What BEYOND Developments does

BEYOND Developments is a Dubai-based premium real estate developer and a brand under OMNIYAT GROUP, founded in 2024 to serve the wider luxury real estate market across the UAE. The company operates a masterplan-plus-product model: it builds large-scale, landscape-led waterfront and mixed-use masterplans (Dubai Maritime City, SIORA on Dubai Islands, EVERMORE on Marjan Beach in Ras Al Khaimah, and The Yards in City of Arabia) and then develops branded individual towers, clusters, and hotel-residences within them. The portfolio comprises studios, apartments, penthouses, duplexes, townhomes, and standalone beach mansions priced from roughly AED 2 million to above AED 10 million.

Underlying capability rests on integrated masterplan design combining Mediterranean, French-classical, and Japanese-inspired architectural languages with 70%+ open landscape, executed through sale-and-handover of residential units and select hospitality/commercial components. Revenue is recognized on a one-time license basis primarily through direct unit sales (apartments, penthouses, townhomes, beach mansions) and branded residential/hospitality offerings (e.g., the 1 million sq ft hospitality allocation within EVERMORE). GTM is enterprise field sales via a dedicated Sales Gallery at Mina Rashid plus phone (800 BEYOND), WhatsApp, email, and an enquiry-driven website; international sales lines cover India, the UK, Pakistan, China, Russia, and Saudi Arabia. The customer mix targets UHNW individuals, international property investors (including Golden Visa–motivated buyers), and luxury homebuyers across Dubai and RAK.

Strategic positioning relies on capital-intensive masterplans, parent-group credibility, and high-visibility brand partnerships (Paris Saint-Germain through 2029, Royal Ascot, Formula 1, Globe Soccer Awards). Construction progress is reported per RERA standards; ARIA at Dubai Maritime City is the most advanced disclosed project at 72.9% completion. No revenue figures, external funding rounds, or AI/proptech capabilities are disclosed.

Name

BEYOND Developments

Legal name

BEYOND Developments

Website

https://beyonddevelopments.ae

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

51–100 employees

Short description

BEYOND Developments is a Dubai-based premium real estate developer under OMNIYAT GROUP that builds landscape-led waterfront and mixed-use masterplans and sells luxury apartments, penthouses, townhomes, and beach mansions to UHNW individuals and international investors across the UAE.

Ownership category

akta.pro rank

Product category

Luxury Real Estate Development

NAICS

New Housing For-Sale Builders (236117), Land Subdivision (2372)

SIC

Operative Builders (1531), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Villas & Luxury Estates (THAMAAAC)

akta.pro secondary industries

Luxury Beachfront & Waterfront Villas (THAMAEAE), Luxury Vacation Homes & Residences (THAMAEAB), Premium Condos, Penthouses & High-End Apartments (THAMAEAC), Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

Keywords

• Luxury real estate development
• Waterfront residential properties
• Masterplan communities
• Luxury property developer
• Premium real estate investment

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Residential Property Sales: Primary revenue from selling luxury residential units including apartments, penthouses, duplexes, townhomes, and beach mansions across multiple developments in Dubai and Ras Al Khaimah. Revenue recognized upon property handover.
2. Hospitality Components: Revenue from hospitality elements within masterplan communities, including branded residential offerings and resort-integrated developments. EVERMORE includes 1 million square feet of hospitality and branded residential offerings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

BEYOND Developments is a premium real estate developer that designs, builds, and sells luxury waterfront residential and mixed-use properties across masterplan communities in Dubai and Ras Al Khaimah. The company develops apartments, penthouses, duplexes, townhomes, beach mansions, branded residences, and select commercial towers under distinct masterplans spanning Dubai Maritime City, Palm Jumeirah, Dubai Islands, Business Bay, City of Arabia, and Ras Al Khaimah.

Product overview

BEYOND Developments is a premium real estate brand under OMNIYAT GROUP specializing in luxury waterfront developments across the UAE. The company operates a platform-plus-projects model with four distinct masterplans: Dubai Maritime City (8 million sq ft coastal development), SIORA (Dubai Islands beachfront), EVERMORE (Marjan Beach Ras Al Khaimah), and The Yards (City of Arabia Dubai). Under these masterplans, the company develops individual branded residential and commercial properties including towers (Aria, Saria, Orise, Sensia, The Mural, Soulever, 31 Above, Talea, Kanyon), hotel residences (PASSO on Palm Jumeirah, Le Chateau in Ras Al Khaimah), urban developments (The Sterling, The Pad in Business Bay), and community clusters (Arancia). The portfolio spans luxury apartments, penthouses, townhomes, and beach mansions targeting high-net-worth individuals and investors seeking distinctive waterfront living experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Aria
• Saria
• Orise
• Sensia
• The Mural
• Soulever
• 31 Above
• Talea
• Kanyon
• The Pad
• The Sterling
• PASSO
• Hado
• Arancia
• Le Chateau
• The Yards
• EVERMORE
• SIORA

Quantifiable outcome

• Over 500 million PSG fans reached through partnership activations

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered flagship, core and minor.

