A-Insights
A-Insights is a Netherlands-based SaaS market intelligence platform founded in 2009 serving food and beverage enterprises with curated data, AI-powered analytics, expert analyst support, and enterprise integrations, now part of Valona Intelligence post-merger.
- Company typePrivate
- Founded2009
- HeadquartersAmsterdam, Netherlands
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What A-Insights does
A-INSIGHTS (legal entity Annual Insight B.V.) is a Netherlands-based SaaS market intelligence platform founded in 2009 and headquartered in Amsterdam, focused on the food and beverage sector. The platform combines quantitative financial, trade, and market-sizing data with qualitative AI-powered market analysis and on-demand expert analyst support, delivering dashboards, alerts, competitor profiles, structured earnings analysis, and workforce intelligence to large food manufacturers and retailers across dairy, bakery, seeds, frozen potato, and broader food categories. The company monitors 6,250+ food and beverage sources across 115 languages and tracks over 1,000 food and beverage manufacturers.
The core product is a 360-degree SaaS platform accessed at app.a-insights.eu, layered with an expert-analyst service that produces first-draft reports, strategic session prep kits, and executive briefings, freeing market intelligence teams to focus on leadership-facing analysis rather than data collection and formatting. The platform offers validated insight integration into Microsoft Copilot and Salesforce via the Model Context Protocol, an API for customer system interconnection, and GDPR-compliant data processing under Dutch law.
A-INSIGHTS operates an enterprise SaaS revenue model with annual subscriptions and custom Proposals defining users, scope, and pricing, plus an attached consultancy services stream. Pricing is not publicly disclosed and includes a standard 8% automatic annual price escalation at January renewal, 30-day invoice payment terms, and a 99.5% uptime SLA. Distribution combines direct enterprise field sales with product-led growth (self-serve login, demo requests, free reports), supported by an extensive webinar and content marketing engine. In September 2025, A-INSIGHTS merged with Valona Intelligence to combine AI-powered real-time insights with A-INSIGHTS' quantitative datasets, creating a combined entity serving over 400 global enterprises; the merged entity has since been recognized as a Leader in the 2026 Gartner Magic Quadrant for Competitive and Market Intelligence Platforms and the 2024 Forrester Wave for the category.
A-Insights firmographics
Firmographics- Name
- A-Insights
- Legal name
- Annual Insight B.V.
- Website
- https://a-insights.eu
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- A-Insights is a Netherlands-based SaaS market intelligence platform founded in 2009 serving food and beverage enterprises with curated data, AI-powered analytics, expert analyst support, and enterprise integrations, now part of Valona Intelligence post-merger.
- Ownership category
- akta.pro rank
A-Insights industry classification
Industry- Product category
- Market Intelligence Software
- NAICS
- Marketing Research and Public Opinion Polling (54191)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Competitive & Market Intelligence (Competitive Tracking, TAM/SAM/SOM) (MPAAALAL)
- akta.pro secondary industry
- Market Research & Consumer Insights (BPAHALAA)
Keywords
Where A-Insights is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
A-Insights business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription: Annual subscription-based access to the A-INSIGHTS market intelligence platform, billed annually with automatic yearly renewal. Service fees are defined per Proposal and subject to an 8% standard yearly price increase.
- Additional Consultancy Services: Additional (consultancy) services purchased by customers in connection to the platform, through a separate Proposal. Includes expert analyst support, strategic advisory calls, and custom research deliverables.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS subscription with platform access, analyst support, and integration capabilities |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
A-Insights product offering
Product offeringCore offering
A-Insights (legally Annual Insight B.V.) provides a SaaS market intelligence platform for the food sector that combines curated quantitative financial and trade data with AI-powered qualitative market analysis. The platform delivers dashboards, competitor profiles, earnings analysis, and real-time alerts, supplemented by on-demand expert analyst support to produce decision-ready insights for Market Intelligence teams.
Product overview
A-INSIGHTS is a market intelligence SaaS platform and service offering targeted at the food sector, described as the 'No. 1 Intelligence Solution for the food sector.' The core platform combines curated public data, financial and trade data analysis, and AI-powered analysis with on-demand Market Intelligence analyst expertise. The platform's stated value proposition is that it frees up 70% of MI professionals' time to lead, influence, and shape decisions. The platform enables features including handling urgent requests with confidence, streamlining regular updates, and anticipating future market movements. In September 2025, A-INSIGHTS merged with Valona Intelligence, combining Valona's AI-powered real-time market insights and competitive analysis with A-INSIGHTS' quantitative expertise in market sizing, competitor financials, and trade flow analysis.
Differentiator
Problem solved
Functional benefit
Products and services
- A-INSIGHTS SaaS Platform SaaS market intelligence platform providing Market Intelligence teams with curated public data, financial and trade data analysis, AI-powered analysis, dashboards, competitor profiles, earnings analysis, real-time alerts, and API access. Designed for food sector enterprises to deliver decision-ready insights to leadership.
