Carda Health

What Carda Health does

Carda Health, Inc. is a US-based virtual care company founded in 2020 that delivers evidence-based cardiac and pulmonary rehabilitation to patients at home. The platform enables live, physician-supervised exercise sessions monitored in real time by clinical exercise physiologists using connected devices (heart rate monitor, blood pressure cuff, iPad) shipped to the patient's home in a "Care Package." The core product portfolio comprises a 12-week Virtual Cardiac Rehabilitation program, a Virtual Pulmonary Rehabilitation program targeted at COPD patients, and (as of May 2026) the Ornish Lifestyle Medicine Program delivered under an exclusive partnership that gives Carda sole rights to the only Medicare-covered intensive cardiac rehabilitation program clinically proven to reverse heart disease. Underlying technology is an AI-driven digital health platform supporting real-time vital sign monitoring, eligibility verification, remote clinical oversight, and personalized care plan management.

The company operates a hybrid go-to-market model combining a direct-to-consumer self-service enrollment portal (app.cardahealth.com) with an inside sales function and B2B channel partnerships. Revenue is generated primarily through insurance reimbursement from Medicare Part B and commercial payers (United Healthcare, Aetna, BlueCross BlueShield, Humana), supplemented by a $29 equipment deposit and an optional $45/month iPad cellular subscription. Strategic payer relationships include a January 2026 partnership with Humana for value-based care delivery and an exclusive 2026 partnership with Ornish Lifestyle Medicine. Health system referral partnerships with Intermountain, Montefiore, and Beth Israel Deaconess/TriState Health extend reach into institutional channels. The company is registered in Delaware, operates remotely, and employs 11-50 people.

Carda reports 5x revenue growth over the trailing 12 months as of May 2026, claims 90%+ patient completion rates (compared to an industry baseline of 25-40% for center-based rehab), and serves a structural addressable market of 31 million Americans who qualify for cardiac or pulmonary rehabilitation annually, only 5% of whom currently access center-based care.

Name

Carda Health

Legal name

Carda Health Inc.

Website

https://cardahealth.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

101–250 employees

Short description

Carda Health is a US-based virtual care company delivering evidence-based cardiac and pulmonary rehabilitation at home, serving patients recovering from heart conditions and COPD through live exercise physiologist-supervised sessions reimbursed by Medicare and major commercial insurers.

Ownership category

akta.pro rank

Product category

Virtual Cardiac and Pulmonary Rehabilitation Services

NAICS

Home Health Care Services (62161), Home Health Care Services (621610), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Health Services (8000), Services-Home Health Care Services (8082), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Cardiometabolic RPM & Chronic Disease Management (diabetes, hypertension, CHF, obesity) (HLALAFAA)

akta.pro secondary industries

Cardiology Telemedicine Platforms (HLALAGAB), Cardiac Rehabilitation & Secondary Prevention (HLAKABAJ), Membership/Subscription Concierge Virtual Care (HLALAAAH), Cardiac Rehabilitation Programs (HLAFAFAJ)

Keywords

• Virtual cardiac rehabilitation
• Pulmonary rehabilitation services
• Telehealth cardiopulmonary care
• Remote patient monitoring
• Home-based rehab programs

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain, Infrastructure

Revenue model

1. Insurance-Reimbursed Virtual Rehabilitation Sessions: Carda generates revenue primarily through insurance reimbursement for virtual cardiac and pulmonary rehabilitation sessions. The program is covered by Medicare Part B and major commercial health plans including United Healthcare, Aetna, BlueCross BlueShield, and Humana. Patients with MediGap plans may have $0 copay per session. The standard program covers 36 sessions over 12 weeks.
2. Equipment Rental and Membership Fees: Carda charges a $29 rental deposit for the care package (tablet, heart rate monitor, blood pressure cuff). An optional iPad with cellular service adds $45/month subscription fee. Membership fees cover access to technology-powered member services and the proprietary application.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels5 records

Core offering

Carda Health delivers evidence-based virtual cardiac and pulmonary rehabilitation programs to patients in their homes. Services span a 12-week structured program of live monitored exercise sessions led by clinical exercise physiologists, real-time vital signs monitoring, and personalized care plans. A connected care package (heart rate monitor, blood pressure cuff, iPad with app) is shipped to patients, with services covered by Medicare Part B and major commercial health plans.

Product overview

Carda Health offers a virtual cardiopulmonary rehabilitation platform delivering evidence-based home-based care for heart and lung disease patients. The core product portfolio includes two primary programs—Virtual Cardiac Rehabilitation and Virtual Pulmonary Rehabilitation—both delivered through a 12-week structured format with live monitored exercise sessions, remote clinical oversight, and personalized care plans. The platform also includes the Ornish Lifestyle Medicine Program as an exclusive partnership offering the only Medicare-covered program scientifically proven to reverse heart disease. A Care Package with monitoring hardware (heart rate monitor, blood pressure cuff, iPad with app) and an optional Maintenance Program for ongoing support complement the core offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Virtual Cardiac Rehabilitation
• Virtual Pulmonary Rehabilitation
• Ornish Lifestyle Medicine Program A 72-session intensive cardiac rehabilitation program offered exclusively through Carda Health, based on Dr. Dean Ornish's lifestyle medicine methodology. Combines supervised exercise, stress management, group support, and nutrition guidance. Medicare Part B covered for qualifying diagnoses, and clinically proven to reverse heart disease (documented outcomes from 17,000 patients).
• Carda Care Package A hardware kit shipped to patients at home that includes a heart rate monitor, blood pressure cuff, and iPad with the Carda app pre-downloaded. Enables real-time vital sign monitoring during exercise sessions and is required for insurance-covered participation in the program ($29 refundable rental deposit).
• Maintenance Program

Quantifiable outcome

• 92% of patients say they feel significantly better after 12 weeks
• +9 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered flagship, core and minor.

