Trinity Broadcasting Network
Trinity Broadcasting Network is a 501(c)(3) non-profit Christian media organization operating the world's largest religious television network, delivering 24/7 faith-based programming via broadcast TV, TBN+ streaming, mobile/CTV apps, and 30+ international networks to an estimated 2 billion potential viewers, funded primarily through viewer donations and planned giving.
- Company typePrivate
- Founded1973
- HeadquartersTustin, United States
- Headcount251–500
- GTM typeB2C
- OfferingDigital Commerce or Content
What Trinity Broadcasting Network does
Trinity Broadcasting Network (TBN), legally Trinity Broadcasting of Texas, Inc., is a 501(c)(3) non-profit religious organization founded in 1973 by Paul and Jan Crouch that operates the world's largest Christian television network. The company delivers 24/7 faith-based programming across broadcast television (reaching 98% of US households), a proprietary TBN+ streaming platform with 10+ live channels and on-demand video, native applications for iOS, Android, Roku, Apple TV, Fire TV, Android TV, Samsung, and LG smart TVs, YouTube TV, and a family of over 30 wholly-owned international networks spanning every inhabited continent in 20+ languages. Its programming portfolio includes the flagship 'Praise' show (on air since 1973, hosted by Matt and Laurie Crouch), 'Stakelbeck Tonight,' 'Takeaways with Kirk Cameron,' and the recently launched 'Better Together' daily talk show, featuring prominent pastors such as Joel Osteen, Joyce Meyer, and Dr. Robert Jeffress. The company also operates TBN Inspire (young-adult-focused sub-network), TBN2ndChance prison ministry, TBN Prayer Ministry, and Trilogy Publishing.
The business model is donation-driven, anchored on a 501(c)(3) non-profit structure. Primary revenue streams include one-time donations ($15, $25, $50, $100, or custom amounts), the TBN Ambassador monthly recurring giving program (starting at $10/month, billed on the 24th), Living Legacy planned giving (charitable gift annuities, estate planning, real estate gifts, and beneficiary designations for donors age 50+), premium TBN+ streaming subscriptions, and ancillary sales of ministry resources, books, and DVDs through the TBN Shop. The go-to-market combines direct-to-consumer broadcast and streaming distribution, event-driven engagement (worship concerts, conferences, GMA Dove Awards, Harvest Crusades), and community-led donor cultivation including a staffed prayer ministry and employer-matching donation integration via Double the Donation. TBN's primary customer segments are the broad general Christian audience, prison inmates served by TBN2ndChance, international viewers across localized networks, and Christian ministry leaders who use the platform for sermon and teaching distribution.
Trinity Broadcasting Network firmographics
Firmographics- Name
- Trinity Broadcasting Network
- Legal name
- Trinity Broadcasting of Texas, Inc.
- Website
- https://tbn.org
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Trinity Broadcasting Network is a 501(c)(3) non-profit Christian media organization operating the world's largest religious television network, delivering 24/7 faith-based programming via broadcast TV, TBN+ streaming, mobile/CTV apps, and 30+ international networks to an estimated 2 billion potential viewers, funded primarily through viewer donations and planned giving.
- Ownership category
- akta.pro rank
Trinity Broadcasting Network industry classification
Industry- Product category
- Christian Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Religious Organizations (8131), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Television Broadcasting Stations (4833), Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Christian Broadcasting (TV & Radio) (MPABALAA)
- akta.pro secondary industries
- Religious/Faith-Based Cable Networks (MPABAFAK), Local Religious/Faith-Based Stations (MPABACAL)
Keywords
Where Trinity Broadcasting Network is headquartered
LocationHeadquarters
- HQ city
- Tustin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Trinity Broadcasting Network business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Donor Contributions: Primary revenue model based on charitable donations from viewers and supporters. TBN accepts one-time and monthly recurring donations via credit card, bank account, and PayPal. The TBN Ambassador Program offers monthly giving with charged on the 24th of each month. The network also offers employer matching through Double Your Donation program.
- Living Legacy / Planned Giving: Charitable gift annuities, estate planning, real estate gifts, and beneficiary designations for long-term donor support. Lifetime charitable gift annuities available for donors age 50 and over.
