutei Jobs Portal for candidate-facing vacancy listings. The platform offers three plan tiers: Professional (entry-level), Premium IA (AI features), and ULTRA (full AI with enterprise features). Additional offerings include Recrutei Academy for education, a Marketplace for integrations, and free HR tools.
Differentiator
Problem solved
Functional benefit
Brands
- Recruitest: Behavioral analysis tool based on the DISC methodology, providing profile assessments for candidates in the recruitment process.
- Rê
Products and services
- Recrutei ATS Platform Unified applicant tracking system with embedded AI and corporate governance that integrates candidate attraction, screening, interviews, behavioral analysis, and approval workflows for medium and large Brazilian companies that hire at scale.
- Rê (AI Assistant) AI recruitment assistant specialized in candidate screening, conducting pre-interviews, evaluating technical and behavioral fit, generating job descriptions, suggesting interview questions, creating email templates, and providing salary benchmarking. Built on ChatGPT technology refined for HR processes and available in Premium IA and ULTRA plans.
- RecruTest (DISC Behavioral Analysis) Behavioral profile analysis based on DISC methodology using 28 questions to identify 16 possible behavioral profiles including general tendencies in introversion, communication, and pressure reaction. Unlimitly available in all paid plans and offered as a freemium entry tool.
- Recrubot (WhatsApp Chatbot) AI-powered WhatsApp chatbot that engages candidates 24/7, conducts automated conversations, schedules interviews, and qualifies candidates directly in the WhatsApp channel they already use. Reduces candidate response time by 92% with average response under 1 minute.
- Base Recrutei (Talent Database) Candidate database with 4+ million professionals for talent searches. Companies can search, access, and build their own talent pools from received CVs even without active vacancies, with mass invitation capabilities available in the ULTRA plan.
- Recrutei Jobs Portal / Multi-Portal Job Distribution Job portal with customizable career pages featuring company branding, testimonials, videos, and values, combined with multi-portal capability for publishing to multiple job boards (Indeed, Jooble, Engenha, Careerjet) simultaneously with 1-click posting.
- Smart Meeting (Interview Transcription) Automatic transcription feature for interviews with AI-powered analysis and summary generation, enabling recording and analysis of interview content for improved decision-making.
- Recrutei Employment Portal (Recrutei Empregos) Public job board portal where candidates can search and apply to thousands of vacancies across Brazil, access talent banks, and register profiles for recruiter visibility. Operates with 10,000+ open positions as a candidate-facing acquisition channel for the platform.
Quantifiable outcome
- 42% reduction in time-to-hire in first quarter of enterprise operation
- +3 more outcomes
Companies that use Recrutei
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Recrutei technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration21 records
AI capability8 records
Feature8 records
Recrutei partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- IndeedcoreJob portal integration allowing one-click posting of positions to Indeed from Recrutei ATS platform, expanding candidate reach for Brazilian employers.
- JooblecoreJob aggregator integration for multi-portal job distribution, enabling Recrutei users to post to Jooble's network of job sites across Brazil.
- Google (Gemini)coreAI provider powering intelligent features in Recrutei ATS including resume analysis, text processing, and media analysis. Data from Google integrations is isolated from AI processing by design.
- OpenAIcoreAI provider powering Rê assistant functionality using ChatGPT technology specifically refined for recruitment and selection use cases.
- ZapiercoreWorkflow automation integration allowing Recrutei to connect with 5,000+ apps for data transfer and automated workflows without coding.
- PlugacoreBrazilian workflow automation platform integration for connecting Recrutei with popular business tools used by local companies.
- Google WorkspacecoreIntegration with Gmail, Google Calendar, and Google Sheets for email communication management, interview scheduling, and data synchronization. Complies with Google API Limited Use policy.
- Amazon Web ServicescoreCloud infrastructure provider hosting Recrutei data in us-east-1 (US) and sa-east-1 (Brazil) regions via AWS RDS, ensuring data security and regional compliance.
- LinkedIncoreChrome extension for capturing candidate profile data from LinkedIn directly into Recrutei ATS. Imports name, work experience, and education automatically.
