What KNB Communications does

KNB Communications is a Stamford, Connecticut-based boutique marketing and public relations agency founded in 1998, operating exclusively in the healthcare, health tech, biotech, life sciences, and dental technology verticals. The firm provides PR, marketing, branding, content creation, web design, video, fractional CMO services, market research, GEO/AEO optimization, and proprietary measurement through its KNB PRISM™ Index. With approximately 30 employees across offices in Stamford (HQ), Chicago, and St. Louis, the firm operates a consultative, proposal-driven enterprise sales motion serving 250+ active clients globally.

Its core revenue engine is custom professional services engagements on multi-year contracts, with pricing structured per scope of work rather than standardized tiers; the firm has reportedly completed 350+ campaigns and generates an average of $140M+ in earned media value per year for clients (a measure of client media exposure, not company revenue). The go-to-market targets enterprise healthcare buyers across nine vertical segments (health tech SaaS, medical devices, life sciences, biotech, dental tech, hospitals, cannabis/cannabinoid health, animal health, government/public health, and home health/senior care), with named clients including Greenway Health, Masonicare, and Gentherm.

In June 2026 the firm acquired Canada-based digital agency Roketto and rebranded as Sūvyn, adding generative engine optimization, web design, digital advertising, and inbound marketing capabilities. The transaction was co-funded with individual investors Sundeep Bhan and Shirin Bhan on undisclosed terms. KNB is led by President and CEO Chintan Shah, supported by two VPs and a team of account, media-relations, and growth managers. The firm has won 30+ industry awards across PR, marketing, and branding categories, including Global Health + Pharma "Best Healthcare Communications Firm," Netty "Biotech PR + Marketing Agency of the Year," and Qwoted Top 100 PR Superstars recognition.

Name

KNB Communications

Legal name

KNB Communications

Website

https://knbcomm.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

KNB Communications is a Stamford, CT-based boutique PR and marketing agency founded in 1998, serving 250+ healthcare, health tech, biotech, life sciences, and dental technology clients with custom communications, branding, and AI-search optimization services. In June 2026 the firm acquired Roketto and rebranded as Sūvyn.

Ownership category

akta.pro rank

Product category

Healthcare Marketing & Public Relations

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810), Media Representatives (54184)

SIC

Services-Advertising (7310), Services-Management Consulting Services (8742)

akta.pro primary industry

Healthcare & Life Sciences PR (BPAFADAJ)

akta.pro secondary industries

Product & Brand PR (Consumer & B2B) (BPAFADAH), Reputation Management & Online PR (BPAFADAN)

Keywords

• Healthcare public relations
• Health tech marketing
• Biotech communications
• Life sciences PR
• Medical device marketing

Headquarters

HQ city

Stamford

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Professional Services - PR and Marketing: KNB Communications generates revenue through providing professional services including public relations, marketing, and communications services exclusively in the healthcare, health tech, biotech, life sciences and dental tech spaces. Services include strategy consultation, content creation, branding, video production, web development, GEO/AEO, events, fractional CMO, market research, and custom workshops. Engagement models include exploratory calls, customized scopes of work, and proposal-driven sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

KNB Communications is a boutique PR and marketing agency that delivers public relations, branding, digital marketing, content creation, lead generation, GEO/AEO, web development, video production, events, fractional CMO, market research, and custom workshops exclusively to healthcare, health tech, biotech, life sciences, and dental technology companies. Engagements follow a three-step process: exploratory call, customized scope of work, and proposal presentation, delivered through long-term multi-year contracts.

Differentiator

Problem solved

Functional benefit

Brands

• KNB PRISM: KNB's proprietary index to measure the value of healthcare earned media, launched in March 2025.

Products and services

• Public Relations Services Comprehensive public relations services including media relations, crisis communications, PR strategy, and media training for healthcare, health tech, biotech, and life sciences companies.
• Marketing + Lead Generation Data-driven marketing and lead generation services including marketing automation, email marketing, marketing analytics, and demand generation campaigns for healthcare audiences.
• Strategy + Consultation Strategic consulting to help healthcare companies develop and refine their marketing and communications strategies.
• Content Creation + Writing Professional content creation including medical writing, scientific writing, marketing/PR writing, and technical content development for healthcare audiences.
• Branding + Positioning Brand development, management, and strategic positioning to help healthcare companies establish and maintain their market identity.
• Professional Video Services Video production and creation services including videography, video editing, motion graphics, and video content strategy for healthcare marketing.
• Web Design + Development Website design and development for healthcare, health tech, biotech, and life sciences companies, including SEO, UX/UI design, and web analytics.
• GEO / AEO (Generative Engine Optimization / Answer Engine Optimization) AI-focused optimization to help clients optimize content for visibility in generative AI search results and AI-powered answer engines, addressing zero-click search behavior.
• Conferences + Events Event planning, marketing, and experiential marketing services including tradeshow coordination and event sponsorship management.
• Scientific Platforms Specialized services for scientific and medical platform communications, supporting healthcare companies with scientific content and platform-specific strategies.
• Fractional CMO Part-time or interim chief marketing officer services providing strategic marketing leadership for healthcare companies without requiring a full-time executive hire.
• Market Research Market research and consumer insights including competitive intelligence, data collection, trend analysis, and survey design for life sciences and health tech companies.
• Custom Workshops Customized educational workshops and training programs for healthcare marketing teams on topics including AI in healthcare marketing, GEO strategies, and content development.
• KNB PRISM™ A proprietary index and measurement tool that quantifies the value of healthcare earned media, enabling clients to measure the true impact of PR campaigns, press releases, and media coverage.
• Sources + Scoops A media connection service providing journalists and media professionals with access to healthcare subject matter experts, cutting-edge stories, and expert sources across topics including health tech, bioinformatics, genomics, telemedicine, and precision medicine.

