Ohana Development
Ohana Development is a privately held Abu Dhabi-based luxury real estate developer specializing in branded residential masterplans across the UAE and Lebanon. It targets high-net-worth buyers through partnerships with global brands including Manchester City F.C., Jacob & Co., and Elie Saab, having delivered 9,000+ units with $8 billion+ in assets.
- Company typePrivate
- Founded2006
- HeadquartersAbu Dhabi, United Arab Emirates
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Ohana Development does
Ohana Development (legal entity: Ohana Real Estate Development and Construction L.L.C.) is a privately held luxury real estate developer headquartered in Abu Dhabi, United Arab Emirates, with a secondary office in Beirut, Lebanon. Founded in 2006 and claiming 35 years of Middle East development expertise, the firm specializes in masterplanned branded residential communities, having delivered 9,000+ units and reporting $8 billion+ in total assets with a 2,000+ employee base. Its portfolio targets high-net-worth individuals, Emirati nationals, and expatriate/international investors through direct sales and broker channels.
The company's core differentiator is its branded residence model, executed through strategic partnerships with globally recognized luxury and sports brands: Manchester City Football Club (Manchester City Yas Residences — a USD 4.1 billion, 1.67 million sqm, 2,000+ unit waterfront community on Yas Canal, Abu Dhabi), Jacob & Co. (Jacob & Co. Beachfront Living — AED 4.7 billion, 457 residences between Dubai and Abu Dhabi), Elie Saab (Elie Saab Waterfront on Al Reem Island), and West Ham United F.C. as a marketing partner. Projects integrate lifestyle amenities such as sports academies, private marinas, beach clubs, and wellness facilities, with over 55% of masterplan areas dedicated to landscaped green space. Digitized booking is processed through the Madhmoun platform under Abu Dhabi Real Estate Centre (ADREC) supervision with mandatory escrow controls.
Commercially, Ohana generates revenue primarily through one-time sales of residential units — villas, apartments, penthouses, and sky mansions — at premium price points ranging from AED 2 million to AED 9.5 million for Manchester City Yas Residences units, with standalone villas averaging USD 1.9 million and Sky Mansions priced from USD 21 million. Branded units reportedly command 15–25% premiums over comparable unbranded inventory in Abu Dhabi. The business model combines off-plan sales during development with handover-stage recognition, supported by a direct sales force, a dedicated broker portal, and high-profile project launches to drive global buyer demand.
Ohana Development firmographics
Firmographics- Name
- Ohana Development
- Legal name
- Ohana Real Estate Development and Construction L.L.C
- Website
- https://ohana-development.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Ohana Development is a privately held Abu Dhabi-based luxury real estate developer specializing in branded residential masterplans across the UAE and Lebanon. It targets high-net-worth buyers through partnerships with global brands including Manchester City F.C., Jacob & Co., and Elie Saab, having delivered 9,000+ units with $8 billion+ in assets.
- Ownership category
- akta.pro rank
Ohana Development industry classification
Industry- Product category
- Luxury Residential Real Estate Development
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), Real Estate (6500)
- akta.pro primary industry
- Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)
Keywords
Where Ohana Development is headquartered
LocationHeadquarters
- HQ city
- Abu Dhabi
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices2 records
Markets served
Ohana Development business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Residential Property Sales: Direct sale of luxury residential units including villas, apartments, penthouses, and sky mansions. Revenue recognized upon property handover or off-plan sales during development phase. Single largest transaction recorded: Dh6 billion ($1.63 billion) in 72 hours for Manchester City Yas Residences.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Standalone villas at Manchester City Yas Residences |
| Unit Pricing | Multi-year contract | Manchester City Yas Residences unit range |
| Unit Pricing | Multi-year contract | Jacob & Co. Sky Mansions |
| Unit Pricing | Multi-year contract | Sky Mansions project |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Ohana Development product offering
Product offeringCore offering
Ohana Development is a luxury real estate developer that builds and sells branded residential properties, including villas, apartments, penthouses, sky mansions, and waterfront residences, primarily in the UAE and Lebanon. Its projects are co-developed with globally recognized luxury and sports brands such as Manchester City F.C., Jacob & Co., and Elie Saab, and are sold directly to high-net-worth individuals and investors through off-plan and completed-unit sales. The company emphasizes premium locations (Yas Canal waterfront, Al Reem Island, Al Jurf beachfront) and integrated lifestyle amenities including sports academies, beach clubs, wellness facilities, and private marinas.
