RE-OS.com
RE-OS.com is a Turkey-based B2B SaaS platform combining CRM, MLS, AI-powered listing tools, and multi-portal distribution for real estate agents, brokerages, and franchise brands. Serves 8,000+ professionals with integrations to 100+ Turkish and international portals.
- Company typePrivate
- Founded2010
- HeadquartersMaltepe
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What RE-OS.com does
RE-OS.com (legal entity Reos Bilişim Teknolojileri A.Ş.) is a Turkey-based B2B SaaS provider of integrated CRM, MLS, and digital marketing tooling for the real estate sector. The platform combines property portfolio management, customer relationship management, an in-network MLS portfolio and demand pool, multi-channel listing distribution, and a website builder within a single architecture. Founded in 2010 and rebranded to RE-OS in 2019 to expand from franchise brands into independent offices, the company reports 8,000+ active premium professionals, 15,000+ active portfolios, 2,500+ active buyer demands, and 904,000+ historically processed portfolios. Headquarters are in Maltepe, Istanbul, with an R&D presence at Çukurova University Technnopark in Adana and the company was backed by Grifon Capital in 2023.
The product is a .NET-based stack (ASP.NET MVC / ASP.NET Core with MS SQL Server, Elasticsearch, and RavenDB) serving both web (app.re-os.com) and native iOS/Android applications. Functional modules include AI-powered property valuation (beta January 2026), SEO-optimized listing content generation, multilingual translation across 25 languages, portfolio-demand recommendation matching, mobile CRM with caller-ID and call logging (claimed first in Turkey), a ready-website builder, and a digital archive that supports compliance with EİDS, Taşınmaz Ticareti Yönetmeliği, and GİB BTRANS regulations. Distribution is anchored by API-based sync to Turkish portals (HepsiEmlak, Emlakjet, Emlaksitem, Emlak24, HangiEv, Gaboras, Birlikİlan) and international portals via ListGlobally (60+ countries, 100+ portals), Properstar (76 free country portals), JamesEdition, and an exclusive Rightmove arrangement for eXp Türkiye through 2027. The founder, Hüseyin Öztürk, also serves as TEDB's Vice President for Technology and on the Emlak Kulübü advisory board.
Revenue is generated through subscription-based B2B SaaS with annual billing, structured in individual (per-consultant) and office (per-franchise) tiers, plus premium add-ons such as Global Agent and ListGlobally Elite. GTM motion is dual-channel: direct/inside sales for franchise networks and large brokerages, complemented by self-serve free-trial onboarding for individual consultants. The primary customer segments are individual real estate consultants, independent brokerages, franchise networks (Century21, RE/MAX, Coldwell Banker, Keller Williams, Turyap, eXp Türkiye), and industry associations including İstanbul Emlak Odası. In June 2025 the company launched its own listing portal (RE-OS İlan Platformu) and in late 2025 expanded into Greek Golden Visa advisory services and European-Turk distribution via Emlak24.
RE-OS.com firmographics
Firmographics- Name
- RE-OS.com
- Legal name
- Reos Bilişim Teknolojileri Anonim Şirketi
- Website
- https://re-os.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RE-OS.com is a Turkey-based B2B SaaS platform combining CRM, MLS, AI-powered listing tools, and multi-portal distribution for real estate agents, brokerages, and franchise brands. Serves 8,000+ professionals with integrations to 100+ Turkish and international portals.
- Ownership category
- akta.pro rank
RE-OS.com industry classification
Industry- Product category
- Real Estate CRM Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Marketing Automation & Campaign Management CRM (HDAEAFAB)
- akta.pro secondary industries
- Customer Success & Account Management CRM (HDAEAFAD), Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK), B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
Keywords
Where RE-OS.com is headquartered
LocationHeadquarters
- HQ city
- Maltepe
Offices3 records
Markets served
RE-OS.com business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Bireysel Paket / Ofis Paketleri): RE-OS operates as a subscription-based B2B SaaS platform. Membership packages are offered at individual (per-consultant) and office (per-office) levels with tiered pricing. A free trial period is available. Paid tiers unlock full CRM, MLS, portal integration, AI features, and web site management capabilities. Billing is on an annual or per-period cadence with automatic renewal unless cancelled 14 days before period end.
