Leadership Victoria

What Leadership Victoria does

Leadership Victoria is an independent not-for-profit social enterprise headquartered in Melbourne, Australia, delivering leadership development programs to individuals and organisations across Victoria. Founded in 1990 and certified by Social Traders as a social enterprise, it has built a 7,000+ member alumni network over 35 years of operation, anchored by the flagship year-long Williamson Community Leadership Program (WCLP) for senior leaders and supported by the Igniting Leadership, Leader Evolution, Women's Leadership, and Future Impact Community Leadership programs for emerging through mid-senior leaders.

The portfolio rests on a proprietary Adaptive Leadership framework derived from Kansas Leadership Center methodology, distinguishing between technical problems and adaptive challenges and positioning leadership as an activity rather than a position. Delivery is facilitated by human practitioners in cohort-based formats ranging from one-day workshops (Cultivating Adaptive Leadership) and three-day retreats (Leader Evolution, Women's Leadership in Yarra Valley) to the immersive ten-month Williamson flagship. A 1-day workshop and a Tailored Programs stream extend the framework into customised in-house engagements for partner organisations.

Commercial revenue is generated primarily through per-participant program fees for open enrollment (ranging from approximately AUD $3,155 to $5,150+ per participant excluding GST) and contract-based tailored programs delivered to enterprise, government, and community clients. Subsidised Community Leader Scholarships and the CALD2LEAD partnership broaden access for small charities and culturally diverse participants. Go-to-market combines direct sales to organisational partners with event-driven open enrollment via the website and Humanitix, supplemented by an alumni referral engine and partnerships (e.g., Melbourne Forum). Customers span ANZ, Monash Health, The Royal Children's Hospital, Future Fund, Fire Rescue Victoria, the University of Melbourne, the Victorian Department of Education, and the Victorian Equal Opportunity and Human Rights Commission, indicating a diversified cross-sector base.

Name

Leadership Victoria

Legal name

Leadership Victoria

Website

https://leadershipvictoria.org

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Leadership Victoria is a Melbourne-based not-for-profit social enterprise delivering cohort-based leadership development programs across Victoria, serving emerging through senior leaders and organisations through its flagship Williamson program and a portfolio of open-enrollment and tailored offerings.

Ownership category

akta.pro rank

Product category

Executive Leadership Development Programs

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600)

akta.pro primary industry

Executive Leadership & C-Suite Development (EDABAAAA)

akta.pro secondary industry

Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)

Keywords

• Leadership development programs
• Executive education services
• Adaptive leadership training
• Community leadership programs
• Professional development workshops

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Program Fees: Revenue from open enrollment leadership programs (Igniting Leadership, Leader Evolution, Women's Leadership Program, Williamson Community Leadership Program) and tailored organizational programs
2. Organizational Partnerships: Co-design and delivery of tailored leadership programs for business, government and community organizations
3. Social Enterprise Reinvestment: As a Social Traders certified social enterprise, operates as a sustainable social enterprise reinvesting resources into mission: leadership for an equitable, inclusive and sustainable society

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Leadership Victoria delivers fee-based leadership development programs for individual leaders and co-designed tailored programs for organizations across Victoria, Australia. Programs are grounded in the Adaptive Leadership framework and range from 1-day workshops to a 10-month immersive flagship (the Williamson Community Leadership Program). The organization also partners with government, business, and community organizations to deliver in-house programs, scholarships, and alumni network access.

Product overview

Leadership Victoria operates as a single unified platform of interconnected leadership development programs rather than a modular software product. The portfolio includes the flagship Williamson Community Leadership Program (WCLP), a year-long immersive flagship offering for senior leaders; the Igniting Leadership Program for emerging leaders; the Leader Evolution Program for mid-senior leaders; the Women's Leadership Program for women leaders; and the Future Impact Community Leadership Program for peri-urban community leaders. These core programs are supplemented by the Cultivating Adaptive Leadership Workshop (1-day), Tailored Programs (customised in-house delivery), Community Leader Scholarships (subsidized access), and an Alumni Program providing ongoing network access for graduates. The organization also partners with organisations like Safe + Equal (Lead + Adapt program), Agriculture Victoria (Rural Women's Leadership and Mentoring Program), and University of Melbourne (School of Agriculture, Food and Ecosystem Sciences Leader Evolution Program). Programs range from 1-day workshops to 10-month intensives, delivered across Victoria including Melbourne CBD, Yarra Valley, and regional locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Williamson Community Leadership Program (WCLP) Flagship 10-month immersive leadership program for highly experienced senior level leaders, often described as life-changing. Pushes participants to experiment with how and why they lead while building a trusted, life-long network. Graduates join an Alumni community of 6,000+ Williamson Fellows. Delivered at various locations throughout Victoria.
• Igniting Leadership Program 5-day program held over 5 weeks in Melbourne CBD for emerging leaders and more established leaders new to formal leadership development. Helps participants discover strengths, deal with challenges, and build essential skills to drive meaningful change.
• Leader Evolution Program Intensive 3-day program held over 4 weeks in Melbourne CBD for mid-to-senior level leaders, providing a new approach to leading when managing change and complexity.
• Women's Leadership Program 3-day residential retreat in Yarra Valley for mid-senior women leaders who wish to explore approaches for leading through complex challenges, build confidence and strategies to influence change. Available in residential and non-residential formats.
• Future Impact Community Leadership Program 5-day community leadership program for peri-urban areas of Melbourne, bringing together leaders from business, public sector, and community/not-for-profit organisations passionate about driving positive social impact. Delivered in partnership with City of Greater Dandenong and City of Casey, funded by Helen Macpherson Smith Trust.
• Cultivating Adaptive Leadership Workshop 1-day practical workshop introducing the Adaptive Leadership framework and applying it directly to real-world challenges leaders face. Available on-site at workplaces or off-site in Melbourne CBD, with tailored pricing based on group size and delivery format.
• Tailored Programs Customised in-house leadership programs adapted from existing programs or co-designed new programs for specific organisations. Includes seminars, workshops, leadership forums, diagnostic assessments, coaching, and mentoring.