• Ornish Lifestyle MedicineflagshipStrategic or Co-development Partner · 28 May 2026Exclusive partnership to deliver the Ornish Intensive Cardiac Rehabilitation (ICR) program virtually. This is the only program scientifically proven to prevent and reverse heart disease through comprehensive lifestyle changes. The partnership combines Carda's national virtual infrastructure with Ornish's Medicare-covered ICR model, allowing patients to undo heart disease from home with clinical outcomes and completion rates significantly exceeding standard in-person rehab. Dr. Dean Ornish's 45+ years of research has shown that comprehensive lifestyle changes can reverse even severe coronary heart disease without medication or surgery.
• HumanacoreGTM or Marketing Partner · 12 November 2025Strategic partnership to expand access to virtual cardiac rehabilitation services for Humana members recovering from heart conditions. The collaboration removes common barriers such as transportation, local facility access, and scheduling constraints that prevent patients from completing traditional in-person cardiac rehabilitation programs. Aims to improve patient outcomes and reduce hospitalization rates within value-based care networks.
• IntermountainminorGTM or Marketing PartnerHealth system partner. Carda is proud to treat patients from Intermountain facilities.
• MontefioreminorGTM or Marketing PartnerHealth system partner. Carda is proud to treat patients from Montefiore facilities.
• Beth Israel Deaconess Medical Center (TriState Health)minorGTM or Marketing PartnerHealth system partner. Carda is proud to treat patients from TriState Health/Beth Israel Deaconess Medical Center facilities.
• United HealthcarecoreGTM or Marketing PartnerMajor health plan partner. Carda accepts United Healthcare members for virtual cardiac and pulmonary rehabilitation services.
• AetnacoreGTM or Marketing PartnerMajor health plan partner. Carda accepts Aetna members for virtual cardiac and pulmonary rehabilitation services.
• BlueCross BlueShieldcoreGTM or Marketing PartnerMajor health plan partner. Carda accepts BlueCross BlueShield members for virtual cardiac and pulmonary rehabilitation services.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Omada Health: Omada Health is a leading virtual chronic disease management platform covering diabetes, hypertension, and behavioral health, with major payer and employer contracts. A broader incumbent that could extend its cardiometabolic footprint into cardiac rehab and compete with Carda for value-based care dollars.
• Hinge Health: Hinge Health is a large virtual musculoskeletal rehabilitation platform with live clinician coaching and wearable sensors. While focused on MSK rather than cardiac, it shares the virtual rehab delivery model, employer/payer distribution, and live-monitoring technology approach relevant to Carda's model.
• Sword Health: Sword Health is a virtual MSK and pelvic health provider using AI motion tracking and remote clinicians. Comparable in virtual rehab delivery, digital biomarker monitoring, and enterprise/payer distribution, though focused on a different therapeutic area.

Emerging players

• Hello Heart: Hello Heart is a digital heart health platform focused on blood pressure and cholesterol management with employer and payer distribution. Comparable in cardiac focus, payer/employer GTM, and connected-device-driven patient monitoring, though positioned upstream of formal cardiac rehab.
• Wellbe.me: Wellbe offers virtual cardiac and orthopedic rehabilitation programs with a focus on health system partnerships. Comparable delivery model and patient population, though smaller scale and less insurance coverage visibility.
• Cardiomedix (digital cardiac rehab): Cardiomedix and similar regional digital cardiac rehab providers offer remote monitored exercise programs to patients, often through hospital partnerships. Comparable in clinical focus and modality, though typically operating at smaller regional scale.
• Vivante Health: Vivante Health is a digital GI and chronic care management platform sold to employers and payers. Comparable in chronic-condition virtual care positioning, payer distribution, and outcomes-based value proposition, though focused on digestive disease.
• Corrie Health: Corrie Health (founded at Johns Hopkins) provides a digital health platform for cardiovascular recovery, combining a smartphone app with connected devices and clinician oversight. Comparable in modality and patient population but with a narrower post-MI focus.

Direct peers

• Moving Analytics: Moving Analytics delivers virtual cardiac rehabilitation and prevention programs via its Movn platform, partnering with health systems and payers. Directly comparable to Carda in clinical focus, delivery model, and B2B2C distribution through health plans.
• Recora Health: Recora Health provides virtual cardiac rehabilitation and recovery programs to patients recovering from cardiovascular events. Direct competitor to Carda, serving a similar patient population with at-home monitored exercise and clinician oversight, and competing for the same health plan and health system contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CardaHealth
• LinkedInlinkedin.com/company/carda-health
• Xx.com/cardahealth

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carda Health