What SeoProfy does

SeoProfy is a privately held, founder-owned digital marketing agency specializing in search engine optimization. Founded in 2012 and headquartered in Orlando, Florida, the firm employs 100+ specialists distributed across North America, Europe, Asia, and Latin America, and has completed 250+ projects in 45+ countries with delivery in 15+ languages. The company positions itself as a data-driven alternative to traditional SEO agencies, marketing custom strategies (rather than fixed packages) for mid-market and enterprise clients across verticals including iGaming, Forex, Insurance, Travel, Finance, SaaS, Ecommerce, Legal, Healthcare, Real Estate, and Automotive.

The core technology stack combines standard third-party SEO tools (Ahrefs, Semrush, Screaming Frog, SE Ranking, DataForSEO, Surfer SEO, Google Search Console, Google Analytics) with two proprietary platforms: SearchAnalytics (an SEO intelligence platform aggregating content, technical, and backlink performance data and reportedly analyzing 300+ data points per project) and LinkChecker.PRO (a backlink monitoring tool tracking link status, indexing, and competitor links). An internal SeoProfy App handles project management and client communication. AI is integrated at the service layer through Generative Engine Optimization (GEO), ChatGPT SEO, AI Visibility Audits, and AI-assisted content generation, but no proprietary AI models or training pipelines are disclosed.

The business model is sales-led direct engagement, generating revenue through monthly recurring SEO retainers with custom pricing. Entry-level engagements start at $1,600/month, while vertical-specific packages command materially higher price points—$5,000–$8,000/month for single-region iGaming, $10,000–$15,000/month for multi-region iGaming, $4,000+/month for Forex, $7,000–$9,000 for national insurance, and $4,500–$8,000+ for financial SEO. Distribution is via direct sales consultations, phone outreach, and a referral network; no channel partners or marketplace presence is used. An average partnership duration of 21 months indicates meaningful client retention, though the company is bootstrapped with no disclosed external funding.

Name

SeoProfy

Legal name

SeoProfy

Website

https://seoprofy.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

SeoProfy is a privately held Orlando-based SEO services agency founded in 2012, employing 100+ specialists to deliver technical SEO, content, link building, and AI SEO services to mid-market and enterprise clients across 45+ countries and 15+ languages.

Ownership category

akta.pro rank

Product category

Search Engine Optimization Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Enterprise SEO (Large Sites, Governance, Workflow) (BPAFAJAF)

akta.pro secondary industries

On-Page SEO (Content Optimization, Internal Linking) (BPAFAJAB), Off-Page SEO & Link Building (Digital PR, Outreach) (BPAFAJAC), Technical SEO (Audits, Crawl/Indexing, Site Architecture) (BPAFAJAA), SEO Analytics, Reporting & Attribution (KPIs, Dashboards, Forecasting) (BPAFAJAI), AI Search & Generative Engine Optimization (GEO) Services (BPAFAJAO)

Keywords

• Search engine optimization
• Technical SEO services
• Link building services
• AI SEO optimization
• Content marketing services

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Managed SEO Services: Ongoing SEO retainer engagements with custom pricing based on client needs, goals, and market competition. Services include technical SEO, content creation, link building, AI SEO, and enterprise SEO. Pricing starts at $1,600/month for basic services.
2. Specialized Vertical SEO: Niche-specific SEO services for iGaming, Forex, Insurance, and other regulated industries. iGaming SEO starts at $5,000-$8,000 for single region and $10,000-$15,000 for multi-region. Forex SEO starts at $4,000.
3. Insurance SEO: SEO services for insurance agencies with national campaigns at $7,000-$9,000 and local campaigns around $2,500.
4. SEO Content Services: Content writing and copywriting services as part of SEO campaigns, typically bundled with ongoing SEO retainers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

SeoProfy is a sales-led SEO agency that delivers custom, data-driven search engine optimization services for mid-market and enterprise clients. Its core offering bundles technical SEO, SEO content creation, link building, and AI/GEO optimization, delivered as ongoing monthly retainers supported by proprietary tools (SearchAnalytics and LinkChecker.PRO) for analytics, backlink monitoring, and competitive intelligence.