- Premium / Add-on Features (Global Agent, ListGlobally Elite): Enhanced international listing features such as 'Global Agent' and 'ListGlobally Elite' are available as premium add-on packages. RE-OS members get free listing on 54 portals in 54 countries via ListGlobally integration; premium upgrades provide additional doping and concierge support for luxury portals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual Consultant / Single-User Package |
| Subscription | Annual | Office / Brand Package |
| Subscription | Annual | Global Agent / ListGlobally Elite (Premium Add-on) |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels12 records
RE-OS.com product offering
Product offeringCore offering
RE-OS.com is a cloud-based B2B SaaS platform that combines CRM, MLS (Multiple Listing Service), multi-portal listing distribution, AI-powered valuation and content tools, and website management for real estate professionals. It enables individual consultants, brokerages, and franchise brands to manage property portfolios, customer relationships, and automated listing synchronization across Turkish and international portals from a single interface. The platform is built on .NET architecture with native iOS and Android mobile apps and supports free trial self-registration as well as enterprise/franchise deployments.
Product overview
RE-OS.com is a unified B2B SaaS platform for Turkey's real estate sector, combining CRM, MLS (Multiple Listing Service), AI-powered listing tools, multi-channel property distribution, and professional website building into a single architecture. The core product is the RE-OS Emlak CRM Platformu, which encompasses: RE-OS MLS (Portföy & Talep Havuzu) for portfolio and demand sharing with automated matching; RE-OS AI modules including AI Valuation, Smart Listing Writer, Multi-language Translation, and Smart Matching; a Ready Website Builder for professional property websites; a Mobile CRM with integrated phone Caller ID; and a Digital Archive for regulatory compliance. The platform distributes listings to both Turkish portals (HepsiEmlak, Emlakjet, Zingat, EmlakSitem) and international portals (ListGlobally, Properstar, JamesEdition, Rightmove) through built-in API integrations. Additional offerings include the RE-OS Job Network for project developer partnerships, corporate property management for banks/institutions, and a proprietary listing platform. RE-OS is operated by REOS Bilişim Teknolojileri A.Ş., was founded in 2010 by Hüseyin Öztürk, and received a $5 million investment from Grifon Capital in 2023.
Differentiator
Problem solved
Functional benefit
Brands
- MLS.TR: Portfolio & Request Pool - Turkey's first MLS (Multiple Listing Service) platform under RE-OS, enabling real estate professionals to share portfolios and match buyer demands across the network.
Products and services
- RE-OS Emlak CRM Platformu Turkey's leading B2B SaaS real estate CRM platform combining CRM, MLS, listing distribution, marketing automation, and website management in a single architecture. Manages property portfolios, customer relationships, and multi-channel listing distribution to Turkish and international portals.
- RE-OS MLS (Portföy & Talep Havuzu)
Quantifiable outcome
- 8,000+ active premium professionals on the platform
- +7 more outcomes
Companies that use RE-OS.com
Customer profileNamed customers20 records
Segments7 records
Ideal customer profiles4 records
RE-OS.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration25 records
AI capability7 records
Feature8 records
RE-OS.com partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- ListGloballycoreRE-OS partners with ListGlobally (Swiss-based, founded 2012) as the world's largest international real estate portal network. Through this integration, RE-OS member listings are automatically distributed to 100+ portals in 60+ countries and translated into 25 languages. RE-OS members receive free basic access to 54 portals in 54 countries through the ListGlobally network. Premium upgrades (Global Agent, ListGlobally Elite) provide additional features such as luxury portal doping and concierge support.
- ProperstarcoreProperstar integration enables RE-OS listings to reach international buyers through 76 country-specific real estate portals at no additional cost for RE-OS members. Listings are automatically managed and synchronized from the RE-OS platform, providing global visibility without separate portal accounts.