• Paris Saint-Germain (PSG)flagshipGTM or Marketing Partner · 19 May 2026BEYOND Developments designated as PSG's Official Premium Sleeve Partner through 2029 under the concept 'Two Cities. One Soul', linking Paris and Dubai. Partnership includes exclusive events such as PSG 2026-27 home kit unveiling in Dubai featuring former PSG midfielder Marco Verratti. Collaboration aims to build experiences connecting people across sport, design, and culture, leveraging PSG's global fanbase exceeding 500 million through cultural and lifestyle activations in the Gulf region.
• MarjancoreStrategic or Co-development PartnerStrategic partnership with Marjan (Ras Al Khaimah's master developer) for the EVERMORE masterplan on Marjan Beach. Marjan's Group CEO cited the development as a significant milestone strengthening Marjan Beach's evolution as a global lifestyle and investment destination. EVERMORE is positioned as the second-largest masterplan within Marjan's portfolio and aligns with Ras Al Khaimah Vision 2030.
• Royal AscotminorGTM or Marketing PartnerBEYOND Developments named official real estate partner of Royal Ascot, extending brand presence into the prestigious UK horse racing market.
• Formula 1 British Grand PrixminorGTM or Marketing PartnerBEYOND Developments joined the Grid at the Formula 1 British Grand Prix at Silverstone, participating as a brand activation at the prestigious motorsport event.
• Globe Soccer AwardsflagshipGTM or Marketing PartnerBEYOND Developments serves as Title Partner for the 16th edition of the Globe Soccer Awards, scheduled for December 28, 2025 at Atlantis The Royal in Dubai. The event gathers global football icons, stars, industry officials, and fans across approximately 15 categories. Extended strategic partnership demonstrating commitment to sports and lifestyle brand positioning.

Scale indicators21 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• Emaar Properties: Emaar is the UAE's largest listed developer and the developer of Downtown Dubai, Dubai Marina, and Dubai Hills Estate. It is a broad incumbent competitor across all price tiers and operates masterplan-scale communities comparable to BEYOND's SIORA, Dubai Maritime City, and The Yards masterplans.
• Nakheel: Nakheel is the master developer of Palm Jumeirah, Dubai Islands, and other major Dubai waterfronts. It controls the source land on which BEYOND is developing (e.g., Palm Jumeirah, Dubai Islands) and competes directly in masterplan-scale waterfront residential development.
• OMNIYAT GROUP: OMNIYAT is BEYOND's parent company and a luxury Dubai real estate developer known for ultra-premium one-off projects (e.g., The Opus, One at Palm Jumeirah). Same address-level luxury positioning and same parent capital base, but OMNIYAT operates as the established brand while BEYOND is the newer mass-market-aimed child brand.

Direct peers

• Meraas: Meraas is a Dubai Holding subsidiary that develops luxury lifestyle destinations such as Bluewaters Island, La Mer, and Bulgari Resorts. Comparable luxury lifestyle-led positioning and waterfront masterplan approach make it a direct peer in the high-end Dubai segment.
• DAMAC Properties: DAMAC is Dubai's largest privately-held luxury developer, with a similar target market (UHNWI, international investors) and mid-rise to high-rise branded luxury product across Dubai. Comparable luxury masterplan developments and aggressive off-plan sales model make it the closest direct peer.
• Ellington Properties: Ellington is a design-led boutique residential developer in Dubai known for distinctive architecture and lifestyle-led positioning. Comparable design-forward aesthetic and mid-rise luxury product targeting affluent end-users and investors.
• Select Group: Select Group is a Dubai-based developer of luxury residential and mixed-use projects (e.g., Jumeirah Living, Marina Gate). Comparable mid- to upscale luxury positioning and direct competition for premium buyers in Dubai Marina and surrounding waterfront areas.
• Azizi Developments: Azizi is a Dubai-based developer with a large mid-market to luxury residential pipeline including masterplan communities. Comparable dynamics as a private, rapidly-scaling developer with broad Dubai geographic exposure and price-tier diversification.

Emerging players

• Aldar Properties: Aldar is Abu Dhabi's largest developer, increasingly expanding into Dubai and Ras Al Khaimah. Comparable luxury residential product and masterplan approach, with growing presence in the same northwest UAE geographies BEYOND is expanding into.

Regional players

• Marjan: Marjan is the master developer of Ras Al Khaimah's freehold zones, including Marjan Beach where BEYOND's EVERMORE project is located. While a partner of BEYOND, it is also a strategic peer enabling infrastructure and competing projects in the same RAK waterfront market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Beyond__Dubai
• Facebookfacebook.com/beyonddevelopmentsuae

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BEYOND Developments