Quantifiable outcome

• 170+ leaders trained through Lead + Adapt program for family violence and sexual assault sector
• +1 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and major.

• CALD2LEADcoreStrategic or Co-development Partner · 1 January 2025Partnership providing scholarships for culturally and linguistically diverse women to participate in Women's Leadership Program. Supports women from CALD communities into leadership and governance through practical scholarships and mentoring.
• City of Greater DandenongcoreStrategic or Co-development Partner · 1 January 2025Proud partner in Future Impact Community Leadership Program, a 5-day program for citizen leadership in peri-urban areas. Supports diversity and inclusion in local leadership development.
• City of CaseycoreStrategic or Co-development Partner · 1 January 2025Proud partner in Future Impact Community Leadership Program, a 5-day program for citizen leadership in peri-urban areas. Supports diversity and inclusion in local leadership development.
• Melbourne ForummajorGTM or Marketing Partner · 1 January 2024Partnership offering LV alumni access to Melbourne Forum events at member rates, fast-tracked membership for Williamson Fellows, and nomination of 2-3 alumni annually for MF Fellowship Program with $2000 value.
• Safe + EqualcoreStrategic or Co-development PartnerCo-designed Lead + Adapt program for senior leaders across family violence and sexual assault services sectors. Delivered seven series training 170+ leaders. Ongoing partnership for sector-specific leadership development.
• Agriculture VictoriacoreStrategic or Co-development PartnerPartnership for Rural Women's Leadership and Mentoring Program including two 3-day immersive retreats for Agriculture Victoria's Rural Women's Network.
• University of MelbournecoreStrategic or Co-development PartnerAdapted Leader Evolution program for 75 leaders of School of Agriculture, Food and Ecosystem Sciences (SAFES). On-going partnership for organizational leadership development.
• Social TradersmajorOthersCertification body that re-accredited Leadership Victoria as a social enterprise, reinforcing commitment to public/community cause and enabling social procurement requirements.
• Various Government DepartmentscoreStrategic or Co-development PartnerMultiple partnerships with Victorian government departments including Department of Education, Justice and Community Safety, Families Fairness and Housing, and Transport for tailored organizational programs.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Australian Institute of Management (AIM): Australia's largest nationwide provider of management and leadership short courses, nationally accredited programs, and corporate training. AIM is the closest direct peer in terms of product, customer base (mid-career professionals and corporate clients), and delivery model, though AIM operates nationally and includes broader management training beyond leadership.
• Australian Rural Leadership Foundation: Runs the flagship Australian Rural Leadership Program (ARLP), a year-long immersive program for leaders from rural, regional and remote Australia. Highly comparable mission and immersive flagship model, although focused on rural/regional context rather than urban cross-sector cohorts.
• Melbourne Business School (Mt Eliza Executive Education): University-affiliated executive education provider based at the same Melbourne market, offering short courses and custom programs for senior leaders across Australian enterprises. Comparable on customer base (senior corporate executives in Victoria) and pricing, but commercial (degree-granting) versus LV's non-profit social enterprise model.
• Australian Institute of Company Directors (AICD): Member-based organization providing director education, governance training and leadership development to senior executives and board members across Australia. Comparable on the leadership/governance training product and enterprise customer base, though AICD's focus is specifically on board-level governance.

Regional players

• Leadership WA: Western Australia's state-based leadership development organization running multi-week flagship programs (e.g., Signature and Emerging Leaders programs). Closest geographic analogue to Leadership Victoria's regional, non-profit, cohort-based model, but operating in a different Australian state.
• Leadership SA: South Australia's state-based leadership development organization delivering cohort-based flagship and emerging leaders programs to South Australian leaders. Directly comparable state/regional non-profit cohort model, but operating in a different Australian state.

Broad incumbents

• Center for Creative Leadership (CCL): Global non-profit leadership development provider with research-backed programs and a flagship year-long immersive leadership experience. Highly comparable on the long-duration cohort-based flagship model and non-profit status, though CCL operates globally and at materially larger scale.
• DDI (Development Dimensions International): Global leadership and talent management consulting firm offering leadership development programs, assessments, and executive coaching to large enterprises. Comparable as a competitor for the same enterprise/government tailored-programs RFPs that LV pursues, though DDI operates at a much larger global scale.
• Korn Ferry: Global organizational consulting firm with a large leadership development and talent advisory practice. Comparable on the leadership advisory and tailored-programs offerings for senior executives, but operates as a broad incumbent across talent acquisition, rewards, and consulting.
• FranklinCovey: Global leadership and effectiveness training company built around proprietary methodologies (e.g., The 7 Habits), delivering workshops, coaching and certifications to enterprises. Comparable as a methodology-driven leadership development competitor, but operates globally and is methodology-franchise rather than cohort/community-based.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/LeadVic
• Facebookfacebook.com/leadershipvic
• LinkedInlinkedin.com/company/leadership-victoria

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leadership Victoria