Spoonful of comfort

Name

Spoonful of comfort

Legal name

Spoonful of Comfort, LLC

Website

https://spoonfulofcomfort.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Gourmet Soup & Care Package Delivery

NAICS

Caterers (722320)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Cookies & Crackers (2052)

akta.pro primary industry

Soup, Chili & Comfort Foods (Self-Serve or Packaged) (CRAHAKAF)

akta.pro secondary industries

Drop-Off Catering & Boxed Meals (HSACAGAB), Dessert & Bakery Catering (Cakes, Pastries, Candy) (HSACAGAI)

Keywords

• Soup care packages
• Gourmet gift delivery
• Comfort food gifts
• Corporate gifting services
• Meal delivery service

Headquarters

HQ city

West Valley City

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Direct E-commerce Sales: One-time purchase of care packages and gift boxes through the company's website. Customers select from pre-configured packages or build custom combinations, with prices ranging from $44.99 to $279.99 per package.
2. Corporate Gifting Program: Spoonful for Business program offering bulk corporate gifting services with dedicated concierge support, scheduled delivery, and branded personalization options.
3. Loyalty Rewards Program: Care Credits reward points system where customers earn discounts through purchases, with points redeemable during checkout.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Spoonful of Comfort is a direct-to-consumer e-commerce company that sells curated care packages featuring handcrafted, flash-frozen soups, fresh-baked rolls, cookies, and accompanying comfort/self-care items for gifting occasions. Packages are available as pre-configured occasion-based bundles or build-your-own combinations, ranging from $44.99 to $279.99, with flexible and scheduled delivery options across all 50 US states. The company also operates a separate B2B program, "Spoonful for Business," providing bulk corporate gifting with concierge support for client and employee recognition.

Differentiator

Problem solved

Functional benefit

Brands

• Spoonful for Business: Corporate gifting program that helps businesses show appreciation to clients, employees, and colleagues through personalized care packages.

Products and services

• Occasion Care Packages (Get Well, Sympathy, Thinking of You, Thank You, New Baby, Appreciation) Pre-configured gift packages built around specific gifting occasions (get well, sympathy, thinking of you, thank you, new baby, appreciation), each containing handcrafted flash-frozen soup, fresh-baked rolls, cookies, and keepsake/keepsake-style items. Designed for individual consumers who want to send ready-to-heat comfort food to friends, family, or loved ones; prices typically $99.99 per package.
• Build Your Own Soup Package Customizable care package that lets customers select their own combination of flash-frozen soup, sides, and extras; priced at $99.99 and targeted at individual gift-givers who want a personalized configuration.
• Specialty/Dietary Care Packages (Gluten-Free, Vegan) Care packages tailored to dietary restrictions, including the Gluten-Free Soup Care Package ($104.99) and Vegan Gourmet Meal ($104.99), designed to serve gift-givers whose recipients have specific dietary needs.
• Premium & Recovery Care Packages (Total TLC, Post-Surgery, Blanketed In Comfort, Peace and Pampering) Higher-priced care packages focused on recovery, pampering, and intensive comfort scenarios, including Total TLC ($189.99), Post-Surgery Care Package ($174.99), Blanketed In Comfort ($159.99), and Peace and Pampering Care Package ($149.99). Intended for gift-givers supporting someone after surgery, illness, or major life events.
• Ultra-Premium Gift Packages (Ultimate New Parent, Double Dinner, Cooking Comforts Dutch Oven) Top-of-line gift packages, including Ultimate New Parent Package ($199.99), Double Dinner Care Package ($184.99), and the Cooking Comforts Soup Package with a Dutch oven ($279.99), aimed at milestone gifting and high-occasion moments.
• Cookie Packages (Cookie Comforts, Get Well Cookie Package) Standalone cookie gift packages, including Cookie Comforts ($44.99, one dozen) and Get Well Cookie Package ($44.99), targeting gift-givers seeking a smaller or non-soup gifting option.
• Comfort à la Carte Build-your-own / add-on à la carte items starting at $9.99, allowing customers to supplement a package or send a smaller standalone comfort gift.
• Summer Seasonal Collection Seasonal collection of summer-themed comfort and sunshine gift packages, including items like the Sweet Summertime Package ($74.99), promoted on the homepage as a "breath of fresh care."
• Spoonful for Business (Corporate Gifting Program) Dedicated B2B corporate gifting program offering bulk care packages for client appreciation, employee recognition, onboarding, milestone celebrations, and holiday gifting, with a Corporate Concierge team, scheduled delivery, and branded personalization. Targeted at businesses managing recognition and gifting programs.

Quantifiable outcome

• 100,000+ five-star reviews
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Balsam HillminorGTM or Marketing Partner · 12 May 2026Spoonful of Comfort is listed as a brand partner for the Hallmark Christmas Experience event, held at Crown Center Square in Kansas City, Missouri. The partnership provides brand visibility as one of the brand partners included in the immersive holiday experience.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Goldbely: Goldbely is a DTC e-commerce marketplace that ships curated gourmet and comfort foods from independent makers nationwide. It overlaps directly with Spoonful of Comfort in shipping premium, giftable prepared/comfort food to consumers across all 50 states.
• Mouth.com: Mouth.com is a DTC brand curating and shipping small-batch American food gifts and care packages. It targets the same 'food as a gift' occasion-based buyer with similar premium pricing and nationwide fulfillment.
• Olive & Cocoa: Olive & Cocoa sells curated gourmet gift towers and food gift baskets via DTC e-commerce. It competes directly in the same premium food-gift basket category with similar occasion-based packaging and nationwide shipping.

Broad incumbents

• Harry & David: Harry & David is an established gourmet gift brand (famous for pears, baked goods, and towers) with a national DTC and corporate gifting operation. It is a much larger incumbent in the premium gift-food category Spoonful of Comfort plays in.
• 1-800-Flowers.com: 1-800-Flowers.com is a large public gift conglomerate with broad food/gift categories and a corporate gifting business. It serves the same emotional-occasion buyer across get well, sympathy, and thank you, but as a much broader portfolio player.
• Edible Arrangements: Edible Arrangements is a national franchise brand selling fresh fruit arrangements and edible gifts for similar occasions. It competes for the same occasion-based food-gift spend with a much larger retail footprint.
• Mrs. Fields: Mrs. Fields sells cookies, brownies, and cookie gift baskets through DTC e-commerce and corporate gifting. It overlaps with Spoonful of Comfort's cookie-only packages and broader sweet-comfort-food gift positioning.
• Cheryl's Cookies: Cheryl's Cookies is a 1-800-Flowers-owned brand selling cookies, brownies, and dessert gift baskets via DTC and corporate gifting. It directly overlaps with Spoonful of Comfort's cookie-focused SKUs and occasion gifting.
• Daily Harvest: Daily Harvest is a DTC brand shipping frozen, prepped food directly to consumers nationwide. While not a gift brand, it shares the frozen DTC food infrastructure and supply chain pattern Spoonful of Comfort relies on for its blast-frozen soup.

Emerging players

• Wolferman's: Wolferman's is a specialty baked-goods and breakfast gift brand selling muffins, breads, and pastries via DTC. It overlaps with Spoonful of Comfort's bakery component and occasion-based gifting, but with a narrower catalog.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/spoonfulofcomfort
• Xx.com/comfortsoup
• Facebookfacebook.com/spoonfulofcomfort

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spoonful of comfort