Matrix Labs

What Matrix Labs does

Matrix Labs is a Vancouver, Canada-based blockchain and metaverse studio founded in or around 2020–2021 that builds multi-chain Web3 infrastructure, immersive 3D virtual worlds, NFT marketplaces, and AI-powered autonomous world experiences. Its product portfolio comprises Matrix World (a multichain Turing-complete metaverse where users build 3D decentralized applications across blockchains, generating $8M+ in primary market sales), Matrix Chainbase (a cloud-based Web3 Infrastructure-as-a-Service layer supporting DApp construction across web 2.0 and web 3.0), Matrix Market (the first all-in-one NFT marketplace on the Flow blockchain, offering collection creation, trading, rarity tools, and developer APIs), and WORLD3 (an AI-powered Autonomous World connecting Bitcoin with other Turing-complete blockchains and populated by user-customizable AI companions called SOULs). The company also co-launched PhantaBear, a 10,000-piece PFP NFT collection with Jay Chou's PHANTACi and Ezek that generated $9.6M+ in primary sales and is positioned as the No. 1 PFP NFT project in Asia.

The business operates on three revenue streams: NFT primary market sales (Matrix World, PhantaBear), NFT marketplace commissions via Matrix Market on Flow, and Web3 infrastructure services via Chainbase. Pricing is not publicly disclosed and follows a freemium / quote-based model. Matrix Labs is privately held and venture-backed by 17 named investors including Animoca Brands, Dapper Labs, Com2uS, Fenbushi Capital, SevenX Ventures, Sky9 Capital, Tess Ventures, and others, with a single disclosed $5.5M funding round in February 2022. Go-to-market is community-led and partner-driven, leveraging a global blockchain/Web3 community, social channels (Twitter, GitHub, LinkedIn, Medium), and listings on major NFT marketplaces (OpenSea, Blocto Bay, Rarible, Viv3), supported by an ecosystem of 15+ named collaborators including Flow, OpenSea, Blocto, Dapper, ChainIDE, and Mask.

The company serves NFT creators, NFT traders and collectors, Web3/metaverse developers, and metaverse end-users across global crypto communities, with particular strength in the Asian NFT market through the PhantaBear / Ezek Club brand. Matrix Labs is a private company with active product development, ongoing hiring in art and technology roles, and a recognized brand within Canadian blockchain startup ecosystems.

Name

Matrix Labs

Legal name

Matrix Labs

Website

https://matrixlabs.org

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

51–100 employees

Short description

Matrix Labs is a Vancouver-based blockchain studio building multichain metaverse platforms (Matrix World), Web3 infrastructure (Chainbase), NFT marketplaces (Matrix Market), and AI-powered autonomous worlds (WORLD3) for NFT creators, collectors, and Web3 developers across global crypto communities.

Ownership category

akta.pro rank

Product category

Metaverse Platform

NAICS

Software Publishers (51321), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Finance Services (6199), Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)

akta.pro primary industry

Metaverse Virtual World Platforms (social worlds, land, UGC) (FSAPAGAD)

akta.pro secondary industries

In-Game Asset Standards & Infrastructure (NFT items, marketplaces, royalties, asset registries) (FSAPAGAE), On-Chain Game Engines & Developer Tooling (SDKs, APIs, Unity/Unreal plugins) (FSAPAGAB), GameFi Economies & Token Systems (tokens, staking, sinks/sources, inflation control) (FSAPAGAG)

Keywords

• Metaverse platform
• Web3 infrastructure
• NFT marketplace
• 3D DApp platform
• Blockchain metaverse

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. NFT Primary Market Sales: One-time primary-market NFT mint and drop revenue from flagship collections. Matrix World generated $8M+ and PhantaBear generated $9.6M+ in primary market sales.
2. NFT Marketplace Commission (Matrix Market): Marketplace take-rate / fees from NFT creation, collection, trading, bidding, and transfer activity on Matrix Market, the first all-in-one marketplace for creators, collectors, and traders on Flow.
3. Web3 Infrastructure Services (Chainbase): Cloud-based Web3 Infrastructure-as-a-Service revenue from providing elasticity, high availability, and flexibility of cloud computing to Web3 DApp builders. Customized project services are also offered to first-party partners.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Matrix Labs operates a portfolio of Web3 and metaverse platforms built on multi-chain blockchain infrastructure. Its core offering, Matrix World, is a decentralized 3D open virtual world where users build immersive 3D DApps across multiple blockchains; Matrix Chainbase provides cloud-based Web3 Infrastructure-as-a-Service for DApp builders; Matrix Market is an all-in-one NFT marketplace on Flow; and WORLD3 is an AI-powered Autonomous World featuring customizable AI companions (SOULs). It also operates the Phanta Bear PFP NFT collection as a flagship consumer-facing Web3 product.