- WhatsAppcoreMessaging platform integration for Recrubot chatbot enabling 24/7 automated candidate communication, scheduling, and qualification via WhatsApp.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Recrutei competitors and assessment
Company assessmentDirect peers
- Gupy: Brazil's largest AI-powered recruitment and selection platform, offering ATS, behavioral assessments, and AI matching to enterprise employers across Brazil — directly competing with Recrutei in the same horizontal ATS/recruitment SaaS category.
- Lever: Combined ATS + CRM recruiting platform built for mid-market and enterprise; directly comparable technology stack and target buyer to Recrutei's Premium IA and ULTRA enterprise tiers.
- SmartRecruiters: Global enterprise Talent Acquisition Suite covering ATS, CRM, and AI matching — competes with Recrutei for multinational employers and large Brazilian enterprise contracts.
- Kenoby: Brazilian ATS and recruitment marketing platform serving mid-market and enterprise customers with multi-channel job posting and candidate CRM — direct overlap with Recrutei's ATS and multi-portal distribution features.
- Workable: Mid-market ATS with AI screening and a wide job-distribution network — comparable to Recrutei's Professional and Premium IA plans targeting growth-stage and mid-market hiring teams.
- Greenhouse: Global enterprise ATS with structured hiring workflows, integrations, and AI-assisted sourcing — the international benchmark Recrutei competes against for multinational and large Brazilian enterprise accounts.
Broad incumbents
- iCIMS: Large enterprise Talent Cloud platform — broader offering than Recrutei but competes for the same large-enterprise hiring governance, compliance, and high-volume recruitment use cases Recrutei serves MRV and Sicoob on.
- Workday Recruiting: Workday HCM's integrated recruiting module — incumbent enterprise HCM vendor that Recrutei displaces or coexists with in large enterprises seeking a more AI-native, Brazil-localized ATS experience.
- BambooHR: SMB-focused HRIS/HR platform with light recruiting add-ons — broader HR tech incumbent whose recruitment features compete at the lower end of Recrutei's mid-market segment.
Emerging players
- Eightfold AI: AI-first Talent Intelligence Platform with matching and behavioral signals — emerging direct adjacency to Recrutei's Rê AI assistant and Base Recrutei talent database, representing the AI-native recruiting competitor profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
Recrutei social profiles
Digital presenceRecrutei compliance and trust
Trust signalCompliance2 records
Recrutei financial estimates
Financial estimateRevenue estimate
Valuation estimate
Recrutei leadership team
Management profileNumber of profiles
Profiles3 records
Recrutei funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Recrutei M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Recrutei
What does Recrutei do?
Recrutei is a Brazilian SaaS Applicant Tracking System (ATS) platform with embedded AI that unifies candidate attraction, screening, interviews, behavioral analysis (DISC), and corporate governance for medium and large companies. The platform includes an AI recruitment assistant (Rê), a WhatsApp chatbot (Recrubot), a 4+ million professional talent database, multi-portal job distribution, and customizable approval workflows, sold via tiered annual subscriptions (Professional, Premium IA, ULTRA).
Is Recrutei a public or private company?
Recrutei is a private company. It is classified as venture growth investor backed and is currently operating.
When was Recrutei founded?
Recrutei was founded in 2017. It employs 11 to 50 people.
Where is Recrutei based?
Recrutei is headquartered in Uberlândia, Brazil, in the Latin America region.
How does Recrutei make money?
Four revenue lines are on record. SaaS Subscription - Professional Plan is the primary driver. The others are saaS Subscription - Premium IA Plan, saaS Subscription - ULTRA Plan and job Board Advertising Revenue.
Who are Recrutei's main competitors?
Direct peers on record are Gupy, Lever, SmartRecruiters, Kenoby, Workable and Greenhouse. Broad incumbents are iCIMS, Workday Recruiting and BambooHR. Eightfold AI is listed as an emerging player.
Does Recrutei have an API?
Yes. REST API and Webhooks for real-time event integration. The platform offers an MCP (Model Context Protocol) server ready for AI agents to integrate with the platform. Webhooks allow connecting with other systems to react to any event in real-time.
What industry is Recrutei in?
Recrutei's product category is Applicant Tracking System (ATS) Software. Its primary akta.pro industry code is BPACAPAD, Talent Acquisition (Recruiting) & Applicant Tracking (ATS). Its NAICS code is 561311 and its SIC code is 7320.