Product overview
Ohana Development is a leading luxury real estate developer in the Middle East with over 35 years of expertise, specializing in branded residential developments. The company's portfolio comprises multiple luxury projects across the UAE and Lebanon, featuring partnerships with global brands including Manchester City Football Club, Jacob & Co., and Elie Saab. Key projects include Manchester City Yas Residences (USD 4.1 billion waterfront community on Yas Canal), Jacob & Co. Beachfront Living (AED 4.7 billion beachfront project between Dubai and Abu Dhabi), Elie Saab Waterfront, Ohana By The Sea, and Ohana Villas. The company also has international projects in Lebanon including Ohana Hills and Escape Villas. Projects emphasize branded living experiences, luxury amenities, and integration with lifestyle elements such as sports academies, beach clubs, and wellness facilities.
Differentiator
Problem solved
Functional benefit
Brands
- Manchester City Yas Residences by Ohana: A USD 4.1 billion gated waterfront community on Yas Canal in Abu Dhabi, Manchester City Football Club's first globally branded residential project featuring over 2,000 residential units including villas, maisonettes, and waterfront penthouses.
- Jacob & Co. Beachfront Living by Ohana
- Elie Saab Waterfront by Ohana
- Ohana By The Sea
- Ohana Villas by Elie Saab Maison
- Ohana Hills
- Escape Villas
Products and services
- Manchester City Yas Residences by Ohana A USD 4.1 billion gated waterfront community on Yas Canal in Abu Dhabi, representing Manchester City Football Club's first globally branded residential project. Spans 1.67 million square metres with over 2,000 residential units including villas, maisonettes, waterfront penthouses and apartments, featuring an integrated Manchester City Academy. Standalone villas average USD 1.9 million, with units priced from AED 2 million to AED 9.5 million. Targeted at high-net-worth individuals and international investors.
- Jacob & Co. Beachfront Living by Ohana A luxury beachfront residential project situated between Dubai and Abu Dhabi, developed in partnership with watchmaker and jeweler Jacob & Co. The AED 4.7 billion development features 457 residences including 3-7 bedroom villas, beachfront mansions, 1-3 bedroom apartments, penthouses (586-949 sqm), and sky mansions (1,721-2,209 sqm). Amenities include private marinas, Jacob & Co. Beach Club, wellness facilities, and multiple dining options. Expected completion Q2 2028.
- Elie Saab Waterfront by Ohana A luxury waterfront residential project on Al Reem Island, Abu Dhabi, developed in partnership with fashion designer Elie Saab. Features branded residences with luxury amenities and design standards associated with the Elie Saab brand.
- Ohana By The Sea A residential development project by Ohana Development in the UAE featuring waterfront living with associated amenities.
- Ohana Villas by Elie Saab Maison Luxury villas project developed in collaboration with Elie Saab Maison, featuring bespoke design and high-end finishes.
- Ohana Hills — Luxury Hillside Villas in Lebanon Luxury hillside villas project located in Lebanon, representing Ohana Development's expansion into the Lebanese real estate market.
- Escape Villas — Coastal Villas in Lebanon Coastal villas project in Lebanon offering luxury living in a Mediterranean setting.
- Sky Mansions (within Jacob & Co. Beachfront Living) Luxury rooftop residences within the Jacob & Co. Beachfront Living project, ranging from 1,721 to 2,209 sqm with panoramic 360-degree views, private elevators, lush greenery, and private pools. Priced from USD 21 million.
- Build Your Villa Custom villa design and construction service offered by Ohana Development, allowing clients to commission bespoke homes with personalized design solutions and tailored finishes reflecting individual preferences.
Quantifiable outcome
- AED 6 billion ($1.63 billion) in sales within 72 hours for Manchester City Yas Residences
- +2 more outcomes
Companies that use Ohana Development
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Ohana Development technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Ohana Development partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship, core and major.
- Manchester City Football ClubflagshipLandmark partnership to launch 'Manchester City Yas Residences by Ohana', the club's first premium residential environment under its brand globally. Project spans 1.67 million sqm along Abu Dhabi's Yas Canal waterfront with over 2,000 residential units and integrated Manchester City Academy. City Football Group CEO Ferran Soriano attended the launch.
- Jacob & Co.corePartnership to develop 'Jacob & Co. Beachfront Living by Ohana', a luxury beachfront residential project between Dubai and Abu Dhabi in Al Jurf. The project features 457 residences including sea view apartments, villas, penthouses and beachfront mansions. Oniro Group acquired the brand license for Jacob & Co. Haute Living line.
