ID Tech

What ID Tech does

iD Tech is a privately held youth STEM education company founded in 1999 and headquartered in California. The company runs day and overnight summer camps, multi-week Teen Academies, virtual camps, and year-round online private lessons for children and teens ages 7 through 18, delivered at over 75 prestigious US university campuses including MIT, Stanford, UC Berkeley, UCLA, NYU, Columbia, Carnegie Mellon, University of Michigan, and Rice. Curriculum spans coding, artificial intelligence and machine learning, robotics, game design using Unreal Engine 5 and Roblox, digital art and animation, 3D printing, and creative technology, organized into age-tiered tracks (7-9, 10-12, 13-19).

The company generates revenue primarily through tuition charged for on-campus and online programs, with payment plans starting at $375 and promotional discounts (GO2CAMP code, $50 sibling/course bundles, $25 refer-a-friend credits) layered on top of standard pricing. Distribution is direct-to-consumer via the idtech.com website, supplemented by a Program Specialist contact center and referral-driven acquisition. Curriculum is differentiated through branded partnerships with NVIDIA (AI/ML Academy), MIT RAISE (MIT App Inventor), VEX Robotics, BattleBots, and Unreal Engine.

The business is family-controlled, with Pete Ingram-Cauchi as CEO and co-founders Kathryn Ingram and Alexa Ingram-Cauchi involved in leadership. No external funding rounds, acquisitions, or parent company relationships are disclosed. The company claims to have served over 1 million parents since founding and is actively registering students for the 2026 summer season.

Name

ID Tech

Legal name

iD Tech

Website

https://idtech.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

iD Tech is a privately held youth STEM education company founded in 1999 and headquartered in California, operating day and overnight summer camps, Teen Academies, virtual camps, and online private lessons for children and teens ages 7-18 at over 75 US university campuses, including MIT, Stanford, and UCLA.

Ownership category

akta.pro rank

Product category

Youth STEM Education Services

NAICS

Computer Training (611420), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Coding, Game Design & Computer Science Camps (EDAMALAD)

akta.pro secondary industries

Robotics, Engineering & Makers Camps (EDAMALAE), STEM & Science Camps (Biology, Chemistry, Space, Lab Science) (EDAMALAC)

Keywords

• Youth STEM education
• Summer tech camps
• Kids coding programs
• Teen tech academies
• STEM summer programs

Headquarters

HQ city

Campbell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Summer Camp Tuition: iD Tech generates revenue primarily through tuition fees charged for on-campus and virtual summer camp programs, teen academies, and private online lessons. Programs range from weeklong camps to multi-week academies. Payment plans are available, and discounts are offered through promotional codes, bundle purchases, and referral programs.
2. Academy Programs: Teen academies are multi-week intensive programs (e.g., NVIDIA AI and Machine Learning Academy, BattleBots Robotics Academy, Full-Stack Engineering & AI Academy) held at university campuses, generating tuition revenue at a higher price point than standard camps.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

iD Tech operates weeklong summer day and overnight technology camps for ages 7–17 at 75+ prestigious U.S. university campuses, plus multi-week Teen Academies and year-round online private lessons and virtual camps. Courses cover coding, AI/machine learning, robotics, game design, digital filmmaking, and 3D printing, delivered by instructors recruited from top universities and supported by branded curriculum partnerships (NVIDIA, MIT RAISE, VEX Robotics, BattleBots, Unreal Engine).

Product overview

ID Tech offers a product portfolio centered on two main areas: (1) an AI-enabled Learning Center platform providing machine-readable datasets, vendor directories, technology glossaries, and data cards for the digital identity and biometrics industry, and (2) an expanded RFID hardware portfolio featuring high-performance Near-Field and Far-Field Antennas for industrial applications. The Learning Center is supported by Innovatrics and all content is openly licensed under CC BY 4.0.

Differentiator

Problem solved

Functional benefit

Products and services

• Summer Tech Camps
• Teen Academies
• Virtual Tech Camps
• Online Private Lessons

Quantifiable outcome

• Over 1 million parents have trusted iD Tech for their children's technology education.

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Partnerships

Seven partnerships are on record, tiered core and moderate.

