Digital NEST
- Company typePrivate
- Founded2014
- HeadquartersWatsonville, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Digital NEST firmographics
Firmographics- Name
- Digital NEST
- Legal name
- Digital NEST Inc.
- Website
- https://digitalnest.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Digital NEST industry classification
Industry- Product category
- Workforce Development Services
- NAICS
- Educational Services (611), Computer Training (611420), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Youth & Young Adult Workforce Programs (Out-of-School Youth) (EDAAAOAD)
- akta.pro secondary industries
- STEM, Digital Literacy & Maker Education Nonprofits (BPAGADAG), Foundational Computer & Device Literacy (EDAAAIAA), Small Business & Entrepreneurship Community Education (EDAAAFAK)
Keywords
Where Digital NEST is headquartered
LocationHeadquarters
- HQ city
- Watsonville
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Digital NEST business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Donations and Charitable Contributions: Digital NEST is a 501(c)(3) nonprofit organization that relies on donations from individuals, corporations, and foundations to fund operations and programs. The organization directs 88 cents of every dollar directly to programs.
- Grants and Foundation Funding: Receives grant funding from foundations and corporate donors including $20K from O'Reilly Automotive Foundation, $10,000 Lyft ride credit grant, AHSC grants, and various workforce development board allocations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free membership for youth ages 14-24 |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Digital NEST product offering
Product offeringCore offering
Digital NEST operates physical technology learning centers in five California cities (Watsonville, Salinas, Gilroy, Modesto, Stockton) that provide free tech workforce development programs to Latinx and underserved youth ages 14-24. The core offerings include Career Exploration (ages 14-17), Career Pathways (high school seniors to 24) for technical training and certifications, and the bizzNEST paid internship program (ages 18-24) where members work on real client projects in web design, video production, and digital marketing through an in-house creative agency.
Product overview
Digital NEST is a nonprofit workforce development organization offering a multi-tiered program portfolio. The core offerings consist of three program tiers: Career Exploration (ages 14-17) for career discovery and professional skills; Career Pathways (high school seniors to age 24) for technical training and certifications; and bizzNEST (ages 18-24) for paid internship experience through an in-house creative agency. Supporting these are Tech Studios (project-based emerging technology classes) and ai.bizznest.org (AI literacy learning platform). All programs provide free membership, equipment, technology access, mentorship, and career services support across five California centers.
Differentiator
Problem solved
Functional benefit
Brands
- BizzNEST: Digital NEST's in-house digital media agency that provides paid internship experience for young professionals ages 18-24, working on real client projects in marketing, software development, IT, and UX/UI design.
- Career Exploration
- Career Pathways
- Tech Studios
Products and services
- Career Exploration Weekly meetings for ages 14-17 to explore career goals, discover different career options, and learn critical professional skills like communication, collaboration, and organization skills. Free program offered at Digital NEST centers.
- Career Pathways One-year program for high school seniors to age 24 offering hands-on technical training with industry software, portfolio project creation, career workshops, and 1:1 career coaching in Digital Arts + Technology and Web + Information Technology pathways.
- bizzNEST Paid Internship Paid internship program (1 year, 15-20 hours/week, $17-20/hr) for ages 18-24 through Digital NEST's in-house digital media agency. Interns work with real clients in web design, web development, video production, and digital marketing.
- Tech Studios Project-based, drop-in classes exploring emerging technologies like robotics, coding, and digital content creation. Includes Content Creators Studio for video editing and visual design training.
- ai.bizznest.org AI Literacy Hub National AI literacy platform providing resources for underrepresented communities to learn about artificial intelligence, hosted at ai.bizznest.org.
- AI Jam Workshop Hands-on AI literacy workshops for nonprofits teaching practical tools for communications and marketing, including grant writing, email newsletters, and donor communications.
Quantifiable outcome
- 79% of BizzNEST Associates secured paid next opportunities vs. 24% California average
- +5 more outcomes
Companies that use Digital NEST
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Digital NEST technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature2 records
Digital NEST partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- University of San Francisco (USF)minorAliyah Nance, Digital NEST Chief Administrative Officer, serves as Advisor for the USF Strategic AI Certificate Program in partnership with Zschool. Contributes perspective on emerging technologies impact on organizational infrastructure and workforce development.
- AT&TcoreAT&T and Digital NEST opened a new AT&T Connected Learning Center inside the Salinas NEST location, expanding technology access and opportunity for Salinas youth. This partnership provides technology resources and connectivity support for the learning center.
- Team4Techminor13 corporate volunteers from Team4Tech collaborated with Digital NEST to advance AI readiness, leveraging expertise to support organizational technology initiatives.
- Santa Cruz WorkscorePartnership for AHSC grant to fund paid internships for Santa Cruz youth and local businesses. Connects Digital NEST interns with local employer opportunities.