- RightmovecoreRightmove (UK's largest real estate portal) integration enables Turkish property listings to reach UK investors and international buyers through Rightmove's platform. However, this integration is exclusively available to eXp Türkiye brand members through 2027. It allows single-click portfolio publishing to millions of UK investors from the RE-OS platform.
- HepsiEmlakcoreHepsiEmlak (Hürriyet's real estate platform, launched 2006) is Turkey's largest real estate portal. RE-OS provides automatic bi-directional sync — portfolios created in RE-OS are published to HepsiEmlak membership and auto-updated or removed. Supports independent brand offices as well.
- EmlakjetcoreEmlakjet (one of Turkey's top 3 portals, owned by iLab Holding since 2014) enables one-click listing, updating, and removal from RE-OS. Emlakjet reaches 7.5 million monthly visitors and 40 million page views with a database of 500,000 active listings.
- Çukurova Üniversitesi TeknoparkminorRE-OS conducts R&D projects, legal audits, and benefits from government R&D incentives through its presence at Çukurova University Technopark in Adana, Turkey. This location supports the company's technology development and innovation agenda.
- İstanbul Emlak Odası (İEKO)coreRE-OS is the official technology solution partner of İstanbul Emlakçılar Odası (İEKO), providing MLS portfolio sharing, CRM, digital compliance tools, and portal integration to the chamber's member offices and consultants.
- Emlak Kulübü Derneği (Real Estate Professionals Club)coreRE-OS is an active technology partner and contributor to the Emlak Kulübü Derneği's digital processes. Contributed to the design of EİDS (Electronic Listing Verification System) in collaboration with ATEM and the Presidency Digital Transformation Office.
- Tüm Emlak Danışmanları Birliği (TEDB)coreTEDB is Turkey's only upper-level real estate association (approved by the President). RE-OS's founder Hüseyin Öztürk serves as TEDB's Vice President for Technology and actively contributes to the association's digital transformation initiatives. RE-OS co-organizes TEDB Akademi Istanbul training programs with TEDB.
- Online Emlak AkademiminorOnline Emlak Akademi is an online, live, and interactive training platform for real estate office owners, consultants, and project sales teams. RE-OS offers its members a 10% discount on courses taken through Online Emlak Akademi as a channel partner and benefit provider.
- Cumhurbaşkanlığı Dijital Dönüşüm OfisicoreRE-OS contributed technical expertise to the design of Turkey's EİDS (Electronic Listing Verification System) in collaboration with ATEM and the Ministry of Trade. This engagement positioned RE-OS as a key technology contributor to national real estate regulatory digitization.
- eXp TürkiyecoreeXp Türkiye (American real estate franchise) uses RE-OS as its exclusive technology partner for Rightmove integration (through 2027) and broader MLS and CRM infrastructure. This is a significant endorsement from an international franchise brand.
- Franchise Brand Networks (Century21, RE/MAX, Era, Coldwell Banker, Keller Williams, Turyap, RealtyWorld, Altın Emlak, Better Homes and Gardens, Global World, Network, Redplus)coreRE-OS serves as a technology platform for multiple international and domestic real estate franchise brands operating in Turkey. These brands deploy RE-OS across their member offices, receiving group pricing and brand-level administrative controls. The company lists 8,000+ active premium professionals including consultants from these franchise networks.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
RE-OS.com competitors and assessment
Company assessmentDirect peers
- Apimo: Apimo is a France-based SaaS CRM/MLS platform for real estate agents and agencies with international multi-portal distribution. Highly comparable to RE-OS in product scope (CRM + MLS + portal distribution), but focused on European rather than Turkish market.
- kvCORE: kvCORE is a leading US real estate CRM and lead-generation platform widely adopted by franchise brands (Berkshire Hathaway, Century21 in the US, etc.). Directly comparable because RE-OS also serves Turkish Century21/RE/MAX franchises with similar CRM/MLS workflows.
- Real Geeks: Real Geeks provides real estate websites, CRM, and lead conversion tools for real estate agents. Comparable to RE-OS on the website builder + CRM combination, though centered on North American agents rather than Turkish brokers.