• NVIDIAcoreStrategic or Co-development PartnerNVIDIA partners with iD Tech to power the NVIDIA AI and Machine Learning Academy, a Teen Academy program for ages 13–18 that teaches artificial intelligence and machine learning using NVIDIA's curriculum and technologies.
• MIT RAISE (MIT Research and Innovation)coreStrategic or Co-development PartnerMIT RAISE partners with iD Tech to deliver the MIT App Inventor program, a Teen Academy for ages 13–17 where students learn app development powered by MIT RAISE's educational platform and methodology.
• VEX RoboticscoreStrategic or Co-development PartnerVEX Robotics provides the robotics platform for multiple BattleBots camps and academies, including BattleBots Camp with VEX Robotics and BattleBots Robotics Academy. iD Tech uses VEX hardware and curriculum in its robotics programs.
• BattleBotscoreStrategic or Co-development PartnerBattleBots is a branded content partner for iD Tech's robotics camps and academies. Multiple programs are branded BattleBots, including BattleBots Camp Junior, BattleBots Camp with VEX Robotics, BattleBots Robotics Academy, and BattleBots 3D Printing camps.
• Unreal Engine (Epic Games)coreStrategic or Co-development PartnerEpic Games' Unreal Engine is used in iD Tech's Game Design 101 with Unreal Engine 5 and Game Design Academy programs, teaching teens ages 13–18 professional-grade game development tools.
• AdobemoderateStrategic or Co-development PartnerAdobe software (including Adobe Animate) is used in Digital Art & Animation camps and Art & Animation Studio programs for ages 10–17, teaching digital creative skills.
• 75+ University CampusescoreChannel Partner/ Reseller/ DistributorPrestigious universities including MIT, Stanford, UC Berkeley, UCLA, NYU, Columbia, Carnegie Mellon, University of Michigan, Rice, Caltech, Georgia Tech, and 65+ others host iD Tech camps on their campuses during summer. These partnerships provide iD Tech access to physical venues, campus credibility, and local student markets.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Code Ninjas: Code Ninjas operates a franchise-based network of in-person coding centers for kids, teaching programming through game-building curriculum. It is the closest direct competitor to iD Tech in the youth coding/STEM education space with a comparable target customer (parents of kids ages 7–14) and overlapping STEM subjects.
• CodeWizardsHQ: CodeWizardsHQ provides live, online coding classes for kids and teens ages 8–18, structured similarly to iD Tech's online private lessons and virtual camps. It competes with iD Tech's online offerings on curriculum (Python, JavaScript, web development) and direct-to-parent acquisition.
• Digital Media Academy: Digital Media Academy runs tech-focused summer camps and online courses for kids and teens at university campuses, with heavy emphasis on game design, coding, and creative tech. It overlaps directly with iD Tech's on-campus STEM summer camp model and age range.
• MakerKids: MakerKids offers in-person and online STEM programs (coding, robotics, Minecraft) for kids ages 6–13. It is a smaller direct competitor focused on the same hands-on, project-based learning model that iD Tech delivers in its summer camps and academies.
• Game Camp Nation: Game Camp Nation runs overnight and day summer camps for kids and teens focused on video game design, development, and programming at college campuses. It directly competes with iD Tech's game design and coding summer camp offerings for the same age group.
• KTBYTE: KTBYTE offers live online computer science classes and summer programs for kids K–12, with emphasis on competitive programming, AI, and college-prep pathways. It competes with iD Tech's Teen Academies and online private lessons, particularly for older students seeking advanced CS/AI depth.

Emerging players

• Galvanize: Galvanize (now Hack Reactor) operates coding bootcamps and immersive tech education primarily for adults, but represents an adjacent peer given shared category (STEM/coding education) and university-campus delivery heritage that overlaps with iD Tech's model.
• Outschool: Outschool is a marketplace for live online classes for kids that hosts coding, robotics, AI, and game design offerings. It competes with iD Tech's online private lessons and virtual camps through a broader, lower-priced, marketplace-driven alternative.
• Code.org: Code.org is the largest non-profit promoting K–12 computer science education, offering free curricula and the annual Hour of Code. While not a direct tuition-based competitor, it shapes parental demand for paid STEM programs like iD Tech and serves as the default free alternative that caps iD Tech's pricing power for introductory content.
• Carnegie Mellon Robotics Academy: Carnegie Mellon's Robotics Academy provides K–12 robotics and CS curricula and teacher training that compete with iD Tech's VEX/BattleBots robotics offerings at the curriculum and teacher-procurement level. As a university-based educator, it overlaps iD Tech's institutional positioning and STEM subject focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/idtechcamps
• Facebookfacebook.com/computercamps
• LinkedInlinkedin.com/company/id-tech-camps

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ID Tech