- West Ham United F.C.majorMulti-year partnership making Ohana Development the Official Global Partner of West Ham United Football Club, providing international brand exposure and marketing presence.
- Elie SaabcorePartnership to develop 'Elie Saab Waterfront by Ohana' on Al Reem Island, Abu Dhabi, combining fashion designer Elie Saab's luxury aesthetic with Ohana Development's real estate expertise.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Ohana Development competitors and assessment
Company assessmentEmerging players
- Binghatti Developers: Dubai-based developer partnering with global luxury brands (Mercedes-Benz, Jacob & Co., Bulgari) for branded residences. Highly comparable for the branded-residence model and Jacob & Co. specifically, representing a more capital-aggressive competitor.
Direct peers
- MAG Lifestyle Development: Dubai-based luxury developer with branded residence projects (e.g., MAG Eye, MAG 330). Comparable for UAE luxury off-plan residential sales targeting HNW and international investors with similar unit mix and pricing tiers.
- Ellington Properties: Dubai-based design-led residential developer focused on premium and luxury apartments. Comparable for UAE luxury residential positioning, off-plan sales model, and target buyer profile of HNW expat and international investors.
- Meraas: Dubai-based developer of luxury waterfront and island projects including Port de La Mer and Bluewaters Island. Comparable as a UAE luxury residential developer with branded lifestyle positioning and HNW buyer focus.
- Aldar Properties: Abu Dhabi's largest listed real estate developer with a broad portfolio of residential, commercial, and retail projects. Directly comparable as a UAE-headquartered developer targeting luxury and premium residential segments, with overlapping geographic focus on Yas Island and Abu Dhabi mainland.
- Nakheel: Dubai-based master developer of Palm Jumeirah, The World Islands, and waterfront communities. Comparable for large-scale waterfront luxury residential development and master-planned communities targeting international HNW investors.
- DAMAC Properties: Dubai-based luxury developer famous for branded residences with Trump, Versace, Cavalli, and Paramount. Highly comparable to Ohana's branded-residence model, target HNW customer base, and luxury off-plan sales approach across the UAE.
Regional players
- Reportage Properties: UAE-based developer with operations extending into Egypt and Turkey. Comparable for luxury residential development in Abu Dhabi and Dubai, with broader geographic footprint across Middle East markets.
Broad incumbents
- Majid Al Futtaim Properties: UAE-based diversified developer with luxury residential projects including luxury branded residences in Dubai. Comparable as a regional incumbent with HNW buyer focus and master-planned luxury community development.
- Emaar Properties: Dubai's largest developer and operator of Downtown Dubai, Dubai Marina, and branded residences. Comparable as a UAE luxury residential developer with international brand partnerships (e.g., Address, Missoni) operating at significantly greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Ohana Development social profiles
Digital presenceOhana Development financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ohana Development leadership team
Management profileNumber of profiles
Ohana Development funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ohana Development M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ohana Development
What does Ohana Development do?
Ohana Development is a luxury real estate developer that builds and sells branded residential properties, including villas, apartments, penthouses, sky mansions, and waterfront residences, primarily in the UAE and Lebanon. Its projects are co-developed with globally recognized luxury and sports brands such as Manchester City F.C., Jacob & Co., and Elie Saab, and are sold directly to high-net-worth individuals and investors through off-plan and completed-unit sales. The company emphasizes premium locations (Yas Canal waterfront, Al Reem Island, Al Jurf beachfront) and integrated lifestyle amenities including sports academies, beach clubs, wellness facilities, and private marinas.
Is Ohana Development a public or private company?
Ohana Development is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ohana Development founded?
Ohana Development was founded in 2006. It employs 1,001 to 5,000 people.
Where is Ohana Development based?
Ohana Development is headquartered in Abu Dhabi, United Arab Emirates, in the Middle East region.
How does Ohana Development make money?
One revenue line is on record: residential Property Sales.
Who are Ohana Development's main competitors?
Binghatti Developers is listed as an emerging player. Direct peers are MAG Lifestyle Development, Ellington Properties, Meraas, Aldar Properties, Nakheel and DAMAC Properties. Reportage Properties is listed as a regional player. Broad incumbents are Majid Al Futtaim Properties and Emaar Properties.
Does Ohana Development have an API?
No public API is recorded for Ohana Development.
What industry is Ohana Development in?
Ohana Development's product category is Luxury Residential Real Estate Development. Its primary akta.pro industry code is IMAFABAL, Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities). Its SIC code is 6552.