Product overview

SeoProfy is an SEO services company offering a comprehensive suite of digital marketing services centered on search engine optimization. The core offering is a unified SEO service platform combining technical SEO, content creation, and link building, enhanced by proprietary tools (SearchAnalytics and LinkChecker.PRO) for deeper data analysis. The portfolio includes specialized industry verticals for iGaming, Forex, Insurance, Travel, Financial Services, Healthcare, Legal, SaaS, Ecommerce, Real Estate, Automotive, and B2B sectors. AI SEO services represent a key growth area, encompassing AI Visibility Audits, Generative Engine Optimization (GEO), and ChatGPT SEO to help brands capture traffic from AI-powered search platforms. The company also offers white-label SEO services for agencies and has published industry resources including the AI SEO Playbook whitepaper.

Differentiator

Problem solved

Functional benefit

Brands

• SearchAnalytics: Proprietary SEO intelligence platform that brings together performance data across content, technical optimization, and backlinks in one system. Used by 30+ companies.
• LinkChecker.PRO
• SearchAnalytics.ai

Products and services

• AI SEO Services AI-driven SEO services including AI Visibility Audits, Generative SEO, and ChatGPT SEO optimization to help brands appear in AI search results and answer engines. Targeted at brands seeking visibility in AI-powered search.
• Technical SEO Technical website optimization including improved crawling and indexing, site speed optimization, and technical fixes for better search engine visibility. For businesses with technical SEO issues impacting organic performance.
• SEO Audits Comprehensive website audits to discover SEO issues, analyze technical aspects, and identify growth opportunities. For businesses needing a diagnostic assessment of their SEO.
• Link Building Backlink acquisition and management services to increase domain authority and improve search rankings through quality link placements. For websites needing off-page SEO authority.
• Content Writing / SEO Copywriting SEO-optimized content creation including blog posts, landing pages, and service pages that rank and drive conversions. For businesses needing search-intent-aligned content.
• On-Page SEO Page optimization including meta tags, internal linking, content alignment with search intent, and structured data implementation. For businesses needing page-level optimization.
• Local SEO Local search optimization including Google Business Profile management and local citation building for geographic targeting. For businesses serving local markets.
• International SEO SEO strategy across multiple countries with region-specific approaches and hreflang configuration. For businesses operating across multiple national markets.
• Google Penalty Recovery Recovery services for websites affected by Google algorithmic penalties or manual actions, restoring lost rankings and traffic. For websites that have suffered search ranking drops.
• Enterprise SEO Dedicated SEO team and strategies for large, complex websites with advanced and large-scale SEO requirements. For enterprise clients with complex, multi-location, or multilingual SEO needs.
• Managed SEO Full ongoing SEO management with clear result tracking, from strategy to execution and reporting. For clients seeking an end-to-end managed SEO engagement.
• SEO Consulting Expert guidance and strategic consulting to plan and improve SEO strategies. For in-house teams needing senior strategic input.
• Keyword Research Research services to identify keywords that bring qualified traffic and revenue potential. For businesses building SEO content strategies.
• Generative Engine Optimization (GEO) Content optimization to increase citations in AI-generated answers and answer engines. For brands wanting to be cited by AI assistants.
• ChatGPT SEO Optimization services to increase brand mentions within ChatGPT answer results. For brands targeting visibility in ChatGPT.
• AI Visibility Audit Audit measuring visibility across AI search results and tracking brand citations in LLMs. For brands assessing their AI-search presence.
• Multilingual SEO SEO services for strong multilingual visibility with properly adapted content across 15+ languages. For businesses targeting non-English-speaking markets.
• Content Audit Content analysis service to find gaps and improvement opportunities in existing website content. For businesses with established content libraries.
• Competitor Analysis Strategic competitor insights to guide smarter SEO decisions and identify market opportunities. For businesses benchmarking against SEO competitors.
• Website Migration Safe website migration services without traffic and ranking losses. For businesses re-platforming or restructuring websites.
• B2B SEO SEO services for greater search presence in high-intent B2B markets. For B2B companies seeking organic lead generation.
• SaaS SEO SEO services for SaaS companies to drive search traffic that converts into MRR across customer journey stages. For SaaS businesses seeking demo requests and signups from organic search.
• Ecommerce SEO SEO services for ecommerce businesses to build organic traffic that reduces reliance on paid ads. For online retailers needing product and category page visibility.
• Law Firm SEO SEO services for law firms to position them where clients search for legal help and generate qualified cases. For legal practices seeking high-intent case leads.
• Healthcare SEO SEO services for healthcare providers with Google Business Profile optimization and local citation building. For healthcare providers needing patient acquisition.
• Real Estate SEO SEO services for real estate to increase visibility for high-intent property searches. For real estate agents and brokerages.
• Automotive SEO SEO services for automotive businesses to improve visibility and lead generation. For automotive dealers, parts sellers, and service providers.
• iGaming SEO Specialized SEO services for iGaming companies including online casinos, sports betting platforms, poker platforms, lottery platforms, casino affiliates, and game providers. For businesses in the regulated iGaming vertical.
• Forex SEO SEO services for Forex brokers and trading platforms in competitive financial niches with YMYL requirements. For FX brokers and trading platforms.
• Insurance SEO SEO services for insurance agents and brokers to rank higher in search results and drive more leads. For insurance agencies and brokers.
• Travel SEO SEO services for travel agencies and tourism businesses to increase visibility and bookings. For travel agencies and tourism businesses.
• Financial SEO SEO services for financial companies including investment firms, trading platforms, and banking platforms. For financial services firms.
• SearchAnalytics Proprietary SEO intelligence platform that aggregates performance data across content, technical optimization, and backlinks in one system. For SEO teams needing unified ranking, content, and backlink insights.
• LinkChecker.PRO Custom-built backlink monitoring platform that shows link status, indexing, anchor texts, and link attributes, and provides alerts when links are removed, changed, or deindexed. For link building and SEO teams.
• SEO Services End-to-end search engine optimization services including competitor and market analysis, strategy, and execution. For businesses seeking comprehensive, custom SEO engagements.
• Transparency-First SEO Delivery Model