- Ministry Resource Sales: Sale of books, DVDs, and ministry resources from featured personalities through the TBN Shop and Offers section. Includes resources from Christine Caine (92 items), Joel C. Rosenberg, TBN Bundles (37 items), and various ministry partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Broadcast Access |
| Subscription | Monthly | TBN+ Premium Subscription |
| Subscription | Monthly | TBN Ambassador Monthly Program |
| Other | Pay-as-you-go | One-Time Donations |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels5 records
Trinity Broadcasting Network product offering
Product offeringCore offering
Trinity Broadcasting Network produces and distributes 24/7 Christian television programming through broadcast TV, satellite, and the proprietary TBN+ streaming platform. The network airs original programs (Praise, Stakelbeck Tonight, Better Together, Takeaways with Kirk Cameron) and content from partner pastors/ministries, supplemented by prayer ministry, prison ministry (TBN2ndChance), and donation programs.
Product overview
Trinity Broadcasting Network operates as a multi-platform Christian media organization with two primary offerings: TBN (the main broadcast network - the world's largest Christian television network reaching 2 billion potential viewers daily with 98% U.S. TV household coverage) and TBN+ (a premium streaming subscription service with 10+ live channels plus on-demand content). The portfolio includes flagship programs like Praise (weeknight talk show since 1973), Stakelbeck Tonight (news commentary), and Better Together (daily faith talk show). Content is distributed via TBN Mobile & TV Apps across iOS, Android, Roku, FireTV, AndroidTV, Apple TV, Samsung, and LG platforms, as well as through the TBN2ndChance prison ministry and regional network variants. Supplementary offerings include TBN Prayer Ministry, Living Legacy planned giving, and the TBN Ambassador monthly giving program.
Differentiator
Problem solved
Functional benefit
Brands
- TBN+: Streaming platform offering the largest library of Christian media including teachings, sermons, worship, conferences, faith-based movies, and exclusive original series.
- TBN Inspire
- TBN2ndChance
- Trilogy Publishing
Products and services
- TBN+ Streaming Platform Premium streaming subscription service offering 10+ live Christian television channels, on-demand video content including sermons, worship, conferences, faith-based movies, and exclusive original series. Accessible via web, mobile apps, and TV streaming platforms for individual viewers seeking expanded Christian media.
- TBN Broadcast Network Main 24/7 broadcast television network providing inspirational, faith-based programming reaching 98% of US television households and an estimated 2 billion potential viewers daily across global network affiliates.
- Praise TBN's flagship weeknight ministry and talk show airing at 8 & 11p ET since 1973, hosted by Matt and Laurie Crouch, featuring contemporary Christian music, worship, ministry voices, engaging interviews, and faith-based talk content for Christian viewers.
- Stakelbeck Tonight Nightly news and commentary program hosted by Erick Stakelbeck covering world events through a biblical lens, featuring cutting-edge commentary, analysis, and interviews on geopolitical developments, faith issues, and cultural matters.
- Takeaways with Kirk Cameron Talk show hosted by Kirk Cameron examining pressing issues faced by Christians in contemporary society, featuring distinguished guests discussing thought-provoking and actionable insights for everyday believers.
- Better Together Daily original faith-centered talk show produced by women, featuring discussions on pressing issues Christians face with compassionate, well-researched perspectives.
- TBN Inspire Separate network within the TBN family targeting young adult audience with faith-based programming, distributed alongside the main TBN network.
- TBN2ndChance Prison Ministry Prison ministry program offering incarcerated individuals access to TBN programming as a resource for spiritual growth, redemption, and transformation in correctional facilities.
- TBN Ambassador Program Monthly recurring donation program starting at $10/month where supporters commit to regular gifts to support TBN's daily programming operations; charged on the 24th of each month.
- Living Legacy Planned Giving Planned giving program offering charitable gift annuities (available for donors age 50+), estate planning, real estate gifts, and beneficiary designations for supporters seeking long-term Kingdom impact.
Companies that use Trinity Broadcasting Network
Customer profileSegments4 records
Ideal customer profiles3 records
Trinity Broadcasting Network technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature3 records
Trinity Broadcasting Network partnerships and signals
Strategic signalPartnerships
31 partnerships are on record, tiered core.