- Expert Analyst Consultancy Services Additional consultancy services purchased by customers in connection to the platform, including expert analyst support, rapid expert analyses, first-draft reports, strategic session prep kits, executive-ready briefings, and strategic advisory calls. Sold under a separate Proposal.
Quantifiable outcome
- Frees up 70% of Market Intelligence team time to focus on leadership influence and strategic decision-making
- +1 more outcomes
Companies that use A-Insights
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
A-Insights technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability5 records
Feature5 records
A-Insights partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Valona IntelligencecoreStrategic merger announced September 4, 2025 combining Valona's AI-powered real-time market insights and competitive analysis with A-INSIGHTS' deep quantitative expertise in market sizing, competitor financials, and trade flow analysis. The merged entity serves over 400 global enterprises and integrates A-INSIGHTS' platform into Valona's product suite. Valona CEO highlighted A-INSIGHTS acquisition as a key differentiator in the 2026 Gartner Magic Quadrant recognition.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
A-Insights competitors and assessment
Company assessmentDirect peers
- Klue: Competitive enablement and CI platform combining AI-powered intel collection with curated insights delivered to sales and product teams — directly comparable in workflow, target buyer, and CI value proposition.
- Crayon: Competitive intelligence SaaS platform serving enterprise sales, marketing, and product teams with competitor monitoring, battlecards, and market analysis — directly comparable as a horizontal CI platform peer to A-Insights' vertical specialization.
- Contify: AI-powered competitive and market intelligence platform for enterprises — directly comparable as a CI SaaS offering with similar AI-driven monitoring, dashboards, and analyst-grade outputs for global enterprises.
- Market Logic Software: Market insights management platform centralizing consumer and market intelligence for CPG and food brands — directly comparable as a vertical-focused MI platform with similar enterprise customer base.
- Valona Intelligence: Now the merged parent of A-Insights following the September 2025 strategic merger; offers AI-powered real-time market and competitive intelligence to manufacturers including food, automotive, and medical devices — directly comparable as a CI platform serving global enterprises.
Broad incumbents
- AlphaSense: Enterprise market intelligence and research platform combining proprietary content with AI search — comparable as a broad incumbent in the CI / market intelligence platform category, recently recognized alongside A-Insights in Forrester Wave Q4 2024.
- Euromonitor International: Global market research firm with deep food and beverage industry coverage — comparable as a broader incumbent whose packaged research targets many of the same enterprise food customers as A-Insights.
- Mintel: Global market research provider specializing in consumer products including food and beverage — comparable as a broader incumbent serving the same food-sector buyers with adjacent market intelligence and research subscriptions.
Emerging players
- Kompyte: AI-driven competitive intelligence platform for product marketing and strategy teams — comparable as an emerging CI SaaS player overlapping in competitor monitoring and AI-powered insight delivery.
Others
- Tegus (by AlphaSense): Expert transcript and primary-research platform now part of AlphaSense — adjacent ecosystem participant providing expert-call coverage that complements, but does not directly compete with, A-Insights' food-sector CI platform.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
A-Insights social profiles
Digital presenceA-Insights compliance and trust
Trust signalCompliance1 record
A-Insights financial estimates
Financial estimateRevenue estimate
Valuation estimate
A-Insights leadership team
Management profileNumber of profiles
Profiles4 records
A-Insights funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
A-Insights M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about A-Insights
What does A-Insights do?
A-Insights (legally Annual Insight B.V.) provides a SaaS market intelligence platform for the food sector that combines curated quantitative financial and trade data with AI-powered qualitative market analysis. The platform delivers dashboards, competitor profiles, earnings analysis, and real-time alerts, supplemented by on-demand expert analyst support to produce decision-ready insights for Market Intelligence teams.
Is A-Insights a public or private company?
A-Insights is a private company. It is classified as corporate owned and is currently operating.
When was A-Insights founded?
A-Insights was founded in 2009. It employs 51 to 100 people.
Where is A-Insights based?
A-Insights is headquartered in Amsterdam, Netherlands, in the Europe region.
How does A-Insights make money?
Two revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are additional Consultancy Services.
Who are A-Insights's main competitors?
Direct peers on record are Klue, Crayon, Contify, Market Logic Software and Valona Intelligence. Broad incumbents are AlphaSense, Euromonitor International and Mintel. Kompyte is listed as an emerging player. Tegus (by AlphaSense) is listed as an others.
Does A-Insights have an API?
Yes. The Supplier application programming interface (API) enables Customer to interconnect the Platform with the Customer System. The API falls under the scope of the Platform definition and is documented in the Documentation (configuration manuals and online manuals for the use of the Platform). The API may be used to enable Users to access the Platform in combination with the Customer System.
What industry is A-Insights in?
A-Insights's product category is Market Intelligence Software. Its primary akta.pro industry code is MPAAALAL, Competitive & Market Intelligence (Competitive Tracking, TAM/SAM/SOM), with a secondary code of BPAHALAA, Market Research & Consumer Insights. Its NAICS code is 54191 and its SIC code is 7372.