- Placester: Placester offers websites, CRM, and marketing tools purpose-built for real estate professionals. Comparable to RE-OS's combined website builder + CRM + marketing automation stack for individual consultants and small teams.
- BoomTown ROI: BoomTown is a real estate CRM and lead-generation platform with strong focus on IDX/MLS integration and team/team-management workflows. Comparable to RE-OS in offering integrated CRM, lead routing, and CRM-driven matching for broker teams.
- Propertybase: Propertybase is a Salesforce-native real estate CRM platform for brokerages and franchises with MLS/IDX integration. Comparable to RE-OS because it also serves franchise brand networks and offers MLS-driven workflows on a CRM backbone.
Regional players
- HepsiEmlak: HepsiEmlak is Turkey's largest real estate listing portal (owned by Hürriyet). It is integrated into RE-OS as a distribution partner, but operates its own agent/broker tools, making it both a partner and a competitor that could expand into CRM layers.
- Emlakjet: Emlakjet is one of Turkey's top-3 real estate portals (owned by iLab Holding) with 7.5M monthly visitors and 500K+ active listings. Integrated into RE-OS but overlapping in agent-tooling ambitions, making it a regional peer / potential competitor.
Broad incumbents
- Salesforce Real Estate Cloud: Salesforce offers broad CRM with industry-tailored real estate clouds (Salesforce Financial Services / Real Estate CRM). It is a broad incumbent with overlapping CRM functionality for real estate franchises, though not Turkey-specialized.
- HubSpot: HubSpot provides CRM with marketing automation, website builder, and AI content tools — comparable to several modules in RE-OS (CRM, marketing automation, website, AI content). Not real-estate-specialized but technically overlapping.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
RE-OS.com social profiles
Digital presenceRE-OS.com compliance and trust
Trust signalCompliance1 record
RE-OS.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
RE-OS.com leadership team
Management profileNumber of profiles
Profiles1 record
RE-OS.com funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RE-OS.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RE-OS.com
What does RE-OS.com do?
RE-OS.com is a cloud-based B2B SaaS platform that combines CRM, MLS (Multiple Listing Service), multi-portal listing distribution, AI-powered valuation and content tools, and website management for real estate professionals. It enables individual consultants, brokerages, and franchise brands to manage property portfolios, customer relationships, and automated listing synchronization across Turkish and international portals from a single interface. The platform is built on .NET architecture with native iOS and Android mobile apps and supports free trial self-registration as well as enterprise/franchise deployments.
Is RE-OS.com a public or private company?
RE-OS.com is a private company. It is classified as venture growth investor backed and is currently operating.
When was RE-OS.com founded?
RE-OS.com was founded in 2010. It employs 11 to 50 people.
Where is RE-OS.com based?
RE-OS.com is headquartered in Maltepe.
How does RE-OS.com make money?
Two revenue lines are on record. SaaS Subscription (Bireysel Paket / Ofis Paketleri) is the primary driver. The others are premium / Add-on Features (Global Agent, ListGlobally Elite).
Who are RE-OS.com's main competitors?
Direct peers on record are Apimo, kvCORE, Real Geeks, Placester, BoomTown ROI and Propertybase. Regional players are HepsiEmlak and Emlakjet. Broad incumbents are Salesforce Real Estate Cloud and HubSpot.
Does RE-OS.com have an API?
Yes. RE-OS.com offers API-based integrations connecting to real estate portals and partner platforms. The platform provides portal integrations that enable automatic listing synchronization with multiple Turkish and international real estate portals. Integrations with portals such as HepsiEmlak, Emlakjet, Rightmove, ListGlobally, and Properstar are implemented via API connections. Specific API documentation or developer portal URL not provided.
What industry is RE-OS.com in?
RE-OS.com's product category is Real Estate CRM Software. Its primary akta.pro industry code is HDAEAFAB, Marketing Automation & Campaign Management CRM, with a secondary code of HDAEAFAD, Customer Success & Account Management CRM. Its NAICS code is 5132 and its SIC code is 7372.