Product overview

Matrix Labs delivers a platform-plus-modules portfolio of metaverse and Web3 products and infrastructure rather than a single unified product. Its flagship core product is Matrix World, a multichain Turing-complete metaverse where users build immersive 3D applications on top of several blockchains. The newest core offering is WORLD3, a next-generation AI-powered Autonomous World connecting Bitcoin with other Turing-complete blockchains and populated by user-customisable AI companions called SOULs. Underpinning the ecosystem is Matrix Chainbase, a cloud-based Web3 Infrastructure-as-a-Service module that bridges web 2.0 and web 3.0 and has supported projects including Matrix World and Phanta Bear. Matrix Market is an add-on marketplace module built on the Flow blockchain that provides NFT creation, trading, and a developer API. Phanta Bear is a separately-launched sub-brand NFT project (the No. 1 PFP NFT project in Asia) jointly created with Jay Chou's PHANTACi and Ezek. Together these products form a layered stack spanning metaverse experiences, AI-powered autonomous worlds, cloud Web3 infrastructure, NFT marketplaces, and NFT collectibles.

Differentiator

Problem solved

Functional benefit

Brands

• Matrix World: Multichain Turing-complete metaverse described as a next-generation metaverse where users can create, connect, explore, and play; also positioned as a 3D Decentralized Application Platform enabling immersive 3D applications across multiple blockchains.
• Matrix Chainbase
• Matrix Market
• WORLD3

Products and services

• WORLD3 Next-generation AI-powered Autonomous World that connects Bitcoin with all other Turing-complete blockchains, allowing users to create, customize, and interact with AI-powered companions known as SOULs and explore user-created Nexus applications.
• Matrix World Multichain Turing-complete metaverse where users can create, connect, explore, and play. The decentralized open virtual world lets users build 3D architectures, host virtual meetings, exhibit digital assets (e.g., NFTs), and create/host 3D DApps using built-in creator services and computational resources, with $8M+ in primary market sales.
• Matrix Chainbase Cloud-based Web3 Infrastructure as a Service (IaaS) platform that accelerates Web3 DApp construction by leveraging cloud elasticity, high availability, and flexibility. Bridges web 2.0 and web 3.0 to enable rapid development of a decentralized metaverse, and has supported multiple blockchain projects including Matrix World and Phanta Bear.
• Matrix Market First all-in-one NFT marketplace for creators, collectors, and traders on the Flow blockchain. Supports NFT creation, collection management, primary offerings, trading, bidding, transfer, trade history, sorting/filtering/rarity tools, a developer API, and customized project services for first-party partners.
• Phanta Bear NFT Collection A collection of 10,000 algorithmically generated PFP digital collectibles jointly launched by Jay Chou's PHANTACi and Ezek with Matrix Labs. Each PhantaBear has unique traits and unlocks varying levels of Ezek Club access and perks; the collection generated $9.6M+ in primary market sales, recorded 20K+ trading volume in the first week, and is ranked the No. 1 PFP NFT project in Asia.

Named customers2 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature5 records

Partnerships

13 partnerships are on record, tiered flagship, core and minor.