- YouTube TVcoreTBN broadcast content available through YouTube TV streaming service, expanding accessibility to cord-cutting viewers who prefer internet-based television subscriptions.
- RokucoreTBN+ app available on Roku channel store, enabling millions of Roku users to access live and on-demand Christian programming through their streaming devices.
- Apple TVcoreNative TBN app for Apple TV platform allowing viewers to watch live TV and on-demand content through tvOS devices and Apple TV hardware.
- Amazon Fire TVcoreTBN app available on Amazon Fire TV devices, providing access to TBN+ streaming content for Fire TV users.
- Android TVcoreTBN app available on Android TV platform and Google Play Store for Android TV set-top boxes and smart TVs running Android TV OS.
- Samsung Smart TVcoreDedicated TBN app for Samsung Smart TV platform, enabling viewers with Samsung TVs to access TBN+ content directly through their television.
- LG Smart TVcoreTBN app available on LG TV platform, providing webOS-based smart TV users access to TBN streaming content.
- TBN InspirecoreAffiliated network within TBN family focused on inspirational content, available at tbninspire.org and distributed alongside main TBN network.
- TBN AsiacoreAsian regional network providing English-language Christian programming to Asia markets via tbnasia.org.
- TBN AfricacoreAfrican regional network offering English-language Christian content to African viewers at tbnafrica.org.
- TBN UKcoreUnited Kingdom regional network distributing TBN content to British audiences at tbnuk.org.
- Enlace / Enlace JuvenilcoreSpanish-language networks serving US, Mexico, Caribbean, and Latin American markets with Spanish-language Christian programming.
- bibelcoreGerman-language network serving Germany, Austria, and Switzerland with German-language Christian content at bibeltv.de.
- Rede / Boas NovascorePortuguese-language networks serving Brazil with Brazilian Portuguese Christian programming.
- TBN PacificcorePacific regional network serving New Zealand, Australia, and Pacific Islands at tbnpacific.org.au.
- TBN PolskacorePolish-language network serving Poland with Polish-language Christian programming at tbnpolska.tv.
- TBN NordiccoreScandinavian network serving Sweden and Norway with Swedish and Norwegian language content at tbnnordic.tv.
- TBN NejatcoreFarsi-language network serving Iran, Afghanistan, Iraq, and broader Middle East with Persian-language Christian programming.
- TBN IsraelcoreDedicated Israel-focused network providing content related to Israel and Hebrew-language programming at tbnisrael.com.
- TBN FrancophonecoreFrench-language network serving France and French-speaking markets with French-language Christian content at tbnfr.org.
- TBN UA (Ukraine)coreUkraine-focused network providing content to Ukrainian viewers during ongoing conflict, accessible at tbn.org/ukraine.
- TBN DeutschcoreGerman-language channel at tbndeutsch.tv for German-speaking audiences.
- TBN-YetucoreAfrican-focused network at tbnyetu.org serving African audiences with localized Christian content.
- The Kingdom SatcoreInternational network with English and Arabic programming at kingdomsat.com/en.
- Kanal HayatcoreTurkish-language network serving Turkey and Turkish-speaking regions with Turkish-language Christian content at kanalhayat.com.
- JCTV PakistancoreUrdu and Hindi-language network serving Pakistan, Asia, Africa, and Europe at jctvpak.tv.
- TCI ItaliacoreItalian-language network serving Italy at tci-italia.it.
- Al HorreyacoreArabic-language network serving Egypt and Middle East region at alhorreya.tv.
- Miracle ChannelcoreCanadian Christian network at miraclechannel.ca, affiliated with TBN family.
- Life TVcoreEstonian Christian network at lifetv.ee, part of TBN international network family.
- PAX TelevíziócoreHungarian network available on YouTube channel, affiliated with TBN family of networks.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Trinity Broadcasting Network competitors and assessment
Company assessmentDirect peers
- INSP: INSP is a US cable network offering family-friendly and faith-based Westerns and classic programming. It is comparable to TBN as a faith/family-focused TV distribution platform, though narrower in original Christian teaching content.
- Dove Channel: Dove Channel is a Christian-friendly streaming service offering movies and family programming, available on major streaming platforms. It directly competes with TBN+ for subscription-based faith-streaming viewership.