Quantifiable outcome

• 2.5M+ monthly organic traffic driven across client projects
• +13 more outcomes

Named customers12 records

Segments1 record

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability4 records

Feature3 records

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Straight North: Straight North is a Chicago-based digital marketing agency whose SEO, content, and link-building services closely match SeoProfy's core offering for mid-market and enterprise clients. Comparable on services breadth, custom engagement model, and industry-vertical focus.
• Single Grain: Single Grain is a digital marketing agency combining SEO, content, and paid media for SaaS and ecommerce clients. Comparable to SeoProfy in services mix and SaaS/ecom vertical focus, with similar headcount and retainer profile.
• Directive: Directive is a B2B and SaaS-focused performance marketing agency with strong SEO and content capabilities. Comparable to SeoProfy on enterprise/vertical-specific SEO (SaaS, B2B) and custom retainer motion.
• Ignite Visibility: Ignite Visibility is a US-based full-service digital marketing agency with a strong SEO practice serving mid-market and enterprise clients across multiple verticals. Directly comparable to SeoProfy in service mix, custom-pricing model, and award-driven positioning (regular Clutch honoree).
• HigherVisibility: HigherVisibility is a US SEO-focused agency serving SMB and mid-market clients with custom retainers, similar to SeoProfy. Direct overlap in service model, custom pricing, and reliance on third-party validated reviews (Clutch, UpCity, etc.).
• LinkGraph: LinkGraph is an SEO and link-building agency with proprietary tooling (similar to SeoProfy's SearchAnalytics/LinkChecker.PRO angle) serving enterprise and SaaS clients. Direct peer on services mix and the 'agency + proprietary tech' positioning.
• Path Interactive: Path Interactive is a New York-based SEO agency offering technical, content, and link-building services to enterprise and mid-market clients. Directly comparable on services model, vertical breadth, and reliance on case-study-led sales.
• Victorious SEO: Victorious is an SEO-specialist agency offering technical, on-page, off-page, and content services on a custom engagement basis. Directly comparable to SeoProfy in service-line composition and SEO-only positioning versus full-service digital agencies.
• Thrive Internet Marketing Agency: Thrive is a full-service digital agency offering SEO, web design, and paid media to SMB and mid-market clients. Comparable to SeoProfy on SEO services delivery, multi-vertical coverage, and Clutch-style award footprint, with similar headcount scale.

Broad incumbents

• WebFX: WebFX is a large, established US digital marketing agency offering full-service SEO alongside paid media, web design, and content. Comparable to SeoProfy on the core SEO services offering and enterprise/mid-market buyer profile, but materially larger and broader in scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/seoprofy
• Facebookfacebook.com/seoprofyteam
• LinkedInlinkedin.com/company/seoprofyteam

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SeoProfy