• FlowflagshipStrategic or Co-development PartnerFlow is explicitly listed as a Matrix World partner on the homepage. Flow is also the underlying blockchain on which Matrix Market (the company's NFT marketplace) is built, making it a foundational technology and ecosystem partner.
• OpenSeaflagshipChannel Partner/ Reseller/ DistributorOpenSea is explicitly listed as a Matrix World partner and also serves as a primary distribution channel for Matrix Labs NFTs (opensea.io/MatrixLabs).
• RariblecoreChannel Partner/ Reseller/ DistributorExplicitly listed as a Matrix World partner alongside Flow and OpenSea on the homepage.
• BloctocoreStrategic or Co-development PartnerListed as a Matrix Labs collaborator on the homepage; Blocto Bay also hosts Matrix World NFT collections (bay.blocto.app/market?collections=matrix_world).
• Dapper (Dapper Labs)flagshipStrategic or Co-development PartnerDapper appears both as a listed collaborator and as a named investor on the Matrix Labs homepage, indicating a deep strategic relationship tied to the Flow ecosystem.
• EzekflagshipStrategic or Co-development PartnerEzek is the co-launch partner for the PhantaBear PFP NFT project alongside Jay Chou's PHANTACi and Matrix Labs. Ezek Club membership is gated by the PhantaBear NFT, which generated $9.6M+ in primary market sales.
• PHANTACi (Jay Chou)flagshipStrategic or Co-development PartnerJay Chou's PHANTACi brand jointly launched the PhantaBear NFT project with Ezek and Matrix Labs; collection of 10,000 algorithmically generated digital collectibles.
• WM (WAX Moon / collaborator)minorStrategic or Co-development PartnerListed as a Matrix Labs collaborator (logo: wm.png) on the homepage; specific partnership details are not disclosed.
• MRCminorStrategic or Co-development PartnerListed as a Matrix Labs collaborator on the homepage; partnership specifics are not disclosed.
• RhizememinorStrategic or Co-development PartnerListed as a Matrix Labs collaborator on the homepage; partnership specifics are not disclosed.
• Viv3minorChannel Partner/ Reseller/ DistributorListed as a Matrix Labs collaborator on the homepage; Viv3 is a Flow-based NFT marketplace, indicating a marketplace/distribution relationship.
• RivermenminorStrategic or Co-development PartnerListed as a Matrix Labs collaborator on the homepage; partnership specifics are not disclosed.
• Emerald CityminorStrategic or Co-development PartnerListed as a Matrix Labs collaborator on the homepage; partnership specifics are not disclosed.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Dapper Labs: Creator of the Flow blockchain, NBA Top Shot, and a broader suite of consumer Web3 products. Comparable to Matrix Labs as the underlying infrastructure and consumer brand behind Flow, on which Matrix Market is built, and also listed as a Matrix Labs investor and collaborator.
• Animoca Brands: A global Web3/gaming conglomerate that owns The Sandbox and many NFT/gaming assets. Highly comparable to Matrix Labs as a major Web3 investor, ecosystem partner, and broader incumbent in metaverse, NFT, and blockchain gaming verticals.
• Immutable: A Web3 gaming infrastructure platform (Immutable X, Immutable zkEVM) with an integrated NFT marketplace and developer tooling. Comparable to Chainbase + Matrix Market as a Layer-2/infra-and-marketplace solution for Web3 game and metaverse developers.

Direct peers

• Enjin: A Web3 platform for minting, integrating, and trading in-game NFTs across multiple blockchains. Comparable to Matrix Labs in offering a multi-chain NFT/infrastructure stack and a developer API, targeting game studios and metaverse builders.
• Rarible: A multichain NFT marketplace with creator tools, aggregation, and a governance token. Direct peer to Matrix Market as an NFT marketplace, and listed as a Matrix Labs distribution partner and collaborator.
• Decentraland: A blockchain-based virtual world where users purchase land, build 3D experiences, and trade NFTs via the in-world marketplace. Direct competitor to Matrix World with comparable open-world metaverse positioning, NFT marketplace, and Web3 creator tooling.
• Sky Mavis: Developer of Axie Infinity and operator of the Ronin sidechain. Direct peer in Web3 gaming/NFT economies with an owned L1/sidechain plus a flagship consumer game, comparable in product scope to Matrix Labs' Matrix World + Matrix Chainbase combo.
• Yuga Labs: Creator of Bored Ape Yacht Club and Otherside metaverse. Direct peer in the high-profile PFP NFT and metaverse space, with comparable IP-driven membership economics to PhantaBear / Ezek Club and an in-house metaverse play that competes with Matrix World.
• Gala Games: A blockchain gaming and NFT ecosystem with multiple play-and-earn titles, an owned L1 (GalaChain), and an in-house NFT marketplace. Comparable to Matrix Labs as a vertically integrated Web3 gaming/NFT/metaverse platform with a multi-product stack.
• The Sandbox: A decentralised, user-generated 3D metaverse where players build, own, and monetise voxel experiences and NFT assets. Direct competitor to Matrix World, with overlapping target users (creators, gamers, brands) and a similar NFT-driven monetisation model on an EVM sidechain.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/0xMatrixLabs
• GitHubgithub.com/MatrixLabsTech
• LinkedInlinkedin.com/company/78437858/admin

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors16 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Matrix Labs