- CBN (Christian Broadcasting Network): CBN is a 501(c)(3) Christian broadcaster founded by Pat Robertson, operating The 700 Club and CBN News across broadcast TV, cable, and digital platforms. It is a direct peer to TBN in non-profit Christian TV broadcasting, donor-supported funding, and multi-platform faith content.
- Daystar Television Network: Daystar is a US-based Christian broadcast network reaching over 200 countries, funded by viewer donations. It directly competes with TBN as a faith-based broadcast network offering teaching, worship, and family programming via satellite and streaming.
- BYUtv: BYUtv is a US-based family and faith-focused TV network operated by Brigham Young University, available via cable, satellite, and streaming. It is comparable to TBN as a multi-platform religious broadcaster, though funded by a university rather than donations.
- EWTN Global Catholic Network: EWTN is the largest Catholic religious broadcasting network globally, operating multiple TV channels, radio, and a streaming platform. It is the closest direct peer to TBN in scale, non-profit model, multi-platform faith content distribution, and donation-funded revenue.
- Pure Flix: Pure Flix is a Christian faith-based subscription streaming service offering movies, TV shows, and original programming. It is a direct peer to TBN+ in the faith-streaming subscription category, competing for the same donor/subscribing Christian audience.
- UPtv: UPtv is a US cable and streaming network offering uplifting, faith-friendly entertainment and original movies. It competes with TBN for the family/faith audience, with overlapping programming categories though less preaching/teaching focus.
Regional players
- Salt + Light Media: Salt + Light is a Canadian Catholic broadcaster with TV, radio, and digital operations serving North America. It is a regional peer to TBN's international networks in the faith broadcasting category, though focused on Catholic rather than evangelical content.
Broad incumbents
- Hallmark Channel: Hallmark Channel is a major US cable network focused on family-friendly and inspirational content. It is a broad incumbent overlapping TBN's faith/family audience at the distribution level, though without TBN's preaching, teaching, or non-profit religious mission.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Trinity Broadcasting Network social profiles
Digital presenceTrinity Broadcasting Network financial estimates
Financial estimateRevenue estimate
Valuation estimate
Trinity Broadcasting Network leadership team
Management profileNumber of profiles
Profiles4 records
Trinity Broadcasting Network subsidiaries and ownership
Company hierarchySubsidiaries27 records
Trinity Broadcasting Network funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Trinity Broadcasting Network M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Trinity Broadcasting Network
What does Trinity Broadcasting Network do?
Trinity Broadcasting Network produces and distributes 24/7 Christian television programming through broadcast TV, satellite, and the proprietary TBN+ streaming platform. The network airs original programs (Praise, Stakelbeck Tonight, Better Together, Takeaways with Kirk Cameron) and content from partner pastors/ministries, supplemented by prayer ministry, prison ministry (TBN2ndChance), and donation programs.
Is Trinity Broadcasting Network a public or private company?
Trinity Broadcasting Network is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Trinity Broadcasting Network founded?
Trinity Broadcasting Network was founded in 1973. It employs 251 to 500 people.
Where is Trinity Broadcasting Network based?
Trinity Broadcasting Network is headquartered in Tustin, United States, in the North America region.
How does Trinity Broadcasting Network make money?
Three revenue lines are on record. Donor Contributions are the primary driver. The others are living Legacy / Planned Giving and ministry Resource Sales.
Who are Trinity Broadcasting Network's main competitors?
Direct peers on record are INSP, Dove Channel, CBN (Christian Broadcasting Network), Daystar Television Network, BYUtv, EWTN Global Catholic Network, Pure Flix and UPtv. Salt + Light Media is listed as a regional player. Hallmark Channel is listed as a broad incumbent.
Does Trinity Broadcasting Network have an API?
No public API is recorded for Trinity Broadcasting Network.
What industry is Trinity Broadcasting Network in?
Trinity Broadcasting Network's product category is Christian Broadcasting. Its primary akta.pro industry code is MPABALAA, Christian Broadcasting (TV & Radio), with a secondary code of MPABAFAK, Religious/Faith-Based Cable Networks. Its NAICS code is 51612 and its SIC code is 4833.