Ticket Tomato
Ticket Tomato is a Portland-based online ticketing platform founded in 2007 that enables event organizers across the Pacific Northwest to list and sell tickets with no upfront fees, charging per-ticket service fees and offering add-on box office and street team services.
- Company typePrivate
- Founded2007
- HeadquartersPortland, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Ticket Tomato does
Ticket Tomato, LLC is a privately held Oregon-incorporated limited liability company founded in 2007 and headquartered at 6200 SW Virginia Ave, Suite 208, Portland, Oregon. The company operates an online ticketing platform that enables event organizers — referred to in its terms as "Promoters" — to self-register, list events, and sell tickets to consumers without paying any upfront platform fees. Events served span concerts, comedy shows, car shows, benefit concerts, and community gatherings across roughly 25+ Pacific Northwest cities in Oregon and Washington, including Portland, Hood River, Salem, Seattle, Tacoma, and Tumwater. The platform serves a two-sided market: SMB and individual event organizers on the supply side and consumer event-goers on the demand side, with discovery driven by a city-filtered calendar and search interface on tickettomato.com.
The core technology stack is a standard web ticketing platform with PCI-DSS-compliant payment processing through Authorize.net, GDPR-compliant data handling, Cloudflare CDN for site performance, and integrations with Google Analytics, Constant Contact for email marketing, and Facebook/Twitter for social login. The company also offers two fee-based add-on services: on-site Box Office Management, billed at hourly rates for staff handling ticket sales and will-call at venues, and Street Team Services for flyer and poster distribution. There is no mobile application, no public API or SDK, and no disclosed AI/ML capabilities.
Revenue is generated entirely through a transaction-based model with no upfront listing fees. Ticket Tomato charges a service fee of $1.00 to $5.00 per ticket (typically passed through to the ticket holder), passes through credit card processing fees at approximately 3.75% of ticket price, charges $0.20 per ticket for optional Boca hard-copy ticket printing, and bills Box Office Management at hourly rates plus Street Team services requiring advance deposit. No subscription, SaaS, or enterprise contract revenue is disclosed. The company is independently operated with no evidence of institutional investment, parent company, or M&A activity — the only external capital event on record is a $5,000 Comcast RISE award dated 2023-08-23.
Ticket Tomato firmographics
Firmographics- Name
- Ticket Tomato
- Legal name
- Ticket Tomato, LLC
- Website
- https://tickettomato.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ticket Tomato is a Portland-based online ticketing platform founded in 2007 that enables event organizers across the Pacific Northwest to list and sell tickets with no upfront fees, charging per-ticket service fees and offering add-on box office and street team services.
- Ownership category
- akta.pro rank
Ticket Tomato industry classification
Industry- Product category
- Online Event Ticketing
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Promoters of Performing Arts, Sports, and Similar Events (7113)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro industry
- Primary Ticketing Platforms & Box Office SystemsMedia, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Ticketing & Event Promotion ServicesTicketing Platforms (Paid Events, Seat Maps, Access Control)Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Registration, Ticketing & Attendee Management PlatformsEvent Discovery, Listings & Calendar PlatformsMedia, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Ticketing & Event Promotion ServicesEvent Marketing, Ticketing & Registration Management
Keywords
Where Ticket Tomato is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ticket Tomato business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Service Fees: Ticket Tomato charges service fees per ticket sold, ranging from $1.00 to $5 per ticket. These fees are generally paid by the ticket holder in addition to the ticket price, unless the promoter instructs otherwise.
- Credit Card Processing Fees: Handling fees charged at actual cost, generally approximately 3.75% of the ticket price, passed through to ticket buyers.
- Hard Copy Ticket Printing: Optional Boca ticket printing fee of $0.20 per ticket for physical ticket delivery.
- Box Office Management Services: On-site box office management services billed at hourly rates based on responsibilities and duties necessary to operate on-site details.
- Street Team Services: Flyer and poster distribution services, typically requiring advance deposit to cover costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Service Fee per ticket |
| Transaction based/ take rate | Pay-as-you-go | Credit Card Processing Fee |
| Unit Pricing | Pay-as-you-go | Hard Copy Ticket Printing |
| Other | Pay-as-you-go | Box Office Management |
| Other | Pay-as-you-go | Street Team Services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Ticket Tomato product offering
Product offeringCore offering
Ticket Tomato operates an online ticketing marketplace that enables event organizers and promoters to list and sell tickets for concerts, comedy shows, car shows, benefit concerts, and community events while letting event-goers discover and purchase tickets by city. The platform processes payments through a PCI-compliant Authorize.net integration and supports additional paid services including on-site Box Office Management and Street Team flyer distribution for promoters.
Product overview
Ticket Tomato is an online ticketing platform offering a unified system for event discovery, ticket sales, and event management. The core Ticket Tomato Platform enables event organizers to list events, sell tickets, and manage registrations while event-goers can discover and purchase tickets. Additional services include Box Office Management (on-site event support) and Street Team Services (promotional distribution), which are add-on offerings that enhance the core ticketing experience for Promoters.