- AdobecoreAdobe partnered with bizzNEST to launch free training for nonprofits on National Nonprofit Day. Adobe provides software access and support for youth learning creative tools including Adobe Suite.
- Community Foundation Santa Cruz County (CFSCC)corePartnership to host AI Jam: Practical Tools for Nonprofit Communications & Marketing workshop. BizzNEST facilitated AI literacy training for 40 nonprofit organizations from Santa Cruz County. 59.4% average increase in attendee AI literacy confidence achieved.
- OpenAIcoreDigital NEST hosted OpenAI Nonprofit Jam in Salinas as part of a national event. BizzNEST creates AI literacy resources and provides training on AI tools including ChatGPT for community organizations.
- NetflixminorDigital NEST alumni worked on Sesame Street special for Netflix; Lizeth hired BizzNEST Associates as Production Assistants on the project.
Scale indicators10 records
Recent moves8 records
Expansion highlights6 records
Digital NEST competitors and assessment
Company assessmentDirect peers
- Year Up: Year Up is a national workforce development nonprofit that provides training, internships, and job placement for young adults ages 18-24 from low-income communities, with a strong tech track. It is the most direct national-scale peer to Digital NEST's youth workforce mission.
- Genesys Works: Genesys Works provides career pathways for high school youth from underserved communities through technical training and corporate internships, closely mirroring Digital NEST's Career Pathways and BizzNEST internship model.
- Per Scholas: Per Scholas delivers tuition-free technology training and career support to adults from underserved communities, with a tech-skills focus similar to Digital NEST's Career Pathways and Tech Studios offerings.
- Hack the Hood: Hack the Hood provides tech training (web development, digital media) and paid bootcamps to youth of color in the Bay Area and beyond, with a community-based, youth-led agency model that mirrors Digital NEST's BizzNEST.
- NPower: NPower provides free technology training and job placement to young adults and veterans from underserved communities. Comparable tech workforce development mission and donor-supported model.
- Mission Bit: Mission Bit provides free coding and tech education to Bay Area youth, including paid internships and project-based learning. Overlaps directly with Digital NEST's youth-focused tech training and BizzNEST internship structure.
- The Knowledge House: The Knowledge House provides tech training and career pathways for young adults in underserved communities in NYC and Newark. Comparable youth workforce development model with paid internship components.
- Code2040: Code2040 focuses on racial equity in tech by creating pathways for Black and Latinx students and professionals. Strong mission alignment with Digital NEST's Latinx and underserved youth focus.
Broad incumbents
- iD Tech: iD Tech is a larger, established provider of summer tech camps and youth STEM programs. While it serves a different socioeconomic segment (fee-paying families), its core offering of youth tech education overlaps with Digital NEST's Tech Studios.
Emerging players
- Black Girls Code: Black Girls Code provides technology education for Black girls and youth of color, with a similar digital inclusion and youth-tech-skills focus. Adjacent demographic mission to Digital NEST's underserved-youth positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Digital NEST social profiles
Digital presenceDigital NEST financial estimates
Financial estimateRevenue estimate
Valuation estimate
Digital NEST leadership team
Management profileNumber of profiles
Profiles10 records
Digital NEST funding detail
Funding detailFunding overview
Funding rounds5 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Digital NEST M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Digital NEST
What does Digital NEST do?
Digital NEST operates physical technology learning centers in five California cities (Watsonville, Salinas, Gilroy, Modesto, Stockton) that provide free tech workforce development programs to Latinx and underserved youth ages 14-24. The core offerings include Career Exploration (ages 14-17), Career Pathways (high school seniors to 24) for technical training and certifications, and the bizzNEST paid internship program (ages 18-24) where members work on real client projects in web design, video production, and digital marketing through an in-house creative agency.
Is Digital NEST a public or private company?
Digital NEST is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Digital NEST founded?
Digital NEST was founded in 2014. It employs 11 to 50 people.
Where is Digital NEST based?
Digital NEST is headquartered in Watsonville, United States, in the North America region.
How does Digital NEST make money?
Two revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are grants and Foundation Funding.
Who are Digital NEST's main competitors?
Direct peers on record are Year Up, Genesys Works, Per Scholas, Hack the Hood, NPower, Mission Bit, The Knowledge House and Code2040. iD Tech is listed as a broad incumbent. Black Girls Code is listed as an emerging player.
Does Digital NEST have an API?
No public API is recorded for Digital NEST.
What industry is Digital NEST in?
Digital NEST's product category is Workforce Development Services. Its primary akta.pro industry code is EDAAAOAD, Youth & Young Adult Workforce Programs (Out-of-School Youth), with a secondary code of BPAGADAG, STEM, Digital Literacy & Maker Education Nonprofits. Its NAICS code is 611 and its SIC code is 8200.