Quantifiable outcome

• 58% of annual sales goal met in just 12 weeks with 220 form submissions and 95% increase in clicks for one health tech client
• +3 more outcomes

Named customers3 records

Segments9 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• RokettocoreStrategic or Co-development Partner · 10 June 2026KNB Communications acquired Canada-based digital agency Roketto as a catalyst for rebranding as Sōvyn. The acquisition combines KNB's nearly three decades of healthcare, life sciences, and technology communications experience with Roketto's expertise in generative engine optimization, web design, digital advertising, and inbound marketing. The combined entity will help clients navigate AI-powered search experiences and zero-click search behavior.
• Greenway HealthcoreGTM or Marketing Partner · 7 April 2026KNB Communications was engaged by Greenway Health to support the launch of Novare, their AI-enabled electronic health record platform. KNB executed comprehensive communications strategy including brand refinement, earned media, and industry event engagement. The platform targets ambulatory care providers and represents Greenway's shift toward AI-first innovation in the EHR market.
• MasonicarecoreGTM or Marketing Partner · 24 March 2026KNB Communications was selected as official agency of record by Masonicare to support strategic communications efforts highlighting Masonicare's comprehensive senior healthcare and living services. The partnership aims to amplify awareness of Masonicare's offerings and its impact in the senior care sector.
• GenthermcoreGTM or Marketing Partner · 10 March 2026KNB Communications partnered with Gentherm to support the launch of ThermAffyx Patient Safety System, a medical device designed to improve patient safety during surgery. KNB is supporting the device launch following Gentherm's FDA 510(k) premarket notification submission.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• PAN Communications: Mid-sized B2B tech and healthcare PR/marketing agency offering integrated PR, content, and digital services to technology and life sciences clients. Comparable in providing healthcare-specialized communications programs, slightly larger in scale.
• DBA Public Relations: Mid-sized, independent B2B technology and healthcare PR agency with strong tech-adjacent health IT practice. Comparable in serving health tech and B2B health clients and in mid-sized boutique positioning.
• Lippe Taylor: Independent, woman-owned PR and marketing agency with a strong health and wellness practice spanning consumer health, pharma, and health tech. Comparable in boutique positioning, vertical specialization, and integrated communications offerings.
• Makovsky: Independent PR and integrated marketing agency with a dedicated health practice serving pharma, medical devices, and digital health. Comparable in boutique scale and healthcare vertical focus, with deeper public affairs and patient advocacy capabilities.
• BGB Group: Independent healthcare communications agency serving pharma, biotech, and medical device companies with PR, medical communications, and patient engagement. Comparable in healthcare-exclusive focus and agency-of-record relationships with mid-to-large health clients.
• Amendola Communications: Healthcare- and health-tech-focused PR and marketing agency emphasizing media relations, thought leadership, and content marketing for providers, payers, and health IT vendors. Closely comparable scope, sub-vertical focus, and boutique scale.
• JPA Health: Boutique healthcare communications and marketing agency with a similar vertical-specialist model spanning health tech, biotech, pharma, and patient advocacy. Closest direct competitor in size, healthcare-only focus, and integrated PR + digital marketing offering.

Broad incumbents

• Real Chemistry: Large, data-driven healthcare marketing and communications firm (formerly W2O Group) serving pharma, biotech, and consumer health at significant scale. Competes for the same healthcare marketing budget pool but with substantially larger resources, proprietary data assets, and global delivery.
• Zeno Group: Global PR and communications agency (part of DJE Holdings) with a health and wellness practice serving pharma, biotech, and consumer health. Competes for healthcare communications engagements at broader scale and with multi-disciplinary resources beyond PR.
• Finn Partners: Global PR and integrated marketing firm with a sizable health and life sciences practice serving pharma, medtech, and digital health. Competes for healthcare PR engagements at a broader scale and with deeper global reach than KNB.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/knbcomm
• Facebookfacebook.com/knbcomm
• LinkedInlinkedin.com/company/knb-communications

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KNB Communications