Differentiator
Problem solved
Functional benefit
Products and services
- Ticket Tomato Platform Core online ticketing marketplace enabling event organizers and promoters to list events, sell tickets, and process registrations while event-goers discover and purchase tickets to local Pacific Northwest events.
- Box Office Management On-site box office management service where Ticket Tomato staff handle ticket sales, will call, and event operations at the venue, billed at hourly rates based on duties required.
- Street Team Services Flyer and poster distribution service arranged by Ticket Tomato for promoters to promote their events, typically requiring an advance deposit to cover costs.
Companies that use Ticket Tomato
Customer profileSegments2 records
Ideal customer profiles2 records
Ticket Tomato technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
Ticket Tomato partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- CloudflarecoreCloudflare provides site speed and portability improvements across mobile networks. Only anonymous data is shared with Cloudflare for the purpose of providing better performance and reliability.
- Constant ContactcoreEmail marketing integration for newsletter distribution. When users consent to the mailing list, names and emails are shared with Constant Contact solely for sending newsletters. Constant Contact does not share personal information with other third parties.
- Google AnalyticscoreWebsite analytics service providing traffic analysis and mapping functionality. No personal data is shared; all data collected is anonymized.
- Authorize.netcorePayment gateway for processing credit card and debit card transactions. Payment processing terms are governed by Authorize.net's terms and conditions.
Scale indicators1 record
Recent moves5 records
Expansion highlights3 records
Ticket Tomato competitors and assessment
Company assessmentDirect peers
- Ticketbud: Event ticketing and registration platform built for small-to-mid-sized events and nonprofits, offering per-ticket fees and event management features overlapping with Ticket Tomato's core offering.
- ShowClix: Online ticketing and box office management provider for live events, festivals, and venues — directly comparable on both the ticketing platform and on-site box office service dimensions.
- Brown Paper Tickets: Independent online ticketing platform focused on community and live events with a similar low-fee, no-upfront-cost model for organizers — closely comparable in customer segment and product positioning.
- Ticketsauce: White-label ticketing and event marketing platform offering online ticketing, box office, and event promotion services for venues and promoters — directly overlaps in product surface area.
- Eventbrite: Leading self-service event ticketing platform serving small and mid-sized organizers globally; directly competes for the same small promoter use cases Ticket Tomato targets, though at much larger scale.
- TicketLeap: Self-service event ticketing platform targeting small venues, promoters, and community events with per-ticket pricing — same SMB promoter go-to-market as Ticket Tomato.
Broad incumbents
- Ticketmaster: Dominant primary ticketing platform for large venues and major tours; competes broadly in event ticketing but does not specialize in the small, regional, community-event niche Ticket Tomato serves.
Emerging players
- Universe (by Ticketmaster): Self-service ticketing platform for independent promoters and small venues; functionally comparable to Ticket Tomato's platform layer and directly competes for the same SMB organizer segment.
- Eventbee: Event registration and ticketing platform focused on small and mid-sized events with simple per-ticket pricing — comparable in customer segment though lighter on add-on services like box office management.
Others
- Tessitura Network: Ticketing and CRM platform serving arts, culture, and performing arts organizations. Relevant as an adjacent ecosystem participant that Ticket Tomato's venue and promoter customers may also evaluate.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Ticket Tomato social profiles
Digital presenceTicket Tomato compliance and trust
Trust signalCompliance2 records
Ticket Tomato financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ticket Tomato leadership team
Management profileNumber of profiles
Ticket Tomato funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ticket Tomato M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ticket Tomato
What does Ticket Tomato do?
Ticket Tomato operates an online ticketing marketplace that enables event organizers and promoters to list and sell tickets for concerts, comedy shows, car shows, benefit concerts, and community events while letting event-goers discover and purchase tickets by city. The platform processes payments through a PCI-compliant Authorize.net integration and supports additional paid services including on-site Box Office Management and Street Team flyer distribution for promoters.
Is Ticket Tomato a public or private company?
Ticket Tomato is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ticket Tomato founded?
Ticket Tomato was founded in 2007. It employs 11 to 50 people.
Where is Ticket Tomato based?
Ticket Tomato is headquartered in Portland, United States, in the North America region.
How does Ticket Tomato make money?
Five revenue lines are on record. Service Fees are the primary driver. The others are credit Card Processing Fees, hard Copy Ticket Printing, box Office Management Services and street Team Services.
Who are Ticket Tomato's main competitors?
Direct peers on record are Ticketbud, ShowClix, Brown Paper Tickets, Ticketsauce, Eventbrite and TicketLeap. Ticketmaster is listed as a broad incumbent. Emerging players are Universe (by Ticketmaster) and Eventbee. Tessitura Network is listed as an others.
Does Ticket Tomato have an API?
No public API is recorded for Ticket Tomato.
What industry is Ticket Tomato in?
Ticket Tomato's product category is Online Event Ticketing. Its primary akta.pro industry code is MPAGAJAA, Primary Ticketing Platforms & Box Office Systems, with a secondary code of THAHAFAC, Ticketing Platforms (Paid Events, Seat Maps, Access Control). Its NAICS code is 711320 and its SIC code is 7900.